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Understanding the ROI of Sprout Social

Sprout Social

At Sprout Social, we recognize the hurdles that come with understanding social media ROI. To better understand Sprout Social’s ROI, we commissioned a Total Economic Impact™ study conducted by Forrester Consulting that clearly quantifies how a composite organization comprised of our customers benefited from our platform.

ROI 100
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Is Your Content Top of Feed Worthy?

Pam Moore

Our agency, Marketing Nutz can help you get on the fast track to achieving your goals and increasing ROI of every dollar invested in marketing, branding, content and digital. There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position.

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Is Your Social Media Content Really Top of News Feed Worthy?

Pam Moore

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? What if I told you there is no magic easy button? These spammy, firehose tactics no longer work like they use to.

Feed 165
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10 Power Tips to Create Facebook Content that Owns the News Feed Like a BOSS

Pam Moore

If you have been building your business on rented land, have you honestly been expecting a massive ROI for your business for free? It's no longer about quantity over quality. However, continuing to cry about it isn't going to help you achieve your business goals. Get up off the ground. Wipe off your knees. We are in a similar scenario today.

Feed 164
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Boosted Posts vs. Ads: Tips for Facebook, Instagram, LinkedIn

Hootsuite

The language of digital advertising can be confusing: ROI, UTMs, CTRs… One particularly common question is: what exactly is the difference between a boosted post vs ad on social platforms? For those wanting to measure the direct return on investment (ROI) of social ads, these conversion objectives are critical in the long term.

LinkedIn 107
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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

It is true that big changes are coming to Facebook. Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. Mark also highlights that engagement is a key metric.

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Determining Social Media ROI

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Determining Social Media ROI Written on October 12, 2009 by Justin Levy in business , business strategy , ims09 , inbound marketing , marketing , marketing strategy , roi , social media , social media strategy , video 19 Comments - Leave a comment!

ROI 140