Small Business Mavericks

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Should You Publish On Sunday?

Small Business Mavericks

When is the best time to publish your content? Publishers and online marketers have debated this for years. When you publish it is not an issue. Just publish. You can publish your content on Sunday and Monday morning all the people who’ve been looking forward to your next post will be there to read it.

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Publishing Content Beyond Your Blog

Small Business Mavericks

Most online businesses publish content in two places – their website and their blog – it’s a standard online marketing strategy. You will often see references to publishing content in article directories, Facebook, HubSpot, Squidoo and perhaps even on other blogs as a guest author. You shouldn’t.

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Using Social Media To Feed Your Blog

Small Business Mavericks

There are others who publish two or three times a day. .” We’ll leave it up to you to decide on the timing of your content. Some small business blog writers find that two or three times a week is sufficient.

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18 Things About Facebook Rankings To Remember

Small Business Mavericks

Facebook suggests news and publishing sites post frequently — October 2013. Once upon a time, a business could utilize the organic reach of their Facebook Page posts and show up on the news feeds of interested followers. Now, not so much. Here they are: Facebook only highlights “major” updates — August 2013.

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Calls To Action Are Good — Except On Facebook

Small Business Mavericks

Not if a case study published by Chad Wittman at Moz is any indication. If you’ve been taught to write strong calls to action and you’ve put that training to good use, good for you! Except, you shouldn’t expect that training to pay off on Facebook. These include: Marketers should focus on engagement.

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The Changing Face Of Article Marketing

Small Business Mavericks

Or find websites within your niche that publish articles. Where are they publishing? What are they publishing? Even niche-related blogs. Articles are still good marketing tools. But distribution channels change, and the methods that article marketers use should change right along with them. Whose doing what?

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How Unique Is Your Marketing Plan?

Small Business Mavericks

Here’s a unique concept in publishing. I’m assuming this novelist got a good response in Croatia because his novel is now going to be published in print. But what if it had been published in English on Facebook? But the Internet offers novelists and publishers a new tool for marketing and publishing.