Paid, Owned and Earned Media in Digital PR
Proactive Report
MAY 12, 2013
Now we have owned media: we publish our content on blogs, Facebook pages and online newsrooms. Facebook ads and promoted stories. Tumblr’s promoted posts. Twitter has signed an exclusive multi-year agreement to create the “Nielsen Twitter TV Rating” for the US market. Brands have indeed become the media.
Let's personalize your content