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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

What about the LED lighting brands, oil and gas, manufacturing, government regulated, healthcare and the hundreds of other industries, products and services that simply are not something we all go to Facebook to talk about? It is true that big changes are coming to Facebook. Mark also highlights that engagement is a key metric.

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Twitter for Business: Is It Time?

Webbiquity SMM

Of the top 500 people in event marketing per BizBash magazine (a group that should definitely be social media active), just 119 —less than a quarter—even have a Twitter account, and many of those are inactive. But it’s not. Though 90% of B2B software companies are on Twitter , barely half are active.

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Will India See a Rise in Digital PR?

Waxing UnLyrical

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. Business Standard sold its motoring magazine to Delhi Press.

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14 Tips for Preserving Your Mental Health While Working in Social Media

Ignite Social Media

If you’re also working in the industry, save yourself from burnout and see what these experts have to say. I keep my personal Instagram highly curated like the glossy magazines I read, so it is all cooking, books, and interior design content…for the most part. Sara, Community Manager. Susan, Senior Productions Manager.

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Top 10 B2B Influencers in 2020

Oktopost

As speaking opportunities at events and conferences dried up, online channels took front and center for influencers across industries. . On social media, he mostly promotes his Social Pros and Standing Ovation podcasts, but will on occasion, will share interesting industry insights that stood out to him. Seth Godin.

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18 Impactful Black Creators to Follow on Social Media

Later

From crafting engaging content, to building scalable businesses, and inspiring social reform, there are countless Black creatives changing the game in every industry. Fun fact: women are a major viewing audience for the eSports industry, and Erin Ashley Simon has become one of its most popular voices. View this post on Instagram.

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10 Best in Class Brands on LinkedIn

Social Media Strategies Summit

Sephora was quick to identify this content from WWD as an opportunity to promote their team member’s accomplishments and reinforce the brand’s position as a leader in the beauty industry. This goes a long way to establish your team, and brand as a whole, as industry leaders. #5 and “This is great advice.”.

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