Mindjumpers

JANUARY 3, 2011

This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media. The tough part: getting the trust and keeping the loyalty. Then don’t mind my twisted mind. Is it strong? How do you get it? And how do you keep it? And they do play hard to get!

Loyalty 205

Loyalty Social Media Study Social Networking 205

Mindjumpers

NOVEMBER 17, 2014

Last week Facebook stated that they once again intend to reduce organic reach by making changes to the news feed algorithm. The platform’s special news feed algorithm enables companies to target a community based on the information people share on their profiles. ?The Do you want to reach your fans, friends of fans or non-fans.

Advertising 230

Advertising Facebook How To Guidelines 230

Mindjumpers

NOVEMBER 16, 2011

The Value Propositions for social are a lot of other things like customer satisfaction, customer loyalty, product and process innovation, revenue increase, cost savings etc. The difference is that they leave the happy comment on the Facebook page for others visiting the page and sharing it in their friend’s news feed. -

Strategy 239

Strategy Nielsen Loyalty Cost 239

Mindjumpers

AUGUST 17, 2011

This result is made on the basis of impressions generated in the Facebook news feed, where your see the recent updates from your friends and pages you fan. This means that a marketer posting twice a day can expect about 60 million impressions per month through the feed on Facebook. Propensity to recommend. Brand affinity. Media value.

Hitwise 255

Hitwise Study Facebook Patterns 255

Mindjumpers

MARCH 27, 2013

The average reach of pages’ content in users News Feed is 8 %. People’s News Feeds are more cluttered with noise than ever before – leaving brands in a competition for attention. Getting them to understand and connect with your brand and its values, you create a stronger bond of loyalty with your target group.

Content 264

Content Patterns Communities Loyalty 264

Mindjumpers

MARCH 7, 2013

The key is to catch the specific news that people talk about when standing by the digital water cooler that is the Facebook news feed. Strive to focus these objectives towards the core objectives for the company – e.g. sell more products, increase loyalty etc. They are in no particular order: News. Context and timing is everything.

How To 249

How To System Skills Loyalty 249

Mindjumpers

JUNE 28, 2012

Overall, the report talks about how important it is to reach fans with relevant and engaging content in their News Feed, since their interaction with the content makes your message spread to their friends. Tweet In my last blog post , I wrote about a recent report focusing on how social marketing is more than just ranking up a bunch of likes!

Social Media 274

Social Media Influencer Report Groups 274