| | | Paul Gillin | |  Feed | 9 articles |
| Page 1 of 1 | Previous | Next | PAUL GILLIN APRIL 13, 2011  How to Promote an Event with Social Media Be sure to provide an RSS feed so that potential attendees can subscribe to new content as it’s posted. As a frequent speaker at events of all sizes, I’ve had a chance to observe some of the best practices conference organizers used to promote their events through social media. m sure I haven’t covered all the possibilities, so please contribute your ideas as comments. Events of all sizes. | PAUL GILLIN JANUARY 25, 2012  Five Facebook Tips for Small Businesses Intel’s Facebook welcome page features product promotions, a gateway to its international pages, jobs, discounts and even a Twitter feed. Most small businesses are terrible at marketing in general and online marketing in particular. That’s understandable: The founders are usually more passionate about what they do than about promoting themselves. Tip #3: Keep it simple. | | | | | |
| PAUL GILLIN APRIL 28, 2011  Five Tips to Make Your Writing Sparkle One of my favorite angry writers is the Baltimore Sun ‘s John McIntyre, whose You Don’t Say blog should be in every writer’s RSS feed. Now that we’re all publishers, writing has become a core skill for marketers. love good writing, and whenever I get the chance to teach it, I share these five tricks I’ve learned to make anyone’s writing better. Get angry. | PAUL GILLIN OCTOBER 19, 2011  Facebook Tips for Midsize Businesses mail and news feeds can be used to deliver an ongoing stream of information that reminds people of who you are. With Facebook presenting a tempting target of 800 million potential customers, small businesses are flocking to social network as a fast and easy way to generate business. The series is underwritten by IBM Midsize Business , but the content is entirely my own. Get people involved. | PAUL GILLIN JANUARY 16, 2012  Live Blog: Lotusphere 2012 Opening Session The news feed is the core experience with e-mail and calendar available through pop-up windows. Michael J. Fox kicks off as guest speaker, telling about his diagnosis with Parkinson’s Disease at the age of 29 and how it sparked his interest in the Internet. “I found out I was part of a community.” Leverage skills and distribute workload. Improve forecasting effectiveness. | PAUL GILLIN JULY 29, 2010  Content Curation on Steroids Keyword filtering has all kinds of shortcoming and RSS feeds are little better than headline services. All of a sudden, “ curation ” is one of the hottest words in the Web 2.0 world. That’s because it’s an idea that addresses a problem humans have never confronted before: too much information. In the process, it’s creating some compelling new ways to derive value from content. | | | | | | | |
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PAUL GILLIN | WEDNESDAY, JULY 14, 2010  Paving Media Cow Paths
As I made my way slowly northward that night by alternative means, I kept an eye on the CalTrain Twitter feed but could find nothing to explain the outage that had stranded thousands of people in one of the nation’s busiest rail corridors. Twitter feed, blog or Facebook page that delivers a message without acknowledging replies is an insult. I recently flew into San Jose airport with the task of making my way to San Mateo, nearly 30 miles up the peninsula. arrived at the train station at about 1 a.m. body time, looking forward to napping on the hour-long ride north. Success! MORE >> -
PAUL GILLIN | MONDAY, NOVEMBER 8, 2010  My Favorite Productivity Apps – Multimedia & Web
monitors any RSS feed you specify and automatically posts items to social media accounts such as Twitter and Facebook. monitoring all of my blogs as well as several delicious and Diigo feeds. also have all my most important feeds organized into Google Reader. You can also export categories of feeds and display them on a website, as I do with the “Media Sites&# list in the right-hand sidebar on Newspaper Death Watch. That list is easily generated by Google Reader, and it changes whenever the feed list changes. Most are free, all are bargains. Photo/video. MORE >> -
PAUL GILLIN | MONDAY, DECEMBER 19, 2011 Mail Bag
have subscribed to your feed which must do the trick! An RSS feed is a great way to be notified when a new post has been made. Any way I’ll be subscribing to your feeds and even I achievement you access consistently rapidly. My RSS feed count just ticked up by one, so I can tell you meant what you said! I get comments from readers all the time, and while I usually let these remarks speak for themselves, I thought I’d take advantage of a little extra time at the holidays to show my appreciation by responding to a few recent contributors. Thank you. Manda Alvord. MORE >>
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