The Social Media Incubator

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Google Wallet: Pick Up the Check in a New Way

The Social Media Incubator

Google is developing a new feature called Google Wallet , which will allow users to charge virtually any transaction to a credit card by using a smart phone. It’s actually similar to the PayPass feature that you’ve probably already seen on many credit card kiosks. Photo courtesy of Google.

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Google Gets Friendlier Every Day

The Social Media Incubator

Further evidence that Google is making search more social comes in the form of their new “plus-one” button, which according to Google is short-hand for telling your social connections, “ Hey, this is pretty cool! According to Google, currently there are no plans to bring Facebook into the “plus-one” system. “

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Your Online Posts – Including Facebook – Will Soon Be Found by Google

The Social Media Incubator

The search engine giant will soon begin indexing posts on Facebook and other sites and showing those comments in Google search results. Any site that includes PostData, such as WordPress blogs , will be searched by Google. This new “feature” is just another reason why users need to be careful what they post online.

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Can Marketing Lessons Be Learned From Weird Al Yankovic?

The Social Media Incubator

This week: Facebook added a new feature to bolster their news service, Weird Al Yankovic provides a great marketing case study, and Google is giving prominent search placement to users. On July 21, Facebook added a new feature that allows users to save articles, videos, links, and even pages, for later reading.

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The Pros and Cons of the Top Web Browsers

The Social Media Incubator

There are four major web browsers that are most utilized: Google Chrome, Internet Explorer, Mozilla Firefox and Safari. GOOGLE CHROME. Pros: Faster page-load times, provides all security features, contains an iOS (iPhone, iPad) browser, extremely fast download and use (primarily for Mac users). So which browser is best?

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4 Concepts Your Online Marketing Should be Ready for in 2015

The Social Media Incubator

Google Plus gone? Google Plus may have seen its brightest days. The man behind the search engine’s social site, Vic Gundotra, stepped down earlier this year; and arguably the best feature offered by the site, Hangouts, is now available as a standalone application.

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How Will We Do Keyword Research Now?

The Social Media Incubator

For years, Google provided marketers with its keyword research tools, free of charge. Search Engine Optimization specialist, Caroline, Melberg , has been recommending the Google Keyword Research Tool for years as a great place to start your keyword research. Everyone else could use the external tool, without needing to be logged-in.

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