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The Facebook News Feed is Changing to Favor Person to Person Engagement

Jon Loomer

A major change is being made to the news feed that will favor people and negatively impact the visibility of page content. I guess that means changes are coming… “The first changes you’ll see will be in News Feed, where you can expect to see more from your friends, family and groups.”

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The Apple iPad. Greatest thing since iSlicedBread?

Taylor Marek

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me The Apple iPad. Now its time for me to interject my thoughts… Here they are: The iPad is nothing more than a glorified IPhone, only bigger. (Yes Greatest thing since iSlicedBread? and Why Google Wave? (1)

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Can you Run your Business with only an IPad?

Taylor Marek

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Can you Run your Business with only an IPad? Owing to the fact that the IPad is more of a content consumption device than anything else, this will be an interesting twist. What do you think? Can Paul do it?

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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? NFO is the new SEO – that’s News Feed Optimization on Facebook.

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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

Experienced marketers will tell you that customers are much more likely to respond to campaigns that engage them on a personal level. The marketing strategy must be relevant and timely while meeting the customer’s individual needs. In terms of rate of response, the simple SMS dominates the market. A few statistics….

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The Big(ger) Marketing Shift

Twist Image

If there are a few things that are certain in Marketing, it is that we are seeing a ton of new tactics enter the fray, we have more data on these new tactics than ever before, and it's fairly difficult to pull back and see the bigger picture. Marketing must change. companies online, making this an exclusive club.

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How to Target Specific Mobile Devices on Facebook and Instagram

Jon Loomer

For instance, a Facebook ad for an iPad case might not be useful if shown to a target customer who doesn’t own that device (unless of course they are looking for a gift for an iPad-owning friend.) In advertising, a specific product or service may only be relevant to owners of certain devices.

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