Buzz Marketing for Technology

OCTOBER 5, 2011

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We then added to that with web information from Google, comScore, and Quantcast.

Quantcast 188

Quantcast Data comScore Microblogging 188

ProBlogger

FEBRUARY 10, 2013

For instance, it should have an active Facebook page with a decent number of Likes, and the owner should have a respectable number of Followers on Twitter and/or G+, and/or have an active LinkedIn profile. Try Compete, Quantcast and Alexa, but be aware that none offer completely accurate data. Look for social signals.

Quantcast 43

Quantcast BuzzStream Reputation Google Reader 43

ProBlogger

OCTOBER 6, 2011

Twitter and Facebook followers/fans. If you claim your site gets 50,000 unique visitors a month and I go on Compete or Quantcast and see that your data is unavailable, we have a problem. If you claim your site gets 50,000 unique visitors a month and I go on Compete or Quantcast and see that your data is unavailable, we have a problem.

Review 44

Review Products Quantcast Compete 44

ProBlogger

MAY 5, 2012

As you know, Facebook is a great place to interact with your audience. I’ve found that people let down their guard on Facebook and really spill the good, juicy, valuable beans. How do you use Facebook to better understand your audience? Regularly ask engaging (but valuable) questions on your Facebook fan page. Try it out.

Project 38

Project Research Avatar Survey 38

Viper Chill

NOVEMBER 29, 2011

After that I’m going to give two examples in different industries showing how you can use these services – and the information they generate – to your advantage. Quantcast Visitor Demographics. I first came across the benefits of this tool when I started advertising on Facebook.

Analysis 82

Analysis Quantcast Data StumbleUpon 82

ProBlogger

MAY 4, 2012

Let’s start with Facebook. Mining Facebook: a treasure trove of marketing goodness. Facebook is a goldmine for the blogger or online marketer. You literally have the personal information of thousands of potential customers at the tip of your fingers. Head over to Facebook Search. Have you heard of Quantcast ?

Quantcast 39

Quantcast Project Research Survey 39

Viper Chill

FEBRUARY 17, 2014

Many of them were to let me know about the Facebook click fraud video that’s gone viral and the articles from both Business Insider and Bloomberg on Upworthy losing Facebook traffic. I also received some feedback from Danny Chapman who decided to try some “Viral Nova” style advertising on Facebook.

Adsense 88

Adsense Sites Examples Quantcast 88