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Buh bye Facebook “Explore Feed”

Janet Fouts

Back in October Facebook rolled out an experiment called the “Explore Feed”, moving non-promoted posts from publishers and brands to a tab on the left side of desktop feeds where Facebook said one could find content “automatically customized for each person based on content that might be interesting to them”. Bottom line?

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Facebook News Feed Changes. Stay Calm. Don’t Panic.

yMarketingMatters

Publishers will be turning to ads and increasing Facebook’s ad business. #Facebook News Feed Changes. Don't Panic. My clients, friends and colleagues have been asking me what this all means as Zuck’s message is always slightly cryptic and one has to read between the lines. Yes, it’s now a money game more than ever. 2% at best).

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10 social media monitoring tools to inform your campaigns

Sprout Social

With an all-in-one tool like Sprout, you can align your publishing and customer service strategy with your monitoring insights in one place. The post 10 social media monitoring tools to inform your campaigns appeared first on Sprout Social. The platform can also detect trending hashtags that relate to your brand.

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Facebook Explore Feed: The Launch, the Test, and What Might Be

Jon Loomer

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. A recent isolated test has marketers concerned, if not downright panicked. Some believe it signifies the end of organic brand content on Facebook. I have other opinions. Earlier this month, Facebook completed the launch of the Explore Feed.

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Facebook 2018 News Feed Changes 101: What You Need to Know For Your Business

Pam Moore

These changes impact every business, brand and publisher using Facebook for business purposes. Make sure you are getting your information from trusted sources that you know have a vested interest and a top goal to share truthful knowledge and information that can help you achieve your goals. Episode Highlights.

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The Facebook News Feed is Changing to Favor Person to Person Engagement

Jon Loomer

Facebook dropped a potential bombshell of an announcement today — at least on brands and publishers. But… “…passively reading articles or watching videos — even if they’re entertaining or informative — may not be as good.” That’s how freaking convoluted this is.

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Industry benchmarks to inform your social media presence

Sprout Social

Our Sprout Social Index: Above and Beyond found that only 56% of marketers are using social data to understand their audience, despite the fact that many of their key goals can be informed by social data. This metric includes both published posts and sent replies to incoming messages sent by a brand account. Facebook benchmarks.

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