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Blogging Upstream

Waxing UnLyrical

In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping. Go ahead, Google “women over 40”: fashion and beauty tips… sexiest women over 40… infertility… Oprah’s ‘Project Makeover,’ etc.

Fashion 248
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Four Points to Remember When Adopting a New Social Network

Waxing UnLyrical

Here are some questions to ask yourself as you develop a strategy for social networks, both new and old. This question should not only alter your strategy but could effect whether you’re going to be present at all. However, a fashion or retail company has to be on there because their audience is active and present on the network.

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How Social Media Makes The World A Better Place

Waxing UnLyrical

I’ll start this post with a question for all my readers…. Just like the glitterati from the worlds of fashion and business, we Twitterati are busy seeking the attention of our followers on the Twitterverse. Image: Geoff Livingston via Flickr, CC 3.0. Would you agree that social media is faster than seismic waves?

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17 Words You Must Use in Your Headlines [+Examples]

Writtent Blog

Image Source: Roadsidepictures via Flickr. Example: “Your Winter Fashion Guide” suggests that there are certain clothes and fashion ideas that will directly benefit the reader. What, which, and when are all good terms to use because they are “question” terms. Image Source: Jared Cherup via Flickr.

Examples 111
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So Your Spokesperson Flew the Coop…

Waxing UnLyrical

Image: dkshots via Flickr, CC 2.0. Tarnishing your brand doesn’t have to happen in such a dramatic fashion. Things can go south with a simple question like, “ What about Sam? And why not? • It opens up room for competitor(s) to take the lead. • You lose credibility. Your value proposition is weakened. •

Training 177
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Uncovering The Remarkable In Your Social Networks

Waxing UnLyrical

Image: digitalbob8 via Flickr, CC 2.0. So I asked the question: “What remarkable thing have you done that your social networks do NOT know about you? Image: Shreyans Bhansali via Flickr, CC 2.0. And it’s not just a question of getting to know each other better on a personal level. We think we know them.

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Old-Fashioned Organic SEO Wins the Day After Google Penguin Update

Bare Feet Studios

In general, each of these major updates is to help Google answer real questions from its users. Photo Credit: Penguin Small Group by Antarctica Bound on Flickr. After all, who cares about your site if no one can find it? Would you like to take a class on putting this into action? Please drop me an email and I will keep you posted.

SEO 79