Social Media Strategery

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Customers Don’t Want Ads, They Want a Conversation…Just Not the Conversations You Want to Have

Social Media Strategery

Fast Company just published another article discussing how customers are no longer satisfied just with good products and services or low prices – they want collaboration and conversation from brands. Somehow I don’t think these are the conversations consumers are looking for from brands. It’s about transactions.

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Justifying Social Media to the Big Wigs

Social Media Strategery

For example, Aberdeen recently published a report on Sales 2.0 I walked them through how to use both RSS feeds and del.icio.us , and showed them how they could use simply tag their relevant media coverage using whatever tags and descriptions made sense to them. Add RSS feeds to your website. page, and place it onto my Intranet website.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Once you’ve started to establish such a following, and you tweet about each of your blog posts as you publish them, you’ll get a lot more people reading what you write. you need to tweet regularly, and tweet interesting stuff). In my mind, Twitter beats email as an alerting mechanism, by quite a bit. So, patience. So, patience.

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Content Marketing That Wins: Making Brands, Readers AND Google Happy

Social Media Strategery

But remember when content marketing consisted of publishing a blog post a week? Seemingly everywhere you look, there’s content marketing tips, tricks, and hacks. During Social Media Week Chicago alone, there are at least 16 sessions on the topic. every single day. every single day. Or truly engages consumers?

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