Waxing UnLyrical

APRIL 9, 2020

While I didn’t intend for it to be an inadvertent lesson in “how to do a virtual event,” a Facebook Live Q&A I hosted a couple of weeks ago was, apparently, just that. I manage a few different Facebook groups, one of which is a completely free + no catch Social PR community: The Social PR Posse. What to do?!

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Eventful How To Energy Training 334

Waxing UnLyrical

AUGUST 31, 2017

This is the Hurricane Harvey Community Connections Facebook Group , created (as you can see from the screen grab) by volunteers distraught over what’s happening in Houston and areas hit hard by Harvey. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. The people who run this group are amazing.

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Waxing UnLyrical

APRIL 2, 2017

What is really important here is that USGS is very specific in its search parameters, looking for USEFUL information. Not just “any” information; but USEFUL information. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Wouldn't you like to be in her kitchen?

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Research Tweetdeck Survey Banking 200

Waxing UnLyrical

DECEMBER 24, 2020

share information on COVID-19 (and everything else!) Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn The post 2020: The Year Data Saved The World appeared first on Shonali Burke Consulting. ” Living my learning. Happy Holidays!

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Data Wikimedia Analytics Aggregator 265

Waxing UnLyrical

AUGUST 15, 2017

But you can come close when you marry your target audience with stories that entertain, inform and serve their needs #measurepr. As you can see, this chat was full of information, so before we knew it time was up. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. measurepr.

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Content Metrics Banking Consultant 188

Waxing UnLyrical

MAY 13, 2019

Don’t put off joining Facebook until your cousin calls you to inform you your business is being called out on Facebook. Don’t put off joining Facebook until your cousin calls you to inform you your business is being called out on Facebook. Fast Retailing. Hindustan Unilever. IHS Markit.

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Small Business Pharmaceuticals HootSuite Startup 216

Waxing UnLyrical

JANUARY 22, 2014

It’s simple, straightforward, and highly informative. Simple, direct, and full of useful information. Information can’t sell itself and with only six seconds to spare, how that information is presented is as important (in my mind) as what that information is about. Please respond in the comments below.

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Instagram Flickr Video Social Media Management 212

Waxing UnLyrical

APRIL 23, 2013

The Fake Facebook Meme. Facebook memes are scary because they can be used to justify almost any fact, are easy to make viral, and are hard to argue with due to the speed with which they are created. Twitter and Facebook both contain plenty of fake followers. Using social media to lie is unfortunately easy. It’s factual.

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Social Media Meme Flickr News 266

Waxing UnLyrical

APRIL 30, 2013

After two days of searching, we believe the process went something like this: 1) Susan’s Facebook friend saw the image on Susan’s Facebook page and commented, “Can I share this?? ” Susan’s friend then shared it to her personal Facebook page with the privacy setting “friends only.”

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Social Media Meme Reddit Public Domain 279

Waxing UnLyrical

MARCH 31, 2020

One of the ways in which I’m trying to contribute is by sharing my expertise – as well as that of my friends and colleagues – through no-cost, no-catch, professional development trainings in my Social PR Posse Facebook group. at 4 pm ET in the Social PR Posse Facebook group. I can’t wait to find out!).

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Consultant Training Eventful Groups 174

Waxing UnLyrical

NOVEMBER 21, 2016

Our trio of guests included: Ashley Brown , Head of Global Communications at Spredfast; Austin Gaule , Media Analysis Director at Universal Information Services; and Angie Jeffrey , Vice President Brand Management at ABX Advertising Benchmark Index. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc.

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Engagement Banking Eventful Communities 100

Waxing UnLyrical

APRIL 30, 2017

Which you would have seen on Facebook on Friday, if you’re a part of my “Social PR Posse” group. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn This Is What My “I F’d Up” Face Looks Like.

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Banking Consultant Training LinkedIn 225

Waxing UnLyrical

FEBRUARY 17, 2017

Then, post it to the Social PR Posse Facebook group before midnight EST on Friday, February 24. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Bring Your Own Meme to the #LiftOff Book Giveaway. Can’t wait to see what you come up with.

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Meme Exercises Training Banking 188

Waxing UnLyrical

SEPTEMBER 9, 2013

But one of the most important things we can do to stay secure is protecting ourselves, and our information, online. Your Facebook Identity Was Stolen. Why: Gini Dietrich details how identity theft on Facebook is easier than you think, and what to do if it happens to you. I hope these posts give you a head start.

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Consultant Flickr Loyalty Resources 198

Waxing UnLyrical

SEPTEMBER 5, 2017

So, mark your calendars for September 14th from 12-1pm ET and RSVP to our Facebook event. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn #measurePR Recap (August 2017): How Measurement Affects Strategy Development. Hope to “see” you there!

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Strategy Banking Metrics Travel 209

Waxing UnLyrical

MAY 13, 2011

A couple of days ago, The Daily Beast broke a story about Facebook spreading a smear campaign against Google. I’ll wait for you to stop laughing at the obvious irony of Facebook criticizing another company’s user privacy policy. When I tried to do something about it, I’m the one who got in trouble.

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Privacy Flickr Policies Google 237

Waxing UnLyrical

APRIL 12, 2018

We do content marketing and social media and paid Facebook ads and native advertising and email marketing and media relations and influencer relations and contributed content. That means the following: *In paid media , you understand how the Facebook pixel works and how to create custom audiences. We’re all communicators.

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Team Influencer Case Study Industry 213

Waxing UnLyrical

FEBRUARY 26, 2013

Facebook insists it has the answer: write better content. Sharing makes people feel a sense of prestige that they’re associated with something funny or informative. Have you ever wondered what compels people to share content on their social networks? That sounds worse than it is. What they won’t share is something shocking.

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Content Study Flickr Advertising 256

Waxing UnLyrical

JULY 24, 2017

I thanked them and told them to friend me on Facebook if they wanted to follow along with the pix. Because I cross-posted a few photos from Instagram to Facebook and Twitter (mostly FB), and got creative with hashtags, people I already knew IRL started following me on Insta, as well as people I didn’t know. Quite a few did.

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Banking LinkedIn Hashtag Consultant 224

Waxing UnLyrical

AUGUST 21, 2012

Just one of the many interesting factoids our group was given when the Regina Police Service (RPS) sent its social media officer, Kaeli Madill, to talk to us about all things Twitter and Facebook. If you enjoyed it, be sure to connect with Shonali on Twitter , Facebook , or Google+. Image: zlady via Flickr, CC 2.0.

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Social Media Construction Flickr Communities 165

Waxing UnLyrical

AUGUST 4, 2014

Why can’t Facebook find the right image when I share a link? Why: What is your take on Facebook’s digital photo offerings when sharing links? Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Monday Roundup: Digital Business.

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Analytics Consultant Flickr B2B 188

Waxing UnLyrical

JULY 12, 2018

The answer lies in the way in which we process information. For this to make sense, it’s worth thinking about the quantity of information we have to process at any given moment in terms of data. Language is an example of how we reduce the effort it takes to process information. We’re talking gigabytes.

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Brands Banking Consultant Creative Commons 185

Waxing UnLyrical

FEBRUARY 24, 2014

Facebook Advertising on a Small Budget. Why: Developing a budget for Facebook Ads is daunting to most small businesses. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Monday Roundup: Overcoming Obstacles. Please share in the comments below.

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Health Care Small Business Consultant Flickr 189

Waxing UnLyrical

AUGUST 9, 2013

Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Friday Funny: Vintage Social Networking. Things continue to be hectic on my end, so let’s kick the weekend off with a much needed laugh. See you next week! via John Atkinson on Wrong Hands , CC 3.0.

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Social Networking Consultant LinkedIn Communities 230

Waxing UnLyrical

JUNE 22, 2016

For example, what’s most likely to get click-through on Facebook: a link or an organic article ? While this may have been an unthinkable strategy for a small-to-medium-sized business a few months ago, Facebook and Apple recently opened their platforms to all publishers. Facebook Instant Articles. Begin publishing.

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Content Apple Drupal WordPress 128

Waxing UnLyrical

JUNE 5, 2018

Here’s some of what was talked about: On whether creatives should become involved with analytical data: A2 from @mikefalkow I believe analytics can inform and help improve a lot of our creative choices. More information on the June chat is forthcoming, but I can tell you it will be held on June 14th from 12-1 pm ET.

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Hosting Creative Commons Analytics Case Study 140

Waxing UnLyrical

JUNE 27, 2012

Social tools have helped break down barriers between people, and information sharing has become far easier and quicker. Facebook is becoming the ubiquitous answer to all the questions you could possibly have. Facebook is becoming the ubiquitous answer to all the questions you could possibly have. What made it different?

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Social Media Campaign Flickr Buy 227

Waxing UnLyrical

OCTOBER 28, 2016

When we got on the topic of the most useless way of measuring content we’ve ever seen, there was lots to say: A4 “Likes” on Facebook. It was a fast-paced and fun event that was full of useful information. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Not a one size, fits all plan.

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Content Comparison Banking Consultant 100

Waxing UnLyrical

JUNE 3, 2013

How To Be A Better Facebook Community Manager. Why: Shelly Kramer details what goes into successful daily Facebook management. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Monday Roundup: Building Your Business Community.

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Communities Community building Consultant Social Media Management 249

Waxing UnLyrical

MARCH 22, 2013

And then I saw that his contact information contained what I assume is his personal email address. So I posed the question on Twitter and Facebook to see what others think. And over on Facebook, there were a variety of opinions: Both Joe Hackman and the afore-mentioned Dan Cohen had interesting responses: D.C.

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Brands Consultant LinkedIn Yahoo 273

Waxing UnLyrical

JUNE 21, 2017

As you can see, this chat was chock full of information, so the hour flew by. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn #measurePR Recap (May 2017): From Cadillacs to Shoestrings. #measurepr. Wouldn't you like to be in her kitchen?

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Research Sentiment Banking Upcoming 183

Waxing UnLyrical

APRIL 17, 2013

Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Because We Need a Laugh. … at least, I do. Via sudaxprabhu on Flickr, CC 2.0. Because We Need a Laugh is a post from: Waxing UnLyrical. Based in the Washington, D.C., Based in the Washington, D.C.,

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Flickr Consultant LinkedIn Communities 208

Waxing UnLyrical

NOVEMBER 7, 2014

Tip: Sometimes it is possible to cull this information from information available online, or from prior research the organization has fielded. Just systematize how the information will be organized, and how you will analyze it to actually get the insights you need. Tip: You may need to use a combination of platforms.

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Strategy Consultant Research Organization 243

Waxing UnLyrical

APRIL 12, 2017

Swiping through Facebook this morning, I realized that today marked a unique anniversary for me: 17 years ago today, I landed in the United States for the very first time, knowing that I was stepping into a whole new life. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. And it is truly enough.

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Banking Influencer Consultant Training 278

Waxing UnLyrical

SEPTEMBER 6, 2013

Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Friday Funny: Newfangled Social Networking. … Thought so. Happy Friday, everyone! Image: seanrnicholson via Flickr, CC 2.0. Friday Funny: Newfangled Social Networking is a post from: Waxing UnLyrical.

Social Networking 195

Social Networking Flickr Consultant LinkedIn 195

Waxing UnLyrical

JULY 19, 2013

I was asked: “I would like to reach out and connect with a professional contact that I have made via Twitter/Facebook /LinkedIn. Do you have any suggestions on how to approach a such a contact without appearing to be ‘Facebook stalking’?” ” Hmm, I thought to myself. That’s a good question.

Social Media 204

Social Media How To Consultant Flickr 204

Waxing UnLyrical

FEBRUARY 28, 2014

Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Friday Funny: Vintage Smartphone. How many of you remember the vintage smartphone? See you next week! via John Atkinson on Wrong Hands , CC 3.0. Based in the Washington, D.C.,

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