Oktopost

JULY 30, 2020

Between January and April 2020, the number of brands running webinar ads has more than doubled from 223 to 463. This means webinars are now mainstream even with the most traditional of industries. Actually, forget about industries, webinar and online meeting software like Zoom and others are even being used for family gatherings.

B2B 98

B2B Platform Price Software 98

Jon Loomer

MAY 19, 2016

As discussed a few weeks ago , I’ve realized that while my content is intended for advanced Facebook advertisers, many of those who read these pages or receive my emails are actually beginner or intermediate advertisers. Based on a person’s performance on the quiz, I’d funnel them to the appropriate webinar.

Advertising 120

Advertising Facebook Training News 120

Pam Moore

SEPTEMBER 26, 2017

They will decide within a matter of 8 seconds if they are going to stick around on your website, LinkedIn profile or Facebook page… or not. It's how you smile at them, how you respond to their comments, tweets, posts on your Facebook page… or ignore them. Register for the webinar now. It's how you make them feel.

Brands 164

Brands How To Training Small Business 164

Pam Moore

SEPTEMBER 18, 2017

Register for my free webinar “Content that Converts” . You need to create your own content strategy that supports your business and marketing goals. It's easy to sit on Facebook, Periscope and Instagram live streams and listen to people teach you how to do brand storytelling and hustle 24/7. Date: September 21st .

Content 162

Content Training How To ROI 162

Pam Moore

AUGUST 14, 2017

Register now for a free live online training webinar event on Thursday, August 17th for some immediate relief! Free Irresistible Content Curation and Creation Training Webinar – Here is What you will learn: . Register for the webinar now! . Time: 2:00 pm et. Want the blueprint for social marketing success right now?

Curation 156

Curation Training Content Small Business 156

Pam Moore

NOVEMBER 29, 2017

I am hosting a training webinar to help you learn the influencer marketing trends for 2018 and understand how you can integrate influencer marketing into your business and marketing strategies and plans for 2018. On this free webinar I will be sharing with you the exact same methodologies we use with our agency clients big and small.

Influencer 160

Influencer Training Marketing Small Business 160

Pam Moore

APRIL 3, 2018

You are overwhelmed with the latest Facebook changes and feel like Mark Zuckerberg owes you something. I am hosting a free webinar to help you develop a profitable social media plan that delivers real business results. Grab your Seat -> 7 Steps to Develop a Profitable Social Media Plan and Strategy . Webinar Details: .

Social Media 164

Social Media Strategy How To Training 164

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? billion monthly active users that Facebook proudly supports. residents use Facebook several times a day? On average, users access Facebook eight times per day. The power of Facebook for businesses big and small in 2018 is real.

Facebook 166

Facebook Marketing Training Template 166

Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Facebook wants your content to do more than just inspire and appease your audience.

Feed 164

Feed Feedly News Tips 164

Convince & Convert

MAY 7, 2013

Following is a step-by-step list of how to host a memorable, interesting, and useful webinar. For instance, we did a webinar about Google analytics. Set up the webinar with your provider ( brightTALK , GoToWebinar , Adobe Connect , and WebEx are some of the favorites) and grab the registration link they provide.

Hosting 160

Hosting URL Newsletter Analytics 160

Pam Moore

SEPTEMBER 27, 2017

Behind every branded corporate Twitter avatar, Facebook page, LinkedIn group and Instagram profile is a human being. It was a human being who wrote the copy being tweeted or posted to Facebook. Take a listen to episode 235 of the Social Zoom Factor Podcast for 5 Top Reasons You NEED a Personal Branding Strategy and Plan.

Strategy 167

Strategy Brands Avatar Training 167

Jon Loomer

MAY 5, 2016

The majority of marketer complaints regarding Facebook ad performance can be traced back to a lack of creativity. We need a strategy to pull apart these layers. Let’s take a closer look at the problem as I face it, and the two primary ways that I am attacking it to create an effective Facebook ads funnel.

Strategy 126

Strategy Facebook How To Advertising 126

Jon Loomer

MAY 2, 2022

So, here are a few of the specific strategies that I use… Confirmation Pages. I create an audience for people who opted-in to my free webinar during the past 30 days. The post Ways That I Use Facebook Website Custom Audiences Based on Specific Pages appeared first on Jon Loomer Digital. It was an old habit.

URL 198

URL Facebook Training Examples 198

Jon Loomer

JANUARY 21, 2020

One of a Facebook advertiser’s primary goals is to generate quality leads. Today, I’m going to walk through how to use Facebook Messenger ads to generate leads. This strategy isn’t for everyone. Facebook will then show your ads to people most likely to generate leads. Under Optimization, select Leads.

Facebook 218

Facebook How To Real Estate Template 218

Jon Loomer

OCTOBER 7, 2020

Video is big on Facebook. Not only is video popular and engaging, but Facebook prioritizes it in news feeds. If you’re utilizing videos, you need to create Facebook video engagement custom audiences. Of course, this only involves Facebook or Instagram videos (not YouTube, Vimeo, or any other platform). Strategies.

Engagement 207

Engagement Video Facebook How To 207

Jon Loomer

SEPTEMBER 30, 2020

Facebook reports on conversions that occur as a result of someone seeing or clicking on your ad, rather than a simple click to immediate conversion. Facebook is changing conversion attribution by phasing out the 28-day window on October 12, citing privacy initiatives. Doesn’t volume assist Facebook with optimization and delivery?

Facebook 212

Facebook Privacy Advertising Report 212

Jon Loomer

MAY 12, 2021

We were first warned about iOS 14 and how it would impact Facebook advertising in 2020. You are likely seeing messages from Facebook about your custom audiences shrinking. If someone opts out of iOS tracking, Facebook will receive the highest ranking event from a given visit. Now that Apple has launched iOS 14.5

Advertising 217

Advertising Facebook Aggregator Eventful 217

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. These changes impact every business, brand and publisher using Facebook for business purposes. You need to do your research and get the facts.

Feed 167

Feed Feedly News Facebook 167

Oktopost

SEPTEMBER 22, 2021

But what if you could get more out of your current organic social media marketing strategy by using the power of paid ads and sponsored content instead? . If you haven’t already, you should consider joining the 72% of other B2B marketers who have experienced faster results using a paid social media marketing strategy.

B2B 136

B2B Social Media Strategy LinkedIn 136

Ignite Social Media

SEPTEMBER 4, 2019

With initial 2020 marketing planning discussions in motion, it’s important to look at industry trends that may impact your social media marketing strategies and tactics. Facebook’s Ad Offering is Less Focused on Engagement, More Focused on Conversion. Increased Priority on Private Messaging and Facebook Groups.

Trends 146

Trends Facebook CPM CPC 146

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in a customer marketing strategy doesn’t mean you’re taking away from building brand awareness. What is customer marketing?

Strategy 123

Strategy Brands Content UGC 123

The Realtime Report

MARCH 2, 2017

How To Make Webinars Effective For Hot Lead Conversion By Mohammad Farooq. Webinars are an important component of any content marketer’s strategy. This is clear because over 60% of marketers use webinars in their marketing efforts. A robust digital marketing strategy consists of six key stages.

Conversation 70

Conversation How To Software Analytics 70

Keyhole.co

FEBRUARY 23, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Tailor your measurement strategy to your goals. Once you’ve rounded up some common industry metrics, integrate these measurement strategies into your own business plan.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Oktopost

JUNE 20, 2018

In January 2018, Mark Zuckerberg announced a dramatic change to the Facebook algorithm, transforming the way brands reach, engage, and grow their audience. This has led many B2B marketers to wonder: is Facebook dead?

Facebook 79

Facebook B2B Team Engagement 79

Keyhole.co

FEBRUARY 29, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Tailor your measurement strategy to your goals. Once you’ve rounded up some common industry metrics, integrate these measurement strategies into your own business plan.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Stay N' Alive

JUNE 20, 2013

I''m proud to announce the launch of my newest book, the 2nd Edition of I''m on Facebook--Now What??? Jason Alba, my original co-author of my first book, I''m on Facebook--Now What??? We''re going to kick this off with a big, hour and a half webinar on Thursday, June 27th. of I''m on Facebook--Now What??? Go do it now!

Facebook 99

Facebook Buy Review Eventful 99

Jon Loomer

DECEMBER 29, 2021

Monthly Webinar Strategy. Especially if reboot monthly webinars… I know that if I get my monthly webinars going again, my list will grow faster. In order to multiply my email list growth, I’m bringing back free monthly webinars. They are strategically two weeks after the free webinars.

Training 196

Training Publishing Process List 196

Jon Loomer

FEBRUARY 24, 2021

There’s a lot of chatter in the world of Facebook advertising right now. Facebook’s made a lot of changes over the years. Based on Facebook’s Attribution Setting alone, you may see fewer conversions reported, particularly if you’ll typically see conversions outside of 7-day click. Look, I get it.

Advertising 216

Advertising Facebook How To Privacy 216

Jon Loomer

OCTOBER 7, 2020

Video is big on Facebook. Not only is video popular and engaging, but Facebook prioritizes it in news feeds. If you’re utilizing videos, you need to create Facebook video engagement custom audiences. Of course, this only involves Facebook or Instagram videos (not YouTube, Vimeo, or any other platform). Strategies.

Engagement 148

Engagement Video Facebook How To 148

Pam Moore

OCTOBER 29, 2017

You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. So, you login to the Facebook ad manager or Facebook power editor and spend the next hour setting up your campaign. How could Facebook not approve your ad? Use of the Facebook brand assets.

Policies 167

Policies Advertising Facebook Guidelines 167

Pam Moore

OCTOBER 1, 2017

Not Facebook. Organic reach is dwindling to zero for brands and marketers who don't have a solid marketing strategy that encompasses social, digital, content, and measurement all centered around their target audience. Why an audience first marketing strategy is required. Not Instagram. Not LinkedIn. Not Twitter. Not YouTube.

Strategy 166

Strategy Marketing Training Small Business 166

The Realtime Report

AUGUST 6, 2012

The data is based on an analysis of 10,000 social marketing campaigns that ran on Facebook over the past 9 months. Wildfire looked at the top performing 10%, belonging to just under 700 brands, to identify 6 key strategies that top-performing brands use to achieve higher levels of fan engagement.

Research 194

Research Engagement Strategy Facebook 194

Sprout Social

JULY 13, 2022

You just need to gut-check your strategy against the right data. These statistics will help you tailor your social strategy to the European market so you can remain on message across the pond and beyond. You can have the best social media strategy in place but without enough staffing resources, it’s going to be difficult to pull off.

Social Media 99

Social Media Strategy Statistics Trends 99

Ignite Social Media

APRIL 13, 2018

With the increased buzz around chatbots, messenger apps, and artificial intelligence, many marketers are beginning to feel the pressure of establishing a chatbot strategy that both lives up to customer expectations and makes marketing sense for their particular business. Chatbot Strategy Consideration #1: What Customers Want from Chatbots.

Strategy 98

Strategy Privacy Upcoming Class 98

Sprout Social

APRIL 19, 2022

Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. The inbound marketing strategy connects channels like your website, social profiles and CRM. Conversational marketing and social media: How to adapt your strategy. What is conversational marketing? Helpdesk integrations.

Conversation 100

Conversation Strategy Social Media Marketing 100

Jon Loomer

SEPTEMBER 30, 2020

Facebook reports on conversions that occur as a result of someone seeing or clicking on your ad, rather than a simple click to immediate conversion. Facebook is changing conversion attribution by phasing out the 28-day window on October 12, citing privacy initiatives. What Does This Mean? How Will This Impact Your Advertising?

Facebook 147

Facebook Privacy Advertising Report 147

Pam Moore

MARCH 4, 2018

Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? Creating mass amounts of content is not a sound strategy to get your content read, watched, or listened to. What if I told you there is no magic easy button? Need more help? Give us a shout and let's get to work!

Feed 165

Feed Feedly News Social Media 165