Ari Herzog

SEPTEMBER 30, 2010

FourSquare. My successes in the publishing, financial services, and fashion industries are the interdisciplinary springboards from which I add value in the functional areas of public relations, strategic communications planning, content development, writing for diverse audiences, and client relationship management. Public Relations.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Convince & Convert

MARCH 16, 2010

In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. FourSquare and Gowalla go Back to the Future The new location-based darlings FourSquare and Gowalla are stealing a lot of the place-based intimacy that originally propelled Twitter. I love Twitter.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

APRIL 22, 2010

Certainly, brand communities like My Starbucks Idea and Fiskateers are successful in this arena – and we’ll soon see many more companies using their Facebook fan pages in this fashion. Social CRM The new telephone. “Social media&# will change customer service more acutely than it will change marketing.

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

SEPTEMBER 23, 2010

I think this is a crucial point because no one is going to argue (at least seriously I hope) that social media is easy or can be automated in any fashion. In the end Todd points out they found a niche there and the space is indeed not ruled by maximum transparency.

Social Media 146

Social Media Strategy Energy Consultant 146

Convince & Convert

SEPTEMBER 21, 2010

Location, Location, Location The biggest story of the event was the widespread usage of presence services foursquare and Gowalla. foursquare has a very interesting new dashboard that shows business owners data about how and when people have checked-in. I’ll write about that soon. Pretty neat theory to think about.

Social Media 126

Social Media Strategy Conference Eventful 126