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    [Feedly] How to Build Trust in Your Brand Using Video
    Forget about feeding them mission statements and vision statements; address your consumers individually and ask for their feedback. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Neil Davidson. Instead of requiring users to navigate, scroll, and click to access information, online video is a one-stop destination for information. It takes less time to engage the user than reading, and the user is then engaged until ready to follow an embedded call to action.
    [Feedly] How to Create a Latest Posts Portfolio Page with WP RSS Aggregator
    This plugin allows you to combine multiple RSS feeds and publish them on one single page using a piece of shortcode. To set up your latest posts portfolio page, you will use Add New Feed Source to add each of your author-specific RSS feeds from each site you contribute to. Once you have added all of your feeds, you will create a new page on your WordPress website and add in the WP RSS Aggregator shortcode where you want your latest posts to be displayed. When you get to your author page, look for an RSS feed link. final note on author RSS feeds. link].
  • ADAM SHERK  |  TUESDAY, MAY 15, 2012
    [Feedly] Media Relations Gone Wrong: How Not to Pitch a Journalist (Video)
    Or stand over the fax machine feeding through one press release at at time. The Internet and social media have certainly made it easier to conduct media relations in a more efficient and less intrusive way. At my first PR job I had to type in contact addresses from the hard-copy Bacon’s guide so we could mail merge and send out the press materials. Being required to do cold-call follow-ups as a junior employee was one of the main reasons I gravitated toward other forms of online marketing as soon as they started to emerge. –Well at least until the next round of layoffs. Images!
  • JANET FOUTS  |  MONDAY, JUNE 13, 2011
    [Feedly] What does a latte have to do with a blue key?
    Nope, but there are places you could feed a person for a day or two on what you spend on designer coffee every morning. For the price of a grande extra-foam half-caf non-fat hazelnut latte you could change lives. Really. Five bucks can help the UNHCR support refugees around the world. You think they get lattes in a refugee camp? The Blue Key Community is a growing contingent of Americans to support over 6,000 UNHCR staffers working with refugees around the world to find them shelter, food and the care they need to survive and have hope for a brighter future. Quick Facts:43.3
    [Feedly] Opting-Out Of Facebook Sponsored Stories May Be On The Way
    ” as a Facebook status update, then Facebook could re-purpose that post and and add this advertisement to any of my friends’ news feeds: This blog post brought to you by Facebook Ads…just kidding Unfortunately, regardless of whether you liked by a pawn in Facebook’s advertising game, there was no way to opt-out of being part of the program. In 2011, Facebook announced a new advertising program called “Sponsored Stories” that basically told your friends what you were doing in the form of an add. Watch out co-workers!” The case, Angel Fraley et al.,
    [Feedly] HOW TO: Guide to Performing Website Audits
    Submitting RSS feeds to the sitemap will also carry a lot of SEO value since Google and Bing love RSS feeds. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Harrison Jones. Onsite optimization of websites is the most important factor in ranking better in search engine results. You can build all the links you want, but if your website isn’t optimized, Googlebot won’t be able to crawl the site properly. Canonicalization and URL Structure. Geo Redirects.
    [Feedly] What is your Reach on Facebook? (Any why you shouldn’t care)
    Organic reach is the number of unique people, fans or non-fans, who saw any content about your Page in their News Feed, Ticker or on your Page. A client contacted me this morning, upset because her “reach” seems to be  seriously declining on Facebook. For For some reason Facebook chooses Reach to be the metric graphed on the insights page, and it’s little understood, so here’s the long and the short of it. Here’s how Facebook defines reach. People might see your content through more than one of these channels. So let’s say you run some “story” ads. How bogus is that? Why am I suspicious?
    [Feedly] 5 Facebook Posts That Need To Stop
    I interrupt my regularly scheduled programming, to bring you this message in hopes that I can assist in cleaning up our Facebook feeds from unnecessary and often over done posts.  Take it easy on our news feeds will ya? Yes, we all choose our Facebook friends and thus are responsible for what we see, but I can’t help but point out a few things that…let’s be honest, deep down we all want to see less of right? Not to mention with their new larger photo previews on the timeline, the last thing I want to see is a closeup of your mangled foot disease.  Social Media
    [Feedly] 8 Tools to Curate Content for Social Media
    Feedly: With the help of Feedly, you can manage all your RSS feeds in one place. Feedly is basically an RSS aggregator. Tell feedly to curate content from your favorite publications, blogs, Youtube channels, alerts, podcasts etc. Content curation describes the act of searching the web for awesome topics, blogs, quotes, news articles, videos, images, or other forms of content to share with your audience. The “art” of content curation, as I like to call it, is a lot more challenging than it may seem. If you’re a marketer, you would already know this fact.
    [Feedly] Use Photos to Stand Out in the Facebook News Feed
    To really draw attention to this step-by-step tutorial and stand out in my fans’ news feeds only requires a little extra thought and attention to detail. Take the main image that you would like to show up in the News Feed and break it up into two or three parts using a photo editor. The album cover will always appear in the furthest left-hand corner when you publish an album to the news feed. This isn’t always ideal if you’re really looking to stand out in the news feed. Use Photos to Stand Out in the Facebook News Feed. Do not click publish!
    [Feedly] Should you start a Google+ page for your business?
    The only way to know if your page has new comments is to browse the feed for the page. dutifully added the circle to my feed and now the feed is clogged up with an incredible amount of direct advertisements. All my clients are asking and it’s a tough question for many. For most small businesses I’m saying no, wait a bit. Why? There are so many things business page can’t do yet. For example: A page can’t follow you until you follow it first or mention it in a post. Hangouts don’t work on a mobile device for pages. Apply here. Great. Warning.
    [Feedly] Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks
    The average millennial checks their smartphone about 45 times a day, and is 56% more likely to find brand content on social networks than on search engines or other online news feeds, according to SDL’s global study. Millennials crave customized content:  From social networks to news feeds and music streams, millennials prefer content that can be adjusted to fit their taste. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via  Facebook. YouTube. over 1 billion monthly unique users. via  YouTube. via  VentureBeat.
    [Feedly] Five Simple Rules for Better Tweeting [Infographic]
    Often times reading Twitter feeds can seem almost post-apocalyptic. You scroll through your feed and you see nothing redeeming. vast wasteland of nothing. Fun fact, we used to refer to the World Wide Web with the same disdain. It essentially was the wild, wild, west where anything goes and anything went. Some think that’s no longer the case. never fear, there’s always Twitter. Twitter has, for quite some time, completely supplanted the title of THE place where anything and everything can be said in an uber public setting. But I digress. Where does that come from?
    [Feedly] How to Gain Productivity
    There were dozens of blog posts on my Feedly reading list. They had accumulated over the past few weeks and I’d only read a handful of them. While I could have kept reading at a snail’s pace, I decided to mark them all as read and to start fresh the next time I open the program. already feel accomplished. There are many best practices and guidelines to gain productivity — but the best is to declutter. If there are things that are pushing you down, remove the obstacles and you will rise up. Savor the weightlessness. Productivity
    [Feedly] How I Use Triberr
    So while I’m checking out a post (because yes, I do read all of your posts which should comfort you and my Twitter audience alike), I can pick up the post author’s Twitter handle and add it to the tweet so they know their post is being shared as well. 3. I use a custom RSS feed. Triberr was actually my motivation to create a customized RSS feed for my writing, which has come in quite handy on other sites that allow you to have RSS feed sharing, including my LinkedIn profile ‘s WordPress app and Dooid profile to name just a few. have everyone set on manual.
    [Feedly] Facebook, Instagram and Users’ ‘Behavior and Emotions’ (Study)
    For example, our survey revealed that for people who use both feeds equally, Facebook better satisfies their need for empowerment, recognition and connection, and Instagram more strongly fulfills their desire for fun, relaxation and discovery. But if you’re interested in customizing your concepts for each feed, our research can help you understand the particular interests, needs and expectations of our two communities and give you a starting point for experimentation. and U.S.—were were polled on their “behavior and emotions across the two platforms.” Vicki Molina-Estolano wine
    [Feedly] 10 Easy Tips to Build Your Fan Base on Facebook & Twitter
    Your business has a great Facebook and Twitter page.  I take it that: You are creating and posting good, if not great, interesting, compelling content and your Facebook page and Twitter feed are full of information, news, reviews and links. You are interacting with your fans on a daily basis. You have acquired a short. Facebook Marketing Social Media Marketing Tips Twitter Facebook Community Facebook content Facebook fan Facebook fanbase Facebook posting Facebook sharing Facebook username marketing for small business Twitter followers
    [Feedly] YouTube Tuesday: “Just Go With It” Facebook Trailer
    The entire spot has a Facebook theme – opening with a “Like&# button and telling the story of the film via the Facebook news feed and status updates. This week’s video is a trailer for Adam Sandler’s upcoming film Just Go With It. It’s pretty clever. Video URL: [link] ].
    [Feedly] How To Create Offers On Facebook
    The users who have liked your page then see the offer in their news feed. When a user has claimed an Offer, a story will be published in their friends’ news feed and possibly also on their timeline or as a sponsored story, depending on the user’s settings. The offers therefore normally spread through the users’ news feed as they are being claimed. If you wish to promote your offer beyond the news feed, you can choose to run an Ad or a Sponsored Story. Tweet By the end of February 2012, Facebook announced that they launched a new feature called Offers.
    [Feedly] The Washington Post Social Reader on Facebook: Good First Impression, Good User Experience
    There are also attribution links to the original articles (although those links point to redirected feed URLs): I like seeing what friends have read too: Reporting friend activity gets overdone in social media, but in this particular app it did successfully get my attention. I was curious to check out what some real friends had read. Based on first impressions, I have to say I like The Washington Post’s Social Reader on Facebook. It offers a clean, simple user experience – big and open with lots of white space (in fact too big to capture well in a screenshot): (click to enlarge).
    [Feedly] Facebook Unveils the Most Powerful Social Ads of All Time
    Facebook has just integrated Page Post link ads into the News Feed, and the result is the most precisely targeted social advertising the marketing world has ever seen. It’s a no-brainer that Facebook ads that appear in the News Feed, such as Sponsored Stories, are much more effective than typical display ads. In these ads, marketers can share links to vibrant video, text, and photo content in the one place over a billion people check regularly—their News Feeds. And now marketers can target these social ads based on a user’s browsing and search activity.
    [Feedly] Social Media Isn’t About The Numbers! Or Is It?
    To be honest, I love that LinkedIn is now feeding me articles that are popular with those that I connect with. I’ve said it once, I’ll say it again. If you ask me what my Klout score is …I’ll likely vomit. Too many folks get caught up in the numbers game when it comes to social media. They use numbers like “friends”, “followers” and…ewww…”Klout” to determine whether they are doing social right. Heaven knows that it doesn’t tell you whether you’re engaging in social media properly. Maybe. Maybe not.
    [Feedly] Google: Watermarks in Google Shopping Images Violates Guidelines
    A merchant who participates in Google Shopping has received a warning from Google that the images they are using in their Google Shopping feed violate their guidelines because watermarks are included. link] Merchant promotional text on image(feed) Full Face Cushion for Zzz-Mask SG Full Face CPAP Mask – Small (ID:ABC). link] Merchant promotional text on image(feed) Comfort Series Nasal Mask Split Washer Kit (5 pack) (ID:ABC). In the warning message, Google provides specific examples of the inappropriate images, and I have posted one of the images above.
    [Feedly] Identifying, Understanding and Influencing Social Media Users [Infographic]
    Overall, the report talks about how important it is to reach fans with relevant and engaging content in their News Feed, since their interaction with the content makes your message spread to their friends. Tweet In my last blog post , I wrote about a recent report focusing on how social marketing is more than just ranking up a bunch of likes! Further, several cases (respectively based on both earned and paid media) were included in the report in order to demonstrate how successful management of a community contributes to the brand increasing its sales figures. Social media personas.
    [Feedly] 2012 Round-Up Of My Social Media Cartoons And Comics
    hope you have enjoyed the social media humor and I’ll be continuing with my comics and cartoons throughout 2013 so check back or use the form on my home page to subscribe to my RSS feed and have them delivered to your Inbox. It’s that time again, time to bring all of my 2012 social media comic strips, cartoons and humorous graphics into one single post. If you haven’t already, also be sure to check out my roundup of social media comics and cartoons that I created in 2011. Cheers! Bloggers: Would You Rather Be First Or Right? Or Is It? Are You A Social Media Channel Changer?
    [Feedly] What the Instagram Algorithm Means for Your Business
    Earlier this Spring, Instagram announced its plans to reorder its feed using a new algorithm that bases delivery on relevance. Instagram is an insanely popular mobile destination, so it’s not unusual for it to pop up in online and offline conversations. But lately you’ve probably noticed a lot more chatter around one specific area: its algorithm. more personalized experience is beneficial, but not everyone is happy about it. So the new @instagram timeline is pretty much the worst. Chaotic, no organization, hard to follow.
    [Feedly] How Important Is It to Unplug | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 26 2010 How Important Is It to Unplug By Gini Dietrich | Email | Print | 18 Comments | My good friend Angelica Colantuoni asks, “How important is it to unplug? What say you? (If you can’t view this in your RSS feed, please click here ). Leave a comment!
  • JON LOOMER  |  MONDAY, MAY 11, 2015
    [Feedly] Master Guide: All Facebook Image Dimensions and Ad Specs [2015]
    Display specs — how it will appear — for news feed, right column and mobile. Success on Facebook has become an increasingly difficult thing — particularly for those not equipped with the proper resources. Bad design — whether of your page, posts or ads — can spell failure before you even hit “publish.” ” That’s why I had this master guide of all Facebook image dimensions and ad specs put together. This is actually the third of its kind that I’ve had created. Facebook changes so quickly that I need to create a new one every year!
    [Feedly] New Home for The Engaging Brand
    If you subscribe via the RSS feed then can you change it to feed:// The new site can be found at As really value our conversations! Any problems just let me know at See you over there
    [Feedly] 37 of the Best Facebook Page Apps for Brand Marketing
    HootSuite simplifies posting and scheduling Facebook updates, adding images, monitoring feeds, and more. RSS Graffiti automatically publishes your blog RSS feeds on your Facebook Page. One of the easiest ways to use your Facebook page to its fullest potential for social media marketing is to employ third-party Facebook applications. . Doing so makes your page significantly more appealing to your audience and improves user experience. Facebook page customization can dramatically increase your visibility, improve your branding, and create more leads and sales. Ripe Social. FanAppz.
  • SOCMED SEAN  |  SUNDAY, JUNE 9, 2013
    [Feedly] PLEASE Don’t Visit My Google+ Page! Here’s Why.
    So Google can publish stats all they want, but until I see an active feed like Facebook and Twitter… I just don’t believe it. On my personal profile, you’ll get the same social media insights and analysis that you’d expect from my Twitter feed, Facebook page and LinkedIn profile. No, this isn’t another one of those anti-Google+ posts and no…it isn’t one of those reverse psychology attempts to actually trick you into visiting my Google+ page. In fact, I really don’t want you to visit my Google+ page and I have a good reason for it.
    [Feedly] I'm Behind
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 24 2010 I’m Behind By Gini Dietrich | Email | Print | 40 Comments | There is no way around it – I’m behind. Leo Laporte (over at TWIT) discovered Buzz hadn’t updated his feed for over two weeks and no one had even noticed! Leave a comment!
    [Feedly] Think Like Zuck: 5 Business Success Secrets from the Great Leaders of Our Time
    All of its most important innovations, such as the Wall, the News Feed, photo tagging and Groups, have come out of this sense of purpose. At the age of 28, Mark Zuckerberg is the world’s 29-richest person and his company Facebook has over one billion users worldwide, only eight years after it was set up. Yet Zuckerberg “never wanted to run a company,” he said. “To me a business is a good vehicle for getting stuff done.” Below are just some of the insights. Passion and Purpose. What’s the difference between Passion and Purpose?
    [Feedly] Auto-Post Your Blog Posts to Digg « Saying It Social
    All you have to do is log in to Digg then go to your Settings  and click on the menu item to “Import Feeds&#. Enter the URL of your Blog’s Feed and then you will be given a verification code to add to one of your blog posts so that Digg can verify your blog. Can’t wait to share our blog posts with you:-) Share this: StumbleUpon Digg Reddit August 26, 2010 - Posted by akstout18 | Uncategorized | digg One blogger likes this post 1 Comment » I have been looking for a way to add an automated Digg feed to my blog. How cool, right?! Cheers.
    [Feedly] How to Create the Perfect #LinkedIn Profile #infographic
    Share news and information with your network through the activity feed. It all comes back to you LinkedIn profile. It doesnt matter how much activity you have on the LinkedIn network or connections you have. If you don’t have an optimized LinkedIn Profile then you are going to miss out on opportunities. In infographic from  Link Humans  they cover some of the top ways to build the perfect LinkedIn profile. Here’s some highlights: Start with a picture; people buy from people and a professional LinkedIn profile picture will help esablish trust.
    [Feedly] 4 Ways to Make Sure You Always Have Something to Say Online
    Tools like Google Alerts and Yahoo Alerts monitor the web for you and alert you, by email or through RSS news feeds (see below), every time a new piece of information relating to your keywords is posted to the web. Using RSS (Rich Site Summary, or sometimes Really Simple Syndication) news feeds assemble feeds from different sources, including Google and Yahoo Alerts, into one place so you can scan all of them at once to find items of interest. What can I post that is topical, interesting and valuable? But that’s like hopping into a car and expecting to drive forever.
    [Feedly] Twitter Etiquette: Outside Voices, Inside Voices and Whispers
    Constant republishing of others’ content (RSS feeds, quotes, etc.). If you grew up with a mother anything like mine, many of your childhood memories include being shushed and reminded to use your inside voice. We had three voices, but the one we heard the most about was our inside voice. Heaven forbid we might say something too loudly and the neighbors would hear! Little did I know these voices would come in handy when thinking about Twitter. I had a recent conversation with Laura of EzraTech on Twitter about the practice of sending DMs (direct messages) to new followers.
    [Feedly] 20 Ways to Cultivate Brand Unawareness in Social Media
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Brad Shorr. Many businesses use social media to promote brand awareness, and it can be quite effective. Because social media is largely personality-driven, a savvy entrepreneur can level the playing field against much larger competitors and establish his company as a widely recognized, credible source. Here are 20 social media marketing errors that send people running, that make them tune you and your company out.
    [Feedly] [Infographic] Facebook Is NOT The Largest Online Social Network, Email Still Rules!
    And your inbox is more successful at managing text and multimedia better than the Facebook timeline, Twitter feed, RSS subscriptions and Google+ feed combined. Contrary to popular belief, Facebook is NOT the largest social network on the planet. That honor still goes to email. Think about it, your email contacts are like your Facebook friends, LinkedIn contacts, and Twitter followers all rolled into one. With email, we send more than 188 billion messages every day, where Facebook and Twitter combined only traffic 200 million messages. Is email used to discuss common interests?
  • FIREBELLY  |  TUESDAY, JUNE 19, 2012
    [Feedly] It’s Not Your Facebook Page, It’s You (That’s The Problem)
    If people don’t like what you’re sharing on your Facebook page, they’ll un-Like you, hide your content from their News Feed and/or never engage. The less they engage, the even less visible you will be in the News Feed (thanks to the EdgeRank algorithm ). I hear it a lot. “We had/have a Facebook page, but it didn’t/doesn’t do anything.” ” If you’re thinking this right now about your brand’s Facebook page, forgive me for being the bearer of bad news, but your Facebook page is not going to do anything. Promote your page.
    [Feedly] Will SEO Exist in 2015?
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Brad Shorr. SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. No more. Today, SEO is much more intertwined with other marketing activities, making it difficult to know where SEO ends and where social media, for example, begins. Taking all of this into account, I’m really beginning to wonder if SEO as we know it will be around in 2015.
    [Feedly] 15 Posts on How Facebook Changes May Affect Brands
    Facebook News Feed & Other Changes: Good For Brands. 4. ways brands can battle Facebook News Feed changes. 6. Does Facebook’s News Feed Punish Advertisers (Yet)? What Facebook’s New News Feed Means for Your Marketing Efforts. Facebook rolled out a lot of changes last week. These changes have dominated the headlines – both online and off. Some users love the new Timeline. Some users hate it. Our designer, Jake Hamilton, shared his opinion in his blog post Facebook Timeline: First Impressions. Below are 15 articles that I found helpful. hope you do too. 1.
    [Feedly] The New Model: How Google+ “Gets” Content
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Joel Harrison. The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. Google+ has just won the People’s Choice award for social media at The Webby Awards presented by the International Academy of Digital Arts and Sciences. This may come as a surprise, since Google+ isn’t as popular as was first expected. The Old Model.
    [Feedly] Podcast Alley and Podcast Directories
    [Feedly] Marketing, Social Media & Branding Blogs in India
    Home About In the Media themarketingblog@wordpress on Mobile Applying the Johari Window to a s/w Product July 24, 2008.3:37 am Marketing, Social Media & Branding Blogs in India Jump to Comments What XML feed of some of the best Social-media, Marketing and Branding blogs in India Why Thoughts inspired by Age of Conversation’s Douglas Karr. How Simply use the import feature in your feed reader to import from these blogs. Primarily, there was a need for an XML/OPML file for india focussed blogs. The list has just begun. simple and easy import for me. thanks for the tip!
    [Feedly] Looking Back on the Year of the Panda: Google Algorithm Changes
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This last year Google brought a large number of algorithm changes to the table.  Although these changes helped increase traffic and rankings to many large corporations such as YouTube and eBay, it hurt a large majority of small businesses. According to Search Engine Land , some domains saw a 94% loss in visibility, and others were left picking up the pieces after they lost 80% of their keyword positions. labeled 2.51, 2.5.2, and 2.5.3)
    [Feedly] Companies Invest More in Social Media Marketing in 2014
    This seems to be because these ads are less conspicuous and take up less space on your Twitter feed as well as the Twitter homepage. Last year, Forbes contributor Jayson DeMers wrote a list of predictions for social media trends that would rule this year. One of the most accurate was his prediction that social media marketing would continue to skyrocket, forcing companies who were holdouts in the social media arena to finally buy in. Social media marketing is undoubtedly the new wave of marketing. Facebook implemented its promoted posts in 2012. Photo Source). Related articles.
  • KOKA SEXTON  |  FRIDAY, MAY 8, 2009
    [Feedly] friendfeed Explosion
    FriendFeed is a service which, instead of layering a meta-network on top of all your other social networks, will create a news feed incorporating them all much like the Facebook news feed. Users tell the feed which networks they belong to (Facebook, Digg, etc) and FriendFeed personalizes your data feed with info from each of the sites. I’ve had an account for a while and never use it actively. signed up for the FriendFeed account and plugged in all of my feeds and then left it alone. Set it and forget it. Looks like things are changing though.
    [Feedly] The New 'Send' Button From Facebook - Social Media
    Thus if you do not want a particular information to feature on your network's feed and if you do not want that the whole network of your friends view it then this is an incredible facility. In such cases when you share the entire post with everyone it may start making people turn a blind eye towards your feeds as they are not relevant material to them. With the result people may start to 'hide' your feed on their home page. Very recently Facebook has introduced a new social plugin, the 'Send' button. It may not be general interest to all persons.
    [Feedly] How To Monitor Your Three Essential Internet Marketing Strategies
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Andy Havard. Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms. Utilizing Internet video. Driving traffic to websites. Summary.
    [Feedly] The New Dilemma: Social Media Exposes Us to Too Much, Too Often
    The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content. We are consuming more and more content from our social feeds. This is a guest post by Jason Butlion. The way that we explore and discover content on the Internet has drastically changed in the last decade. The first major step forward was with Google which organized the Internet so that anyone could run accurate searches on specific topics they found interesting. The next evolution in content discovery came with the social revolution.
    [Feedly] How to Use Twitter Cards in Social Media Marketing
    They add a few lines of HTML metadata to blog posts and other thought leadership content that enable brands to stand out from the pack in Twitter feeds that are full of text. Twitter Cards enable publishers to attach media experiences to tweets — beyond the 140-character limit. They can help you drive website traffic, introduce new products and services, share rich content such as videos, and improve engagement. Bypassing the character limit also helps increase conversion rates. Follow her on Twitter at @pamdyer.
    [Feedly] 10+ Ways To Use B2B Social Media In Your Business
    Have feeds from Facebook and Twitter, an RSS feed from your blog, current YouTube videos, a Google News RSS feed for your company news and press releases, etc. Then, create an automated search feed for these keywords on Twitter to identify conversations people are having using these keywords. Social media should be an integral component of everything your B2B organization does including marketing, customer service, sales, and product development. It’s surprising how many B2B companies still overlook this key task. Eleven Different Ways to Integrate B2B Social Media.
    [Feedly] Crime Doesn’t Pay, Especially When You Confess Via Social Media
    In the latest screw-up, a robber created an Instagram feed with the phone he stole from a victim, only to then be identified as the thief. Idiot crooks make me giggle and the news seems to be filled with criminals who insist on confession to the crimes they commit …even if they do so unintentionally via a social media channel like Twitter or Facebook. If you haven’t read it already, be sure to check out @AmyLynnStewart’s great post about losing her phone, only to have a cabbie steal it and post photos on Google+. The photos are a bit on the creepy side. Cheers!
    [Feedly] How to Create the Perfect Facebook Fan Page, 2012 Edition
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Tim Ware. ” And there’s no other option. consider this the biggest drawback with the Timeline layout, followed closely by no longer being able to set a default landing tab for non-fans. However, in this article, I will focus on the three visual elements over which you have total control on your Timeline Page. The Cover Photo — Make it Well Designed & Informative! ” to see examples and discussion.
    [Feedly] Social Media: The True Impact
    More than likely, someone on your Facebook feed has posted a story, or you have seen a tweet about what’s going on. We spend a lot of time talking about how to make social media work for business and what kind of marketing targets social media users. But we don’t often take a step back and see the true impact that the addition of social media networks has had on our everyday lives. Ten years ago, could you ever have imagined what social media is, let alone how it has changed our world? Social media has made it incredibly easy for news to spread. The response was astonishing.
    [Feedly] Clickbait: Information overload! How can brands cut-through all the noise?
    In 2014 Facebook took steps to try and crack down on those gaming this ranking using clickbait, and in February this year it introduced an update based not just on what users engaged with in their feed, but what they wanted to see. Last month Instagram followed suit and announced it would alter user’s feeds to optimise the content users “care about the most”, and Twitter has also adopted a similar change (although users can opt-out and revert back to the chronological feed). You won’t believe the hidden message in this blog post! Platform crackdown. Learn and adapt.
    [Feedly] The Sales Association Launches SalesProCentral
    You can subscribe to a daily or weekly feed of content and you can follow SalesProCentral on Twitter. The Sales Association has unveiled SalesProCentral generously sponsored by Leads360.  The Sales Association is the premier professional society dedicated to sales and business development professionals.   They are happy to launch SalesProCentral as an industry resource for their members and for non-members alike.  Because of the generosity of Leads360, they have been able to provide the site free of charge. B2B Response Databases: Which is Best? B2B Sales? They Could Be Called B2P Sales!
    [Feedly] Can Good Social Media Customer Service Help You Grow Your Brand?
    Brand Promotion: Using a site like Facebook as an example, any action taken by a member of your network will be made available to their entire network via the News Feed. This week we welcome guest blogger is Stanna Johnson from Qwaya. Stan is an online writer and a social media enthusiast who loves to write about the latest social media trends. Feel free to leave any questions or feedback about the article in the comments section below and Stan will check back to follow up. Every business operating has one thing in common. They all need customers. Remember that word “social”?
  • PAMORAMA  |  SUNDAY, AUGUST 14, 2011
    [Feedly] 10 Tools for Measuring Your Social Media Influence
    FriendFeed, and RSS feeds and displays them in a slick interface all in one place. Meaningful exchanges constantly take place all over the social Web on a variety of platforms, connecting people and enabling them to share, critique, and interact with content and with each other. The type of information we share reveals a lot about who we are, who we know, and what we know — people tend to talk about the things they care about/are most knowledgeable about with others who are interested in similar subjects. The impact of those relationships affects our Web authority. PostRank.
    [Feedly] Facebook Just Told Us How to Do Facebook Marketing
    Ostensibly, Facebook wants to keep the News Feed less cluttered and annoying for users, and I suppose banishing overtly promotional posts will have that effect at some level. One of my friends just this morning had a baby, and I learned that the baby is healthy on News Feed, and it made me really happy. That might be relevant to me, but not relevant to a lot of other people in the world, and that’s one thing that we try to deliver through news feed. ” If a business is sharing useful content, then we’ll show that in News Feed. Mark Zuckerberg.
  • JENN'S TREND  |  WEDNESDAY, MAY 18, 2016
    [Feedly] How to Run a Successful Instagram Ad
    Instagram ads are getting more and more prevalent in our feeds. If you’ve so much as logged on to Instagram, you’ve seen a number of these ads. And, some of them are better than others. Some of them are better targeted to you than others. Like ads on any platform, some perform better than others. And… The post How to Run a Successful Instagram Ad appeared first on Jenn's Trends. Instagram advertising instagram instagram ad instagram for business instagram marketing instagram strategy instagram success social media social media marketing
    [Feedly] Marketers- Stop multi-tasking social media
    We all *think* we’re doing great when the Twitter alerts are rolling, Email’s pinging, Facebook is always open and your RSS feeds are pushing you new content to share. Instead of reading your RSS feeds while thinking about how/who/when you’ll share it, just simply stop and read the posts. Efficient right? The thing is, study after study shows us that multi-tasking is a myth. You’re not multi-tasking at all. Rather, you’re serial tasking and shifting your attention from one task to the other. Doesn’t your job? There’s an App for that.
    [Feedly] The Psychology of Change: How We React When Our Favorite Social Networks Shift
    For example, when Facebook first released the timeline, it wasn’t greeted warmly by some users, but now the timeline favors content from friends over brands , and it makes our Facebook feeds digestible. When Instagram announced they were trialing an algorithmic timeline, they said that  most users miss on average 70% of their feeds. And the same will happen to Instagram when its algorithm based feed launches later this year. Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split.
    [Feedly] 26 Outstanding LinkedIn Tips and Tactics
    Pamela Vaughan details eight ways brands can make the most of their LinkedIn pages (such as incorporating your blog’s RSS feed: “While simply including your blog’s feed won’t broadcast its content to your LinkedIn page followers via the updates feed on their homepage…it’s a really easy way to promote your blog content to the visitors on your page”), supported with examples from companies like and Zipcar. How can individuals use LinkedIn most effectively, whether for personal branding, job seeking or networking? ’”.
    [Feedly] I Have Read This, I Am Concerned - Social Media
    It Need Not Always Be 'Like' And 'DisLike' on Social Media Here is a scenario: On your Home Page Feed - You read about a very Disturbing Case for instance Abuse or a Missing Person. Moreover an Interaction will enable it to go higher on Network Feed. There is nothing to ‘Like’ or ‘DisLike’. But you need to say that you have ‘Read’ the Article. You want to show that you are Concerned. How about a Different Sign apart from the ‘Like’ and the 'DisLikes’ ? Join Me On TSU - The Social Media Site! Join Me Here: PervaraKapadia 2. Add Your Site For FREE!
    [Feedly] Micro Persuasion: Three Little Tips for Capturing Info Bits Quickly
    You can star items and even subscribe to either your history or these bookmarks as a feed. Annotate Bookmarks and Feeds with a Private Friendfeed Room. The second way to use this is to start importing RSS feeds into a private room. They offer bookmarklets and other tools for easy flagging, a personalized RSS feed as well as mobile versions that strip down the articles down to just text for low-bandwidth reading on the go. You can follow this conversation by subscribing to the comment feed for this post. Blog RSS Feed. Comment Feed. Enjoy! Thanks.
    [Feedly] Front-Loading Branding Makes Twitter Video Ads More Effective (Study)
    Video ads were found to be twice as memorable in Twitter’s feed compared with on premium sites, due to content in their feeds being seen as “personal” and “self-curated,” as well as relevant to users’ interests and “less intrusive.”. By partnering with IPG Media Lab for this media trial, we’ve been able to demonstrate that Twitter’s highly curated feed environment actually impacts how brand messages are received by users because they are in an open and discovery-oriented mindset. Providing heavier, early branding can help drive awareness at lower levels of viewability.
    [Feedly] How Consistent Branding is Being Challenged in the Digital Age
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Lucy Hunt. In the past, maintaining consistent branding was a much less complex exercise than it is today. Before the explosion of everything digital, sustaining branding consistency used to be a relatively straightforward task which involved one-way communication with little or no feedback from consumers via a handful of separate channels.  What exactly is consistent branding? How can we achieve consistent branding?
    [Feedly] How to build email subscribers from Social Media
    Twitter and Facebook) allow you to pin content to the top of your feed. There is a constant feed of existing blog content which is shared which results in more regular traffic to your existing blog content. I remember reading an article years ago about email being dead. Well…long live email. When you share something out on social media channels typically less than 5% of people actually get to see it. If you’re sharing on email around 20% of people will see it. And… … there’s also another difference. With email you stop at the billboard! Summary.
    [Feedly] Linkedin Update: Linkedin Products & Services Page To Be Removed
    The two-column feed design highlights the most relevant content. Yes, that’s right.  On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! Until then, you can edit existing products and services, but you will not be able to add new products and services. So, on April 14 : Your LinkedIn Products & Services pages will go away (disappear). Deep links (URLs that lead directly to those pages) will no longer function. Customer Recommendations on those pages will be lost *See TIP below…  . Showcase Pages. 1. You can Sponsor updates from the Page.
    [Feedly] Social Networking For a Cause: The Power of Online Communities
    About two months ago, I was reading down my Facebook News Feed to see what my network was involved with that day and I saw that a friend of mine from high school had become a fan of a page called, “ Miracle For Megan Foundation Inc. &# As soon as I saw this I had to check out the page because aside from social networking, social media marketing, etc for business, my other major passion is fundraising, supporting, and raising awareness for special causes and charities – so I was curious as to what this foundation was all about. Everything seemed great in the beginning.
    [Feedly] The Ultimate Social Media Etiquette Handbook
    Streaming only your blog’s RSS feed on Twitter. (If you’re following anyone like this, feel free to take my advice and unfollow them right now. Using your Twitter feed as a chat room for conversations that are exclusive in nature and not as a broadcast medium. As a friend recently said to me, “I’m tired of my Twitter feed being a [private] conversation between person X, person Y, and person Z.&# Why don’t the three of you get a room? just don’t want to clutter my feed with @name1 @name2 @name44 Tweets. Many call this spam. Usually.)
    [Feedly] The Facebook Edgerank Changed Once Again
    Previously, the stories in your news feed have been showed chronologically. This also meant that you probably were missing some stories (unless you’re watching your news feed 24/7). With Story Bumping, Facebook has changed the order of the stories, so stories that are a few days old, but relevant to you, will appear in the top of your feed again.  In other words; these stories are not new – but they are new to you! The stories in your new feed will also be affected by the The Last Actor function. These 50 people will be showed more regularly in your feed and ticker.
    [Feedly] 7 Warning Signs That Your Blog Needs Better Social Media Management
    Your social media feeds are deserted. There are so many social media pages for blog that fit into one of the following categories: Feeds are empty – all that exists is the name and the last post was two years ago, even though the blog is still active. When you’ve identified a few related (or competing) blogs that share great content, add them to Feedly so you can see when they publish new posts. There is no one way to do social media right, but there are a million ways to get it wrong. Start with a good fresh strategy for 2016. That’s how you build relationships. 3.
    [Feedly] The Psychology of Facebook Page Engagement: Exploring Status Updates
    There are users who change the “News Feed” to “Most Recent” but this number is comparatively very low. As I write this post, Facebook has started rolling out more prominent designs of News Feed filters allowing a user to set filters. If you are a marketer responsible for the social media function or a sociosumser (social + consumer = A consumer on the social web) trying to get a grip of user behaviour patterns on Facebook then you might consider reading this further. They say that beyond “Facebook” profiles, the biggest thing to have happened to Facebook has been Brand-pages.
  • DAVE FLEET  |  MONDAY, MARCH 5, 2012
    [Feedly] Where does content fit in Facebook’s new marketing model?
    There’s nothing new in the fact that  the vast majority of user/brand interactions come through the news feed. While marketers everywhere seem to be focused on Facebook Timelines for brands, the latest changes to Facebook’s advertising model represent just as significant a change for brands – if not even more so. How so, you ask? Let’s start by. marketer’s journey on Facebook: from engagement to advertising. Facebook has a saying that, “this journey is 1% finished.” Sound crazy? Enter Facebook’s new advertising products. Paid advertising.
  • KIKOLANI  |  THURSDAY, JUNE 21, 2012
    [Feedly] 3 Forums with CommentLuv-Like Functionality
    But vBulletin-powered forums have the option for a third-party add-on that allows members to place an RSS feed in their forum profile. Edit your profile and add your RSS feed in the Blog Feed field. Edit your profile and add your RSS feed in the External Blog Feed field. Edit your general settings and add your RSS feed in the Blog XML Feed URL field. One of the ways that I promote my most important blog posts, like my massive post on 40+ Tips on How to Become a Social Media Rockstar , is through commenting on blogs enabled with CommentLuv.
    [Feedly] Pheed – Express Yourself on Social Media
    It has the well-known functionalities as other platforms, such as a timeline and feed with the people you subscribe to. This way you can charge others to subscribe to your feed. I have been looking into upcoming social platforms and came across Pheed, which for a while has created some buzz on the web and have been announced the breakout social media star of 2013. Pheed was launched October 2012 and was founded by a group of friends from the technology and entertainment community in Silicon Valley, California. It is a webbased platform, also available for mobile. Wasteland.
    [Feedly] Instagram’s New Web Profiles: The Value for Brands
    However, there is no news feed, so in order to explore profiles, you’ll have to know the usernames and enter them yourself:[username], such as i The launch of web profiles might be a way for Facebook to finally get something out of their $1 billion investment: Monetising Instagram – but without alienating users by exposing them to ads in their mobile news feeds. People have become fond of Instagram as an ad-safe place, and I doubt that you in the near future will be seeing ads popping up in your mobile Instagram feed. Overlapping purposes?
    [Feedly] Report: Social Marketing Is More Than Just Likes [Report]
    And not least reaching people with relevant content in their News Feed, where they spend the highest percentage (40%) of their time on the platform. As shown in the above model from the report, the first step for a brand is then to actually be seen by fans in their News Feed. Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! Facebook pages are the go-to destination. Compared to brands’ normal websites, a Facebook page has become the go-to destination for consumers and fans.
    [Feedly] Twitter Dashboard App Launches for Businesses
    Pepper wrote: Easily engage with your audience: Create a custom feed to find out what’s being said about your business. Use your custom feed to get right to the tweets you want to see first and better engage with your community. Twitter Tuesday announced the launch of Twitter Dashboard , an iOS  and desktop application aimed at helping businesses on the social network better connect with users. Chances are there’s more than the mentions you’d normally be notified about!) For example, if you work at a cafe, you may see a tweet from a customer who has a question about your hours.
    [Feedly] 5 Social Marketing Stories You Need To Read This Week
    Hart "Show The Love" Facebook Sweepstakes | Main | YouTube Tuesday: Digital Ethnography » February 26, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader. Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. The world’s largest social network now own the patent for the news feed. 2. But now what? Can One Bad Tweet Taint Your Brand Forever?
    [Feedly] Finding Fresh Voices
    have been seeking out fresh voices in two main ways: Google Reader – A few days ago I went through all of my feeds, analyzed the stats and unsubscribed from blogs that weren’t providing value to me any more. Besides the new lists and searches, I went through the lists that I’ve created for myself and did some shuffling around, as well. I’ve been excited at the new content and people I’m being introduced to over the past week since I did some house cleaning of my RSS feeds, Twitter Lists, and searches. Are you regularly seeking out fresh voices?
    [Feedly] Five Steps to a Social Listening Program
    Set up Google alerts for your keywords and add them to the same file in your RSS feed. Use a dashboard like your RSS reader and build RSS feeds from each of the searches listed above. It’s going to be more helpful for the person who doesn’t understand how to set up RSS feeds, because it walks you through the process of installing the different search widgets. Today’s guest post is written by Lisa Gerber. guess I shouldn’t be surprised anymore. Maybe I’m just sad now: At how many organizations are missing opportunities to be involved in the conversation.
    [Feedly] All you need to know about organic reach on Facebook
    If people are more active and engaged with stories that appear in News Feed, they are also more likely to be active and engaged with content from businesses.” Related Posts Why They Don’t Follow You On Instagram BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups [Cool Infographic Friday] Big Data Big Profits 2013 State of Community Management Report Stresses Importance of Community Managers 3 Ways to Identify Influencers for Your Blogger Outreach Campaign What You Need to Know About Facebook’s News Feed Changes. Short version: Sigh. They are screwed.
    [Feedly] The Many Faces of Facebook Ads
    These ads appear on the right-hand column of Facebook user pages and have evolved over the years to look similar to the ads that appear in the News Feed. They are bigger in size than the News Feed ads, which on the one hand gives them a spotlight of their own and on the other makes them look like clear adverts. News Feed ads. News Feed ads are called so because they appear in the News Feeds of the targeted users, unlike right-hand column ads that appear on the right side of the page. Instagram ads appear as sponsored posts in the feeds of the users.
    [Feedly] 11 Sure-Fire Ways to Get Me to Unfollow You on Twitter
    If you enjoyed this post, make sure you subscribe to my RSS feed ! have found it to be a fabulous tool, through which I’ve come to know countless brilliant and fascinating people. To me, Twitter is about building relationships. Like all social media tools, there is no one right way to use Twitter. cannot control how others use it, but I can control who I follow and how I interact with them. follow most people back who follow me. like to give people the benefit of the doubt, but I do aggressively unfollow if your use of Twitter is not aligned with my own style. Seriously. after all.
    [Feedly] 6 Tools That Help Bloggers Manage and Monitor Their Online Reputation
    You can select the sources you want to search and employ email alerts or a personalized RSS feed to stay up-to-date. ” Twitter Search RSS Feeds. There’s no need to manually search it regularly when you can create a Twitter-search RSS feed that will update each time your name gets mentioned. To set up this RSS feed, you can use the following URL – [link] – or use this handy little tool to easily create Twitter search RSS feeds. Then add the RSS feed to your favorite RSS reader like Google Reader. Me On The Web. SocialMention.
    [Feedly] Attack of the Consumer! The Many Ways Consumers Can Put You Out of Business Online
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by David Rodnitzky. Having the best prices and largest selection of products means nothing on the Internet if you don’t back it up with incredible customer service. Treat customers badly and you will be out of business – period! Bad customer service will get you banned from major advertising networks, skewered in organic results, and ridiculed on social networks. Advertising Bans. and is listed first. With almost 7.5
    [Feedly] The Life Cycle of a Social Network
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Babu M. Varghese. The launch of Geocities by Yahoo marked for some the beginning of a new revolution in the online media called social networking. Later, several other websites such as and Friendster contributed to the development of social networking to help reach our present day scenario, where we see the domination of Facebook, Twitter, LinkedIn, and Google+. Growth Stage. Maturity. Decline. Babu M.
    [Feedly] EdgeRank Of Facebook Just Got UpDated - Social Media
    Facebook has just Announced: That now there will be an even better way to go about the News Feeds. much better way to surface older stories onto your News Feed. An update to the News Feed ranking Algorithm. This means that the Organic stories that people did not scroll down far enough to see can reappear near the top of News Feed if the stories are still getting lots of likes and comments. This means that if many people have Interacted with your Post then the same Post will surface on top of News Feeds. This is incorrect. This is good news.
    [Feedly] How to Hire Your SEO Partner
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Brad Schorr. Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. It is also one of the most perplexing. There are two enormous issues with search engine optimization that hinder your ability to zero in on the right partner: Rapidly changing, constantly evolving rules. Lack of industry standards. Results. Do they walk the talk? But can they deliver?
    [Feedly] Feature Friday: How to Increase Web Traffic
    Recent comments Recent comments Related articles Feature Friday: How iGoogle is My RSS Feed HQ Feature Friday: How iGoogle is My RSS Feed HQ Hide Facebook Profile from Search Engines. Tunnel picture by pixelplacebo. The following guest article is by Steven Papas. Nobody can survive as an internet marketer without traffic. Traffic is the reason a seller will make sells, it is the reason you will get subscribers and it stands at the center of internet business and money making. Why will they return often? How Do You Get Targeted Traffic? Check related blogs. Use related forums.
    [Feedly] 7 Creative Ways to Increase Instagram Followers
    IFTTT is a great tool that allows your Instagram Post to show up as an image in the feed and not as a link. Are you on Instagram? Struggling to increase your followers? . Instagram can be highly engaging but there is a right and a wrong way to increase followers on Instagram (and followers). In this post I asked Sue B Zimmerman (the Instagram Expert), to share 7 Creative Ways to Increase your followers on Instagram … the RIGHT way. Sue is my Go-To-Gal for Instagram tips, so listen up!  . Image by Shutterstock. More is not always better. Bonus Tip: Always ENGAGE!! Over to You.
    [Feedly] How to Show the World the True Rock Star You Are: 3 Social Media Bragging Techniques
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Amy Porterfield. Selling yourself is hard. But it’s next to impossible to thrive in a world that’s hyper-engaged if you refuse to bust out of your shell and, well—brag a little. That’s right: brag. Bragging is a way to prove you know your stuff. As a good friend of mine says, “If you don’t brag with specificity, authenticity and passion, no one will ever know what a true rock star you are.” Resonate.
    [Feedly] How to Create Content for Your Site that Your Readers Will Love
    Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Miranda Marquit. . With the changes that Google is making, content – quality content – is more important than ever. But you shouldn’t want better content just for the sake of Google. Don’t forget that customers, potential customers, media, and potential business partners are all visiting your web site. Content has become an important part of online marketing. Focus on Your Target Market. Grab Your Readers’ Interest.
    [Feedly] Google+ Tips and Tricks
    You can add your interests (called “sparks&# ) so Google can feed you topics you may be interested in. This post is meant to be a getting started guide for those of us who got an invite and are now wondering how to use Google+.  If you’re looking for an overview of Google+ check out Part 1 of this post: Google+ and World Domination. Start with your Google Profile. Your profile is going to list your +1′s, posts on Google+ and more soon we don’t know about yet. Fill out your about section. If you don’t have any, turn them off until you do. Account Overview.
    [Feedly] How Time Magazine Gained 1.2 Million Google+ Followers
    ” Having pieces that spark conversation (like the controversial breast-feeding cover) can also help to drum up interest on the social network. Time magazine has become one of the most popular news brands on Google+, with over 1.2 million users adding Time to their circles on the social network.  Cathy Sharick, managing editor of, shared some tips for achieving success on Google+, as reported by In addition, Time is taking advantage of several features unique to Google+, including circles and hangouts.  ”  Plans for more hangouts are in the works.
    [Feedly] Monday’s 5 Social Media Must-Reads
    What Makes Your Facebook Page Post Feature On Feeds? By Pervara Kapadia While Google’s search algorithms are well kept secrets Facebook is transparent about the algorithms that it uses for Posts of Pages to appear on the Feeds of the Fans / Community Members. Below are 5 social media must-reads from last week that we wouldn’t want you to miss. 20 Tips to Get Your Content Seen on Facebook. By Ellie Mirman Facebook can be a great channel for spreading your content to a huge and active audience, but only if your content gets seen. Tabs and FBML are going away.
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