yMarketingMatters

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Interpreting Facebook Page Insights: Reach vs. Engagement

yMarketingMatters

However if you are trying to build a relationship with customers, build brand loyalty or measure purchase intent, you should pay attention to Engagement metrics. Just because a consumer saw your post in their News Feed, it doesn’t necessarily aid in brand recall, purchase intent or indicate that you have a relationship with your customers.

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Twitter Basics: How To Get Started On Twitter For Business

yMarketingMatters

Brand loyalty. Once you have followed some profiles, you can click on your home tab to view your “feed” or timeline (TL). Your feed is all the latest tweets by persons who you follow. The volume of tweets in your feed can be overwhelming. Why you should use Twitter for your Business? Connecting with customers.

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Twitter Basics – How To Get Started On Twitter

yMarketingMatters

Brand loyalty. Once you have followed some profiles, you can click on your home tab to view your “feed” or timeline (TL). Your feed is all the latest tweets by persons who you follow. The volume of tweets in your feed can be overwhelming. Connecting with customers. Customers feedback. Twitter is Viral. Increase Sales.

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