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Nobody Comes Close To Beating (Or Even Touching) Facebook When It Comes To Social Media Referral Traffic

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Denys Prykhodov / Shutterstock.com If one of the goals of your social media marketing efforts is referral traffic to your web assets, I hope you’re not ignoring Facebook. Facebook'

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Explaining Social Media Marketing To My Mom

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If it wasn’t hard enough explaining social media in general to my mom, having to explain my job in social media marketing was an even bigger banana to peel. And then I came at her with the mother of all break-downs: Social Media Marketing 101. See mom, social media isn’t just a toy; it’s a tool.

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#ALSIceBucketChallenge & Social Media: 3 Must-Reads

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By now, I’m sure many of you have seen several ALS Ice Bucket Challenge videos come across your Facebook News Feed. Check out these three must-reads to learn more about this social media phenomenon.

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Halloween & Social Media: 5 Must-Reads

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Three Frightfully Fun Examples of Brand Generated Halloween Social Media Content By Jessica Gioglio In celebration of this spooktactular holiday, we’re skipping the tricks and going right to the treats. From Facebook, to Twitter, Vine, Blog Social Media' Check out these five must-reads for inspiration.

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Hurricane Sandy & Social Media: 5 Must-Reads

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When a natural disaster strikes, social media sites are is often the first place people go to find, and share, information. Here are 5 must-reads on Hurricane Sandy and social media. Facebook, Twitter abuzz with Sandy chatter, photos. Hurricane Sandy Showing Social Power Of Instagram.

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The Personal vs. Brand Approach To Social Media

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The way we approach social media from an individual and brand perspective are two very different things. While companies often use every platform possible to interact with their customers, the approach I take on my personal accounts is to utilize social to communicate, crowdsource, and collaborate.

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Social Media Horror Story With A Happy Ending

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Today’s article is a guest post by Dennis Yu, an international speaker and author on search engine marketing and Facebook marketing. Dennis is also Chief Executive Officer of BlitzMetrics – creating awesome Facebook dashboards that show how you stack up against your competitors. The Oracle Debacle.