Waxing UnLyrical

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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. Don’t put off joining Facebook until your cousin calls you to inform you your business is being called out on Facebook. Guest Post by Amos Onwukwe.

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5 Things Small Businesses Need To Know To Avoid The Groupon Curse

Waxing UnLyrical

Desperate for answers, I did what any customer in 2012 would do and looked to Facebook and Twitter. To my dismay I found their Facebook wall was disabled. She explained that they were a small family business and that Groupon had actually misunderstood their offer dates, posting them incorrectly. The result? Wow factor.

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Streak: Possibly the Best CRM System for Small Business

Waxing UnLyrical

CRM, public relations and small business. Which makes a good CRM system for small business a necessity. Because we can only grow our businesses if we have a system that helps we keep track of conversations in play, as well as those we need to initiate. magnum via Flickr, CC 2.0. Which is many, many of us.

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How To Grow Your Facebook Community

Waxing UnLyrical

This post will depress all the Facebook Ninjas who’ve drunk the Facebook Koolaid. They are a service business. One that could have a vibrant Facebook community, if they could just get to that point. It is a new business with no name recognition apart from the founders… and that too, just in their industry.

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Monday Roundup: Conversations

Waxing UnLyrical

How to Achieve a Return on Conversation with Emotional Marketing. Public Relations Ideas for Small Business. Why: Small businesses sometimes overlook manageable PR opportunities to build relationships, drive conversations, and promote brand visibility. How does your business spark conversations?

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Monday Roundup: Trust

Waxing UnLyrical

Marketing For Small Businesses: There Is Strength In Numbers. Why: In this guest post for SteamFeed , Maria Elena Duron discusses collaborative marketing. Why: Influence(r) marketing is all the rage… but as Daniel Newman discusses, it’s a strategy in which trust becomes all the more important.

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Monday Roundup: Sustaining Relationships

Waxing UnLyrical

Why: Between travel, presentations, business development, and life, the task list of the small business owner seems neverending. Why: Is your business recognizing the full potential of Google+? Why: Meaningful connections are essential to any business venture. Quit Asking for Likes On Facebook or Risk a Penalty.