Trending Sources

Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmedia.co if you have additional updates, or a social network that you feel should be on the list.    . Millennials Are 56% More Likely To Find Brand Content On Social Networks. Facebook: 1.23 billion monthly active users. via  Facebook. YouTube. via  YouTube. via  VK.

The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

The launch of Geocities by Yahoo marked for some the beginning of a new revolution in the online media called social networking. Later, several other websites such as Classmates.com and Friendster contributed to the development of social networking to help reach our present day scenario, where we see the domination of Facebook, Twitter, LinkedIn, and Google+. Varghese.

Facebook Displaying Vertical Videos in Mobile News Feed

SocialTimes Facebook

Facebook has begun displaying vertical videos in News Feed  in its flagship mobile application. Tim Peterson of Marketing Land  reported on the update, and a spokesperson for the social network told him via email that its tests found that users watched vertical videos for longer time periods and with audio when they were presented vertically in News Feed, adding: We know that people enjoy more immersive experiences on Facebook, so we’re starting to display a larger portion of each vertical video in News Feed on mobile.

News 39

The Psychology of Change: How We React When Our Favorite Social Networks Shift

Buffer Social

Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. But why do social networks feel the need to change their core functionality and design? Why social networks change (and why we keep coming back). Why social networks need to change. Some loved it. Over to you.

News Feed Optimization (NFO) is the new SEO!

Buzz Marketing for Technology

mean content that can be used for Inbound Marketing (hat tip to HubSpot who created the term) things that can be shared socially like blog posts, eBooks, videos, podcasts, research reports. This is the algorithm that controls what you see in your News Feed when you log into Facebook. 11 B2B Marketing Predictions for 2011 Around this time last year I wrote about the 10.

Feed 71

Facebook News Feed Algorithm Changes: 5 Must-Reads

Firebelly

This week, Facebook announced more changes to its news feed algorithm. Facebook News Feed Algorithm Changes…Again. Facebook issued news feed algorithm changes again and community managers everywhere are fighting the urge to melt their faces off. Facebook Announces More Links In The News Feed. Facebook Admits Organic Reach Is Falling Short, Urges Marketers to Buy Ads.

Feed 51

Facebook to Change News Feed to Focus on Friends and Family: Here’s Everything You Need to Know

Buffer Social

The goal of Facebook’s News Feed is to show people the stories that are most relevant to them. Now, Facebook has announced one of their most significant News Feed shuffles. On Wednesday , Facebook shared that the News Feed algorithm is going to shift so that it will more favorably promote content posted by the friends and family of users. The News Feed should entertain.

Feed 44

Give Your Social Networks The Spring Cleaning They So Desperately Need

The Social Media Hat

Social Media Give Your Social Networks The Spring Cleaning They So Desperately Need. Make Sure That Your Social Profiles Are Cleaned Up And Ready For The Coming Year When my sister and I were growing up, as soon as the weather started to be consistently warm, we'd spend a weekend helping our mom with "Spring Cleaning." Certainly, stop sharing them to social channels.

Klout and Peerindex – social network loyalty cards?

The Way of the Web

Peerindex includes Twitter, Facebook, LinkedIn, Quora, and in an important different, a small number of external RSS feeds for your website or blog, which then contributes to your score via rankings pulled from SEOMoz’s database. And here’s where the loyalty card element comes in: Supermarkets and social networks: The basics of the supermarket loyalty card are pretty simple.

Klout 28

Just Because We're Social Networking “Friends” Doesn't Mean I'll.

Almost Savvy

If this happened at a live networking event, the conversation would go something like this: “Hi. If you enjoyed this post, make sure you subscribe to my RSS feed ! Related articles which may interest you: How Facebook Hurt My Feelings Social Networking Friends vs. Real Life Friends Happy Holidays! Am I talking about my dating life? Uh…ewww. My name is Irene.

How to Use Google+ to Update All Major Social Networks

ProBlogger

We tend to use social networks as channels that feed into each other, with certain channels for posting content and others for re-publishing it. Widgets and apps can help pull a Twitter feed to a website, or a blog RSS feed to a LinkedIn profile or Facebook profile. The hub might represent a blog or Twitter feed, and all the spokes separate social media channels.

Social Networking Friends vs. Real Life Friends | Almost Savvy

Almost Savvy

Social Networking Lines Get Blurred With the unprecedented growth of Facebook, it has become  the largest social networking platform by far. Is this because social networking is new? The Real Life Social Network I’m excited to share a thought-provoking presentation about Real Life Social Networks from Paul Adams , a blogger and researcher at Google.

A Guide to Marketing on Tumblr

Mindjumpers

Tumblr’s functionalities can be compared to those of Twitter; follow other users and see their posts in a feed on your so-called Dashboard, get re-blogged by others for a viral spread of your content, send messages to other bloggers and tag your posts for the ability of other people to find your content through a search function. Combining UX With Your Social Media Profiles.

Tumblr 116

10 Facts About Consumer Behavior on Facebook

Pamorama

A new study by marketing firm Constant Contact and research company Chadwick Martin Bailey sheds light on how consumers interact with brands on Facebook. According to 10 Quick Facts You Should Know About Consumer Behavior on Facebook (below), it turns out that people engage with their favorite brands on Facebook far more than on any other social network.

Creating a Custom RSS Feed for Guest Posts

Kikolani

Figuring out how to do this with particular systems might pose a specific challenge, especially if those networks only allow you to import one RSS feed. There may also be times where you want to only share writing by you, and if you have a lot of guest bloggers on your site as well as guest posts on other sites, having a full RSS feed for your blog won’t do. CDATA[.

RSS 30

Thoughts on Poken & Off-line Social Networking

The Marketing Blog

While, the diary still scored over cellphone in some of the features the socially conscious consumer just wanted to have a single device. Fast forward to 20 September 2010 i.e. today where I just finished reading Kapil Ohri’s latest write-up on afaqs.com which talks about Poken – a USB enabled pen drive type social business card device. Filed under: Social Network , Web 2.0

PR Pros Must Embrace the PESO Model

Spin Sucks

By Gini Dietrich The business world, in the last seven or so years, has been upended with the introduction of social media and access to better data. And on the other side, there are voices such as Monique Bonner , the vice president of marketing at Dell, who told Mashable, “It drives me crazy when PR people say they aren’t in marketing.” And change is hard.

Forums 124

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Enjoy!

B2B 93

The Basics of B2B Social Media Marketing Strategy

Webbiquity SMM

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy. Cross-Platform Social Media Strategy. Platform-Specific Social Strategy.

B2B 83

Content Distribution: Eight Ways to Gain New Readers

Spin Sucks

Social Share Buttons. But the social share buttons are not on every blog. ” When we looked at her blog, they didn’t have the social share buttons or comments enabled. Set up your social share buttons and enable comments. RSS Feed. This is why you’ll set up an RSS feed. Social Media. told you. It’s basic. Enable Comments.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more. 15 Best Social Media Tools by CodeGeekz.

Tools 85

21 Fantastic Facebook Marketing Guides

Webbiquity SMM

marketers have a love-hate relationship with Facebook. On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. Best Facebook Marketing Guides. Many (most?)

20 Expert LinkedIn Guides

Webbiquity SMM

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Guides to Using LinkedIn for Career or Networking. ” The Secret Benefit of LinkedIn Endorsements by The Social Media Hat.

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

www.web-strategist.com

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Or do I interpret this wrong?

Visits to Facebook Canvas Ads Average 31 Seconds

SocialTimes Facebook

Facebook introduced its Canvas  full-screen immersive advertising product for iOS and Android phones in February, and the social network provided a progress report Thursday. Within a Canvas, people enjoy moving through digital stories easily. During the past two months, Facebook users in 186 countries have experienced Canvas ads, and the top 10 countries are: the U.S., Videos

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. HubSpot has recently launched a most amazing Marketing Grader tool to help you measure the effectiveness of your website. Marketing Automation. Enjoy!

Facebook Ads vs. Google AdWords: Which Is Better for Your Business?

SocialTimes Facebook

Facebook’s numerous changes to its algorithm  have many marketers scratching their heads. With the social network changing the content users see every few months, every business is scrambling to keep up. That’s basically saying, “Sorry, but this is going to cause a 42 percent drop in reach.” If that doesn’t make your heart stop, you’re probably not a marketer. She is a science geek, a social media junkie and an unapologetic fan of all things bacon. Before we talk about paid ads, let’s talk about native reach. Possibly.

7 Facebook Marketing Case Studies

Pamorama

Learn some inventive ways to integrate Facebook into your social media marketing strategy. Every day, businesses are inspired to bring creative marketing ideas to life on Facebook in ways that have a real impact on their bottom line. Drive awareness of Corcoran’s social hub and provide information about the brokerage’s activities. HubSpot. Read the case study.  .

Four Ways to Fight Content Thieves

Spin Sucks

If you’re practicing good content creation with valuable and educational information and people are sharing it on the social networks, the search engines will understand your site is the authority on the topic. That will tell you who the contact is for the site and where the site is registered (GoDaddy, Bluehost, Hostgater, Network Solutions, and so on). Every day. Sorry.”

How to Improve Your Social Media Marketing Plan With 13 Growth Hacks

Convince & Convert

That means the founders are also the marketers, the SaaS developers are also building the startup’s website and blog, and an office manager basically becomes the vice president of miscellaneous things. Here are 13 data-backed growth hacks we learned at CoSchedule while building our social media marketing plan. Mix Up Your Social Messages. highlight to tweet).

Instagram Stories VS. Snapchat Stories: What It Means for Marketers

Simply Measured

But, according to a recent study, 32% of US teens list Instagram as their most important social network, more than any other social network. Key features (and what they mean for marketers): Text and Drawing Tools Available. What it means for marketers: . What it means for marketers: . Stories from Followed Accounts Appear at the Top of User Feeds.

Social Network Statistics | Brian Solis - PR 2.0

www.briansolis.com

Home Articles Business – Marketing PR 2.0 – New Communications Social Media Speaking Books Appearances About Revealing the People Defining Social Networks October 1, 2009 View Comments Source: Shutterstock Social Networks are among the most powerful examples of socialized media. Stephane Dupuis brandMIND New social media stats.

Facebook Pages Paid for 31.68% of Total Reach in April (Report)

SocialTimes Facebook

Brands on Facebook are slowly beginning to accept the fact that the social network is a pay-to-play platform. Social analytics and reporting firm Locowise  found that 43.28 The News Feed algorithm  now predicts how likely you are to click on an article and how long you are likely to spend reading it–all this in order to put more relevant content into your News Feed.

Companies Invest More in Social Media Marketing in 2014

Unspoken

Last year, Forbes contributor Jayson DeMers wrote a list of predictions for social media trends that would rule this year. One of the most accurate was his prediction that social media marketing would continue to skyrocket, forcing companies who were holdouts in the social media arena to finally buy in. Social media marketing is undoubtedly the new wave of marketing.

Marketers- Stop multi-tasking social media

Janet Fouts

We all *think* we’re doing great when the Twitter alerts are rolling, Email’s pinging, Facebook is always open and your RSS feeds are pushing you new content to share. Here are a few tips to make the time you spend working on social media marketing tasks, and your entire day, more useful to everyone. What you learn here will inform everything you do in marketing.

21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” You’ve seen the statistics on social media marketing : 93% of marketers use social media for business.

How to Create a Video Marketing Strategy for Your Business

Techipedia: Tamar Weinberg

Surely, video marketing must be really expensive, time consuming, and technical? Even on a limited budget, if you plan well, maximize your resources and invest some creative energy it is possible to build a video marketing campaign that will take your business to the next level. Market your video. Social networking. This is a guest post from Neil Davidson.

Video 124

How to Meet Your Consumers’ Social Media Expectations

Mindjumpers

The crucial part of being commercially successful on social networks, however, isn’t just to have a profile or account. It’s to understand how your consumers expect to communicate with you, expect you to add value to their social network experience, and how you can combine your consumers’ wants with your own interests. Already on Facebook, Twitter and Pinterest?

The Dos and Don’ts of a Social Media Automation Strategy

Waxing UnLyrical

staggering 74 percent of Internet-using adults are active on at least one social networking website. And with more than 3 billion users online , that amounts to almost 2 billion social network users. The sheer amount of traffic that social media sites see every day makes it an insurmountable task to manage multiple social profiles manually. Happy Friday!

How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Photo credit: DIY Marketers. Like a blog, each social media account is an appreciating asset.

Apple 41