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15+ social media platforms your customers are using in 2021—and why you should be using them

Sprout Social

With more social platforms than ever before to choose from, brands are faced with a tough question: where should they show up? In the eyes of the consumer, all social platforms are not created equal. 78% of consumers follow brands on Facebook. Why you should be on Facebook. Key Stats: Over 2.8 billion global active users.

Platform 118
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Facebook and hashtags: at long last

Sherrilynne Starkie

Facebook has introduced the use of hashtags ! This week, Facebook announced rolled out a series of features that surface some of the interesting discussions pe ople are having about public events, people and topics. Related posts: Facebook news today. Facebook graph search and your privacy. Related articles.

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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity SMM

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Two-thirds of Facebook users (66%) get news on the site.

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Where’s Social Media Going in 2014?

Mindjumpers

In 2013 we’ve seen a huge growth in visual platforms; Instagram, Vine, Snapchat, Tumblr, Buzzfeed and especially Pinterest have all gained millions of followers. Furthermore, less visual platforms such as Facebook and Twitter have made pictures larger and more visible. Larger Pictures in Facebook Page Link Posts.

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14 types of social media every marketer should know

Sprout Social

Microblogging platforms. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat. Platforms like Instagram, which has more than 1 billion monthly active users , have made it easier than ever before to curate and share photos and images. Examples : Clubhouse, Twitter Spaces and Facebook Live Audio Rooms.

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Social Networks See Majority of Traffic Coming From Mobile

The Realtime Report

Mobile is accounting for a huge portion of social networking use; for newer platforms like Instagram, Snapchat and Vine, use is “almost exclusively mobile.” ” A new report from the comScore Data Mine compares desktop vs. mobile usage for Facebook, Twitter, Instagram, LinkedIn, Pinterest, Tumblr, Vine and Snapchat.

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The Rise (And Fall) of Social Media: 12 Ways to Capitalize on the Current Trends

Kikolani

The trick to capitalizing on social media trends is to find what is happening now and make it work for you. Kids aren’t on Facebook as much now as they used to be. They are over at Tumblr – are you? In addition to market reading, you should also be reading about emerging trends and demographic specifics as well.

Trends 142