Buzz Marketing for Technology

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Facebook MythBusters

Buzz Marketing for Technology

Would you ever have imagined that your relationship status determines whether or not you're likely to use a Facebook app? And, the common belief is that the more wall activity a person has on Facebook, the more likely they are to send virtual gifts. Tags: Facebook. Me neither!

Facebook 146
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10 Best Posts of 2010

Buzz Marketing for Technology

Is The White Paper Dead for B2B Marketing? – In a recent conversation I was having with the Bloom Group they believe “the practice of publishing white papers must come to a close because of the utter proliferation of white papers, and the poor content contained within so many of them.”.

B2B 209
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Sharing is how you build a Brand

Buzz Marketing for Technology

They spend lots of time building the perfect blog, the perfect Facebook page, the perfect Twitter page but then have no plan for a sustained content creation. The #1 question I get about Facebook Marketing (because of my book Facebook Marketing for Dummies) – is what do I do now after I set up my Facebook page for my business?

Brands 213
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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

This would include eBooks, Research, White papers, etc. Share this on Facebook. Could Facebook become a Lead Nurturing platform? For Awareness I like to use broadly appealing content that can be shareable (the new KISS as I like to call it – Keep it Shareable Stupid). Subscribe to the comments for this post? Tweet This!

Types 255
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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

This would include eBooks, Research, White papers, etc. Share this on Facebook. Could Facebook become a Lead Nurturing platform? For Awareness I like to use broadly appealing content that can be shareable (the new KISS as I like to call it – Keep it Shareable Stupid). Subscribe to the comments for this post? Tweet This!

Types 255
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Social Media Budget Ratio in B2B Marketing

Buzz Marketing for Technology

Take for example your classic white paper. Share this on Facebook. Tags: Advertising Blogging Content Marketing Facebook Inbound Marketing Interactive Marketing Online Advertising Social Media Social Networking. A healthy piece of my SMBR is devoted to listening which will be the topic of the next blog post. Tweet This!

B2B 198
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The 4 P’s to Social Media Marketing

Buzz Marketing for Technology

ex dont list a white paper on YouTube). Share this on Facebook. You need to tell those stories in as sticky a way as possible then package them to be shareable and then spray them in as many social media channels as appropriate for your content. (ex 4 Tell Good Stories. 4 Make them Sticky. 4 Package them to be Shareable.