Social Media Strategery

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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

For a long time, there was a perception that social media marketing was free, or at least very inexpensive. Starting a Facebook or Twitter account was free, and hiring a part-time intern to manage them didn’t cost much. In reality, social media marketing has never been free. billion industry. Increasing reach.

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Social Media is Driven by the Person, Not the Position

Social Media Strategery

It’s about the person who has seen the potential of social media to make a change for the better and who has done something about it. It’s about the guy who convinces his administrator to do a press conference on Twitter. It’s about the IT specialist who starts an entire social network dedicated to Government 2.0

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Social Media and IT Security: Adversaries or Partners?

Social Media Strategery

Mon, Aug 10, 2009 Best Practices Well, it’s been an interesting couple of weeks in the world of social media and IT security. The IT security professional isn’t assessed on the happiness or unhappiness of the employees’ access to Twitter or Facebook. Here’s to building relationships.

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Social Media Isn't Always the Answer

Social Media Strategery

Development Social Media Social Media Isn’t Always the Answer Tue, Dec 23, 2008 Best Practices As one of Booz Allen’s social media leads, I’m thrilled to see more and more of my government clients starting to ask questions about social media and if/how it might help them.

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Keeping Gov 2.0 Fresh

Social Media Strategery

Development Social Media Keeping Gov 2.0 leaders on Twitter, are my primary sources of all things Gov 2.0. Heroes series to videos, books, and a whole host of RSS feeds, Luke has created a platform that offers value to anyone involved in Gov 2.0, Fresh Thu, Jan 21, 2010 Government 2.0 Have you heard of GovFresh ?

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An Awesome Interview with the Founder of GovLoop, Steve Ressler.

Social Media Strategery

Development Social Media An Awesome Interview with the Founder of GovLoop, Steve Ressler Mon, Sep 28, 2009 Government 2.0 Like any yard or dinner party, it needs care and feeding and I just wasn’t able to do it working another full-time job. I’m one of the leads for our social media/Government 2.0

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My Social Media Resolutions for 2009

Social Media Strategery

In 2009, I’m going to move reading back up my priority list and start dedicating time each day to my Google Reader, my stack of unread books, magazines, and Twitter stream. Turn more of my virtual connections into real-life ones – Om Malik had it right – Twitter followers aren’t really friends.

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