PROBLOGGER | SUNDAY, OCTOBER 4, 2015
[Feedly] We Have Smart Homes and Smart Phones – What About Smart Blogs?
RSS Feeds and Creative Curating. Many of us have personal RSS feeds that show us what’s new on our favorite sites and allow us to access this new content. Rather than having to move between sites and scroll through pages of updates, Hootsuite Pro brings your Facebook feed and Twitter posts and mentions, as well as any other social media sites you may use, all onto the same page. This is a guest contribution from Larry Alton. Automation has become such a pervasive feature in our day-to-day lives that we hardly even notice it anymore, and in fact, we even rely on it. Genera
PROBLOGGER | FRIDAY, OCTOBER 2, 2015
[Feedly] Reading Roundup: What’s New in Blogging Lately
definitely enjoyed the restriction of the limit, it not only made me think through better tweets, but also kept it easy to read through my feed. A big hello from ProBlogger HQ on Grand Final Day ! So much footy to be had today ( and tomorrow , for NRL fans!) and so much food to be eaten whilst watching. Ok, that’s probably just me (for the record, I’m making this ). Quick Guide to Building a a Thriving Social Media Community // Social Media Today. Because without them, your blog isn’t likely to be read. IFTTT Recipes for Social Media Marketing // Social Media Examiner.
CONVINCE & CONVERT | FRIDAY, OCTOBER 2, 2015
[Feedly] 5 Ways to Keep Your Content Playful and Fun
The life of the party usually has a catalyst, something that he or she feeds off. Image via BigStockPhoto.com. As a storyteller and an improviser, I get asked about humor a lot. I was invited to speak to a company a few weeks back on this exact topic. Kathy, how can we inject more humor into our social media and marketing videos? We’re fun. We want people to see that! We try to do video, and it’s like our un-fun clones show up. Help!”. That happens to all of us sometimes. The short answer? If you have great writers and improvisers at your disposal, go for jokes, parodies, even satire. Beware
TECHIPEDIA: TAMAR WEINBERG | FRIDAY, OCTOBER 2, 2015
[Feedly] Build Relationships. Not Numbers.
Do you really think they are interested in you, or are they interested in making their profile look as legitimate as possible so that they can spam their Facebook feed with some Ray Ban glasses crap that you will hopefully see and act on? She friended me on Facebook. Not once, not twice, but a few times. Her profile photo made her look fantastic. Clearly, the plastic surgery worked. The way she flaunted her assets in photo after photo made her a prime candidate for some Sports Illustrated spread. She probably was too short to be a real model, I’d concluded. never met her. And yet.
ABSOLUTE PA | FRIDAY, OCTOBER 2, 2015
[Feedly] You don’t have to bare all to be seen online (here’s what to do instead)
That’s more interesting than most things I see on my feed AND you aren’t losing your privacy or compromising personal details. If the thought of baring all on social media makes you want to hide under a big rock, for a long time, with a strong drink. have good news for you! You can still show yourself, your personality and your brand without compromising on your personal life or privacy. Privacy is a hot topic, and in the modern world it can feel harder than ever to keep hold of a bit of it for yourself. How much should you show? Is it really necessary at all? And, how much is too much??
LAUREL PAPWORTH | WEDNESDAY, SEPTEMBER 30, 2015
[Feedly] List of 3rd Party Social Media Tools #Blab #socialmedia
Use the Feedly plugin for other people’s channels e.g Top Instructions: feedly in sproutsocial. Alerts from Google as a gmail or as a monitoring feed ( alerts.google.com – choose RSS not email). Shares Whether you are a VA looking after the Facebook and Twitter of a small business or the marketing manager who needs to social media Monitor Instagram and Risk Management, social media tools to schedule, automate, autofollow, autotweet, monitor are critical to saving time and resources. This list is not exhaustive, just what we covered in the 1 hour chat.
SMALL BUSINESS MAVERICKS | WEDNESDAY, SEPTEMBER 30, 2015
[Feedly] 7 Ways to Be More Effective on Social Media
Spend more time listening – You don’t have to sit and watch your Twitter feed, but do pay attention to what other people are saying. It’s good that you are active on social media, but how effective is your marketing? It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Here are seven ways to make your social media strategy more effective for your business. All you really need to do is post a few times a day. Mix it up a bit.
CONVINCE & CONVERT | WEDNESDAY, SEPTEMBER 30, 2015
[Feedly] 4 Steps to Boost Your Social Media Engagement
Posting content on a regular basis is critical to showing up on users’ cluttered social media feeds. This social media management tool’s standout feature is its single, streamlined feed—a blessing for any manager who’s tired of juggling multiple tabs and menus. From Simply too many brands use social media as a free advertising platform where they can sell, sell, sell. While the drive to push sales on whatever platform available is admirable, social media (as most of us have realized by now) plays by different rules. Discover Where You Stand. Enter Tweet Jukebox.
TWIST IMAGE | TUESDAY, SEPTEMBER 29, 2015
[Feedly] 12 Years
and your feed. The challenge with that strategy is obvious: If I'm not writing and sharing with you, because I don't want to overwhelm your feed, that isn't stopping anybody else from doing it. September 29th, 2003. That's when I wrote my first blog post. 5000 posts later. and here we are. Deaths. Births. Downs. Health. Sickness. You name it. The highest of the highs, and the lowest of the lows have all come together in the past twelve years. My life. Your life. These words. You're gone and off to do other things. Why blog? I get asked this. Often. More than a few times a month.
SPIN SUCKS | TUESDAY, SEPTEMBER 29, 2015
[Feedly] Social Media is Like the Telephone
Strategically selecting and building this list will help ensure your feeds are filled with people and conversations that pique your interest. For example, a quick scan of a reporter’s Twitter feed will tell you if they are open to pitches via social media. By Christopher Whitcomb. It’s been nearly a decade since Twitter launched in March 2006 and while it’s been wildly successful, I still encounter business leaders and family members who think it’s all about bad grammar, cat videos, and other junk. They are right after all…there are a lot of cats and bad links out there.
SOCIALNOMICS | MONDAY, SEPTEMBER 28, 2015
[Feedly] Take a Diet of Social Media for Better Skin
Be kind to your skin and feed it lovingly. You are what you eat, right? This old adage may be more spot-on than you know. What you eat truly is reflected in your health, your general well-being, and your appearance. One of the most apparent things about your appearance is the way your diet is reflected in your skin. And if you are looking for some great tips on what to eat and what not to eat to keep healthy, glowing, youthful skin, take a look at social media. Finding out the Truth. As the following article looks at, finding easy diet tips for great skin is pretty easy itself.
SOCIALNOMICS | MONDAY, SEPTEMBER 28, 2015
[Feedly] Today’s Biz and Buzz
The event that only happens every 32 years was taking over Snapchat, Instagram and Twitter feeds. THE STORY – Volkswagen…Again. Volkswagen cannot get a break. After the emissions scandal, CEO Martin Winterkon stepping down and a new CEO being named, you would think they’ve had enough. What to say when the investigation begins…. German prosecutors said they have launched an investigation on Winterkon. Someone who was probably a little upset with the company complained that he should be responsible for the whole scandal. Source: The New York Times ). DA SKIM. Source: CNN ).
SOCIALFISH | MONDAY, SEPTEMBER 28, 2015
[Feedly] The Marketing of Marketing is not Telling Us The Whole Story About Member Research
Qualitative research can give us insights to feed the future. The marketing of marketing is big business. Billions of dollars of marketing products are sold each year: CMS’s, marketing automation, advertising, customer data analysis and more. We marketers are very good at marketing especially the most profitable marketing products. But the most profitable marketing products, the sectors getting the most buzz, can not necessarily solve our association’s problems. Big data, social media and video are all the rage but are not the necessarily silver bullet we claim them to be.
SOCIALNOMICS | FRIDAY, SEPTEMBER 25, 2015
[Feedly] Getting Started with Social Media for Your Small Business
to help schedule posts and tweets on your social feeds, access performance analytics. 2. Treat each medium as an individual entity. Social media is the new driving force behind a majority of the marketers to promote their business. Competition is tough, and getting a wide and loyal customer base is quite an overwhelming task. Social media is only going to grow in the coming years. If you are not marketing on it, then you are most likely missing a large chunk of the pie and letting your competitors having a field day. Listen to the rumor mills. Poaching through Linked In.
PROBLOGGER | WEDNESDAY, SEPTEMBER 23, 2015
[Feedly] Study Shows: Blog Posts Published on Weekends Get More Social Shares
Lior Levin is a consultant to an rss feed api service and also works for a company called ily who invented a new phone for kids. This is a guest post from Lior Levin. You work hard to create relevant, engaging content for your blog and you want to be sure that it has as many eyeballs on it as possible. Sometimes, getting the job done can be discouraging and leave you feeling like you are completely reliant on your audience to do the job by engaging with your post on social media. But the successful brands who keep blowing up Facebook with huge numbers of shares aren’t doing so by chance.
SPIN SUCKS | WEDNESDAY, SEPTEMBER 23, 2015
[Feedly] Why “The PR Industry is Dead to Me” is Overreaching
Related Stories Podcast: A Behind-the-Scenes Look at a Popular PR Show Seven Podcasts to Add to Your iTunes Feed It’s Our Birthday! By Gini Dietrich. Earlier this week, I recorded the inaugural episode of For Immediate Release with Shel Holtz (sans Neville Hobson …sad face) and Frank Eliason (who, BTW, is ridiculously smart and I kind of have a brain crush on him now). During our more than hour long conversation (!!!) we got to the topic of producing content for executives so they can be seen as thought leaders. And involve them in approvals and getting their voice right.
TRADESMEN INSIGHTS | TUESDAY, SEPTEMBER 22, 2015
[Feedly] Online News and the Press Release
In my B2T public relations world, I find that many of the publications that I work with are low on staff and have to produce more content to continuously feed their websites and some have mandated blogs with post frequency requirements. By Rachel Kerstetter, PR Architect at Sonnhalter. I’v e been reading the book, “ Trust Me, I’m Lying: Confessions of a Media Manipulator ,” by Ryan Holiday at the recommendation of a colleague. It’s full of interesting, and damning, tidbits of information about today’s online publishing world. Allow me to stress the word “some.”. The angle is laid out.
WEBBIQUITY SMM | TUESDAY, SEPTEMBER 22, 2015
[Feedly] 22 Expert Guides and Reviews of 200+ Social Media Tools
In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more. Image credit: Buddy Media. You can also post to Tumblr.
SMALL BUSINESS MAVERICKS | MONDAY, SEPTEMBER 21, 2015
[Feedly] Video Marketing: Over- Or Under-Used?
Native ads are those ads that pop up in your Twitter and Facebook feeds (and other places) that look a lot like your normal feed posts. How powerful would it be to present your target audience with a video that looks just like any other video that pops up in their social media feeds? One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. Here’s why. Search engine marketing has the largest share. Why Video Marketing Is Under-Used.
SOCIALNOMICS | FRIDAY, SEPTEMBER 18, 2015
[Feedly] 7 Mobile Apps to Manage Social Media On the Go
Feedly – get news stories right on your smartphone. Avid news readers need not look further than the personal newsreader app – Feedly. Feedly’s mobile app works towards letting iOS users read blogs, magazines and publications along with organizing all YouTube channels in one place allowing for higher shareability. While Feedly is connected to millions of feeds at any given time, the user is able to go deep to find that niche content that is specific to their work and passion. Download the Feedly app on your iOS and Android devices. Socialnomics
DANNY BROWN | FRIDAY, SEPTEMBER 18, 2015
[Feedly] A Dead Child on a Beach is Fine, But the Word F**k Offends You?
After all, you only need to take a look through your Facebook feed, as well as news and media outlets and the comments that come after any kind of serious opinion piece, to see that the world is getting crazier by the day. We’ve all seen the tragic and horrific image of little Aylan Kurdi, washed up and face down on a Turkish beach after trying to escape the horrors of Syria. Offend You? Your Ignorance Offends Me. replied with my usual brass and unfiltered take when horrible s**t like this happens. Well fucka-doody-doo, mister, and excuse me! morals Click To Tweet.
ABSOLUTE PA | FRIDAY, SEPTEMBER 18, 2015
[Feedly] 25 tips on how to win hearts on Periscope
This is a great little tip I got from Hilary Rushford and the reason is that it takes up more room in the Periscope feed. After a certain amount of resistance I fell totally in love with using Periscope. You know, the live video streaming app you can link up with you Twitter peeps? It’s quick, easy, engaging, human. And, mostly a great way to connect with your audience and other experts to learn AND share about business. You can connect with me here: Periscopetv/absolutealicia click and follow me to get notified of my ‘scopes). Ok, here we go…. WE WANT TO SEE YOU! No monotones.
SOCIALFISH | THURSDAY, SEPTEMBER 17, 2015
[Feedly] Bringing the Awesome at #AMSFest
Watch the Twitter feed here! I’m here at #AMSFest to bring you some of the tidbits and takeaways from this great event which brought together a big crowd of association executives and AMS vendors, as well as tech consultants working with AMS. AMSfest Tweets. Potluck
KIKOLANI | THURSDAY, SEPTEMBER 17, 2015
[Feedly] 7 Ways to Generate Leads from Social Media
Have you ever scrolled through your Facebook feed and come across a family member’s post about which superhero they are? (Source). In a society that thrives on social media, marketers must learn how to bring in new leads from the networks or risk falling into obscurity. When executed correctly, you can use sites like Facebook to generate legitimate leads for your business. The best part of it? Social media lead generation isn’t just cost effective, but it produces actual results; reducing costs by 45% and increasing revenue by 24%. Quizzes. Source). Quiz in Action. Source). Videos.
SOCIALNOMICS | WEDNESDAY, SEPTEMBER 16, 2015
[Feedly] FLAWsome: How Awesome Leaders Deal with Flaws
This post from Steam Feed by Martin Jones outlines some great advice for rebuilding your image after a social media disaster. What is FLAWsome? FLAWsome is a way to describe. Great advice from around the web: 1. From INC Magazine , Jessica Stillman outlines this important tip to remember when you are ‘in the moment’ Don’t have a knee-jerk reaction. A thoughtful, well-crafted response is better than a quick knee-jerk reaction. Its better to take an extra moment to deliver a carefully worded, and measured response to your community. 2.
TRADESMEN INSIGHTS | WEDNESDAY, SEPTEMBER 16, 2015
[Feedly] Be the Resource
Use responses to the email campaign to feed your lead generation system. By Chris Ilcin, Account Superintendent at Sonnhalter. Content Marketing” has been a buzzword for a few years now, and quite frankly, it can be a confusing term to translate to your everyday marketing strategy. But for manufacturers, it all boils down to one simple sentence: Be a resource. You have a product, your competitors have a product, but now more than ever, your current and potential customers need information. Just like you, they are dealing with a skill gap. via Contently.com. And there are more examples.
SOCIALNOMICS | TUESDAY, SEPTEMBER 15, 2015
[Feedly] Mary Poppins Loves Social
Users can choose who populates their feed and the number one rule at Xirkl is the user is first. Watch out for FOMO. The truth has arrived, and it’s knocking on your neighbor’s door. recent study conducted by researchers at the University of Glasgow announced that teens on social media are actually suffering from FOMO, you know that anagram don’t you? Fear Of Missing Out. The researchers questioned 467 teens ages 11 through 17 about their online habits, and found that many of them are feeling pressure to respond to texts, posts, and media 24/7. The proposition? The results?
SOCIALNOMICS | MONDAY, SEPTEMBER 14, 2015
[Feedly] Mark Zuckerberg Wants You To Have A Virtual Reality
Zuckerberg said Facebook would support spherical videos on their news feed and users would be able to interact with these videos by being able to “move around inside the video and view it from different angles” (Source: The Wall Street Journal ). THE STORY MARK ZUCKERBERG WANTS YOU TO HAVE A VIRTUAL REALITY. Facebook has been trying out tons of new things recently. The latest thing they are working on is bringing Facebook users a virtual reality from their smartphone (Source: The Wall Street Journal ). But how does that work…. DA SKIM. Quote of the Day: “Welcome to Nintendo.”.
GEOFF LIVINGSTON | MONDAY, SEPTEMBER 14, 2015
[Feedly] You Don’t Need an Instagram Strategy
Just yesterday I was looking at the general Washington, DC feed on SnapChat, and in the midst of the updates Jim Beam ads ran, ten seconds each. You don’t need an Instagram strategy. Or a Snapchat strategy. Or a Facebook strategy. At least not yet. Instead, figure out what makes you or your brand remarkable to that specific audience group and then make sure you convey that in a way that will resonate. Go ahead, answer the question, “What makes you remarkable?” ” This is a reoccurring problem in social media. The whole initiative suffers for it.
PROBLOGGER | SUNDAY, SEPTEMBER 13, 2015
[Feedly] How She Does it: Blogger Pip Lincolne Talks Finding Time to Write Books
When it comes to sharing great stuff other people are doing, I have all my favourite reads on Feedly so I can enjoy the in one time-saving window. then share the best of my Feedly reading, loading them up in Buffer with a chatty comment, an image and a tag for the great-stuff-creator where possible. Buffer sends them out to my custom schedule and using Feedly and Buffer together is a great time saver (you can also share directly from within Feedly if you like but I prefer to share on the actual Buffer platform as I like the interface.). overarching grand plan.
SOCMED SEAN | FRIDAY, SEPTEMBER 11, 2015
[Feedly] Funny Friday: What Twitter Needs
I know, it’s a bit snarky, but after seeing about 20 different “let me show you how to use Twitter” posts in my Twitter feed today, it just seems to me that there are apparently quite a few social media “experts” out there who don’t get that people using Twitter must already know how to use Twitter. These types of posts are the equivalent of sitting in the passenger seat of a car and saying “let me show you how to drive” while hurtling down the road at 60 mph. Like I said…snarky. But hey, it’s Friday. Enjoy! –Sean.
SOCIALNOMICS | FRIDAY, SEPTEMBER 11, 2015
[Feedly] Reasons Why Your Followers Aren’t Engaging with Your Tweets
Twitter is extremely fast moving, and people’s feeds end up with thousands of tweets in them every day. Twitter can be one of the most important platforms that you can use to promote yourself, whether you want to get more traffic to your business website or blog, or just have a good means of connecting with people for your own views, thoughts and jokes! Of course, Twitter is not just about broadcasting things, you really want to get some dialog going and to know people are reacting to what you post. So what are some of the reasons why your followers may not be engaging?
CONVINCE & CONVERT | FRIDAY, SEPTEMBER 11, 2015
[Feedly] How to Use Your CEO’s Twitter Account to Build Brand Loyalty
Have them tweet the contents of their bookshelf or RSS feed. Stumped for content to fill out your Twitter feed? Images can look great in a Twitter feed, but overusing them may get you unfollowed or muted. Filling Up a Twitter Feed While Maintaining Brand Loyalty. good Twitter feed isn’t all about the person who owns it. Looking for a way to get more trust in your brand, a lift in consumer engagement, and an edge over your closest competition? The The path toward all those goals may start behind the door with the “CEO” name plate on it. highlight to tweet).
BRASS TACK THINKING | THURSDAY, SEPTEMBER 10, 2015
[Feedly] How Content Marketing Has Changed In the Last Ten Years
Unfortunately, now the Stuff People Can Use is utterly drowned by the Stuff You Can’t Do F#@K all With But It’s In Your Feed Just The Same. It’s kind of scary to think about it, but I’ve been doing this “internet + marketing” thing for the last ten years directly in tech, plus several more in non-digital sectors prior to that trying to convince luddites to adopt this Crazy Internet Thing. “content”), whether it be on your website or someone else’s. But it sure is different now. ” That was about the size of it. But listen.
SPIN SUCKS | THURSDAY, SEPTEMBER 10, 2015
[Feedly] The Three “Ss” of a Successful Live Event
That more than feeds everyone at our event, and the rest we drop off at a local shelter. . By Rich Brooks. You may have noticed that it’s more challenging to get engagement on your company’s Facebook page of late. The same is true of Twitter, Instagram, Pinterest, and just about every other social media channel you know. The problem is, as soon as people see a new channel is working for another business, they jump in, attracted by the “free advertising” this platform offers. This makes it more difficult for you to get found and engage your community. Why Put On Live Events. And so on.
PROBLOGGER | WEDNESDAY, SEPTEMBER 9, 2015
[Feedly] 5 Tips for Optimising Facebook Ads Campaigns
Doing this means that the “Friends of people who like your page” will see a little social proof on the ads that appear in their news feed. This is a guest contribution from Luke Moulton. Blogging about something you’re passionate about? chances are there are others just as passionate as you, and chances are, a high percentage of these people hang out on Facebook and share the stuff they’re passionate about. Using Facebook ads to reach your target audience can get people Liking and sharing your content, and kick-start your traffic if you’re just starting out.
CONVINCE & CONVERT | FRIDAY, SEPTEMBER 4, 2015
[Feedly] The Future of Targeted, Personalized Email Marketing
You know it well because you subscribe to this feed. The changes in technology and communications occur with blinding speed. We’ve seen the rise and fall of Google+ in just a few short years; the rise of real-time mobile video like Meerkat and Periscope has been astonishing to watch. But throughout all of these changes, there’s still a fundamental communications technology that seems to be gaining ground recently. That’s right–email. Despite the bold predictions–time and again–that email is dead , it has yet to be buried. The future of email is actually quite exciting.
SOCIALNOMICS | FRIDAY, SEPTEMBER 4, 2015
[Feedly] 5 Secrets for Using Facebook Like a Pro
If your intention is to remain neutral, then you need to be mindful of the updates you “Like” on your friends’ news feeds. When you “Like” an update that’s public, it becomes a part of your digital footprint and you run the chance of that update showing up on your news feed to friends. Many of you probably wonder why you never see posts on your news feed from a page you “Like” Due to the mysterious Facebook algorithm you will miss many important updates from pages you “Like”. No fear, there’s a trick! Easy fix!
CONVINCE & CONVERT | THURSDAY, SEPTEMBER 3, 2015
[Feedly] Why Influencers Are Creating Content on Snapchat
Why engaging an influencer genuinely will go further than spoon-feeding them content. It All Comes Down to Influencer Marketing. Most recently, Nick Cicero founded an influencer marketing company called Delmondo. Delmondo is an end-to-end platform for creators to produce, measure, and monetize content with brands, media companies, and ad agencies. On the flip side, they also help the agencies, brands, and media companies discover and connect with the creators who then create content for them all year round. In It’s not hard to see why. Quite the roster! In This Episode. Resources.
NOWSOURCING | WEDNESDAY, SEPTEMBER 2, 2015
[Feedly] Working Hard is Not Enough
There is a desire to look as if you’re doing important work, but how often are you taking breaks, binge watching Netflix, and surfing through your Facebook feed? When you ask most business people these days how they are doing, many reply, “busy.” ” You Don’t Know What Busy Is. I don’t think that most people know what busy really is. There’s a specific angle of “working hard” I’d like to address in this week’s column: working hard even when people think you’re a joke. Who wants to be thought of as a joke? Nobody.
WAXING UNLYRICAL | MONDAY, AUGUST 31, 2015
[Feedly] Monday Roundup: the Measurati Meet #measurePR
Why: “So instead of using the notion of Social Credit Score to define us, we used it to define what we’re NOT: we’re not in the business of oversimplifying to feed into a hype. Next Tuesday, for the first time in #measurePR history we’ll hear from 11 stellar guests. Are we crazy? Will we break the Internet? No one knows for sure, but we’ll have a great time finding out. So, if you haven’t RSVP’d yet, do so now. Why: “The culture, language and networks of China are vastly different than those in Europe and the U.S. ” 2. PR is not changing.
PAMORAMA | SATURDAY, AUGUST 29, 2015
[Feedly] 12 Secret Facebook Features Every Marketer Should Use
When you create or follow a list, you may also see some posts from that list in your main News Feed. Mastering hidden Facebook features will help you get ahead of your competition. Managing an active and successful Facebook page with a thriving community can be a daunting experience. As your fanbase grows, so does their insatiable appetite for content. Coupled with their comments, messages, questions, issues, etc., the time spent managing your page can grow exponentially. You can save items like links, places, movies, TV, and music. From a Facebook Page: Click and then select Save.
CONVINCE & CONVERT | WEDNESDAY, AUGUST 26, 2015
[Feedly] Your Content’s Missing Ingredient is You
Content must compete with the aforementioned flood of communication storming through our respective social media feeds. It’s a simple approach to writing something that actually says something, rather than feeding the flood of online communication with thoughtlessness. It’s estimated that over 60 million new pieces of content are published online every second. Just two years ago, that number was only 20 million. Tweets, images, Facebook posts, short videos, and blog comments are a never-ending flood of communication. But where are “you” in your articles?
SPIN SUCKS | MONDAY, AUGUST 24, 2015
[Feedly] Five Reasons People Aren’t Reading Your Blog
If an article pops up in your news feed, and one includes a gorgeous rendering of a luxury hotel, and other just has a headline that says “new hotel,” which one would you rather read? By Rebecca Devine. By now, most companies understand they need to harness the power of social media and content marketing. You’ve talked to enough marketing gurus and experts to know blogging can be a powerful way to expand your online presence and communicate thought leadership. So you upgrade your website, include a WordPress blog, post a few recent news releases and articles, and…Nothing. Zilch.
PROBLOGGER | SUNDAY, AUGUST 23, 2015
[Feedly] How to Drive Traffic to Your Blog Through Your Archived Material on Facebook
They autoplay all over your feed and spammy videos stolen by unscrupulous page owners are everywhere. If an old status update (i.e., a video) is getting new interaction, Facebook will selectively “bump” this story to the top of the news feed for people who haven’t seen it. This is a guest contribution from Jonathan Goodman. love discovering systems that work in the background so you can focus on your blog. What I’m going to detail is like the concept of compound interest. It involves Facebook. What I want to share with you isn’t how to spam. It’s about email list growth.
SOCIAL MEDIA STRATEGERY | FRIDAY, AUGUST 21, 2015
[Feedly] More Than a Stepping Stone – the Mid-Size City Becomes a PR Career Destination
Take a look at the social media feeds for the media in any mid-size city around the country and you’ll see a ton of listicles , articles , and hype videos talking up their hometown. Image used under Creative Commons license. This post originally appeared on the PRSA Pittsburgh blog. Thanks to the seemingly endless demand for new content, hometown pride is stronger than ever before. And based on my newsfeed, Pittsburghers seem to love their lists more than most. That to really have a PR career, they have to move to New York or Chicago or LA. Can you expand on that at all? And we love it.
BLUE FOCUS MARKETING | SUNDAY, AUGUST 16, 2015
[Feedly] @TechCrunch announces formation of CultureSphere’s advisory board #EmployeeEngagement
The August 14 th TechCrunch article explains how the process works: “Employees upload their own photos and videos into the company’s feed in the iOS app. I’m thrilled to share that my new role as an advisory board member to CultureSphere was recently announced in TechCrunch. I’ll be serving along with former Kodak CMO Jeffrey Hayzlett, Brocade CMO Christine Heckart, CMO Council founder Donovan Neale-May, and former Mitel CMO Martyn Etherington. CultureSphere was launched July 23rd. Once it’s unlocked, any employee using the app can share it more broadly. FOR EWORD by David C.
SOCMED SEAN | SATURDAY, AUGUST 15, 2015
[Feedly] One Super-Easy Way To Convert Traffic And Avoid 404 Errors
Before we get to the tactic, I want to make sure you understand the value of an RSS feed. They can subscribe to your RSS feed and receive updates of new articles via email, via mobile apps like FlipBoard or via popular RSS readers like NewsBlur. Visitors who are interested in finding your RSS feed and subscribing to it are raising their hands and saying “I like your content, please give me more in the future!” Without an RSS feed, and very easy access to it, you’re missing out on an opportunity. So, what’s the magic tip? There you have it.
TWIST IMAGE | FRIDAY, AUGUST 14, 2015
[Feedly] The Four Outcomes Of Content
Look at any one of your many feeds. What is your content trying to do? Why does your content exist? Who is it reaching? What business purpose does it solve? Is it any good? Does anyone care? If you weren't the publisher of your content, would it be the kind of stuff that you would be interested in? The list of questions is long, arduous and intimidating. We live in a world that marketers (like me) had hoped for (lots of people, creating lots of interesting content in lots of different media formats). Well, "be careful what you wish for," as the saying goes. Content is media. It's fast.
SPIN SUCKS | THURSDAY, AUGUST 13, 2015
[Feedly] Another Perspective on the Zirtual Shut Down Overnight Story
In fact, some of you may shake your heads in disgust and delete it from your inbox or feed. By Gini Dietrich. I am going to preface this blog post by saying it’s not going to be popular. And that’s okay because I am about to give you a different perspective on this whole Zirtual shut down overnight mess. That of a business owner in deep debt with no one to rely on because I was too immature and too inexperienced (and too proud) to ask for help. Making the Hard Decisions. certainly didn’t. My peers were still buying up real estate and investing heavily in startups.
PWB MARKETING BLOG | WEDNESDAY, AUGUST 12, 2015
[Feedly] Tips to Prevent Compromised Facebook Accounts
Often I read what’s happening in the industry and find any “news” that I see coming through the various feeds. I always check into my client Facebook accounts first thing in the morning. This morning at 6:30 a.m. noticed a post on one of the social media sites I follow, it mentioned a large scale Facebook hacking. By the time I got into work, the story was all over the news, and the sites were taken down temporarily by Facebook. Don’t click on strange links – Ever! Don’t click on friend requests from unknown parties. Facebook Security. Facebook
CONVINCE & CONVERT | WEDNESDAY, AUGUST 12, 2015
[Feedly] How to Free Your Brain from Marketing Burnout
You’re constantly having to check Twitter feeds, respond to comments, monitor customer engagement, and juggle a lot of projects at once because you often don’t have a huge budget for resources. Image via BigStockPhoto.com. Something has to give, or your brain will collapse. Marketers have a lot tugging at their attention, especially social media marketers. Here’s the reality: Your brain is going to become overwhelmed by the amount of things you’re requiring it to pay attention to, and the only resource you have paying attention to your business will be out of commission. Yikes!
SOCIALNOMICS | TUESDAY, AUGUST 11, 2015
[Feedly] 7 Twitter Mistakes You Need to Avoid
If you want to stay above the crowd on your followers’ feed, you need to post several times a day, especially when Twitter moves at a really quick pace. When you follow too many people, your Twitter feed will have too many tweets of other individuals that aren’t related to your industry. Twitter has become one of the most popular social media platforms used by celebrities, friends, musicians, politicians, entrepreneur, big brands, and small businesses. It has already grown to 316 million monthly active users with over 500 million tweets sent per day. Twitter
SPIN SUCKS | MONDAY, AUGUST 10, 2015
[Feedly] Seven Elements of a LinkedIn Audit to Improve Brand Consistency
Your LinkedIn profile photo acts as your avatar across the site, showing up in search results, your connections’ news feed, and any comments you make. By Erika Heald. Whenever I start a new job, one of the ways I get to know my fellow colleagues is to take a tour through their social media networks and complete a LinkedIn audit. This helps me learn more about their backgrounds, to see what the company values terms of accomplishments, and to get a pulse on how much of the organization’s content is being shared by employees. LinkedIn Audit: Seven Profile Elements to Review. Activity.
SOCIALNOMICS | MONDAY, AUGUST 10, 2015
[Feedly] Facebook launches live streaming, but only for famous people
Live, as the feature is called, will show up in your News Feed if a celebrity you follow decides to live stream. Mashable - Facebook just got into the business of live streaming video. The social network added the feature to Facebook Mentions, the app launched in July 2014 that celebrities such as actors, musicians and athletes use to engage with their fans, who can leave comments. You’ll also get a notification about the broadcast if you have recently interacted with a celebrity’s posts. You can like, comment on or share the video while viewing a stream. Facebook
CONVINCE & CONVERT | MONDAY, AUGUST 10, 2015
[Feedly] 12 Time-Saving Tools for Content Marketers
Feedly. Feedly gives you a single place to collect and read all of this content. Simply subscribe to as many feeds as you want, and Feedly will organize all of this content for you in a nice, easily digestible portal. You can even set up an RSS feed from your company blog directly into MailChimp, so that your latest blog entries are sent automatically to your mailing list. Content marketing is the ultimate way to build brand awareness and connect with your customers. It lets you tell your unique story and build huge buzz around your products or services.
T2 SOCIAL | SUNDAY, AUGUST 9, 2015
[Feedly] 4 Ways Instagram Ads Will Benefit Marketers
No longer will there need to be sponsored content worked into a news feed in a clunky way (for example, comedy accounts sharing posts promoting iPhone covers) and marketers can focus messaging efforts on the users that actually want to hear it. Instagram recently opened its ad API, and readily available Instagram ads can mean great things for marketers. For quite a while now, Instagram ads have been something reserved for the most elite brand (willing to spend the high costs and take the time). These are a few of the benefits that marketers can begin enjoying thanks to this move.
YMARKETINGMATTERS | SUNDAY, AUGUST 9, 2015
[Feedly] Social Media Updates: July
Facebook Updates News Feed Controls: Facebook’s Newsroom announced new News Feed controls that helps you to improve and manage your News Feed with the following functions: Prioritise friends & pages you want to see first. Easier access to your subscriptions feed. July has been a bumper month in social media! All the major social media platforms came out with at least one update. Let’s get right to it…and check out my JULY TIP at the end… Google+ Makes Some Changes. Linkedin. Twitter. Find new Pages to connect to. SlideShare. YouTube. Instagram.
PROBLOGGER | SUNDAY, AUGUST 9, 2015
[Feedly] 4 Ways Pinterest Can Help Drive Traffic To Your Blog
There is no such thing as playing the Pinterest game or paying for advertisement in the hopes that an infinitely small slice of your subscribers will get to see your post in their feed. Think about it: by creating custom-made pins, you will immediately stand out on your subscriber’s home feed because you will present something they’ve never seen before. This is a guest contribution from Marie-Eve Vallieres. Nobody puts Pinterest in a corner. And that’s the beauty of Pinterest right there: their algorithm is not aggressive in the way Facebook’s is. Create bespoke pins.
SOCIALNOMICS | WEDNESDAY, AUGUST 5, 2015
[Feedly] Twitter Experiments With A ‘News’ Tab
Both of these products grab the best tweets from Twitter’s raw feed and present them in more digestible formats. Think of it this way: Twitter’s raw feed is turning into the product’s engine. And that engine is powering mini-products with what is perhaps the best live feed of information in the world. Buzzfeed – Starting Monday, some U.S. Twitter users will see a News tab appear in their Twitter apps. The News tab could lower Twitter’s barrier to entry a bit, making its platform and culture more understandable to hundreds of millions perplexed by it. Twitter
TRADESMEN INSIGHTS | WEDNESDAY, AUGUST 5, 2015
[Feedly] Why a Blog Can Help in Generating New Business
Place your RSS Subscription Feed button above the fold, near the top of your blog’s homepage. would suggest setting up an RSS feed through Feedburner. By John Sonnhalter, Rainmaker Journeyman at Sonnhalter. Your Blog is a repository of helpful content that can effectively attract a large number of prospective customers. Here are 5 simple steps and suggestions to improve your company’s blog as a major tool for fueling new business leads: 1. Creating. Each new blog post is a new opportunity for you to be found online by your best prospects. Write at least 3 to 5 posts per week.
SPIN SUCKS | WEDNESDAY, AUGUST 5, 2015
[Feedly] Repurpose Content: A Test and the Results
Which meant two things: If you saw the blog post in your RSS feed at 7:30 a.m., it showed there were already hundreds of comments. NOTICE: We were hacked a week ago and, since then, our scheduling and email delivery has been off. If you’ve received Spin Sucks twice or it’s been late, that’s why. We’re working on it! And my head might explode…not in a good way.). By Gini Dietrich. OK, OK. I’m finished with my experiment to repurpose content. Everyone talks about repurposing content. Look, it’s August and no one is working. Likable vs. Successful.
SPIN SUCKS | TUESDAY, AUGUST 4, 2015
[Feedly] Increase Blog Traffic with These 12 Ideas
haven’t posted much there lately because I have the summer doldrums (I have them every summer…I think I should have been a school teacher so I could have summers off), hence nothing showing up in her feed. By Gini Dietrich. Yesterday, my friend Sheryl Brown-Madjlessi posted on my Facebook wall, “Facebook is a jerk and never lets me see your posts in my newsfeed.” ” But, actually, it’s not Facebook. It’s me. Increase Blog Traffic. Following is a list of 12 things to increase blog traffic and beat the summer doldrums. Create a video series.
SOCIALNOMICS | MONDAY, AUGUST 3, 2015
[Feedly] Meerkat and Periscope Making Headway
With Meerkat and Periscope, users can comment and like the feed; they can ask questions, so there is the engagement factor. Along with all the other apps and tools for social networking and marketing, you may be hearing a lot about Meerkat and Periscope lately. Though Meerkat has been around a touch longer, both are used for live video streaming, from anywhere to anywhere, and are a window into someone else’s world. They are similar, but have a few subtle differences and either may be a great social networking tool for your small business. The Eyes Have It. You already have them.
WAXING UNLYRICAL | THURSDAY, JULY 30, 2015
[Feedly] #measurePR Recap (July 2015): Internal Communications
then asked how our guests felt internal communications and PR should work together: A5 Employees are key source of intel for a company, so #internal #comms should be feeding rest of comms team. The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. measurepr. Q2 Don’t confine measurement to outputs. Have relevant KPIs to measure against.
CONVINCE & CONVERT | TUESDAY, JULY 28, 2015
[Feedly] 5 Reasons You Don’t Buy Likes with Facebook Advertising
That’s how the Facebook news feed works. And given that the average click-through-rate on an organic post is.68% ( rough estimate, via Quora ) it is tough to reliably generate a lot of clicks through your news feed. “We use all of our Facebook ads budget to get more Likes on our page.” ” So said a new, corporate client in a recent kickoff meeting. “Is that how we should continue using those dollars?” ” he asked. My short answer was “No.” ” My medium answer was “Hell, no.” highlight to tweet). 5.
QUICK ONLINE TIPS | SUNDAY, JULY 26, 2015
[Feedly] Moving Feedburner/Feedblitz Email Subscribers to Amazon SES
How to Fix Feedburner Feeds That Do Not Update. We are moving all our email subscribers on Google Feedburner and Feedblitz email subscriptions to Amazon SES. This was long overdue and we promise our email subscribers an awesome experience. Read full original article at Moving Feedburner/Feedblitz Email Subscribers to Amazon SES ©2015 QuickOnlineTips. All Rights Reserved. Related posts: Google Reader Shuts Down, Is Feedburner Next? How to Retain Your Paid Membership Subscribers. Blogging Site News
CONVERSTATIONS | SATURDAY, JULY 25, 2015
[Feedly] Last of the LIFT Clips — on ConverStations
Now, we practice sharing Saturday videos from TED, subscriptions from YouTube, LIFT clips, and other videos shared via feeds (only from now on – at SmallBiz LIFT ). Over the past few years, the LIFT Clips series has presented hundreds of videos to inspire, inform, and educate business owners using the LIFT framework. We presented four videos to help owners to LEARN, IMPROVE, FIND FLOW, and THINK about their business, life, and growth in general. It might look like this: FLOW: Too Many Topics of Passion? Here are some words of wisdom and focus by Regina. Consider leaving a comment!
CONVINCE & CONVERT | FRIDAY, JULY 24, 2015
[Feedly] Are You Satisfying Your Subscribers’ Hierarchy of Needs?
Also, for privacy or security reasons, many brands don’t feed conversion data back to their email service providers, depriving those systems of key data that would help them help clients make better business decisions. Expectations are steadily rising in the inbox, and everyone agrees that sending more relevant messages is the key to staying in subscribers’ good graces. However, “relevance” is often talked about in vague, mystical terms or discussed within the narrow context of company-specific examples. Functional. Valuable. Remarkable. Let’s take a look at each subscriber need in turn.
CONVERSTATIONS | FRIDAY, JULY 24, 2015
[Feedly] Tips to Turn Your Customers into Your Brand’s Advocates
Untapped Marketing Opportunities for Small Business Owners Why You Should Subscribe to Your Own RSS Feeds GUEST: Benefits of Crowdfunding Campaigns – Even if they Fail. Written by Kevin Flanagan. Transforming a satisfied customer into a brand advocate is rewarding. Word of mouth is still one of the best forms of advertising available. Nielsen reports that 77 percent of consumers were more likely to buy a new product or service when hearing about it from friends or family. Offer the Best Customer Service. Your best tool for turning customers into advocates is customer service.
SPIN SUCKS | FRIDAY, JULY 24, 2015
[Feedly] The Spin Sucks Inquisition: Paul Sutton
He does, after all, have three young mouths to feed. By Gini Dietrich. IT IS ABOUT TIME!! Why am I yelling? Sorry. Simmer down there, Gin. It’s about time we have Paul Sutton. Paul is one of my most favorite people on earth. He’s smart. He’s witty. He’s the father of three and isn’t afraid to be a big kid with them. He’s a newly minted business owner. He’s ahead of the PR trends. He’s opinionated. And he disagrees with almost everything I say. and whether agencies (yes) or freelancers (no) are better. We won a retail industry award for it.
SPIN SUCKS | THURSDAY, JULY 23, 2015
[Feedly] The 10 Commandments of Online Etiquette
Thou shalt not use your Twitter , Facebook , Google+ , and LinkedIn accounts as news feeds for your organization. By Gini Dietrich. How many of you love to receive spam email ? How about when you meet someone and they automatically add your to their newsletter list? And how many of you love to get information that talks all about the sender and tells you nothing valuable? How often do you unsubscribe to email lists and newsletters or click “junk” so they don’t hit your inbox at all? couple of years ago, I did some research on different programs for a CRM for a client.
SPIN SUCKS | WEDNESDAY, JULY 22, 2015
[Feedly] Are You Sure You Want to Leave Facebook?
Based on this finding, we are updating News Feed’s ranking to factor in a new signal—how much time you spend viewing a story in your News Feed.” — Facebook said on their blog. By Corina Manea. Everyone has heard of Facebook, no doubt about it. In fact, if someone says he’s not on Facebook, he might get a few weird looks such as, “Dude, what planet are you living on?”. Did you know 71 percent of online adults use Facebook? That is… a lot! If there is one constant thing about Facebook, it would be the algorithm changes. Because Facebook changed its algorithm in June, again!
SPIN SUCKS | TUESDAY, JULY 21, 2015
[Feedly] Five Social Media Automation Myths Busted
It also lets you edit queued posts, create and schedule custom posts, and link a blog feed to your social accounts to post automatically. By Sophia Solanki. Automation has always evoked mixed emotions from the human kind. We often see it as a replacement of the human element, which we cherish so much. What we have really seen, though, is that more often than not, automation has enabled humans to do and achieve more. Human history is a testament to that: It reduces errors, frees us of the mundane and repetitive tasks, and releases time for the really valuable activities. .
SPIN SUCKS | MONDAY, JULY 20, 2015
[Feedly] From Barbie to Birchbox: The Evolution of Content Marketing
As to where the content is distributed, brands are leaning towards what I call the “jellyfish” approach where consumers are encountering the “tentacles,” or content, in many different places, their Instagram feed, Facebook wall, blogs they follow, shows they watch. By Matthew Meyers. Content marketing. If you follow the world of advertising and marketing, you know that it’s the biggest innovation since the iPhone. From Then to Now. But content marketing isn’t really new—many brands have been creating original content for as long as there has been advertising. Weekly? Monthly?
GEOFF LIVINGSTON | SUNDAY, JULY 19, 2015
[Feedly] The Enemy Found, a Preview of Perseverance
will come any day now, and we’re already scrambling to feed ourselves through the winter. After many iterations, the sequel to my first novel, Exodus , is being released on July 27. At 160 pages, Perseverance is either a novella or a short novel, but don’t let the length fool you—it’s non-stop action crescendoing in an epic battle. In fact, you may hate me by the end of it because I kill off some favorite characters. Geoff has dove into fiction writing like a dog after a bone,” said Author of Amazing Things Will Happen C.C. Chapman. ” I hope you enjoy the preview. Patrick nodded.
CONVERSTATIONS | SATURDAY, JULY 18, 2015
[Feedly] WATCH: Post-It Notes in LIFT Clips 07/18/15
Now, we practice sharing Saturday videos from TED, subscriptions from YouTube, LIFT clips, and other videos shared via feeds. We are always looking for ways to give small business owners a boost using the LIFT acronym. Here Here are a few videos that might help you in building a better business presence and a smoother work flow. We’re using lots of Post-It notes for the LIFTcanvas at our new project: LIFTboosters. To celebrate, here are some great LIFT clips using Post-it Note products. LEARN – How to Write a Book – 1st Draft with Post-It Notes. LIFT Clips
CONVERSTATIONS | FRIDAY, JULY 17, 2015
[Feedly] 3 Untapped Marketing Opportunities for Small Business Owners
Related Stories Why You Should Subscribe to Your Own RSS Feeds GUEST: Benefits of Crowdfunding Campaigns – Even if they Fail Why Images Work: 10 Reasons Visuals Make Good Content A Simplified Guide for Naming Business Products. Written by Kevin Flanagan. Sometimes small businesses struggle to keep up with the trends in marketing and advertising. If you want to survive as a small business, take advantage of both traditional and untapped marketing opportunities all around you. Here is a look at just a few of those possibilities. Traditional Opportunities. Untapped Opportunities.
SPIN SUCKS | THURSDAY, JULY 16, 2015
[Feedly] Don’t Be a Lazy Marketer: 11 Content Marketing Ideas
If you feed your audience healthy portions of pre-planned content, content you know they’ll enjoy (because you bothered to ask them), you’ll get so much more from your marketing. By Bryan Adams. Lazy marketers are all around us…i ncluding you, if you’re honest. Have you ever woken up from a Saturday afternoon snooze or raced back from work or the gym because you’re absolutely starving? Opened the fridge and experienced grade-A distress at the realization there’s nothing to eat? That’s never stopped us being hungry— and it’s never stopped us eating something, either!
CONVERSTATIONS | SATURDAY, JULY 11, 2015
[Feedly] WATCH: DIY Video in LIFT Clips – 07/11/15
Now, we practice sharing Saturday videos from TED, subscriptions from YouTube, LIFT clips, and other videos shared via feeds. We are always looking for ways to give small business owners a boost using the LIFT acronym. Here Here are a few videos that might help you in building a better business presence and a smoother work flow. With this being the 4th of July, for many a time of fireworks and celebration, we thought a few scenes of fireworks from movies and television would be appropriate. LEARN – How to Use Cheap 3-Point Lighting. IMPROVE – Get Better Sound on Your Videos.
PROBLOGGER | THURSDAY, JULY 9, 2015
[Feedly] ProBlogger Podcast Day 10: How to Use Alerts
How to Use RSS feeds – Digital Trends. As ubiquitous as the internet is, you can’t be across all things at all times in your niche. It’s important to have a general idea of what the trends are not only for your sake so you can stay current, but also so you can share that information with your readers (perhaps in your next link post ? Or social media update ?). The easiest way you can stay abreast of what’s been going on is to set up alerts and subsriptions. Good luck! Further Reading: Google: Google Alerts – Monitor the Web for Interesting Content.
CONVERSTATIONS | SATURDAY, JULY 4, 2015
[Feedly] WATCH: Firework Scenes in LIFT Clips 07/04/15
Now, we practice sharing Saturday videos from TED, subscriptions from YouTube, LIFT clips, and other videos shared via feeds. We are always looking for ways to give small business owners a boost using the LIFT acronym. Here Here are a few videos that might help you in building a better business presence and a smoother work flow. With this being the 4th of July, for many a time of fireworks and celebration, we thought a few scenes of fireworks from movies and television would be appropriate. FOOD – Ratatouille’s Tasty Food Mashup. LOVE – Fireworks Often Mark Happy Days.
SOCIALNOMICS | THURSDAY, JULY 2, 2015
[Feedly] Is Your Digital Footprint is Hurting You?
If you, like me, love ranting on Facebook or Twitter, make sure that you make your feeds private and turn off screenshot captures. Add clear pictures of yourself to all of your public feeds. Hey there Socialnomics’ers. In my work as a career consultant I’m often asked to take a look at clients digital footprints and try to explain what they’re doing wrong. The first thing to understand is that EVERYONE Googles you. There are two major problems when it comes to your digital footprint. 1. Get Rid Of Red Flags. With red flags you want to delete, delete, delete.
SOCIALNOMICS | THURSDAY, JULY 2, 2015
[Feedly] Go Green on Social Media
Whether you look at their twitter feed or a specific website, you should be able to pick up some valid information. Social media is fun. It’s the way media is going and pretty much everyone and every business has some sort of social media. It provides a sharing outlet, a way to connect and stay in touch. It also provides a great learning medium that we often overlook. No matter the topic, you can reach out on social media and garner great information. Learning More. Twitter is a great forum for this, as well as some of the lesser knows, like Prezi. Getting Involved.
WAXING UNLYRICAL | WEDNESDAY, JULY 1, 2015
[Feedly] Like, Share,Tweet – Is that All You Can Do on Social Media?
To make content curation simpler, and ensure that you’re sharing fresh, relevant content, use tools like DrumUp and Feedly. Guest Post by Jessica Davis. According to a non-exhaustive list on Wikipedia , there are more than 200 social media sites across the globe. Although you may have thought otherwise, social media is not limited to Facebook or Twitter. But with 1.44 billion monthly active users on Facebook , and 302 million active monthly users on Twitter , why would you want to be anywhere else? How can you diversify your social media channels? Generate leads. Track competition.
VIPER CHILL | WEDNESDAY, JULY 1, 2015
[Feedly] [LIVE] Our Six-Figure/m Marketing Blueprint (Last Webinar for 2015)
What I forgot to remember is that there are around 6,000 people subscribed to ViperChill via feedburner email updates, which link to our RSS feed, and as I haven’t written a single blog post about our video series or webinar training, you’ve may have missed out on this free training. Over the last few days I’ve been running a webinar which covers what I truly believe to be the best way to create a highly-profitable online business that you can be proud to own. Today is our third and final webinar that will teach this content for 2015. You don’t want to miss this.
SOCIALFISH | WEDNESDAY, JULY 1, 2015
[Feedly] The Science Of Viral
If you feel like you don’t have the time to go through the entire world wide web and hunt down the perfect articles, apps like Feedly and DrumUp can do the job for you. Something all psychologists have unanimously agreed upon is the streak of random in all of us. What we decide to click on seemingly has no pattern: or does it? Researchers have spent countless hours trying to rationalize why some content is more viral than other. And one thing they have all come to agree on is that viral content evoke some extreme emotion. What exactly IS great content? million views. link].
SOCIALNOMICS | TUESDAY, JUNE 30, 2015
[Feedly] More Socializing Can Lead to More Affordable Housing
good agent will post listings on her social media feeds, along with stats and other information. When it’s time to find a place to live, it’s time to open up some social media. Whether you’re looking for a new house, a condo, a second home at the beach or looking to upsize or downsize, don’t overlook social media for finding affordable housing. Location, Location. Depending where you want to live, you’ll have different expectations. Perhaps you want a sprawling house in the suburbs. Check out some local realtors’ social media pages in the area.
SOCIALNOMICS | TUESDAY, JUNE 30, 2015
[Feedly] SMS and Social Media Schooling the Masses
now has a Facebook page and Twitter feed. College students and recent high school grads are turning to social media to stay up to date with what’s going on around campus and around the world. Thanks to SMS (short message service), the academic masses are connected to social and school events like never before. With social outreach in mind, here are just a few reasons SMS and social media are beneficial to schools and universities of all kinds: High School and College Smartphone Stats. Smartphones and academia are quickly becoming synonymous and for good reason. They are: 1.
SOCIALFISH | MONDAY, JUNE 29, 2015
[Feedly] How You Can Use Promotional Products to Boost Your Social Media Campaign
Offer Facebook and Twitter users a simple giveaway for liking your page or following your feed when they provide you with their email and mailing address. It’s no mystery why more and more businesses are turning to social media to help bolster their marketing campaigns. The right efforts on social media can lead to major increases in web traffic, brand recognition and communication with target audiences. That component is promotional products. On the other hand, when they are made to work together, they can achieve all of these things twofold. Encourages Sharing and Increase Followers.
T2 SOCIAL | SUNDAY, JUNE 28, 2015
[Feedly] 70+ Blog Post Title Templates [Infographic]
Considering how much content is flooding news feeds and streams, a catchy title is crucial. What should you title your next blog post? What will attract readers? These are a few questions most bloggers and marketers face when deciding what to title a blog post. It is the first thing a prospective reader will see and lead to their choice to click through on your content than something else. These blog post title templates are designed to drive higher clicks on your content and follow some proven formulas that work online.
CONVERSTATIONS | SATURDAY, JUNE 27, 2015
[Feedly] WATCH: Images, Emails, and Subscriptions in LIFT Clips – 06/27/15
Now, we practice sharing Saturday videos from TED, subscriptions from YouTube, LIFT clips, and other videos shared via feeds. We are always looking for ways to give small business owners a boost using the LIFT acronym. Here Here are a few videos that might help you in building a better business presence and a smoother work flow. LEARN – Canva Tutorial: Create Beautiful Graphics Quickly, Easily, and for Free! IMPROVE – Quick Tips: Mobile Photography Tips. FIND FLOW – How to Stop Your Emails from Stopping Your Work Flow. Give a Boost to Your Business. LIFT Clips
SOCIAL MEDIA NETWORK MARKETING | THURSDAY, JUNE 25, 2015
[Feedly] Tips To Get You Started On TSU [For Personal Use, Business Use, Brand Use] - Social Media
Once a new user sign-up, they automatically follow your account and will see your updates through their news feed. Tsu is a great Opportunity. When I say 'Opportunity' it means ' a set of circumstances that makes it possible to do something' - Repeating this: ' set of circumstances'. This means that there are a couple of things you need to wok towards so that you can achieve success on TSU. What Is TSU?: First thing first get to know the Social Media Platform: TSU is pronounced as 'sue'. You need an Invite Link though. TSU Was Officially Launched On Tuesday21October2014.
SOCIALNOMICS | WEDNESDAY, JUNE 24, 2015
[Feedly] Social Media: How Major Industries Take Advantage of the Emerging Content Platform
That was a first, a landmark as far as being a major social media moment, consumed not just by the millions watching it at the time, but also by the millions who saw it tweeted and retweeted on their feeds, and then those who watched replays of the event and read reports as they saw them in their newspaper – or even on their social media sites like Facebook. Hyperbole aside, these companies rely on tech enthusiasts – typically early adaptors of new gadgetry – and watch the word spread (hopefully positively) like wildfire over blogs, Facebook feeds, and the Twitter universe at large.
WAXING UNLYRICAL | WEDNESDAY, JUNE 24, 2015
[Feedly] Words and Pictures – the Batman and Robin of Content Marketing
But does he force-feed them to our hero? Maybe it’s summer, with all the blockbuster superhero movies bombarding us in 3D. Or that I’ve never really outgrown comics and cartoons. But it struck me that the Batman franchise offers some great takeaways for content marketing. Let’s start with the Caped Crusader himself and his youthful, if over-the-top ward, and then look at the entire cast: Batman – He represents the writer, the hero and heart of the stories. They start with him, revolve around him, he’s our connection to the narrative flow. That’s when he turns to Robin and Alfred.
KIKOLANI | TUESDAY, JUNE 23, 2015
[Feedly] 10 Facebook Hacks to Make Your Small Business Look Colossal
For starters, you could create a list of blogs to follow on feedly and track their latest blog posts. Facebook organic targeting lets you control who sees your posts on their news feed. While all posts are still visible at your page timeline, you could target them to selectively appear in the news feed of certain groups of fans to get maximum engagement. When a social networking site (read Facebook) has over 1.39 billion active users it’s wise to have a good brand establishment over there. Get a fully optimized business page. Start attracting your potential fans.
SOCIALNOMICS | MONDAY, JUNE 22, 2015
[Feedly] Google Launches A New Home For Journalists With “News Lab”
For example, in partnership with social news agency Storyful, Google rolled out YouTube Newswire – a curated and aggregated feed containing daily newsworthy events that have been published to YouTube. It also announced a series of initiatives aimed at supporting and verifying news videos on YouTube. TechCrunch – Google today announced the launch of a new site called News Lab , a destination that aims to connect journalists with programs, data and other resources to aid in their reporting. Here, Google will keep a continually updated list of tools and resources at g.co/newslab
CONVERSTATIONS | MONDAY, JUNE 22, 2015
[Feedly] METHOD: Scanning and Saving Before Sharing
tool of great help in my intake is Feedly , an aggregator for blogs, news, search strings, and other articles I am subscribed. I’ll take two or three turns at Feedly each day, saving the best for later. Skimming through the Feedly aggregator, I’m looking at headlines, author bylines, and the description to decide whether to save for later reading. Here’s a look at an estimate of a turn I take on Feedly: 500 items. Subscribe to them with Feedly. RSS Feeds Small Business Social MediaEach turn takes me around 15-20 minutes. 100 saved.
T2 SOCIAL | SUNDAY, JUNE 21, 2015
[Feedly] New Ways to Improve Customer Service on Twitter
Your feed is easily digestible, but when you want to go into more detail, it can become tedious. Some recent changes have made it possible to really improve customer service on Twitter. Customer service has long been an area where Twitter has proven to be a valuable asset. The ability to communicate directly with clients (or prospects) in real time has made it possible to satisfy even more customers on a very public stage. That said, at 140 characters, there have been some limitations to what can be voiced. That has all changed. Why are they doing this? Character limits. Conclusion.
PROBLOGGER | SUNDAY, JUNE 21, 2015
[Feedly] 10 PBEVENT Speakers Share their Morning Routine
Then we all head downstairs, and I continue to the basement where my dogs sleep. I let them out of their crates, feed them breakfast, and let them out for the morning making sure to change the older dog’s diaper in the process. There’s a real buzz in the air now that the ProBlogger Training Event schedule has been released. Everywhere, people are chatting about where they’re going to be when, sessions are being highlighted, and bloggers are stalking the guest list, wondering who they’re going to meet. MRS WOOG: Mouthy 40-something housewife from the burbs.