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15+ social media platforms your customers are using in 2021—and why you should be using them

Sprout Social

Rather than employ the spray and pray method, identifying which social media platforms a brand’s customers use is a more effective way to connect with one’s target audience. According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands.

Platform 114
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2014 World Cup: Social Media Campaign Round-Up

The Realtime Report

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. Here are some of the brands that created tons of social media buzz during the month-long tournament: Adidas . million conversations across Twitter, Facebook, blogs and Tumblr. Adidas reported 5.8

Campaign 176
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The Best Job in Social Media

Convince & Convert

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. How did you get involved in social media?

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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

The London 2012 stats – showing engagement across 77 digital products - were compiled by Alex Balfour, the head of new media for London 2012. Social media played an enormous role in driving traffic and engagement: 66% of web traffic (to London2012.com) London 2012 on Facebook, Twitter and Beyond.

Mobile 182
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You Suck! So I Unfollowed You On Twitter!

SocMed Sean

For those of us who take social media seriously, it’s not a game. In fact, for me I make my living from social media and I take it very seriously. a good sport about it, though. Share this on Facebook Tweet This! Share this on LinkedIn Share this on Tumblr Share this on del.icio.us

Twitter 247
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Social Media Marketing Guide: Facebook

Little Web Giants

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. In today’s post, Facebook. As a result, I am winning a trip to the SMX Social Media Marketing Conference. billion ( Facebook ). Monthly Active Users.

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Welcome To The One Screen World

Twist Image

Don''t believe me, speak to somebody who is currently sporting Google glass. In the Newsweek article, Instagram Will Take Facebook Into the Mobile Age (April 16th, 2012), journalist Dan Lyons so appropriately wrote: "The Internet was all about websites. digital media. media executive. social media.

iPad 105