yMarketingMatters

NOVEMBER 1, 2013

Even though your grandma might not be savvy on the newest Facebook and Twitter trends, she can still teach you a lot about social media marketing. For example, when I recently connected with a small business owner as a potential client on LinkedIn, instead of sending the standard default Linkedin invitation, which looks like this: .

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yMarketingMatters

OCTOBER 21, 2012

Instead of having the long default Facebook URL that ends in random numbers that no one can remember, you can choose a short name, suited to your brand and business. For example, when I set up my new Facebook business page, the randomly assigned number and URL was [link]. So the URL for my Facebook Page is now [link].

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yMarketingMatters

APRIL 11, 2014

It seems I have been writing a lot of social media “update” blogs recently: Linkedin Update: Linkedin Products & Services Page To Be Removed and Facebook Update: New Layout for Business Pages. You can pin one of your Tweets to the top of your page , like Facebook, so visitors to your page see this tweet first.

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yMarketingMatters

OCTOBER 22, 2014

Just tweet Oprah at @Oprah about your product or get onto the Ellen Show by posting on her Facebook page ! Follow me on Twitter , Facebook , Linkedin , Google+ , and Pinterest. It also allows you to reach out directly to influencers, bloggers, media and journalists to tell your story. They are all available on social media.

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yMarketingMatters

JUNE 4, 2016

All the updates you need to know about for Facebook, Twitter, Instagram and Linkedin to grow your business and keep ahead of the curve! Facebook Live! Facebook Live lets you broadcast whatever your smartphone can see for up to 90 minutes at a time. Check out these 8 Best Practices for Facebook Live.

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yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Email is used far more than Facebook and Twitter combined. Daily activity for Facebook: 60 million updates. I created a Facebook Custom App Thumbnail that opens into a simple form.

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yMarketingMatters

JANUARY 10, 2014

To make headway on Facebook, Twitter, YouTube, you can no longer rely on organic growth alone , it’s too slow. Facebook publicly admitted that organic reach is going to dwindle even further unless brands start leveraging paid advertising!). Social Media Advertising. Set aside a budget in your 2014 plan for social media advertising.

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Social Media Tips Marketing Mobile 277

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Email is used far more than Facebook and Twitter combined. Daily activity for Facebook: 60 million updates. I created a Facebook Custom App Thumbnail that opens into a simple form.

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List Organization Tips Newsletter 217

yMarketingMatters

AUGUST 21, 2015

What began on Twitter has now spread to Facebook, Google+, Instagram, Google search, and almost everywhere in between. LinkedIn experimented with hashtags for awhile before giving up.). The Hashtag… …is used on the most popular social networks: Twitter, Facebook, Google+, Instagram, Vine and Pinterest. …is

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yMarketingMatters

JANUARY 19, 2012

This is how you will turn your casual website or Facebook visitors into ongoing subscribers and fans. This is how you lead your casual website or Facebook visitor to take that call to action: click the link, sign up, register, tell a friend, become a fan! Make every person/client feel special. Trend #4 – Do Email Marketing!

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yMarketingMatters

JUNE 4, 2013

You need to leverage this with a strong presence on major social channels like Facebook, Twitter, Linkedin and Google+ for real-time communication and service with your customers. Consumers rely on social media to research and make buying decisions and for customer service issues.

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yMarketingMatters

NOVEMBER 8, 2013

But they proved so popular as a way to keep track of conversations and find information that all major social media platforms, including LinkedIn, Facebook and Google+, now use hashtags. Hashtags: It used to be that #hashtags were used almost exclusively on Twitter.

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yMarketingMatters

NOVEMBER 11, 2013

But they proved so popular as a way to keep track of conversations and find information that all major social media platforms, including LinkedIn, Facebook and Google+, now use hashtags. Hashtags: It used to be that #hashtags were used almost exclusively on Twitter.

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yMarketingMatters

JUNE 4, 2013

You need to leverage this with a strong presence on major social channels like Facebook, Twitter, Linkedin and Google+ for real-time communication and service with your customers. Consumers rely on social media to research and make buying decisions and for customer service issues.

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Trends Smart Phone Marketing Mobile 100

yMarketingMatters

FEBRUARY 10, 2014

Check out this infographic from Digital Insights on social media facts, figures and statistics from 2013: Facebook is still the leading social media network and continues to grow. Here are the latest facts and figures : Facebook now has 1.26 Facebook averages 1.23 There are 128 million daily active Facebook users in the US.

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yMarketingMatters

JANUARY 15, 2017

Facebook : To use a hashtag on Facebook, all you have to do is publish a Facebook post to your Page or timeline that includes the hashtag. Be sure your post is public if you want people other than your Facebook friends to be able to find it. Linkedin: Linkedin now supports hashtags again.

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yMarketingMatters

MAY 29, 2018

Facebook: Once a day is best or you’ll start to feel spammy. LinkedIn: Once a day. Research shows posting on Facebook, Instagram and LinkedIn one or two times per day receives 40% higher user engagement compared to three or more posts per day. Remember January 2018 Facebook News Feed Changes? Celebration.

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yMarketingMatters

AUGUST 9, 2015

Linkedin Launches New Campaign Management Tool for Sponsored Updates and Text Ads : Linkedin’s new Campaign Manager offers a range of new features to help you meet your advertising goals while improving control and visibility.

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yMarketingMatters

MARCH 19, 2013

This is “Part 1? of a 2-part series on diagnosing and solving common social-media-marketing pitfalls. will published soon. Attaining social media success is serious and complex. Staying on top of all the social media channels can be overwhelming. I know firsthand the pains of managing social media channels.

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yMarketingMatters

MAY 14, 2013

Every time your content is liked on Facebook, tweeted on Twitter, +1′ed on Google+ or shared on LinkedIn, it gets a stamp of approval—boosting its reach along with your website traffic, lead generation and search engine optimization. This should be among your top marketing objectives.

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yMarketingMatters

AUGUST 9, 2013

When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. Hashtags are gaining momentum on Facebook. How to Use Facebook Hashtags. Hashtag Etiquette on Facebook.

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yMarketingMatters

AUGUST 13, 2013

When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. Hashtags are gaining momentum on Facebook. How to Use Facebook Hashtags. Hashtag Etiquette on Facebook.

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yMarketingMatters

MARCH 27, 2016

Here is a quick snapshot of each channel to help you: Facebook is #1: Facebook will continue to be the dominant social media platform in 2016. There have been rumblings that Facebook is losing some traction among a younger audience, causing it to skew a bit older. Fully 72% of online American adults use Facebook.

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yMarketingMatters

NOVEMBER 29, 2014

Just break down your blog into many different mini posts for Facebook, Twitter, Linkedin or other social media profiles. Facebook and Google+ are more conversational. Linkedin is more professional. Facebook, Linkedin, Google+: 1-2 posts. Sharing of other valuable Facebook posts in your industry. -

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yMarketingMatters

JUNE 5, 2015

Facebook Supports GIF. Since GIFs are back and all the other major services are using it, Facebook had to jump back on the bandwagon. Facebook Carousel Ad Format Now Available for Mobile. Facebook introduced carousel format Facebook ads last year, and due to its success they have to extend the ad format to mobile ads as well.

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