Buzz Marketing for Technology

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RSS Reading Habits

Buzz Marketing for Technology

I use a RSS reader and read feeds because it is part of my writing process. Lately, my RSS reading habits have changed. My RSS reading is mostly information gathering or browsing. this was done in 2002, prior to Facebook and the explosive growth of blogs, etc.). Photo by Lynetter. Finding ???Looking Transacting ???Using

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5 Tips for Optimizing your Facebook Marketing

Buzz Marketing for Technology

One of the great things about the Facebook platform is that it provides you access to a large audience of over 200 Million people worldwide at a low cost. Have a Strong Presence A Facebook presence, like a website, is a fundamental tactic and should be on everyone’s list of must haves for social network marketing.

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Time to Replace your Online News Room with Facebook!

Buzz Marketing for Technology

But recently after writing Facebook Marketing for Dummies (due out in September by Wiley) it occurred to me why would I ever pay for that if I can create the same thing on Facebook for FREE! Tags: Facebook social media. Think about it.

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Ideal Customer Persona – made with Social Data

Buzz Marketing for Technology

I discussed how you can do this for FREE with Facebook in a prior post called Generating a Buyer Persona with Facebook Advertising but unfortunately you do get what you pay for. Some advertising agencies charge you hundreds of thousands of dollars to create what they call the “ideal customer persona”.

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Spend More Time Planning your Content Strategy!

Buzz Marketing for Technology

Because of my new book, Facebook Marketing for Dummies (Wiley), which is launching next week - I have been getting a lot of emails and questions from my readers that are very focused on launching their Facebook and Twitter presence. Tags: Facebook social media Twitter Content Marketing.

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What’s your Social Media diet?

Buzz Marketing for Technology

A typical day starts at 6am with answering the new email that came in over night and then some morning reading in my RSS reader (see photo of this mornings Google Reader). Share this on Facebook. My advice would be don’t let Google Reader (or any social activity) over run your life – remember you are in control! Tweet This!

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The Perfect Storm in Customer Service

Buzz Marketing for Technology

Share this on Facebook. Tags: Customer Support Interactive Marketing RSS Social Media Support. Also if you are interested in checking out my new book Social Media and the Contact Center you can sign up for a free copy here. This is a special limited time offer for my readers as we wait for the book to be published at the end of April.

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