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Why Social Media Is So Important for Your Business in 2014

yMarketingMatters

Here are some tips  to generating great online content to feed your social media networks! Social media networks were a novelty 5 years ago, but today their importance is no longer debated.  Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. Increased traffic. Developed loyal fans. Twitter.

Interpreting Facebook Page Insights: Reach vs. Engagement

yMarketingMatters

Just because a consumer saw your post in their News Feed, it doesn’t necessarily aid in brand recall, purchase intent or indicate that you have a relationship with your customers. Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15 But it’s not always easy to interpret what numbers matter and what metrics mean “success” for your business?

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

When you send out a tweet with @username included in the MIDDLE of the tweet, “hello @username” (called a mention, explained below) all of your followers will see that tweet in their Twitter Home feed. To see your Twitter Home feed, click on Home: . Replies show up in your Twitter Home feed and the Twitter feed of the person to whom you are responding to. Mentions.

Using Facebook Hashtags for Your #FacebookMarketing

yMarketingMatters

When you click a hashtag, you’ll see a feed of posts that include that hashtag. When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. Hashtags are gaining momentum on Facebook. You can use them anywhere. How to Use Facebook Hashtags. workingfromhome?

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

When you send out a tweet with @username included in the MIDDLE of the tweet, “hello @username” (called a mention, explained below) all of your followers will see that tweet in their Twitter Home feed. To see your Twitter Home feed, click on Home: . Replies show up in your Twitter Home feed and the Twitter feed of the person to whom you are responding to. Mentions.

3 Super Quick Twitter Tips for Your Business

yMarketingMatters

It won’t appear in their feed, unless they follow Mari Smith too: Why? So…if you start your tweet with the @ sign to tweet directly to someone and you want it to appear on ALL of your followers’ feeds,  use a period before the @ sign , like this: Remember when you use the @ in the   middle of the tweet ,  ALL your follower s see this tweet, like this: 2.

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Social Media for Your Business: Quality Over Quantity

yMarketingMatters

Take a look at your last 10 Social Media updates and ask yourself: Would I engage with that post if I saw it in my news feed? If there’s a photo, would you want to share it if you saw it in your News Feed? We all want to see our followers on social media skyrocket in numbers. But numbers don’t necessarily equate to engagement, return on investment and…sales! Relax. This is KEY.

Social Media News & Updates: September

yMarketingMatters

Pages will be able to create ads for desktop and mobile News Feed to boost awareness of events and drive responses. This is how the new event ad will look on the mobile New Feed. Facebook Updates News Feed:  Facebook now shows more timely stories from friends and pages. Previously, these were only shown in the right-hand column on desktop. Pretty cool and useful!

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4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

Tools like Google Alerts and Yahoo Alerts monitor the web for you and alert you, by email or through RSS news feeds (see below), every time a new piece of information relating to your keywords is posted to the web. It’s probably the most common problem faced by bloggers and social media users. What am I going to say? What can I post that is topical, interesting and valuable?

Linkedin Update: Linkedin Products & Services Page To Be Removed

yMarketingMatters

The two-column feed design highlights the most relevant content. Yes, that’s right.  On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! Until then, you can edit existing products and services, but you will not be able to add new products and services. So, on April 14 : Your LinkedIn Products & Services pages will go away (disappear). Max 2 MB.

How to Use Facebook for your Business to Get Results

yMarketingMatters

Take the time of your posts into consideration and when your Fans will see this in their News Feed. As promised in my blog on Which Social Media Channels Should I Use For My Business? , I am following up with a more in-depth detailed blog on how to use Facebook for your business to get results. Facebook is by far the biggest social media channel, with an updated estimate of 1.26 Bottom Line.

Social Media Updates: March

yMarketingMatters

Instagram Introduces Feed Algorithm to Show Best Posts First :  The inevitable has happened.  Instagram announced  that image feeds will be sorted to bring the most interesting or  relevant posts first. Facebook has long had a  News Feed algorithm , one that has drawn the ire of users and marketers alike. How do you feel about a potential Instagram feed algorithm?

Social Media Updates January

yMarketingMatters

This new feature makes it easier to increase your contact base and fill your feed with useful content from people who matter. The first month of 2016 is behind us and we’re already in February! There have been some important social media updates in January. Facebook. People who have used it have seen a considerable increase in engagement on posts, which is great news for marketers. Twitter.

4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

Tools like Google Alerts and Yahoo Alerts monitor the web for you and alert you, by email or through RSS news feeds (see below), every time a new piece of information relating to your keywords is posted to the web. It’s probably the most common problem faced by business owners who use social media and blogging for their business: What am I going to say?

Social Media Updates: July

yMarketingMatters

Facebook Updates News Feed Controls: Facebook’s Newsroom announced new News Feed controls that helps you to improve and manage your News Feed with the following functions: Prioritise friends & pages you want to see first. Easier access to your subscriptions feed. July has been a bumper month in social media! Linkedin. Twitter. Find new Pages to connect to.

10 Easy Tips to Build Your Fan Base on Facebook & Twitter

yMarketingMatters

Your business has a great Facebook and Twitter page.  I take it that: You are creating and posting good, if not great, interesting, compelling content and your Facebook page and Twitter feed are full of information, news, reviews and links. You are interacting with your fans on a daily basis. You have acquired a short. Facebook Marketing Social Media Marketing Tips Twitter Facebook Community Facebook content Facebook fan Facebook fanbase Facebook posting Facebook sharing Facebook username marketing for small business Twitter followers

Social Media News & Updates: February

yMarketingMatters

Place Tips in News Feed: Place tips will show you fun, useful and relevant info about the place you’re at and will show at the top of your news feed.  It will include photos and posts that your friends have shared. Can you believe it’s March already? 2015 is rolling fast, as are the changes in the social media world. FABULOUS!! Really handy! Product Ads. Relevance Score. Mobile Video.

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Social Media Updates – February

yMarketingMatters

The new Send Message call-to-action button for local awareness ads allows people to initiate private conversations with business Pages from News Feed ads. The month of love saw many new social media updates that I loved. Here are the latest social media updates and changes to help you optimize and make the most of your social media marketing efforts for your business. Facebook. Twitter.

Taking Control of Your Facebook News Feed

yMarketingMatters

Have you wondered why you are not seeing as many of your friends and business Pages in your News Feed? That’s because Facebook determines what appears in your News Feed, and how high, with an algorithm called EdgeRank. Learn how to take control of your News Feed on your personal page with Facebook’s new Interest List tool. Read the full blog here. Yasmin.

Social Media Updates: April

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Facebook’s Latest News Feed Update : The social network has listened to its users and provided an algorithm update that will ensure that posts from people we interact with most, are higher up in the News Feed. Here are the most important social media updates that you might have missed in April……. The emoji will also show up in searches. There you have it! Did I miss anything?

Social Media Updates: October

yMarketingMatters

Boomerang is great, because you get to share awesome videos at the push of a button, which should increase engagement on your feed. As the year speeds to a close, social media networks are continuing to release exciting new updates for marketers and general users as they vie for the top spot in our campaigns. Below are some of the most exciting updates that happened in October. Facebook.

Social Media Updates: November

yMarketingMatters

Social media users are noticing more sponsored content in their social feeds and perceive them to be equally or more effective than TV commercials. And so November has drawn to a close and we’re slap-bang in the holiday season. Before everyone winds down for the holidays, let’s pause for a minute to catch up on November’s social media updates, which were significant. Skype.

Social Media Updates: October

yMarketingMatters

Boomerang is great, because you get to share awesome videos at the push of a button, which should increase engagement on your feed. As the year speeds to a close, social media networks are continuing to release exciting new updates for marketers and general users as they vie for the top spot in our campaigns. Below are some of the most exciting updates that happened in October. Facebook.

Video Marketing For Your Business

yMarketingMatters

Facebook, on the other hand, curates videos for its users: The videos show up in the news feed based on what Facebook’s (Mighty) Algorithm determines that particular user might want to see. This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Why the explosion of video content? YouTube and You Tube Advertising. Vimeo. Vine (6-seconds).

Using Facebook Hashtags for Your #FacebookMarketing

yMarketingMatters

When you click a hashtag, you’ll see a feed of posts that include that hashtag. When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. Hashtags are gaining momentum on Facebook. You can use them anywhere. How to Use Facebook Hashtags. workingfromhome?

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

When you send out a tweet with @username included in the MIDDLE of the tweet, “hello @username” (called a mention, explained below) all of your followers will see that tweet in their Twitter Home feed. To see your Twitter Home feed, click on Home: . NOTE: When you send out a tweet with @username at the BEGINNING of the tweet, “@username hello” the tweet will not show up on any of your followers Twitter feeds EXCEPT the user mentioned at the beginning of the tweet. . Twitter is a remarkable social media platform for your business. Mentions. Replies. Retweets .

Facebook Testing Ability for Users to Post to News Feed But Not Timeline

SocialTimes Facebook

Facebook is testing a way to allow users to post to News Feed  without those posts ever appearing in their Timelines. Matt Elliott of CNET  shared the screenshot below, in which a “Hide From Your Timeline” option appeared in his status update composer, and a popup read: Create Posts Just for News Feed: Now you can create posts that only show up in News Feed and search results.

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Top B2B Instagram Feeds You Should Follow Today

Visually SM

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. It would be easy to dismiss Mailchimp’s approach as frivolous until you take a look at its Instagram feed and realize they’re actually well-crafted images that subtly advance a marketing message without hitting you over the head.

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How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The new feed is still in beta, but once released widespread, it is possible that users will only see up to 30% of the content produced by the people they follow —similar to how Facebook feeds work. Travelgrammers. Gamers.

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NEVER Feed the Trolls

Janet Fouts

The more you say, the more you feed ‘em. There’s a saying in social media that goes something like this “You know you’ve “arrived&# when you’ve got trolls commenting on your work&#. It’s true, the more connections you have on social media networks the more likely someone will disagree with you. Trolls are a special breed. Well, it can get ugly.

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Seven Podcasts to Add to Your iTunes Feed

Spin Sucks

Therefore, I bring you the seven podcasts you must add to your iTunes feed to laugh, learn, and live. The post Seven Podcasts to Add to Your iTunes Feed appeared first on Spin Sucks. By Gini Dietrich. There have been lots of predictions that 2015 is going to be the year of the podcast. Because I’ve been co-hosting one for years now, I like the sound of that. The Friday Five.

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Facebook’s Big News Feed Announcement That Benefits Brands

Firebelly

Today Facebook announced several upcoming changes to the News Feed. One announcement stood out to me as something that may be a big benefit to brands – the Following Feed. The Following Feed contains ALL posts from pages that people Like — not Edgerank-filtered updates. ” You can learn about all of the changes here. What do you think?

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Facebook News Feed Algorithm Changes: 5 Must-Reads

Firebelly

This week, Facebook announced more changes to its news feed algorithm. Facebook News Feed Algorithm Changes…Again. Facebook issued news feed algorithm changes again and community managers everywhere are fighting the urge to melt their faces off. Facebook Announces More Links In The News Feed. Read all about how these will affect your page in these must-reads.

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Facebook Updates News Feed

Mindjumpers

Last week, Facebook announced that they are going to update its News Feed to display more “high quality content” that is relevant for the users. Only three weeks ago, Facebook introduced an update to the news feed that allows organic stories to appear near the top of the News Feed if the stories are still getting likes and comments, as this improves the experience of the news feed.

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What You Need to Know About Facebook’s News Feed Changes

SocialFish

Facebook page admins take note: just when you thought you’d figured out Facebook’s EdgeRank algorithm, they’ve changed the game and the way News Feed works. Here’s what you need to know about the News Feed changes: Story Bumping. As Facebook rolls out these changes to the News Feed, what are you noticing about the way your page and/or content is performing?

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News Feed Optimization (NFO) is the new SEO!

Buzz Marketing for Technology

This is the algorithm that controls what you see in your News Feed when you log into Facebook. This is a new type of optimization called News Feed Optimization and it’s the next big race for all of us to embark on. And you would be surprised what I hear. It occurs to me my definition of content often differs from their definition of content.

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Feedburner to Feedblitz – Why We Migrated Our RSS Feed

Convince & Convert

Did you know that you don’t need a third-party feed service to deliver an RSS feed? It’s no secret, but using a service like Feedburner has become a common best practice for feed delivery among bloggers and marketers alike. The service is free so there’s no risk involved (theoretically) and using a feed service isn’t something that marketers see as an option.

3 Ways to Fight Facebook’s Algorithm and Customize Your Feed

Convince & Convert

Click to read more » facebook The Social Habit edgerank news feed social media statisticsImage from BigStockPhoto.com. My wife asked me today if something had changed at Facebook. “I used to see a lot more posts from my friends about where they are, and what they are doing, and the basic comings and goings. like that stuff, because I can easily keep up to speed with them.

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What Facebook’s News Feed Algorithm Means To Your Reach

Mindjumpers

Last week, Facebook once again made an update to the way stories are ranked in the news feed. Facebook is on a continuous basis adapting the news feed algorithm and trying to solve which content that should be displayed to what users, as the News Feed only allows room for a certain amount of content. Similar Posts: Facebook Updates News Feed. Especially on mobile.

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Mobile Install-App Ads, New Twitter Profile, Updates to Facebook’s News Feed Algorithum & More | Social Media Snapshot

Harp Interactive

Categories: Blog , Facebook , Google , Social Media Marketing , Twitter Tags: Bing , Facebook , Google , Groups you admin section , install-app ads , linkedin , MoPub , new twitter profile , news feed algorithum , rich LinkedIn snippets , Twitter , youtube Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Blog Facebook Google Social Media Marketing Twitter Bing Groups you admin section install-app ads linkedin MoPub new twitter profile news feed algorithum rich LinkedIn snippets youtube

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Wonder How Will Your Post Get On Top Of Facebook News Feed ?? - Social Media

Social Media Network Marketing

Do you wonder how will your Post get on top of News Feed? News Feed is already a competitive place – as more People, Businesses and Pages are posting content, the competition to appear in News Feed has increased. Simply put: All of this means that Pages that post promotional creative should expect their organic distribution to fall significantly over time. My Business Page is on Facebook at: [link] Do join me

Facebook RSS feeds and iGoogle

Laurel Papworth

went to Facebook.com/Marketing and wanted to pull the RSS feed into my social media monitoring dashboard. But RSS is not enabled on the Page and even when I did a “View Source&# I couldn’t find the feed for either RSS or ATOM.  So here’s what I did. If you want the full wall, comments and everything, I have no clue but MetaPrime have listed the feeds below.

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Instagram is bringing the algorithm to its feed, but don’t panic yet

Unmetric

In a blog post , the social network mentions that users miss almost 70% of the content on their feeds and to improve user experience, the new curated feed is being brought in. With fans now seeing only certain posts on their feed, brands will have to compete (read: pay up) to get their content delivered to more people. However, we can't say that this came out of the blue?

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