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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

I’ve put together a list of the ones that I typically use and recommend to others. Just search on something like “fashion blogger,” “foodie” or whatever topic you need and you’re on your way. Plug any URL into Topsy and see who tweeted it and which users were most influential (and which have a blog).

Blogger 196
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4 Reasons the New Google Local Stack Sucks

Navolutions

The Local Stack Hides URLs. Display URLs contain a ton of information for users. It’s easy to find resources on the importance of display URLs for ad campaigns , and if you’ve been following our blog you may have seen ebola.com sell for big bucks. That is, until Google chose to hide it in the local stack.

Google 100
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Old-Fashioned Organic SEO Wins the Day After Google Penguin Update

Bare Feet Studios

Some content management systems allow you to have multiple websites with unique URLs that are all served from the same database (e.g. domains as you like, but better to have a 301 redirect on all but the main URL, whereby the others point to the main URL. I have more free site analyzer tools at the end! Inbound Links.

SEO 79
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10 social sites you might have missed

Direct Marketing Observations

You want to see micropayments in a down n’ dirty fashion? Get your personal profile and custom URL to display your availability, and let others schedule meetings with you (without having to sign up). Though we all read a lot every day, Mitch Joel compiled a nice list of 20 books that you should read. This is it!

Sites 170
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5 Tips for Making a Consistent Social Media Marketing Effort

Mindjumpers

I have put together a list of five basic – but useful – steps, when your business is navigating in social media. 2: Get vanity URLs Start by scooping up vanity URLs on sites like Facebook and Twitter and buy your domain name. Google will list all of your networks, so be representative throughout all of your profiles.

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How Google Finds and Penalizes Advertorials

Bill Hartzer

Back in 2003, when Google was beginning to crack down on paid links, I had a conversation with Shari Thurow about how Google determined, in an automated fashion, whether a website contained paid links or not. But my suspicion is that Google’s filter first identifies the sites and then someone works off a list of some sort.

Google 146
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The Brand’s Guide to Getting Verified on Social Media in 2021

Pixlee

According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.” The check mark verifies that a person actually works for the company that they have listed in their profile. Pinterest .