The Social Media Incubator

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Gallup Poll: Social Media Doesn’t Influence Purchases

The Social Media Incubator

Are consumers really influenced by content they see on social media? Gallup released a recent poll that suggests a majority of users aren’t influenced by social media to make purchases. Consumers do not consciously recognize the influence of social media on any purchases they make.

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Prioritize Your Social Media

The Social Media Incubator

Social media for your business can be the same way. If your business is on social media, it can be a struggle to determine which platforms could be best for you in the long run. CEL helps many clients determine how, or if, social media can be a player in their integrated marketing strategy.

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CVS Sets Example For Social Media Strategy

The Social Media Incubator

. “As a health care company, it’s time for us to take a stand and to put our customers, colleagues and patients on a path to better health,” the company said on their Facebook page. They saw more than 10,000 comments on their Facebook post , and without hesitation, responded to nearly all of them. Word spread quickly.

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How Often Should You Post Social Media Updates?

The Social Media Incubator

One question that business owners new to social media ask us often is this one: How often should I post status updates to my social media accounts? Keep in mind that all social media is different. Facebook and Twitter are very different from Google+ and LinkedIn. Facebook is a little different.

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Tips for B2B Social Media Engagement

The Social Media Incubator

When you talk about having a social media strategy , social media engagement is a crucial part to any online marketing strategy. Social media engagement can be difficult from a B2B marketing standpoint. Social media posts shouldn’t be used as a sales pitches. Listen and respond.

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Social Media Facts for Business Owners

The Social Media Incubator

“‘ I can see how social media will work for <fill in the blank … a company not like mine>, but it certainly won’t work for MY type of business!’ Today the reality is, your potential customer is spending time on social media. 70% log in once a day. 70% log in once a day.

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Facebook Identity commenting | The Social Media Incubator™

The Social Media Incubator

Social Media Strategist Caroline Melberg spells out the steps to take when you need to change your Facebook identity: So let’s say Jane Doe is an administrator of the “Pretend Company&# page on Facebook. One of the mysteries of Facebook, solved. Tagged as: admin facebook , branding , C.E.L.

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