Adam Sherk

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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

The tool indexes millions of RSS feeds and a Feed Authority score is applied to each. So that’s a good group of tools to get you started. Fresh Web Explorer is a new tool from SEOmoz that lets you find recent mentions and links, searchable by URL, domain, brand, keyword, etc. SEOmoz PRO membership is required to use it.

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Link Building Tactics for Publishers

Adam Sherk

These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. E-mail newsletters and RSS feeds. So maintain a decent selection of feeds and don’t let the impending shutdown of Google Reader move you away from RSS.

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Facebook Pages: Which News Sites Get the Most Engagement?

Adam Sherk

Most news sites have an official Facebook Page now, with the typical approach being to add a daily stream of links to new content while promoting site features, apps, feeds, etc. They are indeed #2 in terms of total fans (among the group of news sites that I looked at). Mike, I should have included MSNBC in the original group.

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News Sites on the New Digg: Who is Active, Who is Gaining Followers?

Adam Sherk

Some additional notes: 1) It is not clear yet how well using an RSS feed to automatically submit articles is working. While it is not surprising that tech sites are doing well it is encouraging that some of the top mainstream news sites above fall within in the middle of this group. I think you’ve done a great analysis, Adam.

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Does Social Media Increase a Journalist's Value?

Adam Sherk

But there is actually a lot of overlap between the two groups. As the journalist builds the brand using social media – who owns the twitter name/wordpress blog/Flickr feed/etc, and all of the content on each of those outlets? Take content promotion.