Sherrilynne Starkie

article thumbnail

New report resurrects AVE measurement for influencer campaigns

Sherrilynne Starkie

That’s why I was surprised to see the concept resurrected in a recent report from InfluencerDB , an influencer marketing software company, which uses Earned Media Value (EMV), the cash value of attention a brand gets on social media. Click To Tweet The report doesn’t give a rationale for the $5 CPM. They still don’t.

article thumbnail

Top Five: Tidal Wave of New Social Media Features

Sherrilynne Starkie

Instagram has introduced mute in feed, a new way to control what posts users see on Instagram. The new feature lets people hide posts in feed from certain accounts, without unfollowing them. With this change, users can make their feeds even more personalized to what matters to them. New reporting tools for Facebook Messenger.

Klout 170
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Facebook Reader a welcome feature

Sherrilynne Starkie

I liked that it had the ability to search through feeds to find specific content. Today, we are hearing reports that Facebook is going to launch a reader application, and my first thought was, I hope this won’t change Facebook’s current update feeds. Facebook would not confirm the reports at the time. Related articles.

Features 271
article thumbnail

Top Five: New Whatsapp for Business

Sherrilynne Starkie

Facebook updates news feeds to prioritize local news. Stories from loca l news publishers may appear higher in news feed for followers in publishers’ geographic areas. Sherrilynne Starkie. followers . Top Five: WhatsApp launches app for business. Listly by Sherrilynne Starkie. Find out more here. Follow List. Embed List. Feb 01, 2018.

API 207
article thumbnail

Top five: Facebook continues towards world domination

Sherrilynne Starkie

Instagram has improved content discovery by recommending posts in users’ feeds. Sherrilynne Starkie. followers . Top Five: Facebook continues towards world domination. Listly by Sherrilynne Starkie. Happy New Year! Here's my first 2018 top 5 social media must-knows for marketing communications professionals feat. Jan 03, 2018.

Facebook 218
article thumbnail

Top Five Social Media News: Instagram native scheduling is here!

Sherrilynne Starkie

Pinterest has launched a personalized “ shopping hub” that displays at the top of users’ feeds with product recommendations pulled from retailers’ organic ProductPins and Catalog feeds. Twitter continues to grow, reporting a profit of $37m for the second quarter as its revenue and its user base grow. Better results overall.

News 186
article thumbnail

Facebook’s fake news battle in Canada

Sherrilynne Starkie

Placing false stories lower in News Feed. Users are encouraged to report fake news. How Facebook Canada’s Fact-Checking Will Work. Fact-checking stories. News stories flagged on Facebook will be reviewed by AFP who will check facts and rate their accuracy. Taking action against Pages and websites that repeatedly share false news.

News 210