The Realtime Report

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How Campbellā€™s Go Targets Millennials On Facebook, Tumblr, Spotify, BuzzFeed And Mobile Games

The Realtime Report

The campaigns reaches across multiple social platforms, including Facebook, Tumblr, BuzzFeed, Spotify and mobile gaming. Other social media efforts for Campbell’s Go include: Tumblr: Campbell’s Go has its own Tumblr page, which features similar content to the Facebook page.

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Social Networking Stats: #RLTM Scoreboard, Marketers Buy Facebook Ads for Awareness, Not Fans

The Realtime Report

Facebook: 901 million monthly active users. via Facebook. Tumblr: 64 million blogs. via Tumblr. Marketers Buy Facebook Ads For Awareness, Not Fans. Marketers are buying Facebook ads primarily to build awareness and sentiment, according to a new survey by Ad Age and Citigroup. via Twopcharts.

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Trending Sources

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Social Networking Stats: 52% of SMBs Use Facebook for Ads/Promotions, #RLTM Scoreboard

The Realtime Report

Facebook: 1.23 via Facebook. Tumblr: 175 million blogs. via Tumblr. via Facebook. 52% of SMBs Use Facebook for Advertising or Promotions . Here are a few of the highlights: 52% of all SMBs have a Facebook Business Page utilized for advertising or promotion. billion monthly active users.

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Social Networking Stats: LinkedIn Is Most Important Social Network for B2B Marketers, #RLTM Scoreboard

The Realtime Report

Facebook: 955 million active users. Tumblr: 69 million blogs. via Tumblr. LinkedIn Is Most Important Social Network for B2B Marketers. When asked which social media method is most important for their social outreach, LinkedIn was the clear winner among B2B marketers (chosen by 30%) according to new research by BtoB.

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Tumblrā€™s Revenue Per Visit Jumps 340% Year-Over-Year

The Realtime Report

Revenue per visit Q4 2013 [Adobe report] Visits from Facebook still provide the highest return, but Tumblr just rose to the #2 slot in terms of revenue per visit, with a 340% increase from last year. While last year Tumblr was at the bottom of the heap, now visits from Tumblr are worth more than referrals from Twitter and Pinterest.

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Top Social Media Stats of 2012

The Realtime Report

Facebook User Worth Up To $118 (Feb 3): According to Facebookā€™s SEC filings, the site now has over 845 million active monthly users. At the high end, that means the market would place the value of the content and other interactions produced by the average Facebook user at $118.

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Social Networking Stats: #RLTM Scoreboard; Facebook Ad Costs Highest In Russia

The Realtime Report

Facebook: 901 million monthly active users. via Facebook. Tumblr: 62 million blogs. via Tumblr. Facebook Advertising Costs: Russia, Japan and U.S. The cost advertising on Facebook varies dramatically by country, according to data available from digital measurement firm Socialbakers. via Twopcharts.

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