Waxing UnLyrical

MARCH 6, 2012

When you blog, tweet, or post to Facebook, do it in a natural rhythm, not an imposed one. The Serious Goings-On Behind The Social Networking Scene. Because of it, I felt reassurred that the Smart Professional would fall within the same patterns in real life. Don’t mistake consistency with routine.

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Waxing UnLyrical

JANUARY 8, 2013

Whether you want to go for coffee, meet a friend or keep yourself posted on your friends’ birthdays, Facebook is where today’s generation updates each other by sharing the minutest details of their lives on the platform. What do you think: will Facebook ever successfully bridge the gap between employers and employees?

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Yammer Facebook Travel Engagement 262

Waxing UnLyrical

JANUARY 31, 2014

Friday Funny: Why Don’t They Like Our Facebook Page? Twitter Facebook Google+ LinkedIn Friday Funny: Why Don’t They Like Our Facebook Page? Shonali Burke Social Media cartoon facebook friday funny Sean R. Nicholson social networking' … Shock and awe, eh? Happy Friday!

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Waxing UnLyrical

NOVEMBER 20, 2012

After surpassing 1 billion users this past month, Facebook has become an institution that appears to have some staying power. But there is a lingering issue that threatens Facebook’s dominance even more than advertising revenue and stockholder discontent. I’m a grown-up and I’m on Facebook. And so is my mom.

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Waxing UnLyrical

OCTOBER 24, 2012

Facebook has been struggling since its IPO in May. Facebook was not initially built to monetize; it was built to go viral. Unlike Google, I am not on Facebook to look for products, hence I’ve never clicked on a Facebook ad. Networking. Guest post by Kate Endress. Cutting through the crap.

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Waxing UnLyrical

MAY 20, 2012

The biggest news in the history of social media took place Friday when Facebook had its IPO, becoming the biggest social name ever to join the public market. Its $108 Billion offering came in as the 3rd largest ever (behind Visa and Enel), so the day was significant not only for social media types but also for market watchers.

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Waxing UnLyrical

JULY 19, 2011

But the ability to put people in them is not a big enough draw for me to entirely abandon Facebook if only a small number of my contacts set up Google+ profiles. are all still over at Facebook. And, more importantly, the audience my organization is trying to connect with is still on Facebook. So my focus is there. G+ is work.

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Waxing UnLyrical

JANUARY 6, 2012

Just thank Facebook, because I found all these on that 600-lb gorilla social network. I don’t know if that says something about Facebook, me, or the people I hang out with over there. Thank you, Facebook. Seeing as how it’s Friday, I figured I’d help you goof off a little today. Happy Friday!

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Waxing UnLyrical

MAY 2, 2017

The best sales people in the world will tell you that “networking” isn’t just about gathering business cards at an event and then adding those contacts to your email list, which is essentially what one is doing when blanket-connecting on LinkedIn (or any social network). That is not a network.

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Waxing UnLyrical

MAY 23, 2014

Twitter Facebook Google+ LinkedIn Friday Funny: Truth in Social Media. Shonali Burke Social Media cartoon friday funny Sean R. Nicholson social networking' She also loves ABBA, bacon, cooking, dogs, and Elvis. Wouldn''t you like to be in her kitchen?

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Waxing UnLyrical

FEBRUARY 21, 2014

Twitter Facebook Google+ LinkedIn Friday Funny: Social Media Complexity. Shonali Burke Social Media cartoon friday funny Sean R. Nicholson social networking' She also loves ABBA, bacon, cooking, dogs, and Elvis. Wouldn''t you like to be in her kitchen?

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Waxing UnLyrical

SEPTEMBER 19, 2012

The social network, as most of us think of it, is nothing more than the likes of Facebook or Orkut, among others. But to the world at large, it’s not just about Facebook (or the related movie), but a community that has been built over the years around a common interest or topic.

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Waxing UnLyrical

JULY 31, 2013

It’s only after decades that we’re beginning to play to digital’s unique properties, moving away for example from folders towards search and discovery, and away from email towards enterprise social networking. I think much the same can be said of social business. Attenzi – A Social Business Story.

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Yammer Microsoft eBook Case Study 209

Waxing UnLyrical

FEBRUARY 26, 2013

Have you ever wondered what compels people to share content on their social networks? Two social accounts cross in the night , and a re-tweet or Like is born – why is that? Facebook insists it has the answer: write better content. This was despite the fact that my critiques were apolitical.

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Waxing UnLyrical

JULY 15, 2017

It’s *the* business social network to have a presence on, right? She is also the founder of The Social PR Virtuoso® , which provides online, on-demand training that helps you unleash your inner Social PR superhero. Twitter Facebook Google+ LinkedIn My Two-Step Secret to Making LinkedIn Your Beeyatch.

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Waxing UnLyrical

JUNE 21, 2012

It’s a terrific way to post to a number of social networks, schedule posts and listen in on what’s going on, either by creating dedicated searches or creating streams of Twitter lists you’ve set up. You can syndicate your blog posts to Facebook via your RSS feed. HootSuite. And this fits the bill.

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Waxing UnLyrical

MAY 12, 2011

I’ve lost count of how many responses I got via Twitter (thank you Jen Zingsheim for rescuing me from Facebook-search-hell). countless times on Twitter and Facebook, and I confess to using far too many smiley face emoticons in SM. “ And I must give credit to Donna Vincent Roa for suggesting the title of this post.

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Waxing UnLyrical

NOVEMBER 2, 2011

Social networks are great for business. It is understandable, then, why business owners are flocking to set up shop on social networks and sometimes forgoing the building their own websites in favor of a social network presence. Is a Facebook page really worth more than your own website?

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Waxing UnLyrical

MAY 13, 2019

Now on to: 5 Simple Ways SMBs Can Ace Social Listening. Become Socially Active. Don’t put off joining Facebook until your cousin calls you to inform you your business is being called out on Facebook. Create social media accounts on networks your target audience use. Fast Retailing. Hindustan Unilever.

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Small Business Pharmaceuticals HootSuite Startup 216

Waxing UnLyrical

JUNE 27, 2014

The socnet I’ve been turning to for my personal edification and jollification, surprisingly, is Facebook. So back I went to Facebook. I suppose I did this because of the primary social networks, my personal Facebook circle is the one I’ve kept tightest rein on. For a while I just went dark.

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Waxing UnLyrical

APRIL 12, 2018

We do content marketing and social media and paid Facebook ads and native advertising and email marketing and media relations and influencer relations and contributed content. That means the following: *In paid media , you understand how the Facebook pixel works and how to create custom audiences. We’re all communicators.

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Team Influencer Case Study Industry 213

Waxing UnLyrical

APRIL 22, 2013

Especially in the last few weeks I’ve seen a lot of vituperation online about how digital platforms and social networks, with Twitter being called out frequently, should and shouldn’t be used. Twitter Facebook Google+ LinkedIn Three Random Thoughts on April 19, 2013. Based in the Washington, D.C.,

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Waxing UnLyrical

MAY 2, 2014

There is an entire #teamsuzy brigade on Facebook (that’s where I tend to spend the little “social media” time I have these days) that has been rooting for her, and continues to cheer her on… and many of you are a part of it. Through Facebook. This is not an ode to Facebook. Based in the Washington, D.C.,

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Communities Community building Insurance Consultant 262

Waxing UnLyrical

MARCH 31, 2019

Like, for example, that script that suggests the best time to post on Facebook or send your email. In fact, I have seen brands like BMW parse their social advertising by zip code and optimize content and channel (Pinterest or Instagram or Twitter or Facebook). Can AI Improve PR?

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Analytics Influencer Issues Metrics 164

Waxing UnLyrical

MARCH 3, 2014

The Serious Goings-On Behind The Social Networking Scene . Why: In this oldie but goodie from the WUL vault, Shakirah Dawud shares how being personable on social media can lead to strong business relationships. Twitter Facebook Google+ LinkedIn Monday Roundup: Being Personable. Becoming your own Best Friend.

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Consultant Flickr Resources Communities 200

Waxing UnLyrical

APRIL 11, 2011

Social media talking heads and agencies will use fancy numbers because they look impressive, and it benefits their businesses. Social networks will also do the same, partially to attract news coverage, members, and investors. In April 2010, Facebook had a statistic that said users spend 55 minutes each on the site per day.

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Social Media How To Hubspot Compete 212

Waxing UnLyrical

JUNE 15, 2015

Measurement in #PR – Social Network Analysis. Why: Some top-line thoughts from Alex Sévigny on social network analysis. No One Puts Social (PR) In a Corner. Twitter Facebook Google+ LinkedIn Monday Roundup: the #IABC15 (IABC World Conference) Edition. Why: Because I made Venn diagrams!

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Conference Diagrams Journal Consultant 100

Waxing UnLyrical

SEPTEMBER 26, 2012

While some assume the name connotates free media, in reality it often means the organization deploys agencies, PR and social media staff to garner earned media. Owned is when a company acts like a media organization and publishes its own content, on its site, in print or on social networks.

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Waxing UnLyrical

DECEMBER 19, 2012

That reconnecting with my former classmates will be tough, though many, many of them have been nothing but warmly welcoming, at least as evidenced by their Facebook posts. So while you may see me on social networks here and there, you won’t see me on WUL until January. Based in the Washington, D.C.,

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iPad Consultant Flickr iPhone 194

Waxing UnLyrical

DECEMBER 4, 2010

Blink The thing with social networks, particularly one such as Twitter, is that the streams move so fast, you barely notice someone’s absence. – is this: if we are going to use social networks to build influence as a way to achieve organizational goals, we have to use them the way they’re meant to be used.

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Waxing UnLyrical

OCTOBER 6, 2011

But numbers are not only more precise, sometimes they tell surprising stories, like the rapid rise in Facebook users who are female and older (grandmothers looking at photos of their grand babies). Don’t assume that social media comprises just Twitter, Facebook and maybe LinkedIn. Start the conversation as soon as possible.

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Social Media Platform Tips MySpace 203

Waxing UnLyrical

JULY 10, 2013

“Now that we have social media, how about replacing that with a Twitter pitch?” ” With the increasing use of social media platforms like Twitter and Facebook, communications professionals like us can also explore pitching stories to the media on Twitter in 140 characters , right? No longer a matter of choice.

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Twitter Press Release Social Media Industry 222

Waxing UnLyrical

NOVEMBER 30, 2012

But what if you could connect with your doctor using social media ; asking for advice via a quick Twitter or Facebook message? Attending the session “A Dr, Patient & Insurer Walk into a Social Network“ at SxSW last year really opened my eyes to the social media obstacles healthcare professionals face.

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Health Care Social Media Insurance Education 279

Waxing UnLyrical

MARCH 18, 2013

They include tips on how to get set up with , and use smartly, a social network I still love. Twitter Facebook Google+ LinkedIn 18 Tweetable Twitter Tips for Newbies. Trying to figure out Twitter back in the day was bad enough; can you imagine what it’s like these days? Based in the Washington, D.C.,

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Tips Twitter Avatar Real Estate 277

Waxing UnLyrical

AUGUST 24, 2015

If you want to compete in today’s fast paced business environment, you have to be social. But just simply being active on Twitter, Facebook, and all the rest is never enough. How can you track your social media efforts to ensure that your strategy is up to par? 5 Social Media Metrics You Can Stop Tracking Yesterday.

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Metrics Social Media B2B Consultant 100

Waxing UnLyrical

OCTOBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Let Your Freak Flag Fly October 6th, 2010 Tweet This is a guest post by Narciso Tovar This past week, I gave a presentation to the Dallas IREM group about the importance of giving social media a second look.

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Waxing UnLyrical

JUNE 4, 2014

Now, there are all kinds of devices that allow individuals to put pictures up without having to make comments or even bring up their own social networks. Pic-N-Post has already revolutionized weddings and parties; now, it’s changing the game for hotels, convention centers, special events, restaurants, and more.

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Content UGC Community building Hotels 253