Jeff Esposito

AUGUST 8, 2012

Call me old-fashioned, but I’m a traditionalist when it comes to practicing PR. Eye to Eye Relationships Everytime I participate in an online PR chat, you see this question: “what’s the most important piece of advice you can give to a PR pro?” This is a guest post from Elissa Freeman. Easy answer: get to know your media contacts.

Press Release 55

Press Release Conference Fashion Report 55

Jeff Esposito

JULY 11, 2011

One of the biggest and more oft-debated questions in the social space is how much time a company should devote to its social media efforts. The answer to this question lies on your business goals for social media and what want to get out of it.

Social Media 48

Social Media Fashion Issues Consultant 48

Jeff Esposito

JUNE 23, 2011

Over the past few weeks, I have really been questioning what is wrong with PR people. For example if you do fashion PR and your friends and network are all into NASCAR and hunting, what good does a Tweet announcing Coach’s new line of hand bags? Now, I am no journalist or and I’m not going on a rant about communicating with reporters.

Klout 34

Klout Fashion Industry Company 34

Jeff Esposito

DECEMBER 15, 2010

So that can only mean a few things are going to come into high fashion and range in levels of greatness. Being messy can lead to questions about your work ethic and we all know what they say about cleanliness…. However I wanted to share to readers of this site who may have missed it. stacking up the bubbly.

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Meeting Sports Fashion List 32