Janet Fouts

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Marketers are freaking out about Facebook

Janet Fouts

By now you’ve probably heard the recent announcement from Mark Zuckerberg about engagement on Facebook. ” “By focusing on bringing people closer together — whether it’s with family and friends, or around important moments in the world — we can help make sure that Facebook is time well spent.”

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Is Brand Engagement Over on Facebook?

Janet Fouts

The news about Facebook lately has been pretty grim. Cost: We see Facebook ads with a typical CPE (Cost Per Engagement) of between $0.29 But cost per engagement is defined by Facebook as “The average cost per action related to your Page’s posts as a result of your ad.” IF you search for products on Facebook.

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Facebook- FBML or iFrames?

Janet Fouts

Everybody is talking about the deadline on March 11 when Facebook will no longer allow users to add new FBML applications to their Facebook page. Besides, if you’re not a coder, or don’t have one working for you, it can be a bit daunting to create a Facebook application and the code for the iframes yourself.

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Good Comes First – @marksbabbitt on #MindfulSocial

Janet Fouts

Employees are no longer satisfied with the autocratic leadership and stilted engagement strategies that used to be the norm. The massive disruption we’ve been through the last few years has caused a paradigm shift in how we live and work. Followers also find Mark’s advice in Entrepreneur, Inc., Forbes, and many other publications.

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Finding Your What – Brant Menswar on #MindfulSocial

Janet Fouts

Black Sheep- Unleashing the Extraordinary, Awe-Inspiring, Undiscovered You , he unveils a strategy anyone can follow to locate and define those values that give you the WHAT you need to unleash your own black sheep?the Facebook: www.facebook.com/brantmenswar. the five core values that make you who you are?to to empower your life.

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There Is No Free Social Media For Business

Janet Fouts

Businesses tout their understanding of the value of social currency and especially small business, for whom the playing field was leveled online by the accessibility of social sites like Twitter and Facebook. Facebook and Twitter are now publicly traded, and they have shareholders to please. Can you make money?

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PRPD Panel re-cap

Janet Fouts

I was invited to moderate a panel on social media strategy at the Public Radio Directors Association ( PRPD ) conference in Denver. The panel was about creating a social media strategy. Both stations are active on Facebook, which seemed to be much more popular than Twitter with most of the stations I talked to at PRPD.