Justin Levy

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The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. When I speak to groups or am interviewed about Facebook, I am often asked to provide examples of companies that are “doing it right.&# It’s only natural. There is no strategy. No goals. No content calendar. Not having any goals.

The Next Chapter: Joining Citrix Online

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. A little more than 2 years ago Chris Brogan and I were both attending the first Social Media Jungle event in New York so we decided to carpool down together. With the new job comes a new place to explore. Photo Credit: Amanda Breann.

It’s Not About the Platform

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. A favorite hobby of many in this industry seems to be telling people that they’re doing “it&# wrong, whatever “it&# is in the given conversation. Some people want to debate the technical aspects of the platforms.

Using Impressions as a Success Metric

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. One thing that has struck me lately is the reliance on “media impressions&# as a measure of success in PR campaigns. The impressions are simply the media outlet’s circulation, viewership, listenership or readership number.

11 Steps to Developing a Digital Crisis Communications Plan

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. What separates an elite military group such as the Navy Seals from others? They train non-stop. They train for every situation imaginable. They train for what happens when the plans fail. Choose and set up your monitoring platform(s).

Poke the Box – Book Review

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Seth Godin recently released his new book, Poke the Box (Amazon affiliate link), as part of the Domino Project. As an avid reader of Seth’s, both his books and his blog, I was excited to read it. and began writing a couple blog posts.

8 Tips to Get More Out of LinkedIn

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. When we talk about social media platforms there is a tendency to point to Twitter and Facebook as the platforms where we all agree that we spend a majority of our time online. When we need videos we go to YouTube. Here are a few.

Finding Fresh Voices

Justin Levy

have been seeking out fresh voices in two main ways: Google Reader – A few days ago I went through all of my feeds, analyzed the stats and unsubscribed from blogs that weren’t providing value to me any more. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader.

Feed 27

Why Work Doesn’t Happen at Work

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. It is common to hear people, especially nowadays, complain that they have so much work to do that they’re pulling long night and weekend hours just to stay near the surface. Maybe so. What’s your take? Do you need to be.

Still Think Social Media Is A Fad?

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Still Think Social Media Is A Fad?

Using Impressions as a Success Metric

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. One thing that has struck me lately is the reliance on “media impressions” as a measure of success in PR campaigns. The impressions are simply the media outlet’s circulation, viewership, listenership or readership number.

The Two Faces of Privacy on Facebook | Justin Levy

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Thanks for taking time out of your day to come hang out here! This starts to blur that line even further between work and home.  United States License.

Facebook Marketing: Now Available! | Justin Levy

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing: Now Available! It means a lot.

Get 25% Off the Genesis Theme

Justin Levy

If you’ve stopped by the blog recently instead of  only catching up via a feed reader such as Google Reader then you noticed about a month ago I switched over to the Genesis theme framework (affiliate link) and chose to use the Prose child theme. It also allows you to choose how much control over your website you care for. Just want to set it up with the basic settings? Even better.

It’s Not About the Platform

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation. Some people want to debate the technical aspects of the platforms.

Happy Birthday, Laura!

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Imagine if your birthday fell the day after one of the biggest party days of the year. Doesn’t sound too much fun, huh? Well, my wife, Laura, happens to have that luck. Each year I dedicate my blog to Laura for her birthday. Cheers!

Being a Big Deal Isn’t Such a Big Deal

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. When I talk to my family, friends, colleagues or community and ask them how they’re doing, usually they respond with some variation on being too busy, tired and in need of a vacation. What are your thoughts? 

Meetings Are Broken

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. In most companies meetings are broken. You and I both know it. We organize and attend meetings that take too long, are unstructured, involve too much rambling and not enough follow-up. We meet for the sake of meeting, not out of necessity.

Coca-Cola's Happiness Machine | Justin Levy

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Thanks for taking time out of your day to come hang out here! Seems completely normal, right?  Now, what if another soda came out. link] It works!

The Growth of Demand Discovery

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Thanks for taking time out of your day to come hang out here! You can catch up with David on Twitter. This is the first step toward Demand Discovery.

The Power of a Note

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Thanks for taking time out of your day to come hang out here! One of the most powerful communications tools still remains the pen and paper. save it.

It's Not the Tools, It's What You Do With Them

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Thanks for taking time out of your day to come hang out here! One of the most inspiring and captivating presentations of the Inbound Marketing Summit was the keynote that Chris Brogan delivered. Yes, I work with him at New Marketing Labs. No, that is not why I feel the need to pimp the hell out of this presentation. channel. Thanks! Thanks!

The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. When I speak to groups or am interviewed about Facebook, I am often asked to provide examples of companies that are “doing it right.” It’s only natural. There is no strategy. No goals. No content calendar. Inconsistency.

Holiday Recipe Resources

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Anyone that knows me knows that I’m a huge foodie. guess that’s what you would expect out of a restauranteur, huh? Because of this, the holiday season is my favorite time of the year. FoodGawker. Food Network. AllRecipes.com.

Capturing One Day of Your Life

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Thanks for taking time out of your day to come hang out here! Will you participate? 250 discount if you use "JUST25" when registering!

Using Social Media to Manage Adversity

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Thanks for taking time out of your day to come hang out here! Giving us the opportunity to gather our thoughts and determine next steps.

The Importance of Quiet Time | Justin Levy

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. After feeding dogs and the first cup of coffee, I meditate for 20 minutes. Thanks for taking time out of your day to come hang out here!

Sharing Content in Another Stream

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. On a daily basis I will generally run through between 400-800+ feeds.  Of those, I share the top posts, usually around 30 or so, that I think will be useful for you.  created @tsudoshares as a broadcast account that shares my Google Reader shares via Reader2Tweet, RSS feeds, and diigo bookmarks.

Gary Vaynerchuk Treats People Like Goldfish

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! I bet if you were just cruising through your tweets or feeds, this probably caught your eye huh?  You might be thinking that I’m just trying to create a catchy title to get you to stop on by, right?  Gary definitely does. 

It’s Not About the Platform

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation. Some people want to debate the technical aspects of the platforms.

Using Impressions as a Success Metric

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. One thing that has struck me lately is the reliance on “media impressions” as a measure of success in PR campaigns. The impressions are simply the media outlet’s circulation, viewership, listenership or readership number.

The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. When I speak to groups or am interviewed about Facebook, I am often asked to provide examples of companies that are “doing it right.” It’s only natural. There is no strategy. No goals. No content calendar. Inconsistency.

11 Steps to Developing a Digital Crisis Communications Plan

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. What separates an elite military group such as the Navy Seals from others? They train non-stop. They train for every situation imaginable. They train for what happens when the plans fail. Choose and set up your monitoring platform(s).

Poke the Box – Book Review

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Seth Godin recently released his new book, Poke the Box (Amazon affiliate link), as part of the Domino Project. As an avid reader of Seth’s, both his books and his blog, I was excited to read it. and began writing a couple blog posts.

Poke the Box – Book Review

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Seth Godin recently released his new book, Poke the Box (Amazon affiliate link), as part of the Domino Project. As an avid reader of Seth’s, both his books and his blog, I was excited to read it. and began writing a couple blog posts.

Recharging and Disconnecting

Justin Levy

Oh and if you wanted to see photos from my sailing trip, check out the below slideshow: If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Many of us work long hours, often times deep into nights and over weekends. Not just from my connected world but from  everything. And guess what?

Define What Success Means Before Starting a New Project

Justin Levy

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Prior to starting any project I always ask a very simple question: What defines success? This may seem like an obvious question but not necessarily. Many times we start projects not knowing what success actually means, by the numbers.