Idaconcpts

article thumbnail

The Five-Year Marketing Plan: Looking Beyond Facebook

Idaconcpts

Be endearing and establish a reputation as an expert. Recognizing that its sidebar ad value was severely compromised, Facebook responded this summer by allowing business pages to promote their posts, paying to make status updates ‘stickier’ on followers’ news feeds. The click-through rate immediately soared. Start interesting conversations.

Facebook 129
article thumbnail

The Five-Year Marketing Plan: Looking Beyond Facebook

Idaconcpts

Be endearing and establish a reputation as an expert. Recognizing that its sidebar ad value was severely compromised, Facebook responded this summer by allowing business pages to promote their posts, paying to make status updates ‘stickier’ on followers’ news feeds. The click-through rate immediately soared. Start interesting conversations.

Facebook 129