Pam Moore

NOVEMBER 23, 2020

Social media should not be a band-aid you slap on the side of your business, hoping you can improve your bottom line with more amplification via Twitter, Facebook, Instagram or LinkedIn. In addition the bottom of this blog posts is loaded with helpful resources, templates and white papers for you to leverage in your planning and execution.

Training 78

Training Marketing Consultant Template 78

Pam Moore

NOVEMBER 23, 2020

Social media should not be a band-aid you slap on the side of your business, hoping you can improve your bottom line with more amplification via Twitter, Facebook, Instagram or LinkedIn. In addition the bottom of this blog posts is loaded with helpful resources, templates and white papers for you to leverage in your planning and execution.

Training 78

Training Marketing Consultant Template 78

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Promote white papers / eBooks / reports for lead generation. Here are 20 ideas. Generate webinar registrations.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

AUGUST 3, 2012

Facebook, Twitter (or other similar properties), blogs, user forums, reviews, [and/or] company websites? These might be the places where brands can have the most impact over time, rather than Twitter and Facebook. White paper summary, including actionable recommendations and insights for companies. When/where is that?

Brands 114

Brands Twitter Facebook Research 114

Buzz Marketing for Technology

MARCH 9, 2010

They recently put out a 2010 Budget and Allocations trends document which surveyed the membership to gave you the chart above. As far as the rest of the percentages in the survey I can say I go much heavier on things like webinars and flash demos (which I am counting under corporate website spend). Share this on Facebook.

B2B 198

B2B Social Media Marketing Survey 198

Waxing UnLyrical

AUGUST 2, 2018

Create surveys. Here are three examples: Facebook is best for B2C companies that share short, consumable content (see below) and special offers or discounts for first-time buyers. Think ebooks, white papers and even blog posts. Ask for feedback, ideas and insights. So, talk to your clients! Ask questions on social media.

Content 124

Content Brands Findability Marketing 124

Sprout Social

JANUARY 13, 2021

It breaks down which social media platform it was, what type of content like a post, video or white paper and how often the customer had to interact before the conversion. On Monday, her friend posts on Facebook about some new shoes that they bought with a link to the shoes’ product page. Use link shortening or vanity URLs.

Social Media 95

Social Media Marketing Newsletter URL 95

Webbiquity SMM

FEBRUARY 16, 2016

The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ). White paper and eBook downloads are the top producers of B2B leads, cited by 59% of marketers. The CMO Survey ). 71% said Twitter, while 54% each mentioned Facebook and YouTube. billion in 2014. MediaPost ). MediaPost ).

B2B 110

B2B Social Media Marketing Survey 110

Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. ” white paper. It’s the fault of businesspeople. Not enough.

ROI 138

ROI Social Media Social CRM Survey 138

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. Facebook''s new testing ground is India.

Social Media 167

Social Media Nielsen Press Release News 167

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. …But Facebook Means Consumer Marketing. Facebook – 87%. LinkedIn – 78%. Blogging – 70%.

Report 191

Report Social Media B2B Newsvine 191

Bill Hartzer

JUNE 24, 2009

All attendees of today’s free webinar will receive a free white paper entitled, “Turning Word of Mouth into Sales Now for B2B Companies.&#. Related posts: Research Shows Social Network Users Still Taking Risks Between February and March 2010, Webroot sponsored a survey of. Generated thousands of qualified leads.

B2B 101

B2B How To Technorati Case Study 101

Buzz Marketing for Technology

MAY 26, 2010

In a recent conversation I was having with the Bloom Group they believe “the practice of publishing white papers must come to a close because of the utter proliferation of white papers, and the poor content contained within so many of them.” Kill the white paper!” Share this on Facebook. Tweet This!

B2B 252

B2B eBook Marketing Aggregator 252

SocialFish

OCTOBER 21, 2010

I’ve always evangelized the potential of tools like Facebook and Twitter to create meaningful communities and collaborations, but now realize the true opportunity for all of us who spend our days mixing up cocktails of mission and technology: social tools + people = lives saved. Please send someone to get her out.&#.

Ustream 162

Ustream Wiki SMS Survey 162

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals.

Metrics 100

Metrics How To Discount Analytics 100

Stay N' Alive

JULY 10, 2011

As organizer of Facebook Success Summit , which I presented last year and will be presenting again this year, and organizer of Social Media Examiner, he has a passionate audience that really produces strong and engaging conversations for everyone that his websites and social media properties touch. You probably don’t believe me.

Trends 99

Trends Instant Messaging Review Cost 99

Socialmedia.biz

JULY 23, 2017

Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245

Bare Feet Studios

JANUARY 25, 2011

It’s a decent question to ask, either formally via a survey or informally in conversation one at a time. IT, it might be said, now has some fun stuff to support in terms of unblocking access to Facebook, Twitter, LinkedIn, YouTube and adding blogs to the company’s IT assets. Which ones do your customers use?

Social Media 52

Social Media Smart Phone Trends Policies 52

Buzz Marketing for Technology

JUNE 27, 2008

Our new KM Edge groups on LinkedIn and Facebook. Our Facebook group is smaller, but becoming a fan will let you access KM Edge updates directly from your Facebook account. Our Facebook group is smaller, but becoming a fan will let you access KM Edge updates directly from your Facebook account. Comments (0).

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

Convince & Convert

MARCH 4, 2016

Go through your old blog posts , presentations, and white papers. If you have customer survey data that provides insights into your industry, conveying it as an infographic could be highly effective. When you post the infographic on Twitter and Facebook, always include a thumbnail image and a hyperlink back to your landing page.

Marketing 60

Marketing Statistics Directory Data 60

Sprout Social

JULY 20, 2016

Unlike social networks such as Facebook, Twitter or Instagram where users sign up for a variety of purposes, a majority of LinkedIn users are there for business. You can start by surveying existing content related to your topic or industry on LinkedIn Pulse. When it comes to social media advertising , Facebook is known as the top dog.

LinkedIn 40

LinkedIn Groups Groups B2B 40

Social Media Strategery

MARCH 10, 2009

It’s accomplished through a combination of communication vehicles – blogs, meetings, studies, white papers, presentations, etc. It’s accomplished through a combination of communication vehicles – blogs, meetings, studies, white papers, presentations, etc. The Whole. : The Whole. : The Whole.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Rebekah Radice

JANUARY 9, 2017

And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. According to a survey by Simply Measured , 71% of marketers surveyed cited “Brand Awareness” as their #1 social media objective.

Template 131

Template Templates Social Media Strategy 131

ProBlogger

APRIL 6, 2011

Complete desk research, preparing white papers that pull together audience-specific trends (what they like, where they are, how they communicate, with text, photos and/or videos). Online surveys. Marketers often conduct surveys about their brand, competitors, trends in the market, ideas, and advertising. Conversions.

Blogger 42

Blogger Brands Survey Cost 42

Hootsuite

MAY 9, 2023

It also includes any blogs and articles, white papers, or case studies you publish. A 2020 Statista survey found that for every U.S. Think ebooks, white papers, webinars, and any how-to content you’ve created. Owned content channels can include your: Website and blog. Social media channels.

Tips 98

Tips Content HootSuite UGC 98

ProBlogger

MAY 3, 2012

And when it comes to traffic, there’s a lineup of “usual suspects” to consider; there’s SEO, PPC, blog commenting, Facebook, Twitter, and the list goes on and on. White papers? This guest post is by Danny Iny of Firepole Marketing. If you’re reading this, you probably want traffic. Been there, done that, seen it already.

How To 38

How To Apparel eBook Price 38

Rebekah Radice

JANUARY 9, 2017

And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. According to a survey by Simply Measured , 71% of marketers surveyed cited “Brand Awareness” as their #1 social media objective.

Template 60

Template Templates Social Media Strategy 60

Mindjumpers

NOVEMBER 10, 2011

During the launch stage, almost all company’s focus on setting up the big four : LinkedIn , Facebook , Twitter and YouTube. Stage 2: Management: During this stage, roughly 60% of a company’s efforts are focused on the big four (Facebook, Twitter, LinkedIn , YouTube and additional blogs, or newsletters, if present). Stage 1: Launch.

ROI 244

ROI Social Media Metrics Survey 244

agora pulse

FEBRUARY 20, 2020

By contrast, Facebook ranked seventh, and 47% of those surveyed said they think Facebook is extremely likely to show them deceptive content. You may find that there is not a good ROI on Facebook for your business at all. Does that mean that no businesses should be on Facebook? White papers.

How To 108

How To Social Media Management Policies Social Media 108

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. High-quality white paper reports generated from the platform.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Writtent Blog

DECEMBER 18, 2023

You can find out what your target market wants and needs (for both content and product creation) through surveys, demographic research, forums, and Q&A platforms such as LinkedIn Answers and Quora. You already create a lot of content offline, such as white papers, brochures, catalogs, spec sheets, and other sales and marketing literature.

Tips 98

Tips Content Press Release Marketing 98

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Its collaboration like never before and every CEO in IBMs recent survey of 765 global CEOs reported the lack of collaboration as a core problem holding back the growth of their companies. Why Microsoft Should Bring Facebook-like Look to SharePoint. src = [link]. }. Webcasts |. Podcasts |. Newsletters |.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Convince & Convert

APRIL 2, 2013

Don’t stop at press releases and bylines – use them to create infographics, eBooks, podcasts, white papers and other pieces of content. Just launch a press release with survey results? Just launch a press release with survey results? See an example of this kind of content here. Write a case study?

Press Release 147

Press Release Strategy scribd Marketing 147

Oktopost

JUNE 9, 2020

And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. Building Trust.

B2B 144

B2B Survey ROI Metrics 144

Keyhole.co

FEBRUARY 17, 2023

There are so many ways, such as conducting surveys and asking people about their preferences. Use all the social media platforms like Facebook, Instagram, TikTok, Twitter, LinkedIn, and YouTube to connect with your followers. See here how Whirlpool responds to its customer complaint on its official Facebook page.

Strategy 52

Strategy Brands Discount Hashtag 52