Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Marketers should not throw in the towel for Facebook marketing. It's not time to give up.

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Keyhole.co

APRIL 26, 2023

As a result, it has become a critical tool for businesses and influencers alike to market their products and services to a vast audience. It would be best to analyze your performance on the platform regularly to make informed decisions and improve your overall Instagram marketing strategy. Here’s how to use it: 1.

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Template Templates Analytics Report 52

Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? Download the guide now ! The world is going visual! .

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Template Templates Social Media Social Networking 167

Buffer Social

NOVEMBER 22, 2021

As a branding designer, most people assume I’m against companies using design templates. After all, how can you make your marketing materials feel uniquely you when you’re using a template that thousands of other people are probably using, too? Consider what elements you need for the asset you’re creating.

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Hootsuite

JANUARY 5, 2023

Here’s how to repost a Reel on Instagram to your main feed, as a new Reel, and to Stories — plus how to schedule them all in advance. Share Reels from your customers or influencer marketing partners. How to repost a Reel to your Instagram feed. Use a template. How to repost a Reel on Instagram: 3 ways.

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Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Bottom line, content marketing for business requires work.

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Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. How are you positioned in the market? What are you about?

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Sprout Social

SEPTEMBER 13, 2022

But that also means you have to step up your social video strategy. Leveraging your video strategy to get more leads, connect with your audience and convert them into customers should be a priority. Using TikTok for business has become a powerful way for marketing teams to grow and nurture their audience. Published on.

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Tools Strategy Video Library 123

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. The pillars of a content strategy for employee advocacy platform.

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Pam Moore

AUGUST 2, 2020

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? A plan that helps you achieve your marketing and business goals at the highest level of ROI possible? Know what impact you want to make.

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eBook Questions Strategy Template 78

Later

SEPTEMBER 2, 2020

Later’s free Visual Instagram Planner shows you exactly how your Instagram feed will look in advance, so you can achieve the perfect Instagram aesthetic! You can easily rearrange or swap out photos from your media library until you’ve found the best composition for your feed. Design, curate, and plan your feed with Later !

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Template Templates Instagram How To 56

Sprout Social

OCTOBER 25, 2022

Jokes aside, your brand awareness strategy will set the tone for a person’s entire experience with your brand. As your brand awareness strategy matures, you’ll soon find that the most effective awareness drivers don’t come from your official brand channels: they come from your fans. Source: Marketoonist. Fans beget more fans.

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Ignite Social Media

MAY 6, 2021

Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. Have you noticed this trend happening on your feed?

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Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. So who better to predict the future of social media marketing than the people behind the profiles? Here are their predictions on what’s in store for the future of social media marketing in 2022.

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Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. Given these realities, it is more important than ever to assess your social media strategy and make sure it’s working for you.

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Social Media Strategy Guidelines Template 113

Hootsuite

FEBRUARY 5, 2024

Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. What are Instagram analytics? This, in turn, allows you to fine-tune future content.

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Analytics Instagram HootSuite Metrics 97

Hootsuite

FEBRUARY 1, 2022

Twitch marketing represents a growing opportunity for brands to get seen and heard by a young, passionate audience. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. So, however small your niche, there’s likely a community on Twitch ready to be marketed to.

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Marketing Authentication Template Templates 102

Ignite Social Media

MAY 3, 2019

The new Groups tab will now show a personalized feed of activity across all the groups you’re a member of and recommend similar groups based on your interests. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak). New Tools for Groups. Click the button below to sign up for our email!

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Strategy Facebook Groups Groups 127

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018. Episode Highlights.

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Buffer Social

AUGUST 10, 2017

Who knows, maybe they’ll even become the new News Feed. We’ve teamed up with the team at Adobe Spark , an awesome free design tool, to share 10 Instagram Stories templates you can use to quickly create your Instagram Stories content. Instagram Stories: 10 ways your business can use Stories (plus 10 free Adobe Spark templates).

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Template Templates Instagram How To 112

Sprout Social

MARCH 20, 2023

According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. In this article, we’ll give you several tips for a successful short-form video strategy, featuring expertise from beauty giant Glossier. The good news?

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Hootsuite

AUGUST 10, 2022

Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy. So, why contact a KOL for a social marketing partnership? What are KOLs? Make more sales.

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Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. There’s no one-size-fits-all approach to making this strategy work, but with the right planning and research, just about every business can benefit. What is influencer marketing?

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Later

APRIL 5, 2019

In this blog post, you’ll learn how to create your own influencer media kit, what you should include, and to make it easy you can download our free influencer media kit template to get started with! . To help you create a gorgeous influencer media kit, you can download our free influencer media kit template for Adobe Photoshop below.

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Ignite Social Media

FEBRUARY 11, 2020

If you’re not sure where to start, spend some time examining existing color palettes and photo edits to see which colors are naturally reoccurring in your feed. Once you have your visual identity established, people will naturally start to gravitate towards your feed. Step Three: Utilize Templates. Not a designer? No worries!

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agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I’m Bronte Mojdehi, marketing manager at AppSumo , the go-to digital marketplace for entrepreneurs, small-business owners, and freelancers. I work on all things social media strategy for the company. Example of progress from social media content strategy.

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Social Media Strategy Content How To 126

Pam Moore

APRIL 3, 2018

You have become the master of random acts of marketing (RAMs) – random acts of live video, stories, quotes, tweets and visuals. You are still searching for the magic button to fix all your social media, digital marketing and branding woes. Grab your Seat -> 7 Steps to Develop a Profitable Social Media Plan and Strategy .

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Social Media Strategy How To Training 164

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. At its core, automation cuts out redundant, time-consuming tasks so your team can focus on strategy.

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Hootsuite

JUNE 16, 2021

Of course, there’s much, much more to a successful social media strategy than just posting the optimal number of times: it’s not a magic formula, let’s get that straight. You don’t want to overwhelm your followers or feel like you’re spamming the news feed. posts to their feed per day. Get the template now!

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Social Media HootSuite Statistics Template 145

Waxing UnLyrical

JANUARY 29, 2019

For businesses to remain competitive, a significant effort in achieving marketing automation is required, as the gains to consumer interactions and experience, and company productivity and profit are many to be had. Analytics is a prime example of how marketers and businesses can benefit from automation. Feature #2: Email marketing.

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Features Marketing Statistics Template 169

Later

JUNE 3, 2021

We tuned in to F8 Refresh , Facebook’s annual developer conference, to learn what’s to come in the world of social media marketing, especially for Instagram Stories. Remember to incorporate product marketing. Build an influencer marketing strategy. Tip #3: Remember to Incorporate Product Marketing .

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Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . We’re running through how to strategically use UGC to create a stunning Instagram feed — plus we’re sharing some time-saving hacks and tools along the way: . A Curated Feed of Only UGC (aka Instagram Feature Accounts) .

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Curation Feed Feedly UGC 68

Pam Moore

OCTOBER 11, 2019

Blogging and content marketing is an incredible and proven way to build your business and your brand authority. The only guarantee we have today with the social networks and digital marketing is change. If you want to win in the world of online marketing you must learn more than simply how to optimize your Facebook news feed.

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Socialmedia.biz

MARCH 13, 2020

You must employ digital communications staff or contract a social media management firm for professional content strategy. This strategy should determine the focus and goals of your content as well as schedule it in advance. Take Shortcuts and Use Templates. Mix Posting With Responding and Monitoring.

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Social Media Tips Template Templates 129

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. You need to know which content strategy gives you the results you’re looking for.

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Pam Moore

OCTOBER 20, 2020

Many savvy marketers will tell you that you “must know your customer.” However, very few marketing experts, agencies or consultants in the industry will actually tell you HOW to research and learn the details about your customer! Targeted Marketing is Human Science, Not Rocket Science. ” Yes, this is true.

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Research Template Templates Training 78

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

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