• ENGAGING BRAND  |  WEDNESDAY, APRIL 23, 2014
    [Feedly] Show 482 - Mike Sansone on Creating Successful Business Models
    If you use a different podcatcher then you can subscribe using the following  RSS Feed  or visit iTunes. Tweet this) 1) You can listen now If you use a different podcatcher then you can subscribe using the following RSS Feed or visit iTunes. 'The Engaging Brand podcast  covers  social marketing , business ideas and  brand marketing tips. Remember  as a subscriber you can download 30 Lessons on  Social Leadership Powers  - the new ebook for just 99p using the discount code ilovebob. technique he uses as part of Small Business Tracks. The canvas for  Business Model generation.
  • SOCIALNOMICS  |  SATURDAY, APRIL 19, 2014
    [Feedly] Social Media Letting Its Hair Down
    She’s not the only one with short hair right now; take a look at your twitter feed and check out Miley Cyrus’s hair, Emma Watson’s sophisticated short cut and lots of other celebs pulling off the pixie. 'There was the Farrah, and then there was the Rachael, with lots of famous hair before, after and in between. And that was before social media. With social media being such a part of everyday lives now, as soon as a celebrity has a new hair style, it’s out there. People tweet it, Facebook it, pin it. The comments are also all there to go with the hair.
  • SOCIALNOMICS  |  SATURDAY, APRIL 19, 2014
    [Feedly] Are More Auto Insurers’ Becoming Social?
    Likewise, following an insurance company’s Twitter feed will give you a good idea of how connected they are in terms of customer outreach. 'As the social media empire grows in popularity, more and more auto insurers are driving toward sites like Facebook and Twitter to get the word out about affordable auto insurance. And, when insurers go the social media route, they pass the savings on to you. With social insurance in mind, here are just a few ways auto insurers are becoming more social and how it benefits you: Social Media as a Research Tool. Social Quotes. Customer Outreach.
  • CONVERSTATIONS  |  SATURDAY, APRIL 19, 2014
    [Feedly] Starting to Use WordPress (Video Lessons)
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'Many business owners are learning how to compose and publish on their own web site. If you are using WordPress on your site, here are some simple tutorials on how to create and publish a post onto your site. In many cases, the tips here are probably similar to the tool you’re using (if not WordPress). Another resource is the ConverStations Blog Posting Mantra (2014 update). Adding a Post. Editing Posts and Pages. Using the Visual Editor (WYSIWYG). Pick One Never Done.
  • CONVERSTATIONS  |  SATURDAY, APRIL 19, 2014
    [Feedly] L.I.F.T – A Small Business Boost (Saturday Clips)
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'Staying with the spirit of our L.I.F.T. theme , these clips help motivate and guide us towards Learning, Improving, Flowing, Thinking. Born to Learn – It’s in our nature from the beginning. Can''t see the video in your RSS reader or email? Click Here! Improvement is Always the Result of Change. Can''t see the video in your RSS reader or email? Click Here! Finding Flow – Just move (Katie’s Take on Finding Flow ). Click Here! Click Here! Improve.
  • CONVINCE & CONVERT  |  FRIDAY, APRIL 18, 2014
    [Feedly] How To Succeed With Visual Social Media Marketing
    Jessica, Jay, and Ekaterina at Social Media Marketing World in San Diego In January, the Sacramento Kings became the first professional sports team to stream a live Google Glass feed from their game. 'Tweetable Moments Our whole mantra is to celebrate our fans. savvybostonian Tweet This Visual Marketing on All Scales We have an exciting show today featuring Ekaterina Walter and Jessica Gioglio , both of whom are veteran Social Pros guests (and Jessica is a regular guest contributor on the Convince and Convert blog ). The skill set is shifting, says Jessica. Holy Social!
  • DANNY BROWN  |  THURSDAY, APRIL 17, 2014
    [Feedly] Six Simple Ways to Measure Owned, Earned and Paid Social Media ROI
    If you can''t see it displayed properly in your feed, click here to view it directly. 'There’s a popular misconception that it’s difficult to use targeted metrics to measure your social media ROI. Not true. Nor is social media only good for measuring an increase in brand awareness, although that’s definitely a measurement gauge. The fact is, social media can offer some of the best metrics for measuring your ROI. All you need to do is set your success guides—what you want to achieve and how long you want to spend achieving it—then measure your results against that.
  • CONVINCE & CONVERT  |  THURSDAY, APRIL 17, 2014
    [Feedly] 4 Ways To Fix Your Facebook Problem
    That feeds right into a quote from your excellent blog post where you say: “If you think Facebook isn’t going to eventually pull the EXACT same move with Instagram you are naïve.” ( click to tweet ) Jay: Indeed, there is a difference between future growth and future usage. 'There has been a ton of conversation around Facebook’s declining organic reach for businesses. wrote about it recently in a very popular post on this blog. Also, Robert and CMI are simultaneously publishing our conversation on the Content Marketing Institute blog – with his own commentary. Sometimes, sure.
  • JUGNOO  |  WEDNESDAY, APRIL 16, 2014
    [Feedly] Turbulent Post Rocks American Airlines Brand
    The patented visualizer feature analyzes any feed or search query and delivers the results in the form of a holistic picture backed up by graphs and charts that can easily be filtered for in-depth analysis. 'News of a girl who spoofed a terrorist in her tweet directed at American Airlines has probably increased the likelihood that more teens will copy the prank – rattling security forces and causing a major headache for large brands caught in the fray. The social media skies have been anything but friendly for American Airlines Group and its  recent merger partner , US Airways.
  • GREG VERDINO  |  TUESDAY, APRIL 15, 2014
    [Feedly] 10 Technologies Changing the World
    This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. 'We''ve Moved! Update your Reader Now. Leadership Digital Transformation Fresh Perspective Innovation Technology trends
  • NET-SAVVY EXECUTIVE  |  TUESDAY, APRIL 15, 2014
    [Feedly] Twitter Changes the Social Data Ecosystem
    Gnip''s sources include full feeds from Tumblr, Foursquare, WordPress, and more. 'Today''s announcement that Twitter is buying Gnip raises big questions about the market for social media data. While it''s too early to know how things will fall out, the deal changes the shape of the playing field for everyone involved—publishers, data resellers, software developers, and corporate customers. Twitter has bought other companies in the social media analysis space— BackType (2011), Bluefin Labs (2013), Trendrr (2013)—but Gnip is a bigger deal. Social media analysis twitter
  • ARI HERZOG  |  MONDAY, APRIL 14, 2014
    [Feedly] Finding Order in Chaos: Month 4
    continue to look at my lists before I look at the bigger feed of news and updates from everyone. don’t look at every list every time I use Facebook; but I peruse through the lists, on average, more frequently than I scroll through the bigger news feed. 'Looking back at my history of finding order in January , February , and March , Twitter is where I struggled the most. Because of multiple hats I wear, it was frustrating to appeal to different audiences at the same time. follow lots of people because it’s a way to get noticed. How many I followed in 1 month.
  • PROBLOGGER  |  MONDAY, APRIL 14, 2014
    [Feedly] 6 Lessons for Writing Irresistibly Magnetic Blog Post Headlines
    If you want to increase the sharibility and CTR of your blog posts, include eye-catching images and visuals which get populated on your homepage and social media feed. 'This is a guest contribution from Matthew Capala of SearchDecoder.com. Many newbie (and sometimes even veteran) bloggers erroneously spend 95% of their time creating blog content and only 5% pondering titles. Unfortunately for these bloggers, most readers’ attention spans expire in seconds. Unless you reel in your readers instantly, your well-crafted content goes largely unnoticed and going viral becomes impossible.
  • THE REALTIME REPORT  |  MONDAY, APRIL 14, 2014
    [Feedly] Social Media News Ticker: Twitter Launches New Profile Design and Buys Android App Cover
    Facebook’s feed now punishes pages that ask for likes or share reruns – Facebook announced it will decrease reach for Pages that ask users to like posts, share the same link or photo over and over, or bait-and-switch people with links to ad-filled sites (TechCrunch). 'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Reddit: Facebook. Twitter. Reddit. Any social media updates that we missed? Let us know in the comments below.
  • ENGAGING BRAND  |  MONDAY, APRIL 14, 2014
    [Feedly] Are You A Good Parent to Business Ideas?
    When an idea is small it needs nurturing, it needs looking after - it needs feeding, protecting and growing into a commercial product or service. 'In Bob''s Guide to Social Leadership Super Powers , there are 30 days of challenging business questions to help you grow your business. Why questions and not answers? Simply because there is no ONE answer for all business types. It is a fallacy to think there is. The art of business is knowing which questions will lead your business to the answer that is right for you. Are you a Good Parent to Business Ideas? Creativity
  • ENGAGING BRAND  |  SUNDAY, APRIL 13, 2014
    [Feedly] Show 481 - Advice on Better Writing and Living
    If you use a different podcatcher then you can subscribe using the following  RSS Feed  or visit iTunes. Tweet this) 1) You can listen now If you use a different podcatcher then you can subscribe using the following RSS Feed or visit iTunes. 'The Engaging Brand podcast  covers  social marketing , business ideas and  brand marketing tips. Remember as a subscriber  you can download 30 Lessons on  Social Leadership Powers  - the new ebook for just 99p using the discount code ilovebob. This week Anna Farmery speaks with author and speaker Jeff Goins. We discuss. The Writers Manifesto.
  • CONVERSTATIONS  |  SATURDAY, APRIL 12, 2014
    [Feedly] Capturing and Delivering Ideas on Paper (Saturday Clips)
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'I always carry something to draw on, whether it’s a blank piece of paper or an app on my tablet. The more I draw, the more comfortable I get – though I think I peaked around the age of 6 and digressed since then. Maybe you’ve recognized a movement of using simple drawings to present ideas  that without a drawing, might otherwise be complex. Who knows, the next time I’m in your office or store, maybe we’ll both have sketchpads to do our talking.
  • GREG VERDINO  |  FRIDAY, APRIL 11, 2014
    [Feedly] Promise & Peril in the Hypernetworked Now
    This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. 'We''ve Moved! Update your Reader Now. Digital Transformation Speaking Technology Digital Leadership Internet of Everything
  • MINDJUMPERS  |  FRIDAY, APRIL 11, 2014
    [Feedly] 5 Tips To Assist Your Content Production Work Flow
    What Facebook’s News Feed Algorithm Means To Your Reach. 'More than ever before brands must continuously find creative and innovative ways to connect with their target group. Creating relevant and valuable content acts as a doorway that will initiate conversation and keep your target group interested. However, keeping all your creative ideas aligned with your brand’s overall goal is quite another undertaking. We have listed 5 of our top tools that can help you organize, plan and manage your content production to the last detail: 1. Define conversational touch points. Measure to readjust.
  • ENGAGING BRAND  |  THURSDAY, APRIL 10, 2014
    [Feedly] Why Blogging is Like the Oil Industry
    Blogging can be the collection of content from which you ''feed'' the newer, different tools. 'Blogging is an undervalued tool yet it is also overvalued in terms of expectations. What do I mean? Blogging is a wonderful platform. It is a fabulous platform to show your personality and your ideas. However. The clue is in the sentence.it is a platform. If we equate social marketing to the oil industry then we demonstrate how blogging can help you reach people BUT it doesn''t guarantee striking oil. Think about the oil industry and relate it to social marketing. Social Media
  • JUGNOO  |  THURSDAY, APRIL 10, 2014
    [Feedly] Vimeo’s Infographic of Social Engagement
    If you can''t see it displayed properly in your feed, click here to view it directly. 'Vimeo has posted data on how much video is consumed in the U.S. and elsewhere) …and the amount of social engagement it creates. This comScore video report has some interesting findings, and shows how important it is to include video in your social media listening and engagement strategy. 61% of Americans watched (on average) 397 online videos in January. 36% of those videos were ads (makes sense when you consider a video ad often runs right before you watch the actual video!).
  • JUGNOO  |  WEDNESDAY, APRIL 9, 2014
    [Feedly] Social Listening: Listening AND Engaging
    The patented visualizer feature analyzes any feed or search query and delivers the results in the form of a holistic picture backed up by graphs and charts that can easily be filtered for in-depth analysis. 'David Dubois at INSEAD has an interesting take on social listening. Because he spends a lot of time talking to key executives from many different companies, the issue of how to leverage social media is always a popular topic. The competitor level: Listening to conversations about what consumers say about the brand and the competition. Jugnoo’s SoMeAnalyzer. See more at [link].
  • SOCIALNOMICS  |  TUESDAY, APRIL 8, 2014
    [Feedly] Russia’s Biggest Social Media Sites Becoming Monopolized?
    In other words, Russian SM users won’t be having the same kinds of complaints Facebook users are plagued by when it comes to feed changes. 'Contrary to what many Americans may think, it’s not all about just Facebook, Twitter, Google+ and Pinterest when it comes to social media (SM) platforms. In other parts of the world, there are some SM sites which top the charts but the majority of Americans have never heard of. In Russia, the go-to SM platform is VKontakte (VK), the biggest platform in the country, and it was just taken over by eccentric billionaire Alisher Usmanov. Who ‘likes’ this?
  • CONVINCE & CONVERT  |  TUESDAY, APRIL 8, 2014
    [Feedly] The Stephen King and Joseph Sugarman School of Content Marketing
    Don’t feed that stuff. Don’t ask yourself the wrong questions that feed into that fear like, Will this headline get me more clicks? 'As someone who makes part of his living from helping online brands create great content, it pains me to say this: The best way to create awesome content marketing pieces is not to outsource their creation. It’s to learn how to create them yourself. With a little help from two writers who helped form my foundational knowledge on creating great content, here are four steps you can take to immediately begin writing (or improving upon) your own content.
  • CHRIS BROGAN  |  TUESDAY, APRIL 8, 2014
    [Feedly] On the Occasion of my 44th Birthday
    Skip1 – skip a meal; feed a kid. 'Today, I turn 44 years old. First, I don’t feel especially old. In fact, I’m in the best health and shape of my life (thank you, fitness journey). Do I feel more wise? wouldn’t go that far, or at least not in the way that you’d think it would keep me out of trouble. learn by failing. Wisdom comes with that learning. I’m grateful for the love of a strong woman. I’m thrilled to be a dad to two really smart and funny kids. I’m blessed to have two amazing parents. On the occasion of my 44th birthday. Period.
  • THE REALTIME REPORT  |  MONDAY, APRIL 7, 2014
    [Feedly] Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging
    Coming to your Twitter feed: 15 new types of ads – Twitter is debuting 15 new types of ad products, including ‘app install’ ads, which have proven successful for Facebook; the ads are designed to appeal to e-commerce companies and mobile-game developers (WSJ, re/code ). 'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Facebook. Facebook updates Pages Manager for IOS – Facebook released version 3.0 Twitter.
  • GREG VERDINO  |  MONDAY, APRIL 7, 2014
    [Feedly] Change to Thrive (DYK 6.0)
    This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. 'We''ve Moved! Update your Reader Now. Change Digital Transformation Innovation Inspiration Leadership Did You Know Digital Leadership Technology Transformation trends
  • SOCIALFISH  |  MONDAY, APRIL 7, 2014
    [Feedly] How to deal with Gmail’s new Promotions Tab
    Follow Tom Corbett: Web    Twitter   RSS Feed. 'This post by Tom Corbett is reposted with permission from Business2Community. ———– Early this week, Gmail announced they were trialing a new functionality for their promotions tab for desktop. From the get-go, our entire Dev team signed up to kick the tires. We were lucky enough to get early access to do some testing so we can allow you to implement this efficiently and effectively, should Gmail decide they want to roll this out widely. Understand Grid View Structure. Optimise your Text. Set up your ‘Featured Image’.
  • PAMORAMA  |  SUNDAY, APRIL 6, 2014
    [Feedly] 8 Ways to Get More Pinterest Followers
    Go to the Popular feed and comment on the most popular pins. 'Pinterest is a huge driver of e-commerce. . Despite being much smaller than Facebook or Twitter at 25 million users, it accounts for more than 23% of all social media-driven sales. More than 47% of online consumers in the U.S. have made a purchase based on Pinterest recommendations, and the average order placed by users of the platform is $179 — compare that to $80 for Facebook and $69 for Twitter, and you can see why it’s important to get more Pinterest followers. Why you need Pinterest. in sales. Share! Be active.
  • ENGAGING BRAND  |  SUNDAY, APRIL 6, 2014
    [Feedly] Show 480 - Design without Ego but with Purpose
    If you use a different podcatcher then you can subscribe using the following  RSS Feed  or visit iTunes. Tweet this) 1) You can listen now If you use a different podcatcher then you can subscribe using the following RSS Feed or visit iTunes. 'The Engaging Brand podcast  covers  social marketing , business ideas and  brand marketing tips  and as a subscriber remember you can download Bob''s Guide to  Social Leadership Powers  - the new ebook for just 99p using the discount code ilovebob. This week Anna Farmery speaks to Eric Karjaluoto of SmashLab about The Design Method.
  • CONVERSTATIONS  |  SATURDAY, APRIL 5, 2014
    [Feedly] Even a Tin Star Has Multiple Points (Saturday Clips)
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'A favorite past time for a Saturday afternoon was watching the great Westerns starring John Wayne. Sometimes, you could watch two different John Wayne movies – even thought it was the same story told a different way. great double feature would be Rio Bravo  (’59) and El Dorado  (’66). Pretty much the same story with different casts. gunslinger, a drunken sheriff, an old deputy, and a young traveling stranger with a stately nickname. Click Here! Click Here!
  • CONVERSTATIONS  |  SATURDAY, APRIL 5, 2014
    [Feedly] Inventory and Readership – Mas Que Nada (Video Clips)
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'In posts and conversations with small business owners, the subject of social inventory and blog readership continues to come up. Some cases have folks wanting to wait for an audience before they start creating anything – but then, why would there be an audience if nothing exists ? Other situations have people saying they can’t think of anything new to share – though they could always share something old (maybe in a new way). 47 in Billboard, No.
  • ONLINE COMMUNITY STRATEGIST  |  FRIDAY, APRIL 4, 2014
    [Feedly] How United Airlines made me the ultimate fan through Twitter
    When I took a look at the @United twitter feed, I saw that he or she was also doing this for countless others, seemingly all day. 'I don’t know the man or woman behind the @United Twitter account , but I can tell you that he or she is hard core when it comes to providing customer service to the people reaching out to them on that platform. Allow me to share my experience. While waiting for my flight to Chicago out of Omaha, I learned that it had been delayed. According to the new arrival time, it would be nearly impossible for me to make my connecting flight to Raleigh. Thank you.
  • DANNY BROWN  |  THURSDAY, APRIL 3, 2014
    [Feedly] Why Your Brand Looks Foolish When You Don’t Walk the Talk
    For an organization that claims to have engagement at the fore of their efforts, their Twitter feed sure goes against that premise, as shown by my attempt to reach out to them about their methods. It just goes to prove, being bigger doesn’t mean being better – and saying one thing but doing the complete opposite simply erodes any belief that your business is up to the job of doing what the bio on your spam-laden feed says you can do. 'There are two things that mostly define a brand – their reputation and their actions. Check out this tweet from them.
  • SOCIALFISH  |  TUESDAY, APRIL 1, 2014
    [Feedly] Millennials, nonprofits and data
    Not-for-profits could benefit to think of their message as a Twitter feed. 'John Clese over on the Avectra blog posts an interesting question about Millennials and nonprofits … and data. The folks in charge of today’s donor relations departments – likely members of my own generation – must author the strategies needed to succeed as Millennials begin to exercise greater influence within their donor bases. In fact, I see a few trends already taking shape which will only grow increasingly prominent:  . Actions speak louder than data.
  • THE REALTIME REPORT  |  MONDAY, MARCH 31, 2014
    [Feedly] Social Media News Ticker: Twitter Adds Photo Tagging, Facebook Acquires Oculus VR
    Facebook takes another crack at read-it-later with “Save” button – Facebook is currently testing a new feature; the read-it-later ‘Save’ button on articles in the web News Feed allows users to create a section of bookmarked sites on their profile (TechCrunch). 'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook and Twitter: Twitter rolls out photo tagging. Facebook. Twitter. Foursquare. LinkedIn. Klout. Any social media updates that we missed? Let us know in the comments below.
  • ENGAGING BRAND  |  MONDAY, MARCH 31, 2014
    [Feedly] Show 479 - Learn How to Talk Like Ted
    If you use a different podcatcher then you can subscribe using the following  RSS Feed  or visit iTunes. Tweet this) 1) You can listen now If you use a different podcatcher then you can subscribe using the following RSS Feed or visit iTunes. 'The Engaging Brand podcast  covering social marketing , business ideas and  brand marketing tips  has a wonderful new episode. Anna Farmery  speaks to the wonderful Carmine Gallo about his research into what makes a great Ted Talk. We discuss. How to write a book like a great journalist. How to be persuasive in order to sell an idea.
  • GREG VERDINO  |  MONDAY, MARCH 31, 2014
    [Feedly] The Digital Future of Healthcare
    This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. 'We''ve Moved! Update your Reader Now. Digital Transformation Speaking Technology Digital Leadership Healthcare Innovation Internet of Everything Transformation trends
  • GEOFF LIVINGSTON  |  MONDAY, MARCH 31, 2014
    [Feedly] What If No One Pays Attention Anymore?
    Algorithms determine what does and doesn’t get people’s attention in feeds on many sites. 'Attention drives the social web, particularly now that it is maturing and there is an ongoing dogfight for precious seconds from the billions of people on social networks. But what happens when people stop caring? The loss of attention is why social media marketers are freaking out about Facebook’s algorithm changes. These evolutions promise only 1-2% reach for business page updates. Now marketers can’t earn attention on Facebook brand pages by posting cute puppy pics.
  • YMARKETINGMATTERS  |  SUNDAY, MARCH 30, 2014
    [Feedly] Linkedin Update: Linkedin Products & Services Page To Be Removed
    The two-column feed design highlights the most relevant content. 'Yes, that’s right.  On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! Until then, you can edit existing products and services, but you will not be able to add new products and services. So, on April 14 : Your LinkedIn Products & Services pages will go away (disappear). Deep links (URLs that lead directly to those pages) will no longer function. Customer Recommendations on those pages will be lost *See TIP below…  . Showcase Pages. See screenshot below). PNG, JPEG, or GIF.
  • SOSHABLE  |  SUNDAY, MARCH 30, 2014
    [Feedly] Recycling Social Media Content is Getting Out of Hand
    It’s a chronological feed, after all, and posting it once will only get it seen by an extremely small portion of your audience. have been finding posts that are months old and no longer relevant hitting my feed from car dealers around the country. As more companies use content libraries to keep the feeds flowing, it’s important to keep in mind that the libraries must be refreshed. 'I get it. understand the need for more content to serve to an ever-growing flow of content consumers. With that said, it’s getting out of hand. There’s a limit.
  • CONVERSTATIONS  |  SUNDAY, MARCH 30, 2014
    [Feedly] New E-books for Subscribers to Whistle Stops Weekly
    Whistle Stops Weekly also offers top links and resources found while reading feeds, doing research, or catching up with interesting tips, trends, and tools. 'Each month, an e-book is sent out to our  Whistle Stops Weekly subscribers. In addition to the newest e-book, subscribers receive links to previous editions they may have missed. Previous titles include: Having a Bias Towards Action. 25 Areas of Focus for 2014. Building a Presence with Community. How SmallBizTracks Works. Subscribing to Whistle Stops Weekly is free , and we appreciate you riding along. Consider leaving a comment!
  • CONVERSTATIONS  |  SATURDAY, MARCH 29, 2014
    [Feedly] Creativity Flows and Where to Find Yours (Saturday Clips)
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'Creativity is everywhere you are – if you let it. If you let it breathe and live and don’t suppress it. Here are some stories and thoughts about creativity and muse… Finding Your Creative Flow State with Shots of Awe. Can''t see the video in your RSS reader or email? Click Here! Ricky Gervais on Writing. IDEO Founders on Unleashing Your Creativity (and those around you). Can''t see the video in your RSS reader or email? Click Here! Click Here! Click Here!
  • CONVERSTATIONS  |  SATURDAY, MARCH 29, 2014
    [Feedly] How to Schedule Your Social Media (Video Clips)
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'The foundation of building a better blog presence and the final item on our Blog Posting Mantra is No. 8 –  Share Your Posts. There is a difference between automating and scheduling your blog posts. When it comes to sharing posts and status updates, we either use or recommend one of these three tools: BufferApp , HootSuite , or CoSchedule. Each has it’s unique benefits and I’ll explain more in the final section of the Blog Posting Mantra series soon.
  • THE SOCIAL MEDIA INCUBATOR  |  THURSDAY, MARCH 27, 2014
    [Feedly] Twitter Adds Tagging and Multiple Photo Sharing
    Users can now post a series of photos to Twitter, which will automatically be made into a collage to be seen in the Twitter news feed. 'Photo via Twitter Blog. Twitter has continued it’s growth and sharing features in today’s social media world. On March 26, Twitter announced they were rolling out two new features in order to make Twitter pictures more social. The new features of Twitter are photo tagging and the ability to include up to four photos in a Tweet. Tag  your friends. Twitter now allows its users to tag up to 10 people in photos they post.
  • DANNY BROWN  |  THURSDAY, MARCH 27, 2014
    [Feedly] THIS Is How You Do Brand Storytelling
    If you can''t see it displayed properly in your feed, click here to view it directly. 'One of the current buzz terms being bandied about by businesses today is that of “brand storytelling” – how brands can use storytelling to share their core values, win more customers, and outstrip the competition. Never mind the fact that brand storytelling is as old as the first advertisement (not that that’s ever stopped social media hijacking old and proclaiming it as new), everyone’s talking about making the business human through stories. This post contains a video.
  • TRADESMEN INSIGHTS  |  THURSDAY, MARCH 27, 2014
    [Feedly] Digital Options for the Mobile Tradesman
    And in some instances, trade publications also offer an app that feeds information from those publication’s issues and websites for your reading pleasure. 'By Sandy Bucher, Media Engineer, Sonnhalter. The World Wide Web turned 25 years old on March 12. Do you remember life before that, when you wanted to get the latest news and information, magazines and newspapers were only available in a print version? How times have changed, and the options to get information are numerous now. If you’re in the facility maintenance field, check it out.
  • SOCIALFISH  |  WEDNESDAY, MARCH 26, 2014
    [Feedly] The Biggest Social Media Scandals, Fails, and Blunders of 2013
    The music chain HMV forgot who had access to their Twitter feed. 'Guest post by Yazmin Gray. ——-. Social media can do a lot of good, but it’s also a platform capable of killing a reputation in under a minute. Several companies got a good taste of that last year. Check out these biggest social media fails of 2013. Applebee’s Makes Rules it Can’t Keep. Last year a waitress from St. Louis posted a photo of a customer’s receipt which read “I give God 10 percent, why do you get 18?” Woops. Exciting!!” JP Morgan Cancels Q&A Session.
  • JUGNOO  |  TUESDAY, MARCH 25, 2014
    [Feedly] Social Media Analysis Just Got Easier!
    Our sentiment engine runs on every feed – allowing you to filter posts to the right team or team members. You can “visualize” your feeds – giving you an instantaneous picture of the usually fast-moving and often complex data stream. 'Jugnoo has refocused the platform to serve those who aren’t getting enough insight from simpler solutions or who feel that they are getting too much (and paying more than they should) from more advanced social media analysis tools. We are excited to share our new look and new name for our feature platform which is called  SoMeAnalyzer™.
  • SOCIALFISH  |  TUESDAY, MARCH 25, 2014
    [Feedly] Your Brand Is Not A Logo
    Since there are so many touch points that feed into a brand’s overall impression how do you even start? 'Your brand is not advertising. Your brand is not a clever name for a product. Your association’s brand is the combination of one hundred little and big things that give members an impression of the organization and what it can do for them. Inputs to an association’s brand can range from how accessible staff is to the feel of the cover stock on the monthly magazine. It’s the feeling a new attendee gets when walking up to conference registration for the first time.
  • THE REALTIME REPORT  |  MONDAY, MARCH 24, 2014
    [Feedly] Social Media News Ticker: Twitter Launches #FirstTweet, Facebook Paper Teams With TED
    Twitter rolls out easier, faster video playback – it just got easier for Twitter users to watch videos; a new platform for hosting video on Twitter gives iPhone and Android phone users previews of video clips in their feeds, and allows them to play clips with a single click (NY Times). 'Check out this week’s summary of all the latest social media news, including lots of changes and new features for Facebook and Twitter: Twitter celebrates its 8th birthday with #FirstTweet. Facebook. Twitter. Any social media updates that we missed? Let us know in the comments below.
  • SOSHABLE  |  MONDAY, MARCH 24, 2014
    [Feedly] What Can We Learn From the Flowers Delivery V-Day Fiasco?
    To use social media well during a crisis, it’s crucial to have an adequate number of team members ready to contribute if frustrated customers start flooding your feeds. 'Valentine’s Day is one of the most important holidays of the year for many flower retailers. Unfortunately online merchants like 1-800-Flowers were stuck dealing with thousands of angry customers after many deliveries didn’t arrive on time this year due to bad weather. Have Someone Ready to Respond 24/7. It’s also a good idea to have multiple methods of contact, especially people who prefer not to use social media.
  • THE RELATIONSHIP ECONOMY  |  MONDAY, MARCH 24, 2014
    [Feedly] The Rising Influence of Women
    The media feed the male ego and the stories had a dominant male voice. 'The influence of women in modern society has become regular topic in main stream and  social media. Historians will look back and point to this time period as the tipping point of female influence on media, business, politics and social change. Maddy Dychtwald writes “ We are at a true tipping point, at which women are rewriting the rules of the game, questioning old assumptions and inventing new paradigms. Men historically have had the greatest  influence on media, business, religion and society in general.
  • SOSHABLE  |  MONDAY, MARCH 24, 2014
    [Feedly] The Life of a Tweet
    Hopefully, a user accustomed to quickly scrolling through their Twitter feed will take notice of a particular word or phrase that catches their eye. If the tweet was published on a weekend, when Twitter is less active, then there is still a chance for feed-based user engagement. Users may find this tweet upon visiting your individual feed, just to check your frequency, but if you are tweeting actively throughout the day then even this scenario is unlikely. Twitter users generally do not like to scroll down their own feed, much less the feed of others.
  • ENGAGING BRAND  |  SUNDAY, MARCH 23, 2014
    [Feedly] Show 478 - Social Media Explained
    If you use a different podcatcher then you can subscribe using the following  RSS Feed. Tweet this) 1) You can listen now If you use a different podcatcher then you can subscribe using the following RSS Feed Pod Casts social media explained social media marketing techniques social business measurement social media content shock mark schaefer podcast social marketing brand marketing personal branding anna farmery engaging brand 'The Engaging Brand podcast  covering social marketing , business ideas and  brand marketing tips  has a wonderful new episode. We discuss. Tweet this ).  .
  • MYRLAND MARKETING  |  FRIDAY, MARCH 21, 2014
    [Feedly] Social Media: Should I Accept All Connection and Friend Requests?
    My Twitter feed is full of people I would never have thought to connect with in the early days. 'These questions and concerns come up often. just want to be connected to my family and close friends on Facebook.? Should I accept a request from this person I don''t really know on LinkedIn? have no idea who this person is. Should I Circle him on Google+? They just keep following me on Twitter. Why would they do that when they have no idea who I am? The first answer I will give you is that it really is your decision to make. It''s going to be different on different sites. ?If
  • JUGNOO  |  FRIDAY, MARCH 21, 2014
    [Feedly] What Is A Social Mention?
    social mention is the text inclusion of a monitored keyword in a post on a social media platform, in an RSS feed, on a forum or board, and in places like Twitter, Facebook, YouTube, and Pinterest. 'It’s important to understand the difference between social mentions and social metrics , and it’s easy to get the two confused. After all, we’re talking about social media activity aren’t we? But it’s more about understanding where the real value lies. In the traditional media world of metrics, the number of impressions is usually a measure of value and reach.
  • TWIST IMAGE  |  THURSDAY, MARCH 20, 2014
    [Feedly] Are Brands Ready For The Instagram Economy?
    If you see something you like on the Fox & Fawn Instagram feed, you simply leave a comment and then phone your order in with the store. If you''re Apple , you could use a unique Instagram feed just for iPhone cases or one for cables (you get the idea). against an Instagram feed can help a brand gauge the level of consumer interest, while helping a brand to better understand what gets people to talk about something (or ignore it). 'When you hear the name Instagram , what do you think of? Is Instagram the future of e-commerce? What about major brands? advertorial. apple.
  • SOCIALNOMICS  |  THURSDAY, MARCH 20, 2014
    [Feedly] How to: Monetize your Brand on Instagram
    Alternatively, if Like to Know It is too complicated with Reward Style (invite-only) registration, services like Soldsie and Chirpify allow for quick and instant transactions through the comments feed (utilizing action words and hashtags). 'Instagram is a fun, visual, and engaging channel for brands, influencers, and consumers. People love posting photos of their meals, outfits, pets, vacations, so on and so forth. Brands can take advantage of Instagram by focusing on people’s passion points and what evokes emotion from them each day. So you get followers, got it. Awesome. link].
  • SOCIALFISH  |  WEDNESDAY, MARCH 19, 2014
    [Feedly] How to Market like a Musician
    Invite a handful of supporters to tour your offices via your social media feeds by selecting the first five people to retweet or share your message. 'Traditional marketing can feel so grossly salesy. Its inherent “ick factor” is why so many companies fail to properly engage their audiences. The key to getting over that “ick factor” is to get creative. Social media and the Internet have simultaneously torn down the walls of traditional marketing and made it easier than ever to build and engage with an audience. Of course, it’s one thing to know that. Don’t believe me? Find Ears.
  • ENGAGE  |  WEDNESDAY, MARCH 19, 2014
    [Feedly] Life in Infinite Scroll
    check my Twitter feeds (I currently have six that I monitor daily). stop on Feedly for the latest news, a trip over to Digg, a pass on Reddit, a quick pit at ESPN for the evening box scores, CNN, Gawker, The New York Times, Evernote, Twitter again. 'I’m a man of routines. wake up; I take a shower; I get dressed. spend fifteen minutes pouring over email, another ten on Facebook. It’s nine o’clock. still haven’t brushed my teeth—and I’m knee-deep in a dozen content streams. And—wait, what time it is it? Nine o’clock? m late for work. Again. Constant Contact.
  • BLUE FOCUS MARKETING  |  TUESDAY, MARCH 18, 2014
    [Feedly] Book Review: The Social Employee (@SocialEmployee) by @TomPick #socbiz #IBM #Cisco #Dell
    Companies that have these three elements in place can create critical new brand assets (such as content from customers or insights from their feedback), open up new channels for interactions (Twitter-based customer service, Facebook news feeds), and completely reposition a brand through the way its employees interact with customers or other parties.” 'One of the most powerful impacts of social media is the way it has democratized brands. Those voices collectively shape the brand. This reality can be scary as hell for brands, but it also creates new opportunities.
  • THE REALTIME REPORT  |  MONDAY, MARCH 17, 2014
    [Feedly] Social Media News Ticker: Facebook Launches 15-Second Auto-Play Video Ads
    Pinterest promotes Product Pins, debuts Gifts feed – Pinterest launched a new Gifts feed that only shows Product Pins, which include pricing, availability and where an item can be purchased (MediaPost). 'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Pinterest and WhatsApp: Facebook. Twitter. Pinterest. WhatsApp. Any social media updates that we missed? Let us know in the comments below.
  • DANNY WHATMOUGH  |  MONDAY, MARCH 17, 2014
    [Feedly] Facebook drives 3.5x more traffic to news websites than Google
    As Thompson describes, “Facebook’s News Feed, a homepage built by our friends and organized by our clicks and likes, isn’t really a “news” feed. 'An article by Derek Thompson in The Atlantic reveals some fascinating research that nods to the fact that social media has, over the last 12 months, become a de facto source of traffic for news websites. That’s a significant increase and seems to firmly positions Facebook as a place that can act as your default homepage. When news isn’t news. But The Atlantic’s research goes a step further. Give me what I want.
  • TWIST IMAGE  |  SATURDAY, MARCH 15, 2014
    [Feedly] What Is The News Doing To Your Brain?
    Consider your Twitter feed. news feeds. 'How often do you check a screen to see what''s going on in the news? It''s probably a lot more often than you think. Consider your Facebook timeline. Consider how many text message alerts you are signed up to receive. The list keeps growing, doesn''t it? CNN turned the news into a twenty-four hour cycle, and the Internet pushed it further into real time. Have you ever stopped to wonder just what, exactly, this constant barrage of news and information is doing to our brains and to our lives? Alain de Botton has thought about this. Deeply.
  • CONVERSTATIONS  |  SATURDAY, MARCH 15, 2014
    [Feedly] Science (Non)Fiction Today – Saturday Clips
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'It’s amazing to watch how trends, tools, and tall tales of yesteryear are coming together so quickly. Wearable Tech, Motion and Gesture Controls, Physical Diagnostics, Experiential Shopping, and Presence Recognition are no longer limited to fiction or intelligent imagination. Here’s proof: The Four Types of Gesture Control. Can''t see the video in your RSS reader or email? Click Here! Innovation in Retail with Google Glass. Click Here! Click Here! Click Here!
  • ENGAGING BRAND  |  SATURDAY, MARCH 15, 2014
    [Feedly] Show 477 - Tara Gentile on You Are The New Economy
    If you use a different podcatcher then you can subscribe using the following  RSS Feed. Tweet this) 1) You can listen now If you use a different podcatcher then you can subscribe using the following RSS Feed Pod Casts tara gentile engaging brand anna farmery social marketing business ideas brand marketing tips marketing tips social business pricing business value 'The Engaging Brand podcast  covering social marketing , business ideas and  brand marketing tips  has a wonderful new episode. We discuss. How do you know that you have an idea that can be turned into a business?
  • ARI HERZOG  |  FRIDAY, MARCH 14, 2014
    [Feedly] Delurk and Meet Other Readers
    Whether you are reading this in a feed reader, an email message, or a syndicated blog post somewhere, click here to visit the actual post. 'I want to introduce you to my other readers. also want to introduce them to you. But you have to take the first step. You have to find the willpower to scroll below and write a comment. Introduce yourself. This is the 6th annual delurking pledge on my blog. The rules are simple: 1. Scroll to the bottom and follow the prompts to add a comment. Type in your real name so I and others know who you are. You can ask me a question in the same space.
  • ARI HERZOG  |  FRIDAY, MARCH 14, 2014
    [Feedly] Delurk and Meet Other Readers
    Whether you are reading this in a feed reader, an email message, or a syndicated blog post somewhere, click here to visit the actual post. 'I want to introduce you to my other readers. also want to introduce them to you. But you have to take the first step. You have to find the willpower to scroll below and write a comment. Introduce yourself. This is the 6th annual delurking pledge on my blog. The rules are simple: 1. Scroll to the bottom and follow the prompts to add a comment. Type in your real name so I and others know who you are. You can ask me a question in the same space.
  • TWIST IMAGE  |  THURSDAY, MARCH 13, 2014
    [Feedly] Six Links Worthy Of Your Attention #195
    Way back in 2007, a friend and ex-Montrealer, illustrator/animator, Matt Forsythe , decided that CBC News should have a Twitter feed. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "This is an important topic. Many of the decisions we''re going to face in the coming years will be made by machines, optimizing and ranking our lives and choices. But those algorithms are black boxes, opaque and arcane. How does Facebook know which stories to show you? " (Alistair for Hugh). "Is crowdsourcing good? WHAT?!?)
  • PROBLOGGER  |  THURSDAY, MARCH 13, 2014
    [Feedly] 8 Reasons Why Your Email Open Rate is Nosediving
    Your emails should be exclusive content, not an email blaster from your RSS feed. 'This is a guest contribution from Luke Guy, blogger and graphic designer. It’s amazing how blogs have exploded within the last 10 years – take ProBlogger for instance. Blogs like these can provide a good living for the owner if the traffic remains strong and healthy. But how do these blogs retain the traffic and keep a steady flow? There are many ways, but I want to discuss with you a vitally important one: your email list. Usually more email subscribers would mean more traffic. Right? But why?
  • DIVA MARKETING BLOG  |  THURSDAY, MARCH 13, 2014
    [Feedly] How To Create "Now I Care Stories"
    To remain competitive content must feed hungry digital assets (websites, blogs, social networks) multiple times a day. 'Those who tell the stories well shape our lives. Often stories are as much about the people who tell them as they are of the story itself. In 2014, websites, blogs, social networks influence how we tell and pass along our stories. We might even add videos, podcasts, an infographic or graphic or two. . Those who tell the stories also hold the power." Those who tell the stories rule society." Those who tell the stories rule the world.". call them journalists or reporters.
  • GREG VERDINO  |  WEDNESDAY, MARCH 12, 2014
    [Feedly] 15 Views of the Digital Future
    This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. 'We''ve Moved! Update your Reader Now. Technology Internet of Everything Pew Research
  • BILL HARTZER  |  MONDAY, MARCH 10, 2014
    [Feedly] 6 Things Everyone Needs to Know About Google+
    So every time that +1 Button is clicked, it feeds Google’s advertising engine, allowing them to match more targeted ads to you and everyone connected with you through your Google account. 'Here’s one of my favorite current hobbies: I sit down with potential clients, throw out a reference to Google+ and pause for the inevitable response – that “it’s never going to take off” or “we don’t believe in it.” ” Then I slowly shake my head, take a deep breath, and reveal what Google isn’t telling you about the significance of their social push. ” 3.
  • THE REALTIME REPORT  |  MONDAY, MARCH 10, 2014
    [Feedly] Social Media News Ticker: Instagram Signs Ad Deal, Twitter Bans Porn on Vine
    One year late, Facebook rolls out scaled-back News Feed redesign – last week Facebook rolled out long-awaited design changes to the News Feed, after a significant amount of user feedback; photos will be more prominent in users’ streams, among other changes (re/code). 'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Pinterest and Reddit: Facebook. Facebook updates Paper app for iPhone. Twitter. Pinterest. government in the second half of 2013 (re/code). Reddit.
  • GEOFF LIVINGSTON  |  MONDAY, MARCH 10, 2014
    [Feedly] Trolling Is the Pastime of Sadists and Psychopaths
    Google the person’s name, and check their social feeds. 'A recent ScienceDirect study made news when it revealed that most online trolls demonstrate sadistic and psychopathic tendencies. Other behavior patterns trolls exhibit include Machiavellianism and narcissism. Grist called the grouping , “the Dark Tetrad”, interpreting the reports definitions as follows: Machiavellianism (willingness to manipulate and deceive others). Narcissism (egotism and self-obsession). Psychopathy (the lack of remorse and empathy). Sadism (pleasure in the suffering of others). Trapnellb, Delroy L.
  • T2 SOCIAL  |  MONDAY, MARCH 10, 2014
    [Feedly] 6 Social Media Engagement Mistakes to Avoid (at All Costs)
    Nothing looks worse in a Twitter feed than radio silence followed by dozens of responses, one after another, to messages sent to your brand days, if not weeks before you responded. 'Make sure you avoid these social media engagement mistakes like the plague! The (slowly slipping into the category of ‘age old’) expression of “Think before you tweet!” ” has never been more true than it is today. There are some social media engagement mistakes that brands will simply have a next-to-impossible time overcoming. Arguing. Consumers will side with each other.
  • ARI HERZOG  |  SUNDAY, MARCH 9, 2014
    [Feedly] Finding Order in Chaos: Month 3
    This is unfollowing so all of their wall updates now appear on lists and not selected algorithmic updates on my news feed. My news feed now only shows those people who call or text me on a regular basis. 'I don’t know how Jonah Lupton does it. He’s following over 799,000 accounts on Twitter. How can he remember the people who matter? How can he filter signals from noise? The above graph shows who I follow on Twitter and you can see I’m repeating my history. followed 46 on December 9 and I’m following 48 today. There is always a reason for what I do.
  • ARI HERZOG  |  SUNDAY, MARCH 9, 2014
    [Feedly] Finding Order in Chaos: Month 3
    This is unfollowing so all of their wall updates now appear on lists and not selected algorithmic updates on my news feed. My news feed now only shows those people who call or text me on a regular basis. 'I don’t know how Jonah Lupton does it. He’s following over 799,000 accounts on Twitter. How can he remember the people who matter? How can he filter signals from noise? The above graph shows who I follow on Twitter and you can see I’m repeating my history. followed 46 on December 9 and I’m following 48 today. There is always a reason for what I do.
  • ENGAGING BRAND  |  SATURDAY, MARCH 8, 2014
    [Feedly] Show 476 - Make a Bigger Impact By Saying Less
    If you use a different podcatcher then you can subscribe using the following  RSS Feed. Tweet this) 1) You can listen now 2) NEVER MISS an episode by subscribng via iTunes or Stitcher Radio If you use a different podcatcher then you can subscribe using the following RSS Feed Pod Casts joe mcCormack brief anna farmery the engaging brand stitcher radio 'The Engaging Brand podcast  covering social marketing , business ideas and  brand marketing tips  has a new episode. Anna Farmery  speaks with marketing specialist Joe McCormack. We discuss. What is the balance? Tweet this ).  .
  • CONVERSTATIONS  |  SATURDAY, MARCH 8, 2014
    [Feedly] Small Steps and Doing Less in Saturday Clips
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'Earlier this week, I shared the genesis of a small step towards a larger project for SmallBizTracks – the Doing Less Can Lead to More campaign. All of a sudden, I saw it everywhere – not my post, but articles and videos singing a similar message harmoniously. Here are a few: Less Doing with Ari Miesel. Can''t see the video in your RSS reader or email? Click Here! The Art of Doing Less: How to Maximize Product Development from OpenView Ventures. Click Here!
  • HARP SOCIAL  |  FRIDAY, MARCH 7, 2014
    [Feedly] 03/07/2014: Social Media Snapshot | Pinterest Secrets, Facebook News Feed Makeover & More
    'Categories: Blog , Facebook , Pinterest , Social Media Marketing Tags: Facebook , Facebook Ad Manager , Facebook ad sets , facebook ads , free image , getty images , news feed , social media , Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Blog Facebook Pinterest Social Media Marketing Facebook Ad Manager Facebook ad sets facebook ads free image getty images news feed social media Social Media Snapshot
  • SOCIALNOMICS  |  FRIDAY, MARCH 7, 2014
    [Feedly] Being More Social With Aging Parents
    You can go through your favorite feeds or search through something like #agingparentbudget. 'Just when you think you’ve got it all figured out, something new comes your way. Maybe you’ve got your teens all set – an idea of college, maybe even some money tucked away and you feel great. Then you realize that your aging parents need some help. They are on a fixed income and need some guidance in creating a budget, and guess what- you are the one to help them. But do you really know how? Maybe not, but there is help for you out there. Social Networking.
  • FRESHNETWORKS   |  FRIDAY, MARCH 7, 2014
    [Feedly] Five ways that digital tools can help with customer closeness
    Often there is a concern about how to cascade the information that brands can get from social media listening tools  - a simple way to enable people across the business to get slower to customers is to set desktops across the business to show feeds from your social media listening – maybe how a set of advocates discuss your products in real-time, or a curated set of conversations and mentions from the previous day. customer closeness programme can be an effective way bring to life customer insight for decision-makers across a brand. Social media listening dashboard on desktops.
  • SOCIALNOMICS  |  THURSDAY, MARCH 6, 2014
    [Feedly] How Brands Define Their Personality Through Social Media
    'There’s nothing worse than a boring old brand spoiling your day by hijacking your otherwise (fairly) interesting news-feed. They turn up in their corduroy trousers trying to speak like a teenager whilst touting their products left, right and centre. Then there are the brands you love who don’t appear to have turned up to the party, you get the impression they’ll take your money but don’t want to hang out, cheers Apple! It’s well documented that the world’s biggest tech company has avoided social media- relying on its fans and the rumour mill to generate their social buzz.)
  • SOCIALNOMICS  |  THURSDAY, MARCH 6, 2014
    [Feedly] Facebook’s New Targeting Options: A Primer for Businesses
    If someone happens to follow all three, Facebook will see that as an indication that the post is extremely relevant to that user, making it more likely to be added to their news feed. 'Facebook is giving businesses new options when it comes to targeting the social network’s one billion users worldwide. The new core audience targeting includes deeper options inside the four basic Facebook targeting choices: location, demographics, interests and behaviors. The new, flexible options allow marketers to build campaigns around combinations of locations. Increasing Organic Reach with Page Tags.
  • CONVERSTATIONS  |  THURSDAY, MARCH 6, 2014
    [Feedly] Collaborative Business Alliances – Be the Resource for Customers
    Note : One of the occasional “tracks” we do is set up a small business owner with a few feeds to monitor , whether it’s for their own business or so they can “be the resource” for their customers. RSS Feeds Small Business 'Who knows your customers better than you do? Knowing your own customer is something you’ve been working on since before you opened your doors the first time, right? If you think about it, one of the strongest collaborations you have in your business is the one with your customers. Be the resource for your customers.
  • MINDJUMPERS  |  WEDNESDAY, MARCH 5, 2014
    [Feedly] A Social Media Status Quo Pt.1-Japan
    What Facebook’s News Feed Algorithm Means To Your Reach. 'The following post is part of the Mindjumpers Network series t hat examines the state of social media around the globe. Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. An island in the Pacific Ocean, a culture with a heritage that dates back thousands of years and one of the world’s largest economies. Trends.
  • PROBLOGGER  |  TUESDAY, MARCH 4, 2014
    [Feedly] Beginner Week: My 43 DOs and 25 DON’Ts of Blogging
    Don’t feed the trolls – be polite, kind, and firm. 'Eleven and a half years ago when I hit publish on my first ever blog post, I had little idea what I was doing and what was going to unfold for me over the coming decade. As I prepared for a recent mini ProBlogger event event in Perth, I created a little list of some of the ‘dos and don’ts’ of blogging that I wish I’d known back in 2002 when I started. am not putting them forward as ‘rules’ that apply to all. d love to see your dos and don’ts in comments below. My 43 DOs of Blogging. Do write in an engaging voice.
  • BLUE FOCUS MARKETING  |  TUESDAY, MARCH 4, 2014
    [Feedly] Big Announcement! @BlueFocus @MNBurgess to Deliver #TEDx #TEDTalks @TEDTalks #socbiz
    Disruptive innovation in the workplace requires a healthy, robust imagination , which we feed in large part through external influences. 'I am very pleased and humbled to announce that I have been invited to deliver a talk at the upcoming TEDx Navesink event on Sat., May 10, at the Two River Theatre in Red Bank, New Jersey. All talks that night will focus in some way on the event’s announced theme of “Play.” From the event abstract : As the saying goes, “All work and no play makes Jack a dull boy.” And since then, our own passion for the subject has only grown. FOR EWORD by David C.
  • DANNY BROWN  |  TUESDAY, MARCH 4, 2014
    [Feedly] How the 2014 BDC Young Entrepreneur Award is Helping Canadian Business
    If you can''t see it displayed properly in your feed, click here to view it directly. 'Whether you think you can, or you think you can’t, you’re right. – Henry Ford. They say that if you’re aiming to run your own business, you need to have at least the equivalent of a year’s salary to keep you tided over while you’re building your customer or client base. For me, even this may not be enough. It’s tough to be build something sustainable and successful while not bringing in regular income. The Pivotal Moments of Business Growth. Do they add staff?
  • ENGAGE  |  TUESDAY, MARCH 4, 2014
    [Feedly] You Won’t Believe What These Cats Do Next
    'I am a sucker for cat videos—one of the millions who will click on any and every cat-related.gif or video forwarded to me via email by friends, or posted to my Facebook timeline or Twitter feed. don’t know what it is about those furry little critters, but I just can’t resist. And I’m not entirely sure why. Part of the reason is because I love cats. My husband is allergic, so I don’t have any of my own to dress in funny little outfits or teach to play the piano.) But there’s got to be more to it than that, right? This content has really got a hold of me. And what’s wrong with that?
  • GREG VERDINO  |  TUESDAY, MARCH 4, 2014
    [Feedly] Join Me for a Free Long Island Event
    This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. 'We''ve Moved! Update your Reader Now. Announcements Speaking Digital Transformation Internet of Everything Technology Transformation
  • THE REALTIME REPORT  |  MONDAY, MARCH 3, 2014
    [Feedly] Social Media News Ticker: Facebook Email is Dead, Twitter’s Amplify Now on Movie Screens
    How Facebook’s News Feed now lets brands ride the coattails of other brands – users will now begin seeing posts about Facebook pages they follow, even if those posts are made by pages (or brands) they do not follow; marketers that properly tag other pages now have the opportunity to receive extra visibility (Marketing Land). 'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and LinkedIn: Facebook’s new ad campaign structure. Facebook. Twitter. ABC joins other U.S. Google+. LinkedIn.
  • ARI HERZOG  |  SUNDAY, MARCH 2, 2014
    [Feedly] Got Value? Stop Using Social Media.
    Impressions = the number of times a post is displayed in the news feeds of your followers and/or their friends. 'Social media posts expire very quickly. Consider Facebook, for instance. Engagement = likes, comments, shares. Reach = the total number of users who are sent or shared an impression. This graph indicates the first 12 hours of your next Facebook post; and concludes you’ll achieve a 75% engagement rate after two hours. Studied in the fall of 2013, Wisemetrics summarizes : 90% of your post’s engagement occurs within 12 hours. 75% of its reach occurs in 110 minutes.
  • ENGAGING BRAND  |  SUNDAY, MARCH 2, 2014
    [Feedly] Show 475 - The Truth About Trust
    3) If you use a different podcatcher then you can subscribe using the following  RSS Feed. 1) How you can listen to The Engaging Brand here 2) You can subscribe to the show via iTunes or 3) If you use a different podcatcher then you can subscribe using the following RSS Feed You can now also find it on Stitcher Radio Pod Casts 'The Engaging Brand podcast  covering social marketing , business ideas and  brand marketing tips  has a new episode. We talk about The Truth about Trust  and how it determines success in life, love, learning and more. How trust is linked to competency.
  • CONVERSTATIONS  |  SATURDAY, MARCH 1, 2014
    [Feedly] Videos on How To Do Video for Your Small Business
    In 2014, we’ll be sharing Saturday videos from TED, subscriptions from YouTube, and other videos shared via feeds. 'You want to shoot video for your small business? Where do you start? What about lights? Microphone? Cameras? Action? Nobody wants to go through an ordeal like this while creating videos for their small business: Here are a few tips on avoiding problems like those above (sound may vary). Start with a Storyboard. Lights and Lighting. Camera Placement. Get Comfortable in Front of the Camera. Speak Through the Microphone. Shooting the Video. Editing Using YouTube Video Editor.
  • GREG VERDINO  |  FRIDAY, FEBRUARY 28, 2014
    [Feedly] Future Day: A Window Into My Work
    This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. 'We''ve Moved! Update your Reader Now. Announcements Inspiration My Work as a Futurist
  • PUSHING SOCIAL  |  FRIDAY, FEBRUARY 28, 2014
    [Feedly] Your 31 Day Action Plan to Getting More Blog Readers
    Have Google create an RSS Feed of the results. Plug this RSS feed into your favorite RSS Feed (i.e. use Feedly). '“Stan, I know what I need to do but I’m not sure where to start!” ” We were talking about blog marketing, the topic that gets bloggers all tied up knots. His next questions were tinged with frustration. “Do you start with SEO?” ” “How about creating an ebook?” ” “When do you need to build a Google+ page?” ” Have you wrestled with these questions too? Ok, here we go. Day 1.
  • THE SOCIAL MEDIA INCUBATOR  |  TUESDAY, FEBRUARY 25, 2014
    [Feedly] A Key Change to Facebook’s News Feed Algorithm
    Past algorithm changes to Facebook’s News Feed have hurt some brands, particularly smaller brands, by limiting reach and ultimately hurting engagement. Now, when a Page tags another Page in a post, followers of both pages will see it in their News Feed. Facebook Online marketing Social Media Social Media for Business Social Media Tips Strategic Social Media CEL public relations Facebook News Feed algorithm social media engagements Tonight Show with Jimmy Fallon 'A new change to Facebook may help brands and their engagement levels. Post by CEL Public Relations.
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