Mindjumpers

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How to Kick-Start Your Content Marketing [Report]

Mindjumpers

A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. The seven steps to follow towards a successful content marketing strategy and program is illustrated in the following figure from the paper: Define what you want to obtain. Go through one step at a time.

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Inbound Marketing Is Rising [Infographic]

Mindjumpers

Inbound marketing focuses on earning, not buying, a person’s attention, which can be done through social media and engaging content, such as blogs, podcasts and white papers. What Happens When Facebook Fans Engage With You [infographic]. Facebook vs. Google+ [infographic]. Why is inbound marketing better?

Web 2.0 227
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The State of Social Media In The UK

Mindjumpers

UK Facebook statistics. Facebook now has a reach of just over 30 million unique users for the UK. 25-34 year olds are now the largest age group on Facebook as we enter 2012, with users under 17 years making up just 5% of the user base. Similar Posts: All You Need To Know About Your Facebook Reach [Study].

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The State of Social Media Marketing– Annual Survey Report

Mindjumpers

The big three social platforms in 2011 were Facebook, LinkedIn and Twitter, with YouTube and blogs following closely. Similar Posts: 2012 Social Marketing & New Media Predictions [White Paper]. How to Drive Business Value with Social Marketing Funnel [white paper]. Click here to download the PDF.

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Using Social Media Monitoring to Improve Your Search Engine.

Mindjumpers

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. You can download the white paper here. Like Mindjumpers, he is associated with Social Marketing Forum.

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Social Business + Big Data = Business intelligence

Mindjumpers

Parts of Big Data are produced via Big Data Applications (BDA) such as LinkedIn or Facebook. I have introduced the white paper on Actionable Social Analytics by Awareness before, but I would like to show a relevant illustration to underline the purpose of SPS in handling Big Data from BDAs: Let the data revolution begin!

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How to Drive Business Value with Social Marketing Funnel [white paper]

Mindjumpers

Tweet Today, a white paper called “ The Social Marketing Funnel: Driving Business Value with Social Marketing &# has been published. At Mindjumpers, we work with Awareness and therefore we are also very happy that we have been able to contribute with our help to develop the white paper.

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