Sherrilynne Starkie

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Native advertising is here to stay

Sherrilynne Starkie

Photo credit: Wikipedia). Participants looked at native ads 53 per cent more frequently than banner ads, and one in four looked at in-feed native ads. The idea is to present commercial messages in the context of the users’ experience so that it feels less intrusive than a display ad.

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Top five: social networks are cleaning up their acts

Sherrilynne Starkie

Facebook news feed update helps USA users identify fake news. It provides information from publishers' Wikipedia entries, related articles, engagement metrics and more. The company says its committed to increasing the health, openness and civility of public conversation around the world. Apr 06, 2018.