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| Page 1 of 1 | Previous | Next | ARI HERZOG APRIL 18, 2012 Why 84% of Your Facebook Fans are Lurkers The rest of the blame rests with EdgeRank, a Facebook algorithm that determines what every user will see in their news feed. How many times has your social media consultant, the local chamber of commerce, a conference presentation, and your favorite blog encouraged you to create a Facebook fan page? “It’s the largest social networking site, and you’d be crazy to ignore it!” | ARI HERZOG AUGUST 25, 2011 8 Tips for Successful Business Blogging You should already have a Facebook page and Twitter feed, so include a way for your readers to follow and like you. Letting your readers sign up to receive future articles via email or RSS feed will help them stay up to date with your new content. Whenever your blog is updated, they’ll be notified and can either read it from their email, feed reader, or by revisiting your blog. | | | | | | | ARI HERZOG MARCH 12, 2012 How Companies May Pay You to Use Facebook saw it on my news feed among other friends’ updates of this and that that they wanted to share with me. Some friends see the story in their news feeds, others may miss it. The above screenshot is taken from one of my Facebook friend’s walls. blinked at the word “Sponsored” as I hadn’t seen a sponsored update before. Here’s how it works. | ARI HERZOG FEBRUARY 10, 2011 What If a Country Tweeted Considering the state of Utah, for example, utilizes multiple Twitter feeds, some broadcast-only, and others responsive to citizens and visitors, why can’t other cities and countries? Tweet It is common for organizations of every size, shape, and industry to create and use Twitter accounts for customer service, human resources, and business development. What about countries? When U.S. | ARI HERZOG JUNE 2, 2011 10 Twitter Tips to Make Friends Over-zealously can seem spammy; and users don’t take kindly to their feed being clogged up with un-relenting gibberish. You’d be surprised just how many users ruthlessly cull people from their feed simply for not following back. Link to your Twitter feed on your other social profiles. Include a link to your Twitter so that all your connections in life can find your feed. | ARI HERZOG AUGUST 26, 2012 Why You Should Unfriend Facebook Friends You can subscribe to my list of social voices and view digests in your news feed. The average Facebook user in the United States has 229 friends, initiating 3 friend requests every month and accepting 4. The Pew Internet & American Life Project indicates your age says a lot about your friends. Generation Xer, my friends today number 334. That number is decreasing every day. But why? | | | | | | | | | -
ARI HERZOG | WEDNESDAY, APRIL 18, 2012 Why 84% of Your Facebook Fans are Lurkers The rest of the blame rests with EdgeRank, a Facebook algorithm that determines what every user will see in their news feed. How many times has your social media consultant, the local chamber of commerce, a conference presentation, and your favorite blog encouraged you to create a Facebook fan page? “It’s the largest social networking site, and you’d be crazy to ignore it!” ” someone cries out to you. “You can reach 800 million people with a single update!” ” urges another. “Your fans want to identify with you!” What do you do? MORE >> -
ARI HERZOG | THURSDAY, MARCH 3, 2011 17 Plugins to Improve Your WordPress Blog Feed Pauser halts the syndication of a new blog post for up to 20 minutes to let me ensure there are no typos and that the published appearance is how it was intended. Plug photo by Adam Mulligan on Flickr. One of the neat aspects about WordPress is nobody owns it. The blog platform, as an open source community, is collectively shared by anyone and everyone who contribute code and provide feedback about what works and what needs improvement. When you read an article on this blog and see related links underneath it, those links are generated by a plugin. It is time for an updated list. MORE >> -
ARI HERZOG | TUESDAY, FEBRUARY 8, 2011 6 Readers Share Why They Read Blogs by Email don’t follow RSS feeds as it would be just one more thing I would have to stay on top of. Liz Hover, a Canadian digital media manager : I’m not a fan of feed readers. find the layout of feed readers noisy. pay for a Feed My Inbox account that allows me to receive email updates from any website with an RSS feed – even if email isn’t offered as an option. Many of my friends prefer feed readers but I don’t see the logic in collecting information at another inbox and having to remember to check it. devour email. One inbox. MORE >> -
ARI HERZOG | SUNDAY, JULY 29, 2012 The Legal Conundrum of John Deere Online Perusing their terms of use regarding RSS feeds, John Deere explicitly writes in the second-to-last paragraph: You certify you are legally permitted to use the RSS Services and access the RSS Content, and if you are an individual, you are over 18 years of age. This photograph is from John Deere's Facebook page. It was taken by Colonie D. last wrote about John Deere in February 2009 with an observation that the manufacturer of front loaders, cotton harvesters, and diesel engines did not allow children under age 18 to subscribe to their blog. Do you spot the conundrum yet? Need help? MORE >> -
ARI HERZOG | SUNDAY, FEBRUARY 5, 2012 Monday Muse #1: Mitch Joel Once I am in the office, I usually run through emails, check the feeds and make some “to-do” notes. Ask bloggers to list other bloggers they respect and Mitch Joel’s name usually comes up. He’s the president of digital marketing agency Twist Image , and the author of Six Pixels of Separation, the name of his book , podcast , and blog. confess never listening to his podcast, but his blog is in my RSS reader for top-notch writing and a Canadian slant to controversial issues; and I’ve also read the book. They inspire me and through their answers I hope you too. Muses MORE >> -
- Feature Friday: How to Increase Web Traffic ARI HERZOG | THURSDAY, MARCH 17, 2011
- 23 WordPress Plugins I Use: Part 5 ARI HERZOG | TUESDAY, OCTOBER 12, 2010
- How Tampon Company Kotex is Real Online ARI HERZOG | TUESDAY, MARCH 13, 2012
- Day 19 of My Facebook and Twitter Sabbatical ARI HERZOG | SATURDAY, DECEMBER 4, 2010
- How to Syndicate Your Blog to Digg ARI HERZOG | THURSDAY, JANUARY 20, 2011
- Goodbye Feedburner, Hello Feedblitz ARI HERZOG | SUNDAY, MARCH 6, 2011
- How to Claim Your Blog with Technorati ARI HERZOG | WEDNESDAY, JANUARY 12, 2011
- Looking Back at 6 Months of Tweeting ARI HERZOG | TUESDAY, NOVEMBER 1, 2011
- How EzineArticles Asked Me to Follow ARI HERZOG | FRIDAY, OCTOBER 15, 2010
- Looking Back at the Super Bowl ARI HERZOG | SATURDAY, FEBRUARY 12, 2011
- Feature Friday: How iGoogle is My RSS Feed HQ ARI HERZOG | THURSDAY, MARCH 10, 2011
- Feature Friday: How iGoogle is My RSS Feed HQ ARI HERZOG | THURSDAY, MARCH 10, 2011
- Why You Write Blog Comments ARI HERZOG | THURSDAY, FEBRUARY 2, 2012
- Why Mashable’s Comment System Fails ARI HERZOG | MONDAY, JUNE 20, 2011
- 4 Ways to Follow AriWriter in 2011 ARI HERZOG | THURSDAY, DECEMBER 30, 2010
- How Newspapers Adapt to Social Media ARI HERZOG | TUESDAY, MAY 24, 2011
- Seattle Police Tweet to Thwart Car Thieves ARI HERZOG | WEDNESDAY, DECEMBER 8, 2010
- Why You Write Blog Comments ARI HERZOG | THURSDAY, FEBRUARY 2, 2012
- Cats and Social Media: Purrfect! ARI HERZOG | THURSDAY, JULY 15, 2010
- Stop Diluting Social Media ARI HERZOG | FRIDAY, JUNE 4, 2010
- R.I.P. Friendster ARI HERZOG | WEDNESDAY, MAY 18, 2011
- Why You Add a Comment, Why You Click Like ARI HERZOG | MONDAY, JULY 18, 2011
- If You Like Me… ARI HERZOG | SUNDAY, MAY 23, 2010
- 2 Ways to Subscribe to This Blog ARI HERZOG | TUESDAY, JUNE 22, 2010
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