SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below. Whether we realize it or not, we spend time each day engaging in activities that could be defined as marketing.

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Course Skills Marketing Training 100

SocMed Sean

SEPTEMBER 26, 2012

Potential prospect is entered into Salesforce.com as a prospec Company users Buddy Media dashboard to deliver helpful/useful content (not marketing materials) to the prospective customer via Twitter, Facebook, YouTube or a host of other channels. Is the Marketing Cloud the next step in business social engagement?

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SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. So why the big shift?

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SocMed Sean

APRIL 28, 2017

In the effort to stay relevant and cover a wider range of market, business people are relying more and more on social media as a method of advertising their businesses and selling their products. Present Opportunities To New Markets If there is one effective way to learn about new market opportunities, it is through social media.

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SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. Marketers have to combine the online and offline effects of their strategies while staying online and completing everyday to-dos. However, so is the work of a marketer.

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Social Media Management Social Media ROI Press Release 176

SocMed Sean

JUNE 25, 2019

While that sounds like a great idea, if your business marketing depends heavily on social media, then you have to consider that taking a long break from social media might have a negative impact. You should hold a meeting with your marketing team and review your operations manual. Be open, honest, and transparent.

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Social Media Tips Team Notification 197

SocMed Sean

AUGUST 23, 2019

You know…the marketing content. NOTE: Before you roll your eyes and sigh that you “aren’t a marketer”, you need to understand that EVERYONE who is trying to attract and convert users needs to be a marketer. If you want your course to succeed, you need to learn about marketing, engagement, retention, and conversion.

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SocMed Sean

MARCH 10, 2013

Some believe that social media is free , simply because it generally costs nothing to secure a Facebook page, Twitter handle, and YouTube account. Does it align with your overall marketing or customer service strategy? Engaging in social media is significantly harder than it sounds.

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SocMed Sean

JULY 8, 2012

A while back, I asked a fairly straight-forward question on my Facebook page : What is your social media pet peeve? Also, if you have a pet peeve to add, feel free to add it to the Facebook post or leave it in a comment on the blog post. People who use social media as a marketing tool, rather than an engagement opportunity.

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Social Media Klout Creative Commons eBook 279

SocMed Sean

JULY 23, 2018

Maria writes for a variety of blogs and today she shares her thoughts on how a variety of emerging technologies could potentially impact our use of social media, including Facebook, Twitter, and YouTube. Although it would be nice to be able to ask Facebook to show you all photos of your child or your friend over the years.

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SocMed Sean

MAY 30, 2018

LinkedIn, Facebook, and Twitter are household names and well-known for their branding purposes. You have mainstream networks such as LinkedIn and Facebook, and then you have the more niche networks like GitHub or Moz. By now, we’ve all heard of Social Media. Even Instagram is getting a foothold in the business niche.

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SocMed Sean

APRIL 1, 2012

Believe it or not, online social networking didn’t start with Facebook, Twitter and YouTube. IMHO, they should be able to give you insight on the way your competitors are using the major social networks like Facebook, Twitter, LinkedIn and YouTube. Will you provide me with links to your accounts? Pretty self-explanatory.

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Questions Social Media Pharmaceuticals Social Networking 280

SocMed Sean

JANUARY 21, 2012

Even old-school marketers and brand managers are starting to wake up and figure out that social media isn’t a passing fad, it isn’t just about “cats on skateboards” and “people eating oatmeal” and that ignoring the conversation is only going to leave them further behind their competition. They aren’t.

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SocMed Sean

MAY 9, 2018

He considers himself to be an Agile guru, digital marketing professional, and he enjoys creating the brand and business communications that work for the customer, not algorithms. All of these things can help make your Facebook or Twitter posts seem a lot more interesting and can help bring you closer to your targeted audience.

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Social Media Loyalty Engagement Questions 210

SocMed Sean

DECEMBER 1, 2018

6) Allocated Budget for Paid Media Advertising like Google AdWords and Facebook, Pinterest, Twitter, and YouTube ads. How big your marketing or social media team is will define how many licenses, tools, and headcount you need to secure funding for. 2) Listening and Engagement Tools like Hootsuite, Curata, Sprout Social, Brandwatch.

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Blogger Company Social Media Curata 266

SocMed Sean

MAY 1, 2012

Never has social media been such a brilliant marketing and customer relation tool. As Facebook, Twitter and Google+ continue to grow year on year social media monitoring is now more crucial than ever to find out what your customers are saying about you, whether it be good, or bad.

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SocMed Sean

NOVEMBER 14, 2011

Consider doing the following: 1) Think of social networking in old-school marketing terms – If you’re “segmenting” or “targeting” or “profiling”, you need to rethink. Or think about how YouTube might compliment your Facebook strategy by adding educational videos to your content.

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Social Media Social Networking Airlines SEO 235

SocMed Sean

JUNE 7, 2012

I’m going to go on my soapbox just one more time in the hopes that this message goes viral , spreads through the Interwebs, and finally convinces every “online marketer”, “ social media guru ” and “eBook entrepreneur” that they should, once-and-for-all, turn off Twitter auto-direct messaging.

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Twitter eBook Software YouTube 279

SocMed Sean

NOVEMBER 19, 2018

A strategist will help you analyze the existing channels, evaluate the audience (or community), take a look at your current marketing plan and budget and then help you identify the best way to leverage social networks to share your message and engage your community. is for Cool. is for Empathy.

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Communities Social Media Resources Reddit 198

SocMed Sean

DECEMBER 18, 2018

Humor, also plays a pretty substantial role in life, so it makes sense that integrating humor into your marketing and social media would make sense. Social media marketing isn't necessarily about content that goes viral. For the most part, people don’t visit social media channels to be marketed to.

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Social Media Meme Advertising Strategy 220

SocMed Sean

NOVEMBER 7, 2011

SalesForce has really gone eyeballs-deep into the Social CRM space by recently purchasing Radian6 , the leading social monitoring tool on the market. Yes…companies have been watching everything you do and everything you buy to formulate their marketing strategies. Still don’t believe me?

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Social CRM Radian6 Software Creative Commons 275

SocMed Sean

JULY 25, 2015

–Sean Twitter, The Ultimate Link Farm UnSocial Social Media – Surfing LinkedIn Profiles As Anonymous The Funny Perspective of Technophobes Should we ask doctors to tweet and post on Facebook? Setting Your Facebook Quota Do You Have A Reason For Being On Facebook? Do You Really Need Those Gadgets?

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Social Media Creative Commons Klout Foursquare 100

SocMed Sean

FEBRUARY 27, 2019

This one continues on my previous posts where I explain how to share a tweet to Facebook and how to share a Facebook post to Twitter. Hey Sean, Thanks for the great tip on sharing a tweet directly to Facebook. Another great question from a reader via my contact form.

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Instagram Mobile URL Twitter 227

SocMed Sean

MARCH 10, 2022

LinkedIn is a social media website, but it is pretty different from Instagram, Facebook, or TikTok. Due to current phenomena like "The Great Resignation," LinkedIn should become an essential part of your marketing strategy in 2022. Is LinkedIn Still A Good Marketing Platform? Reasons To Continue Marketing On LinkedIn.

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LinkedIn Strategy Marketing Advertising 130

SocMed Sean

AUGUST 27, 2015

Having worked in social media and digital marketing for quite a while now , I often get asked questions by my clients about gaining more Twitter followers , attracting new Facebook fans or generating more subscribes to a YouTube channel. That means it can be really tough to differentiate your profile from the rest of the pack.

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LinkedIn Startup SEO Skills 100

SocMed Sean

AUGUST 26, 2018

The other day, over coffee, we were talking about growing her traffic in order to generate more revenue and she asked the following question: Would it be worth it for me to run a Facebook ad campaign that is focused on driving traffic to my blog? Can a Facebook ad campaign drive enough traffic and ad impressions to pay for itself?

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CPC Facebook Cost Buy 210

SocMed Sean

JUNE 23, 2017

Robert is a content and marketing specialist at one of the leading essay writing companies. He graduated with honors from Columbia University with a degree in Marketing and Advertising Previously, he worked as a content marketing manager for a tech software firm. This week we welcome guest blogger Robert Everett.

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Organization Mobile Apple SEO 182

SocMed Sean

DECEMBER 26, 2018

As an example, a while back I translated my top-performing blog post about issues with Facebook Messenger into this version of the post written in Spanish. I got a little traffic, they get the solution to a problem with Facebook Messenger.

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URL SEO WordPress Google 235

SocMed Sean

JULY 11, 2018

Between my family, running a digital marketing agency , and writing for my own personal blog…I just don’t have a lot of time to spend sending tons of emails out to influencers and bloggers to try to get them to link to my content. How crowded is the niche that you are marketing to?

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Content Buy Sites Energy 209

SocMed Sean

JUNE 20, 2018

Whether it be through Facebook and Twitter updates or posting behind-the-scenes photos on Instagram, it is a way for companies to interact with their customers and show that companies aren’t faceless organizations, but teams of real people working to get things done.

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Organization Social Media Exercises Policies 205

SocMed Sean

JULY 17, 2018

Thanks to Kevin for sharing his insights on the skills that every marketer should learn. While a college degree is definitely a great place to learn the mechanics of marketing, these “soft” skills can be the difference between becoming a good marketer and a great marketer! Skill #2: Analytics.

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Skills Marketing Posterous Team 220

SocMed Sean

APRIL 5, 2012

Every time I hear of companies blocking Blogging Sites, Facebook, Twitter, and other Social Media sites, it makes me wonder what curmudgeon or poorly informed leader is calling the shots and what experience drove them to make the decision. Just look at Zappos as an example.

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Social Media Twitter Facebook Social Networking 279

SocMed Sean

MARCH 5, 2014

Today’s article is a guest post from Karleen Murphy, A Marketing Assistant with Intranet Connections , a Business Intranet Software provider in Vancouver, British Columbia. Thanks to Karleen for sharing her thoughts on how social media capabilities and intranets can be combined to help businesses succeed!

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Company Software Collaboration Features 244

SocMed Sean

JULY 15, 2019

Now on to the harder question as to whether you should post tweets to Facebook. I know there are plenty of people who disagree with that, but LinkedIn is not Facebook and it’s not Twitter. What Types Of Tweets Should I Post To LinkedIn? It’s meant to be a professional social network.

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LinkedIn URL Mobile Feed 198

SocMed Sean

JANUARY 11, 2012

That was until she discovered that the Nook Color didn’t have access to the Android Market. Share this on Facebook Tweet This! For the first week, everything was great! No Fruit Ninja? No Falling Ball? Where are all the free apps? –Sean Incoming search terms: can you play apps on the nook color? Email this to a friend?

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SocMed Sean

MARCH 12, 2012

If I uploaded photos of my family, you could use them for your marketing purposes without my permission? –Sean Share this on Facebook Tweet This! So…you could use my original social media cartoons to promote Pinterest without every asking my permissions or paying me a dime? Email this to a friend?

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Applications Tumblr StumbleUpon Sites 279

SocMed Sean

MAY 25, 2012

Today’s guest post comes from Matt Powers, who is an Internet Marketer at Blue Soda Promo , an online promotional products company. One wrong statement on Twitter or Facebook can quickly ruin a company’s reputation with certain customers, clients or vendors based on a stupid statement you hired to speak on your behalf.

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Social Media Social Media Management Cost Campaign 279