How Average Players Use Twitter and a Human Voice to Become Social Media Superstars
Social Media Strategery
FEBRUARY 21, 2012
They're good at using Twitter because they're not interested in using it for PR or marketing or branding – they're using it simply because they enjoy interacting with their fans. "Markets do not want to talk to flacks and hucksters. ." They make fun of their teammates, curse, and share personal pictures.
Let's personalize your content