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KIKOLANI | FRIDAY, MAY 24, 2013 Fetching Friday – 20 Marketing Links & Sad Cat Diary Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email. If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. 'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content. -
CONVINCE & CONVERT | FRIDAY, MAY 24, 2013 Why 4.5 Million TV Lovers Voluntarily Became Zombies The RSS feed is: [link]. 'Kenny Miller, KMco @kenbot. Kenny Miller , CEO of KMco , joins the Social Pros Podcast this week to discuss his smash hit app Dead Yourself , the success of content engagement with a platform that customizes photographs, and how to empower consumers with creativity while giving them a safety net so they can’t fail. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. Huge thanks to our amazing sponsors for helping us make this happen. Listen Now . Find us on iTunes: [link]. Why 4.5 -
CROWD MEDIA | THURSDAY, MAY 23, 2013 Retailers B&Q Helping You Online Anyway They Can Content from YouTube is often prominent on all of our social feeds, with short and clever snaps at our fingertips to watch and enjoy. 'DIY and home improvement specialists B&Q have been expanding their community by optimising key online tools that have been and are continuing to thrive with consumers on a global basis. Renowned for their in store staff of ‘experts’ offering consultation as a part of service, it is clear that alarm bells are ringing, alerting B&Q to the opportunities that are on offer via the digital landscape. Facebook. 63,283 ‘likes’. Twitter. 22,398 followers. -
ENGAGE | WEDNESDAY, MAY 22, 2013 Lois Lane Isn’t Dead, She’s Reinvented: How Journalists Can Adapt to the Changing News Sphere Clanton goes on to say the art of discovery—which has led him to feed a balloonfish, watch seniors learn to belly dance, and take pictures on the floor of the state Senate—make his job fulfilling and worthwhile. '“When I went here, all I wanted to be—I mean from the time I was 13 years old and saw Lois Lane on television—I wanted to be a newspaper reporter.”. This is a quote from Nora Ephron when she received an Alumnae Achievement Award from her alma mater Wellesley College in 2006. Ephron came to New York City in 1960s to work as a reporter at the New York Post. Integrate Your Content. -
QUICK ONLINE TIPS | WEDNESDAY, MAY 22, 2013 Free 1TB Online HD Photo Storage to All Flickr Users The new slideshow, dashboard and activity feed, promise a new seamless integration of photos from your social network. 'Flickr got a big upgrade and gifted everyone a 1TB free HD photo storage space online so that you can upload all your photos, as much as you want. What was important is that Flickr also allowed unlimited high resolution photo uploads, and removed all the strange limits – which was not possible earlier. The New Flickr. Well how big is a terabyte of photos? Mostly you might never run out of space. Terabyte will let you upload 350,000 10 megapixel photos! -
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MYRLAND MARKETING | WEDNESDAY, MAY 22, 2013 Lawyers & Law Firms, Are You Paying Attention To Your Brand? It involves daily care and feeding, and that doesn’t have to mean spending millions of dollars. 'A Guernsey Cow (Photo credit: Wikipedia). SUSPEND YOUR SKEPTICISM. Put your skepticism on the shelf for just a few minutes, okay? know some of you think you don’t need a brand. You might be thinking: Brands are just for cows. Brands are for the consumer products’ companies, or for larger law firms, but not for yours. Yes, I’ve been around for all of that, and lived to tell the story. It said: “Unless your brand is one of the exceptions, it needs energy. -
MINDJUMPERS | WEDNESDAY, MAY 22, 2013 Facebook Growth in Numbers Facebook seems to put more and more focus on content, especially with the new news feed , which is still in the process of being rolled out to users as well as the launch of Home. The new news feed gives Facebook room for more engagement potential. Similar Posts: What Facebook’s New News Feed Means For Brands. 'On its Facebook page, Facebook has recently released a photo album with 12 photos containing some of the platform’s major growth numbers in the past year. Most of the numbers compare growth from last year to May 2013. So, content is still king. Photos: Facebook. -
SOSHABLE | TUESDAY, MAY 21, 2013 5 Signs that Your Facebook Page Sucks They already have plenty of friends and family filling their news feeds with such things. 'Facebook has a promise that it has made to businesses. It’s not an official promise in writing anywhere on the site. It’s an implied promise. “We have the attention of the masses. If you want to get in front of them, we’re the biggest game in town.” ” The unfortunate reality is that the majority of businesses, particular small and medium localized ones, are completely missing out on the potential benefits of their Facebook page. engagement ratio. Inform them. -
SOSHABLE | MONDAY, MAY 20, 2013 Why Irrelevant Giveaways and Games Are Killing Your Facebook Page In fact, they’re probably not going to ever see any of your posts in their news feed. Just about everyone knows this, that when people click through to, like, comment on, or share your posts, that’s a good thing that helps your posts appear higher in their news feed as well as their friends’ news feeds. The reverse is true in that negative sentiment such as hiding or reporting posts will hurt your chances of having your posts seen by people in their news feeds. 'So, you have a Facebook page for your business. ” Nope. Wrong. Reach is important. -
PROBLOGGER | MONDAY, MAY 20, 2013 Are Balancing Emerging Technology with Effective Strategy? published 14 new posts to our blog (and RSS feed). 'Last week I was asked at a conference to reflect upon the future of digital and among other things I made a reflection that seemed to resonate with those gathered. It was: Don’t throw out the baby with the bathwater. As online publishers we see a steady stream of articles being written about new and future technologies, companies and trends in the online publishing space. The example I used last week was to compare the effectiveness of social media against email in my own blogging. On Digital Photography School we have. General -
GEOFF LIVINGSTON | MONDAY, MAY 20, 2013 Differentiation Requires Show, Not Tell Use Feedly or another reader to maintain a pulse on your sector. 'Image by Eric Lim. The Internet and in particular social media have empowered thousands, perhaps millions, to start their own businesses. One outcome of the social media movement is how easily people become “ thought leaders ” or topical influencers. As a result, we have many paper tigers running about, almost indistinguishable from the ones with real teeth with one singular exception: Results. When content and personal branding techniques online quack and act like ducks, many readers are quick to believe. -
PAMORAMA | SUNDAY, MAY 19, 2013 7 Facebook Marketing Case Studies 5-8X higher click-through rate (CTR) for ads in news feed vs. traditional ad displays. 'Learn some inventive ways to integrate Facebook into your social media marketing strategy. Every day, businesses are inspired to bring creative marketing ideas to life on Facebook in ways that have a real impact on their bottom line. Many have discovered how to leverage their Facebook communities to strengthen brand loyalty and communicate directly with customers. These case studies look at the goals, approaches, and results for several Facebook campaigns. . HubSpot. Read the case study. . -
ENGAGING BRAND | SUNDAY, MAY 19, 2013 Show 435 - Best Practice for Online Collaboration 3) If you use a different podcatcher then you can subscribe using the following RSS Feed. 'The Engaging Brand podcast covering social marketing , business ideas and brand marketing tips has a new episode but before we start.The listener winning an Engaging Brand goodie bag - picked from all the people who share, like, tweet about the show to say a BIG thank you from me! is Jeannie Bolstridge. Anna Farmery talks with Lionel Roux from Wimi - a company Wimi specialising in collaborative work tools. We We discuss. Collaboration online - why are people reluctant to it? -
SOSHABLE | SATURDAY, MAY 18, 2013 Facebook is Feeling “Emotion” About Watching “Film” Prepare for your news feed to be flooded with emoticons and more than likely irrelevant adjectives. 'Facebook has brought out a brilliant new addition to status updates that was desperately needed. Without being too cynical, I’d like to bring to the forefront that MySpace had this feature back in the day, and if I remember correctly, there were a lot more emotions too choose from. In fairness, I think there are too many choices as there is. If you are tuning in to the latest episode of, for arguments sake, the walking dead. Related articles. How I Use Social Networks. -
SOCIALNOMICS | SATURDAY, MAY 18, 2013 Climbing the Roofing Ladder If the posts are malicious, delete them from your page or feed, then report them if it gets to the point they are cyber-stalking your company. 'Roofing is an important business. Everyone needs a solid roof over their heads. Bad roofing jobs can cost people thousands in re-roofing, lost items, and property damage. There’s so much that can stem from a bad roof, while a great roof sits above your head and protects you and loved ones from the elements. In fact, unless there’s a problem most people never notice their roof at all. Social Media Speaks Volumes. Customer Service. -
TWIST IMAGE | FRIDAY, MAY 17, 2013 Six Links Worthy Of Your Attention #152 If you have too many stupid tweets in your feed, it doesn''t mean that Twitter sucks. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "Possibly the best book review I have ever read. Saying more would spoil it." " (Alistair for Hugh). Creepy or Cool? Portraits Derived From the DNA in Hair and Gum Found in Public Places - The Smithsonian. "Today, when I watch a procedural thriller of a certain age, I find myself thinking, ''one mobile phone and this whole plot collapses.'' Results? big data. castle. -
KIKOLANI | FRIDAY, MAY 17, 2013 Fetching Friday – Resources Mashup & The Future of Google Author Rank Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email. If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. 'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Featured Post of the Week. -
CONVINCE & CONVERT | FRIDAY, MAY 17, 2013 Contagion, Social Media, and Why Things Catch On The RSS feed is: [link]. 'Jonah Berger, Wharton @j1berger. Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. Huge thanks to our amazing sponsors for helping us make this happen. Listen Now . Find us on iTunes: [link]. -
CREATIVE RAMBLINGS | THURSDAY, MAY 16, 2013 Have you checked out the new Google+ yet? (Videos) Each item in the feed has specific areas that can be flipped to reveal related information without leaving the page. 'The other day, a friend and I were discussing the next big update for Google+. While I had no idea when it would happen, all I could say was that it would be so huge that Facebook could be in serious trouble. Well, the new Google+ is here, and I think I was right. ;-) What do you think? Stream The stream now has a Pinterest-like, multi-column layout that adjusts to screen sizes and orientation and gives more prominence to photos and videos. No need to refresh your page. -
WAXING UNLYRICAL | THURSDAY, MAY 16, 2013 Thursday Roundup: Twitter Tips Why: Bill Dorman explains his screening process for following accounts on Twitter, and how it helps make his live feed more manageable. 'Social media platforms will come and go; but I truly believe that if any recent platform has had a dramatic impact on how we communicate, it’s Twitter. And even if it “goes away” at some point, what it’s taught us about two- and multi-way communication, not to mention brevity, is remarkable. Image: Pasquale D’Silva [Public domain], via Wikimedia Commons. 6 Tips to Grow Your Twitter Followers. Follow me on twitter…no, really…. -
SOCIALNOMICS | WEDNESDAY, MAY 15, 2013 Social Media and Nonprofits Money is one of the quickest ways to turn off a reader; no one wants a sales ad pounding their news feed daily. 'Is your business a non-profit and you’re wondering how social media could benefit your cause? Having an online presence can definitely help nonprofits spread their message and their demographic range. While more and more people spend their time accessing Twitter, Facebook, LinkedIn and other social media sites, you can get your name out there when you are plugged in as well. Tap Into Increased Social Media Views. You can also change your demographic. Fundraising. -
ADAM SHERK | TUESDAY, MAY 14, 2013 Link Building Tactics for Publishers mail newsletters and RSS feeds. RSS feeds are another good opportunity, both for content discovery and because users sometimes utilize them to power link modules on a blog or other site, in which case they become a direct source of links. So maintain a decent selection of feeds and don’t let the impending shutdown of Google Reader move you away from RSS. Also on the technical side if intermediary URLs are used in the feeds make sure they have a 301 redirect to the canonical URL for each page. So what link building tactics are most effective for publishers? -
CONVINCE & CONVERT | TUESDAY, MAY 14, 2013 How to Integrate Social Media into Your Website with a Homeland Embassy Strategy Your Facebook Page, on the other hand, or your Twitter feed, are more like embassies. 'Image by Eric Schwartzman. I’d like to walk you through a social media strategy concept known as the homeland-embassy approach. It’s an idea shared first by Steve Rubel , though I’m not sure he meant to take it as far and as literal as I’m going to here, but the basic gist is that your website is your homeland and your social networking accounts are your embassies. Is it okay for a company or brand to engage on Facebook, Twitter, and Linkedin but be antisocial on their own website? -
BRASS TACK THINKING | MONDAY, MAY 13, 2013 Connecting On LinkedIn the Right Way 'Hi there.we''ve moved our RSS feed for Brass Tack Thinking, and we don''t want you to miss a post. This feed has moved to: [link] Update your reader now with this updated subscription address to keep getting Brass Tack Thinking updates as usual. Update your Reader Now. After all, we''d miss you if you left! Thanks for reading. Communication professional development Social media Tools and Tech business development LinkedIn network development professional networking -
THE WAY OF THE WEB | MONDAY, MAY 13, 2013 Top social networks: Guide to images for company pages When designing a Background Image, remember that the navigation menus on a Twitter profile will take up significant space beside the Twitter feed. 'Are you setting up social network profiles for your business? Or maintaining social media which already exists? Either way, it’s important to make sure your pages and profiles look their best. If you’re updating your company logos, re-branding, or simply want to change images to give your page a refresh, then it’s important to ensure you know the right image dimensions, file sizes and positioning for each social network. -
GEOFF LIVINGSTON | MONDAY, MAY 13, 2013 Beating the Algorithm There are two critical components to beating the algorithm: Creating the story/talkworthy moment, and feeding the crowd so it embraces it. 'Image by MUMA Monash. In the old days of “influencer relations” (you know way back when in 2009), PR professionals targeted the magic middle and top tier bloggers, which triggered larger blog coverage, and then more often than not traditional news media. Since then digital media companies straddled the space occupied by both traditional journals and the top tier of bloggers. Some news outlets use the crowd to validate top stories, too. -
SOSHABLE | MONDAY, MAY 13, 2013 Kissing Up to the Facebook and Google+ Algorithms It’s a relatively complex formula used by both Google+ and Facebook when determining whether or not to present a post to people in their feeds, but the process to master them is pretty simple. This is positive for the algorithm and will help future posts find exposure on news feeds. In other words, they know when someone is scanning their news feed and when they pass over a post without interacting with it. INFOGRAPHIC: Optimizing Images To Get Through Facebook’s News Feed Algorithm. Understanding the Two Styles. It’s business relevant. Mix it Up. -
DIVA MARKETING BLOG | SUNDAY, MAY 12, 2013 What Is Your One Big Truth About Social Media? go to my Facebook feed and I see links. Facebook admits that they show a Page''s posts to only about 16% of that Page''s followers'' news feeds. Both Facebook and Twitter have started cluttering users'' news feeds with ads and sponsored posts/tweets, making it harder for users to notice your posts. 'The truth is like the sun. You can shut it out for a time but it ain''t goin'' away. Elvis Presley. Just One Crowd Sourced Question . However, I wondered if the "truths" of social media also changed. . What does authenticity mean in 2013? . Jack Yan. It’s buggy as heck. -
TWIST IMAGE | SUNDAY, MAY 12, 2013 Reinventing You With Dorie Clark There is no doubt that our individual reputations are online and available for the world to see, but what does that really mean in a world where everyone is connected, has a Facebook profile, a Twitter feed, a blog and more? 'Episode #357 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. How important is a personal brand? Is that phrase even able to stay alive in this day and age? Dorie Clark has spent some serious time trying to figure out how individuals can better connect and build their personal profile and reputation. blogging. brand. -
ENGAGING BRAND | SUNDAY, MAY 12, 2013 Show 434 - What is innovation? 3) If you use a different podcatcher then you can subscribe using the following RSS Feed. 'The Engaging Brand podcast covering social marketing , business ideas and brand marketing tips has a new episode but before we start.The listener winning an Engaging Brand goodie bag - picked from all the people who share, like, tweet about the show to say a BIG thank you from me! is Vivien Boirdron. Anna Farmery talks with Thomas Wedell-Wedellsborg about bringing ideas to life. We discuss. Why has innovation got such a mystique when as human beings we have always been evolving as a species. -
SOSHABLE | SATURDAY, MAY 11, 2013 Social Media is More than a Branding Tool Even in those cases, the goal is to massage the Facebook EdgeRank algorithm to favor the page’s posts and display them in more news feeds. If every post that goes up is a “money post”, the algorithm will start kicking the posts down on the feed. 'Branding is important. It’s something that most businesses want but few do well enough considering the tools that we all have at our disposal through the internet in general and social media in particular. However, too many are starting to use social media as a branding tool only. Look at the image above. -
SOSHABLE | SATURDAY, MAY 11, 2013 Getting More Facebook Fans is a Minimal Need Compared to Reach For better or for worse, Facebook has made it challenging for the majority of your fans to actually see your posts on their news feed. They have to really, really like your posts a lot for them to appear on their news feed without help, which causes a chicken and egg conundrum. They have to see your posts to be able to like, share, or comment on them, but they need to like, share, or comment on them before they start seeing them in their news feed, at least organically. The Problem with Facebook News Feed Ads: This Guy. That’s an entire other post. -
ENGAGING BRAND | FRIDAY, MAY 10, 2013 Are you a good parent to business ideas? When an idea is small it needs nurturing, it needs looking after - it needs feeding and developing into a grown up commercial product or service. 'The constant flow of business ideas is critical for business growth and too often do I see leadership and management neglecting a creative business culture. Ideas, if you like, are not just for Christmas they are for life! Yet business ideas are treated like a to-do list - we need ideas so let''s have a meeting, we need ideas so today we are going to brainstorm etc etc . like to think of ideas as almost childlike. . -
KIKOLANI | FRIDAY, MAY 10, 2013 Fetching Friday – Resources Mashup & Tough Love Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email. If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. 'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. This Week on Kikolani. -
CONVINCE & CONVERT | FRIDAY, MAY 10, 2013 How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media The RSS feed is: [link]. 'Scott Gulbransen, H&R Block @sdgully. Scott Gulbransen , Director of Social Business Strategy at H&R Block , joins the Social Pros Podcast this week to discuss the structure of social that allowed 90,000 H&R tax professionals to mobilize in unison earlier this year, driving engagement at a local level, and dealing with federal regulations as a financial services company in social media. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. Listen Now . Find us on iTunes: [link]. -
MINDJUMPERS | FRIDAY, MAY 10, 2013 Understanding EdgeRank [infographic] In the infographic, Facebook’s news feed product manager, Will Cathhart, has broken down the algorithm into 4 main social factors. EdgeRank Facebook Facebook engagement news feed optimization Postrocket 'Most people have heard of Facebook EdgeRank by now. But many probably also gets a bit lost on the way of actually accommodating to the algorithm. The logic behind Facebook is often difficult to decipher and page owners can easily feel that the equation is out of their hands. We have found this infographic from the Postrocket blog that summarizes how EdgeRank works. -
UNSPOKEN | WEDNESDAY, MAY 8, 2013 How to Use Social Media for Marketing Research Locate and follow your competitors' social media feeds for a first-hand look at their marketing methods, brand, strategies and products or services. 'Social media has had a massive impact on marketing and the way that consumers view businesses. While many businesses are taking part in social media marketing, many fail to see the market research potential that the platform offers as well. These tips and tricks offer simple, easy to implement ways to turn social media into a powerful marketing research tool. Forming your Marketing Research Plan. Common research plan steps include: 1. -
JEFF ESPOSITO | WEDNESDAY, MAY 8, 2013 Stop spreading yourself thin To be successful or get out of the vicious minutia cycle we have to stop feeding into the yes mentality however hard it is to say no. 'Do you ever feel overwhelmed at the office or at home? You know the feeling, head constantly at the below water line or just keeping ahead of day to day tasks? Stuck looking at the trees and not the forest when it comes to planning? It’s OK, we all have. Saying yes is, well easier than saying no. It’s more rewarding to help someone out than asking for help. While in theory it sounds noble it’s actually pretty dumb. Repeat after me – Superman is not real. -
SOCIALFISH | WEDNESDAY, MAY 8, 2013 Book Review: The Crowdfunding Revolution ” –which feeds my Humanize -ing obsession, how could I not recommend this? 'This is a guest post from Dan Marom, co-author of The Crowdfunding Revolution. In this series of posts about social media books, I invite the author to share something about themselves and why they wrote the book, and what in the book might be of particular interest to association or nonprofit audiences. . so I find this book incredibly interesting. More: “Organic. Transparent. Decentralized. This is crowdfunding. This is the future.” ” OH YES. Civic and Community Projects. -
CREATIVE RAMBLINGS | TUESDAY, MAY 7, 2013 Guest post: Social media branding – How to not whore out your brand This doesn’t mean that people don’t go out and simply do it anyway but let’s be honest here for a second, whenever those appear on your feed don’t you just want to skip right over it? If the user agrees with the statement he/she will like and if it is something that helps define their own identity they’ll want to pop it right on their own feeds. 'The following is a guest post by Jeandre Gerber. Scroll down the post for the author’s bio. Sometimes I think of Social Media as the High School of the Internet. Instead why don’t you go out on a ledge and actually make a statement. -
BRASS TACK THINKING | MONDAY, MAY 6, 2013 On Being Present In A Digital World 'Hi there.we''ve moved our RSS feed for Brass Tack Thinking, and we don''t want you to miss a post. This feed has moved to: [link] Update your reader now with this updated subscription address to keep getting Brass Tack Thinking updates as usual. Update your Reader Now. After all, we''d miss you if you left! Thanks for reading. Communication personal Self Improvement Social media digital evolution personal relationships -
KIKOLANI | MONDAY, MAY 6, 2013 Stop Wasting Money: How to Get the Most Out of Your Blogging Education If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. 'Over the last couple of years, I have consumed a lot of educational materials – free downloads, ebooks, paid courses, webinars, etc. Chances are, you have too. While it’s OK to toss free downloads to the wayside as far as your wallet is concerned, it’s not OK if you do this with the stuff you pay for. And who wants to do that! Photo Credit: Tax Credits on Flickr. You have been warned as per FTC regulations. -
PAMORAMA | SUNDAY, MAY 5, 2013 Understanding Facebook EdgeRank [Infographics] 'Give your posts a higher probability of appearing at the top of users’ News Feeds. The News Feed — in the center column of your home page — is a list of stories from the people and pages you follow on Facebook. News Feed stories include likes, status updates, app activity, photos, videos, and links. According to comScore, 40% of time on Facebook is spent on the News Feed. Knowing how Facebook decides what shows up (and what doesn’t) in news feeds is key for digital marketers. Chances are that none of your messages will show up in their news feeds. -
ENGAGING BRAND | SUNDAY, MAY 5, 2013 Show 433 - Kicking Bad Work Habits 3) If you use a different podcatcher then you can subscribe using the following RSS Feed. 'The Engaging Brand podcast covering social marketing , business ideas and brand marketing tips has a new episode but before we start.The listener winning an Engaging Brand goodie bag - picked from all the people who share, like, tweet about the show to say a BIG thank you from me! is Chris Campbell. Anna Farmery (me!) talks with Jake Breeden about Tipping Sacred Cows. Are our strengths also our weakness? Or are our vices often hidden as virtues? The danger of compromise. Related articles. -
UNSPOKEN | FRIDAY, MAY 3, 2013 What Can a CRM Do for Your Small Business? You can pull reports based on the data you feed the system. 'Some of the first killer applications for personal computers were electronic address books that replaced the Rolodex. They were simply contact management systems, electronic databases that made it easier to keep all of your contacts up to date. In the era before office networks, laptops, smart phones and the World Wide Web, many businesses would print out contact lists and share them with employees. CRM systems are being adopted worldwide at a rapid pace. Meanwhile, Gartner anticipates a 500 percent rise in mobile CRM by 2014. -
KIKOLANI | FRIDAY, MAY 3, 2013 Fetching Friday – Resources Mashup & The Science of Productivity Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email. If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. 'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Featured Post. Finito. -
CONVINCE & CONVERT | FRIDAY, MAY 3, 2013 How Scotts Uses Social Media for Maximum Customer Support The RSS feed is: [link]. 'Beth Dockins, Scotts Miracle-Gro @bethdockins. Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. Huge thanks to our amazing sponsors for helping us make this happen. -
ABSOLUTE PA | FRIDAY, MAY 3, 2013 Bright Sparks list: Reality checks and sexy playthings Enter Feedly – my sexy new plaything! Plus, there’s the smartphone apps and social media integrations (tweet your articles while inside Feedly) , and if you’re like me and a Google Reader user, you can switch your account over painlessly in seconds. Grab your account here and have a play: Feedly. If you were lucky enough to browse my Feedly, (you can but you’d have to pay me ) you would see Chris Brogan’s blog feed filed neatly in ‘Shareables’. 'Last month I didn’t write a Bright Sparks list – I shared this secret instead. sniff*. -
SOSHABLE | THURSDAY, MAY 2, 2013 Twitter and Comedy Central Team Up for #ComedyFest When bored, I often find myself browsing my feed to see what ridiculous things people are posting and saying. 'Twitter and Comedy Central have announced that they are collaborating to bring us the first ever Social Media #ComedyFest. According to CBS Philly, starting this week comedians will be tweeting jokes and making videos using the Vine app for 5 days. The great thing about Twitter and Vine is that they prevent people from rambling on and on with boring, useless information. And who doesn’t love those?). m a big comedy fan and I can appreciate a great joke. Related articles. -
FEVER BEE | WEDNESDAY, MAY 1, 2013 CIPR and Communicating With Members Before the site closes, we’d advise you to save your old posts in hard copy and port them over to one of the great free blogging tools like WordPress – and once the new site is up and running, it will be simple for you to syndicate the RSS feed from that blog so that you can easily sync all your past posts on your user page. 'This e-mail from CIPR Conversations is similar to many terrible e-mails sent out to community members. "Hi Richard. What will be different? The big news - The Conversation is moving over to a new site! "). -
SOCIAL MEDIA MARKETING | WEDNESDAY, MAY 1, 2013 This Week in Social Media – 5/1/2013 Inserting what are essentially billboards into people’s Facebook feeds doesn''t count as true engagement and misses the point of social media. 'A roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. UK teens are putting US teens to shame when it comes to smartphones. -
QUICK ONLINE TIPS | WEDNESDAY, MAY 1, 2013 New Way to Redirect Blogger to WordPress Related posts: How to Redirect WordPress Feed Traffic to FeedBurner? FeedBurner FeedSmith: Redirect WordPress Feeds. 'Is there an easy way to redirect Blogger to WordPress with htaccess 301 redirects and canonical urls? We also started this blog on Blogger in 2004 and then migrated to WordPress in 2006. Long time readers will be aware of our challenges in making this major switch of a popular blog to a very new domain name. But being on our own domain name and paid hosting server has been a very useful step towards site freedom and full server control. Blogger to WordPress. <!DOCTYPE -
PUSHING SOCIAL | TUESDAY, APRIL 30, 2013 3 Unusual Cures for Boring Headlines Last night I realized that none of the 700 posts in my RSS feed caught my attention. 'I bet you’ve read your fair share of headline posts. These posts give you a list of best practices that will attract people to your blog. Some are good. Some stink, but for the moment, it seems that the social intelligentsia agree that -. The best headlines follow a formula. Problem is the formula prescribed by most doesn’t work. People Change. Your reader reads thousands of messages. Most of these messages start with a headline. Your emails have subject lines. Right? It’s not clever. -
ADAM SHERK | TUESDAY, APRIL 30, 2013 The Best Free (or Cheap) Tools for Blogger and Influencer Outreach The tool indexes millions of RSS feeds and a Feed Authority score is applied to each. 'Blogger and influencer outreach is an area with strong crossover between PR, audience development and link building. For publishers it typically involves identifying users that are sharing, discussing and linking to content from your brands and their competitors, and about specific topics. Then building relationships with those users over time and coming up with ideas for outreach, content development and promotion. But the same general approach applies to any industry. Followerwonk. Topsy. -
BRASS TACK THINKING | TUESDAY, APRIL 30, 2013 The Begrudging Death of the Social Media Superstar 'Hi there.we''ve moved our RSS feed for Brass Tack Thinking, and we don''t want you to miss a post. This feed has moved to: [link] Update your reader now with this updated subscription address to keep getting Brass Tack Thinking updates as usual. Update your Reader Now. After all, we''d miss you if you left! Thanks for reading. Brass Tacks change management professional development Social Business Social media career development social business roles social media career social media maturity social media roles -
ENGAGING BRAND | SUNDAY, APRIL 28, 2013 Show 432 - Retrain Your Brain to Make Better Decisions 3) If you use a different podcatcher then you can subscribe using the following RSS Feed. 'The Engaging Brand podcast covering social marketing , business ideas and brand marketing tips has a new episode but before we start.The listener winning an Engaging Brand goodie bag - picked from all the people who share, like, tweet about the show to say a BIG thank you from me! is Josh Trimble. Today Anna Farmery (me!) How we must balance survival and discomfort . How a new experience can rewire the brain. How we have 3 brains not 1 and how we have to undertand about the brain to succeed. -
CREATIVE RAMBLINGS | SATURDAY, APRIL 27, 2013 This week in social media (April 22-26, 2013) Facebook New mobile layout for Facebook Pages now available (Examiner.com) Facebook Gives IOS Users News Feed Sorting Options (AllFacebook) Facebook Makes It Easier For Advertisers To Target Feature Phone Users (AllFacebook) Welcoming Parse to Facebook (Facebook Developer Blog) Facebook Shows In News Feed When Friends Are Available To Chat (AllFacebook) Understanding Timelines Inc’s trademark case against Facebook (Inside Facebook) Why Are Developers Planning Away From Facebook? (AllFacebook) 'In social media, there is never a dull moment! AllFacebook) U.S. Try Twipster! -
TWIST IMAGE | FRIDAY, APRIL 26, 2013 Six Links Worthy Of Your Attention #149 "My first time mentioning a Twitter feed, I think. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? This account tweets Associated Press style guidance (and given that it''s topical, it recently pretended to get hacked.) Past gems include, ''Avoid unfortunate typos: remember the lessons of The New York Times , whose ''Valencrime''s Day'' message in 1985 resulted in mass looting and avoid using ''husband'' or ''wife'' in reference to same-sex married couples; instead use ''roommates'' or ''confirmed co-bachelors.'' -
SOCIALNOMICS | FRIDAY, APRIL 26, 2013 Which Social Media Tool is Best for My Small Business? Add to that the short lifespan of a Facebook status update in user News Feeds, and unless you’re offering some highly engaging content with incentives like special offers or contests, your conversion rate of Facebook fans to new customers may be low. 'Social media marketing is a vast landscape. When you decide it’s time you started making better use of social media to promote your small business, it’s easy to get distracted for hours looking at all the different social networks and wondering: ‘ Which of these should I be using? ’. Do I Need to Be on Twitter? Do I Need to Be on Facebook? -
KIKOLANI | FRIDAY, APRIL 26, 2013 Fetching Friday – Resources Mashup & Exercising with Cats Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email. If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. 'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content. -
CONVINCE & CONVERT | FRIDAY, APRIL 26, 2013 How to Maintain Your Brand’s Authentic Voice The RSS feed is: [link]. 'Brooks Thomas, Southwest @brooksethomas. Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without their help! This -
SOSHABLE | THURSDAY, APRIL 25, 2013 Advice for the Audaciously Awesome Bill Clinton on Twitter Handling Bill Clinton joins Twitter – here are the 8 feeds he follows. 'Bill Clinton on Twitter is like Lindsay Lohan in rehab—it just makes sense. Twitter is a great way to stay in the loop with some of your favorite people. According to an article published by The Los Angeles Times , Bill Clinton finally joined the Twitterverse after Stephen Colbert created a humorous fake Twitter moniker for the former president. After the positive response, Clinton decided to jump in and join the world of live stream social media. Grab your beepers and baggy pants as we take a trip back to the ‘90s. -
SOCIALNOMICS | WEDNESDAY, APRIL 24, 2013 Do We Have Too Many Social Media Detectives? You can double-check information that you hear via social media with these agencies’ feeds to make sure you’re not forwarding the wrong things. · Taking a moment to check up on photos and other information you first hear about on social media — especially when an investigation is ongoing. · Refusing to share or re-tweet information that you can’t verify is true, or that doesn’t come from a reliable source. Regular citizens can break news stories as they happen — or at least quicker than traditional news media, in many cases. -
UNSPOKEN | WEDNESDAY, APRIL 24, 2013 Social Media: The True Impact More than likely, someone on your Facebook feed has posted a story, or you have seen a tweet about what’s going on. 'We spend a lot of time talking about how to make social media work for business and what kind of marketing targets social media users. But we don’t often take a step back and see the true impact that the addition of social media networks has had on our everyday lives. Ten years ago, could you ever have imagined what social media is, let alone how it has changed our world? Social media has made it incredibly easy for news to spread. The response was astonishing. -
JUGNOO | WEDNESDAY, APRIL 24, 2013 Building Stronger Client Relationships with Social Networking By using a combination of blogs, wikis, networks and RSS feeds, it can establish and foster the relationships that are so vital to its success.?? 'Social business networking can help a company connect not only with its employees but also with its customers and partners. Social media might work less effectively if fewer people spent so much of their time connected to smartphones, tablets and laptops. However, this is not the case. What Social Networking Can Do for You ??. There’s a conversation going on. Build a pathway between themselves and interested Internet users. Social Medi -
SOCIALNOMICS | WEDNESDAY, APRIL 24, 2013 Social Media and Flying off With a Deal This might seem odd given the number of fans many businesses have, many people hide such feeds from their news feed. This means that if you don’t hide the feed or check the page often – you’re more likely to see special ‘fans only’ travel deals. 'In the market for some great travel deals? Skip the travel websites and hit social media for the very best in deals. While travel deal sites might seem like the place to turn, they’re not likely to actually help you snag the lowest prices. Thanks to Facebook and Twitter you may pay far less than any regularly advertised price. -
BRASS TACK THINKING | TUESDAY, APRIL 23, 2013 Remote Work Is Not An All-Or-Nothing Proposition 'Hi there.we''ve moved our RSS feed for Brass Tack Thinking, and we don''t want you to miss a post. This feed has moved to: [link] Update your reader now with this updated subscription address to keep getting Brass Tack Thinking updates as usual. Update your Reader Now. After all, we''d miss you if you left! Thanks for reading. change management Communication Culture Management & Leadership Productivity future of work remote work telecommuting -
MR. RYAN CONNORS | TUESDAY, APRIL 23, 2013 10 Steps for How to Stop Online Bullying and Trolling This is also referred to as Do Not Feed the Trolls. 'The internet slang words ‘troll’, ‘trolling’, and ‘trolled’ have evolved over the past 20 years. Back in the late 90s, ‘to troll’ meant deliberately posting inflammatory or off-topic articles to newsgroups to elicit a response to show up responders as naïve newbies and to gain solidarity with more seasoned posters. While its prevalence has grown with the internet, here are 10 step for how to stop online bullying and online trolling. Written by Alex Johnson. 1) Ensure you are actually being trolled. 2) Think carefully. Image via Flickr. -
CREATIVE RAMBLINGS | TUESDAY, APRIL 23, 2013 Give your website a Pinterest flavor with Tint tried changing the default RSS Feed in the new template, but it did not help. With Tint, you can aggregate content from Facebook Pages, Twitter, Instagram, Pinterest, Youtube, and even RSS feeds, and then embed it on your website and/or blog. The free version of Tint only allows you to create one page with two feeds. 'A couple of weeks ago, I redid all my Internet properties, including my website. One thing I really wanted was to show all my latest articles on the landing page. So, featuring all that content on one page requires a little bit of creativity. See below. -
QUICK ONLINE TIPS | TUESDAY, APRIL 23, 2013 Webmaster Reconsideration Request: No Manual Google Penalty 'The Google webmaster reconsideration request revealed no manual Google penalty. Struck by Google Panda 25 on March 15 2013, and a super quick fall in site traffic since the past few weeks, we filed the second reconsideration request, many months after being hit by Panda 3.2 in January 2012, in an attempt to possibly find a cause to the falling traffic. No manual spam actions found. The webmaster team was quick to reply in 3 days only that there was no manual penalty on the site, and it was an algorithm issue. Here are some excerpts from the email. Thanks for following QOT. -
WRITTENT BLOG | TUESDAY, APRIL 23, 2013 20 of the Sharpest LinkedIn Tips for Irresistible B2B Marketing While it’s wise to avoid filling anyone’s feed with senseless updates, stay top of mind to your fans by posting often. 'LinkedIn doesn’t have the same mass appeal as Twitter, or the billion members of Facebook, but that’s just fine. Despite the fact that it took the network 6 years to reach 50 million members , experts estimate that someone new creates an account every two seconds in 2013. It remains one of the best destinations for B2B marketers, due to the fact it’s niche appeal. Company Pages. Invest in Banner Images. Optimize Your Products & Services Tab. Ask for Recommendations. -
WEBBIQUITY SMM | TUESDAY, APRIL 23, 2013 33 Phenomenal Content Marketing and Copywriting Guides and Tips ” Feeding The Content Marketing Beast – 7 Places to Find Cheap Content by Heidi Cohen. Parker Roger Dooley Shelley Pringle Sherri Liebo Slavik Volinsky Steam Feed Steven Van Belleghem 'Content marketing represents the most fundamental and widespread rethinking of marketing practices in decades. Unlike other modifiers attached to the discipline (consumer marketing, b2b marketing, trade show marketing, digital marketing), the term “content marketing” doesn’t describe an audience, tactic, or channel, but rather a completely different approach to marketing. -
GEOFF LIVINGSTON | MONDAY, APRIL 22, 2013 The Devolving Civility Situation The quick payoff of likes, comments, and the resulting endorphine rush feeds snarky and Minnesota Nice postings. 'This post was almost titled “Eating Kawasaki,” but the issue extends beyond Twitter behavior and influencers. The general state of online conversation continues to devolve into a snarky, nasty tar pit, in turn impacting the outside world by destroying real relationships. That should not be a surprise, people who exist online interact in real life. As bad manners become the norm online, they inevitably affect their real life relationships. So why bother? Respect. -
NOWSOURCING | SUNDAY, APRIL 21, 2013 Twitter #Music – Perhaps Not The Music App You Are Currently Looking For Throw in a RSS feed for it and you might then have something useful. 'When I heard that Twitter was imminently about to bring out their own music app , I was really excited about the idea. Although I am not the biggest music fan in the world, I do like my tunes every now and then, and I always appreciate the “social aspect” of things like music. After all, what’s better than listening to music with friends, getting music recommendations from friends, and discussing what you’re listening to? You would think that Twitter and music go together, right? I get that. -
ENGAGING BRAND | SUNDAY, APRIL 21, 2013 Show 431 - Why you should be excited about robotics 3) If you use a different podcatcher then you can subscribe using the following RSS Feed. 'The Engaging Brand podcast covering social marketing , business ideas and brand marketing tips has a new episode but before we start.The listener winning an Engaging Brand goodie bag - picked from all the people who share, like, tweet about the show to say a BIG thank you from me! is Chris Abraham. Today Anna Farmery (me!) talks with Keller Rinaudo of Romotive who I watched doing this fab little TED TALK when Keller introduced me to Romo, a new kind of social robot. What is a robot? -
CREATIVE RAMBLINGS | SATURDAY, APRIL 20, 2013 This week in social media (April 15-19, 2013) 'In social media, there is never a dull moment! Check out the list of headlines for April 15-19, 2013. Weather App for iPhone and iPod Touch (The Yahoo! Yodel) Unbox Your Mail with Yahoo! Mail For Tablets (The Yahoo! Ex-Googler debuts health social network to find out (GigaOM) TweetDeck’s Facebook Integration Ends May 7 (AllFacebook) Did I forget something? Share your links in the comment section below. Scoopit social media headlines -
SHERRILYNNE STARKIE | SATURDAY, APRIL 20, 2013 Social media and Montreal’s student protests Since then, followers have grown to almost 55,000 in number – second only to New York City’s Twitter feed. 'AT a recent IABC Ottawa professional development event, speaker Melissa Carroll, the person behind the Montreal Police Service ’s (SPVM) Twitter account during the 2012 student protests against tuition fee increases, explained that social media can really move people. Literally. Montreal Student Protest Berri Hill (Photo credit: xddorox). As police blocked the protestors, rumours of attacks and rubber bullets started. Melissa had to act quickly to avoid violence. It was calm. -
LAUREL PAPWORTH | FRIDAY, APRIL 19, 2013 HOW TO: Find Facebook RSS Feeds & Add Facebook Notifications to Hootsuite 'How to pull in Facebook Notifications into Hootsuite from Facebook Profiles and Pages using RSS feeds. How to Add Facebook Notifications to Hootsuite and use Facebook RSS feed. To Get Facebook Notification RSS feed. To find your Profile RSS feed, go to > Facebook > Inbox > Notifications. Right click on RSS and you will get the feed link: The structure of the feed is: https://www.facebook.com/feeds/notifications.php?id= In other words, add YOUR RSS feed. https://www.facebook.com/feeds/notifications.php?id= -
TWIST IMAGE | FRIDAY, APRIL 19, 2013 Six Links Worthy Of Your Attention #148 Even with our instant-on, real-time Web-infested Twitter feed world, they still manage to publish in-depth and interesting articles that simply make me feel smarter and more ''in the loop.''" 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "A few months ago, I backed a nascent Kickstarter to make a workable, low-latency 3D VR headset. That project bloomed into the Oculus Rift , and thanks to being an early backer, my developer kit showed up this week. " (Alistair for Hugh). " (Alistair for Mitch). -
KIKOLANI | FRIDAY, APRIL 19, 2013 Fetching Friday – Resources Mashup & ElegantTheme Contest Winners Who Is More Likely To See Your Posts On the Facebook News Feed? Infographic] – Understanding how Facebook EdgeRank directly affects who sees your content on the News Feed based on personal interaction and network reaction. Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email. If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. The Resources Mashup. New LinkedIn Group for Blog Marketing Strategies. Blogging -
CONVINCE & CONVERT | THURSDAY, APRIL 18, 2013 How to Take Charge of Your Personal Brand The RSS feed is: [link]. 'Dorie Clark, Reinventing You @dorieclark. Dorie Clark , Forbes contributor and author of Reinventing You , joins the Social Pros Podcast this week to discuss avoiding being pigeonholed in your current job, how to make a career change organically that will make sense, and accurately representing yourself in your personal brand. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. Huge thanks to our amazing sponsors for helping us make this happen. Listen Now . Find us on iTunes: [link]. -
SOCIAL MEDIA MARKETING | WEDNESDAY, APRIL 17, 2013 This Week in Social Media – 4/17/2013 Facebook''s algorithm for sorting your News Feed is perennially misunderstood. 'A roundup of relevant links affecting our industry. Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. Easy: messaging. In the U.S. -
TWIST IMAGE | WEDNESDAY, APRIL 17, 2013 The Perfect Tweet Had I not turned on CNN late at night in France or looked first to the Twitter stream of Facebook feeds, I could have easily been an insensitive wonk. See, if Guy wants to tweet (or auto-tweet), the beauty of social media is this: I can choose to ignore, unfollow and never see brands and/or individuals (or their wares) in my feed. 'When is the right time to tweet? have a very special place in my heart for the city of Boston. for the five-hour drive from Montreal to Boston, to visit our cousins there. no seatbelts!). you know, being kids. would drive back at some point on Sunday. -
FIREBELLY | WEDNESDAY, APRIL 17, 2013 The Boston Marathon Tragedy Through The Eyes Of Social Media ” I, personally, found out on Facebook shortly after it happened and almost immediately every social platform feed I looked at from Facebook and Twitter to Instagram and Vine , were flooded with posts, photos and videos, detailing out the event. 'It feels like every time I turn around there is a tragedy in the news. It’s no secret that social media is the new way of finding out about events in real time. The tragic events at the Boston Marathon on Monday, April 15, are no different. -
PROBLOGGER | WEDNESDAY, APRIL 17, 2013 The Definitive Guide to Setting Up and Marketing a Podcast to Help Grow Your Blog Publishing your Podcast – All about creating an RSS feed and submitting your podcast to iTunes and the other directories. This is essentially a three-step process which includes getting a media host sorted out, setting up your podcast only RSS feed, publishing your first few podcast episodes and then finally submitting your podcast to the major directories! Set Up Your Podcast RSS Feed. Once you’ve uploaded your file to your media host, the next step is to create a feed for your podcast. Under the Feeds tab, make sure that “Enhance All Feeds” is selected. -
GEOFF LIVINGSTON | WEDNESDAY, APRIL 17, 2013 Is Existing Online a Quest of Loneliness or Giving? To better my profession, to market my business, to FEED MY CHILD! 'Image by Den Den. Do you sense a lack of clear meaning in this online rat race? On one hand, existence stands in its purest form, reasons to be online, missions of the niche! Then we dilute existence with digital records of ice cream trips, Nike Fuel runs, and manufactured savoir faire. Self determination now exists at its ultimate zenith, coupled with a bizarre sense loneliness. We have many boys and girls trapped in their own online bubbles now. Digital extistentialism extends the sense of modernistic distress. Mine is. -
WRITTENT BLOG | TUESDAY, APRIL 16, 2013 5 Social Media Content Mistakes to Avoid You have to fill their feeds with content they actually want to consume so you can earn the right to talk about yourself. 'Although social media has been around for a few years, plenty of businesses and entrepreneurs still get it wrong. When planning your social marketing strategy and being active on social channels, avoid these 5 common content mistakes. Mistake #1: Not engaging with your audience. Social media is a conversation starter, not a broadcast tool. The key word in this type of media is “social.” Image curtesy to Morgan David de Lossi / Corbis. Tell customer success stories. -
SOCIALIZED | TUESDAY, APRIL 16, 2013 Facebook Contextual Ads Insensitive to Boston Tragedy 'News and commentary about yesterday''s tragic events in Boston are dominating my feed on Facebook, but there, in the middle of it all, I was appalled to see a pathetic, contextual ad for the Zoosk dating site, with a montage of all the smiling hotties that were dying to meet -
KIKOLANI | TUESDAY, APRIL 16, 2013 5 Tips for the New Facebook Timeline for Personal Profiles If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. 'Facebook is beginning to roll out the new timeline design for personal profiles for more users. If you haven’t looked at your profile yet, you should go check it out now. It may look similar to this. Basically, your updates, updates posted to your wall by others, and updates you are tagged in show up on the right column. are in the left column. Editing Your Sections. Fortunately, that’s not a problem. -
DAVE FLEET | TUESDAY, APRIL 16, 2013 Thoughts on Boston saw the early reports emerge on Twitter, and soon enough there was almost nothing else in my feeds. 'Tweet. don’t know what I’m going to write here today; I just know that I need to write something – to get it out of my head – after the horror of yesterday. Close to home. Explosion at the Boston Marathon. Like many people around the world, I stood glued to reports of the terrible bombings in Boston yesterday. went for a run after work, and kept thinking about the horrible scene in Massachusetts. Five years ago I ran the Boston Marathon. Questioning. miscellaneou -
QUICK ONLINE TIPS | MONDAY, APRIL 15, 2013 Femina Crowdsources Full Magazine Issue by its Readers Related posts: QOT Readers Can Now Read Full Text Feeds! 'The first crowdcourced Femina magazine was put together by readers and hit stands recently. It promises readers a new perspective as the entire issue has been written by Indian women readers across the country. Femina has leveraged the power of social media to encourage writers and bloggers to contribute to the issue. The issue titled ‘Made By You’ called for the opinion power of millions of Indian women connected via social media sites like Facebook. Femina Made By You Magazine. All Rights Reserved. Blogging India -
KIKOLANI | MONDAY, APRIL 15, 2013 How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks Report an Issue with Home Page or News Feed. If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. 'Do you have a burning question you want to ask the support team at a popular social network, but you gave up because you couldn’t find the actual contact form through the endless maze of self-serve support documentation? If so, then you’re in the right place. How to Contact Facebook Support. The reason? They have over 150 contact forms! Signup and Login Issues. Mobile. -
SOCIAL MEDIA STRATEGERY | SUNDAY, APRIL 14, 2013 Eight Conversations Your Customers Want to Have With Your Brand Panera uses their website and social media to t ell the story of their passion – feeding the hungry of America. 'A brand’s customers represent some of their best resources, yet most brands leave them on the bench. My last post criticized the content that a lot of brands share via social media – the incessant begging for likes and shares, the linkbaiting, and the meme-jacking that brands have adopted in their constant quest for “engagement.” Instead You might be surprised at what you’ll learn and how it can transform your business for the better. -
SOSHABLE | SUNDAY, APRIL 14, 2013 There are Billions of Social Media Users, but… Slightly Negative: People seeing a post in their news feed and not interacting with it at all. In the example above, it’s possible that Sally liked the image, but if there were thousands of non-local fans who liked the page but fell into the most likely scenario of negative interaction above – seeing posts and passing them by – then it’s very possible that Sally’s algorithmic boost that exposed the content to Suzie could get superseded by the other fans whose negative effect on the algorithm pushed the content down further on news feeds. -
ENGAGING BRAND | SUNDAY, APRIL 14, 2013 Show 430 - Reinventing You 3) If you use a different podcatcher then you can subscribe using the following RSS Feed. 'The Engaging Brand podcast covering social marketing , business ideas and brand marketing tips has a new episode but before we start.The listener winning an Engaging Brand goodie bag - picked from all the people who share, like, tweet about the show to say a BIG thank you from me! is Jill Bagnell. Today Anna Farmery (me!) How we must reinvent yourself through all stages of your career - reinventing is becoming mandatory. How career research is undervalued - research you before anyone else. -
CREATIVE RAMBLINGS | SATURDAY, APRIL 13, 2013 This week in social media (April 8-12, 2013) Social Media Slant) Facebook Home Is Now Available On Select Android Devices (AllFacebook) Create Rich User Stories with New Open Graph Tools (Facebook Developers Blog) Facebook Alerts Users To How Many Stories They’re Missing On News Feed (AllFacebook) Facebook Starts Placing Restrictions On Event Invites (AllFacebook) Facebook Tests Paid Celebrity Messaging In The U.K. (AllFacebook) 'In social media, there is never a dull moment! Check out the list of headlines for April 8-12, 2013. Facebook Facebook users now like an average of 40 Pages! Share your links in the comment section below. -
KIKOLANI | FRIDAY, APRIL 12, 2013 Fetching Friday – Resources Mashup & World’s Cutest Frog Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email. If you are subscribed through a RSS reader like Feedly - my Google Reader alternative of choice - please click here to subscribe to the new feed link. 'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. This Week on Kikolani. -
MYRLAND MARKETING | FRIDAY, APRIL 12, 2013 The #LMA13 Twitter Feed 'Tweets about “#lma13″ LMA LMA 2013 Tweet Stream Twitter Uncategorized #LMA2013 Annual Conference Legal Marketing Association LMA13 Social Media -
CONVINCE & CONVERT | FRIDAY, APRIL 12, 2013 Get Ready to Reboot Your Life The RSS feed is: [link]. 'Mitch Joel, Twist Image @mitchjoel. Mitch Joel , President of Twist Image and Author of Six Pixels of Separation and CTRL ALT Delete , joins the Social Pros Podcast this week to discuss the fast-paced changes that are coming to the way the think about mobile and e-commerce, improving the signal-to-noise ratio, and his new book due out in May. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. We couldn’t do it without them! Listen Now . Find us on iTunes: [link]. Tweetable Moments. -
TWIST IMAGE | THURSDAY, APRIL 11, 2013 It's The Little Things It can be something in your office, it can be something for your consumers or it can be something on your website, Facebook page or Twitter feed. 'You sometimes pick up a gem of an idea. and the mind begins to wander (and wonder). At the Monetate Agility Summit today in Philadelphia (where I was invited to give the keynote presentation), I wound up connecting with some of the most fascinating brands in the world - all of which have a deep passion for creating a better consumer experience in the digital channels. Seth Godin would be proud. Did you catch that? It''s the little things. | |