Jeff Esposito

DECEMBER 20, 2010

A collective look at the social media landscape offers varying use types. With that said, there are three common threads that often emerge in individuals’ use of social media: self-absorption; voyeurism; and a need to be connected. The beauty of it is that no matter how you use the medium, there is no “doing IT wrong.”.

Diagrams 54

Diagrams Social Media Foursquare Privacy 54

Jeff Esposito

JANUARY 8, 2014

A recent Facebook update changed how brands are able to get content onto users’ news feeds. The change triggered a lot of negative blog posts in the social media and community management communities. As someone who manages social media internally for a brand, my initial thought was, “Hey, this sucks.”

Meme 54

Meme Real Estate MySpace Organization 54

Jeff Esposito

JUNE 24, 2013

These posts are often list posts that come in counts of three, five or 10 and are things that the authors say should be avoided in a particular industry — often social media or PR. </rant> social media don''t do this newsjacking' Some of the advice is 101 while some is Monday morning quarterbacking.

Industry 50

Industry Eventful Blogger Feed 50

Jeff Esposito

APRIL 17, 2012

It’s a response that all of us who engage in the social media space have probably heard at one time or another when we ask someone if they are on LinkedIn. Of all the social media platforms and/or networking sites that have enjoyed some semblance of longevity, LinkedIn is probably the most misunderstood and the most underutilized.

LinkedIn 51

LinkedIn Wikipedia Aggregator Groups 51

Jeff Esposito

OCTOBER 1, 2012

Focusing on these numbers makes it easy to fall into the trap of feeding the ego. Much like a Mogwai after midnight, feeding an ego can have disastrous repercussions. The most common of these is inflating one’s self-worth.

Travel 40

Travel Feed Feedly Social Media 40

Jeff Esposito

MAY 17, 2011

After some back and forth over the phone, their social media team had me fixed up right. Ever since then, I thought they had the social game right and would use it to help repair their image post-bailout era in a similar fashion to the auto industry. It sucked and the phone support at Citibank couldn’t help me out.

Banking 48

Banking Wikipedia Fashion Training 48

Jeff Esposito

APRIL 23, 2015

Every time that Facebook announces a change in their algorithm, like they did earlier this week , you hear a collective groan from the echo-chamber of the talking heads in the social media space. It is also a worthwhile follow given the security breaches that come out via social networking sites. social media'

Training 20

Training Feed Feedly Authentication 20