Webbiquity SMM

MARCH 7, 2019

User numbers are steadily rising year-on-year across all platforms, and this upward trend shows no sign of stopping: a staggering 67% of online adults now have a Facebook account. When executed well, an influencer-brand partnership can result in extensive social shares, increased content engagement, and boosted event attendance.

Eventful 145

Eventful Social Media Badge Hashtag 145

Webbiquity SMM

DECEMBER 22, 2015

Since Facebook unveiled its advertising options for businesses, the ads have grown substantially. Looking for the next big thing in Facebook advertising ? Looking for the next big thing in Facebook advertising ? Here are five Facebook advertising features you haven’t tried yet. Image credit: Revinate. Carousel ads.

Advertising 100

Advertising Features Facebook URL 100

Webbiquity SMM

JUNE 7, 2018

Influencer Marketing on Social Media. Influencers on social media have massive fan followings that can potentially turn into leads. Connecting and partnering with influencers can promote a B2B brand to a larger audience and help acquire new customers. You can also use the tool to manage your whole influencer marketing campaign.

B2B 217

B2B Brands LinkedIn Influencer 217

Webbiquity SMM

NOVEMBER 15, 2022

And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert. Why not join forces in a competitive space filled with other thought leaders, brand ambassadors, and influencers?

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Webbiquity SMM

APRIL 13, 2021

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. Clubhouse may never have three billion users like Facebook , or even 300 million like Twitter. Facebook long ago lost its cool factor.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Webbiquity SMM

DECEMBER 12, 2018

These have been fairly popular on YouTube for a long time, and now this trend moved on to other social media, such as Facebook and Instagram—to the extent that many platforms these days notify us when this or that person of interest goes live. Influencer Marketing Going Micro. Real-time Communication.

Trends 166

Trends Marketing Influencer B2B 166

Webbiquity SMM

JANUARY 24, 2023

Regardless of your other marketing efforts on social media, such as the Instagram or Facebook ad design tips you’re excited to try out, many of the traditional advertising giants are slowly losing their “default” status. In 2023, TikTok will likely remain the benefactor of other platforms’ shortcomings.

Advertising 238

Advertising Social Media Strategy Authentication 238

Webbiquity SMM

MARCH 15, 2018

To raise your social influence + become an expert in your niche. Perfect if : you want to boost your social influence and engagement. Additionally, you can also search for content yourself, with keywords, hashtags, or specific Facebook Pages that you know. What are you goals from social media marketing? To drive more traffic.

Social Media 234

Social Media Tools Software Curation 234

Webbiquity SMM

NOVEMBER 27, 2018

But though 88% of event professionals are active on Facebook, only 60% of planners also use Twitter. Facebook is still, at its core, a place to share life updates and photos of friends and family. It’s the simplest platform for connecting, sharing, and engaging with key industry influencers.

Team 160

Team Marketing B2B Airlines 160

Webbiquity SMM

APRIL 30, 2020

Facebook is the largest social network with more than 2.5 Crowdfire is one of the most useful social media management tools covering top networks such as Twitter, Pinterest, Instagram, Facebook, and LinkedIn. This is especially important if you want to find authentic influencers. billion active users.

Instagram 159

Instagram Tools Hashtag Authentication 159

Webbiquity SMM

NOVEMBER 16, 2010

A common mistake in social media is that companies will dive right in, setting up a Twitter account or Facebook page and blasting out tweets and status updates about their latest company news and new product announcements—and then wonder why their Twitter following isn’t growing and there’s no interaction on their Facebook page.

SM2 189

SM2 Alterian Social Media Influencer 189

Webbiquity SMM

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Influence: a.k.a. Tweet This!

SM2 187

SM2 Alterian Vocus Social Media 187

Webbiquity SMM

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Facebook / LinkedIn / Google Plus metrics (i.e. Identify the key influencers in your market. Find relevant groups on Facebook and LinkedIn.

Vocus 184

Vocus Alltop Message Boards Klout 184

Webbiquity SMM

DECEMBER 13, 2011

Grow your influence and attract followers/friends/connections by sharing interesting and relevant content—your own, from third parties, and from people you are following / would like to have following you. Facebook: liking a brand page (or asking someone to like yours) is fairly superficial. Create valuable backlinks for SEO.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Webbiquity SMM

OCTOBER 20, 2010

It all comes down to the “social&# in social media; people value tools like Twitter, LinkedIn and Facebook for the interaction with like-minded individuals they provide. Conversely, those who interact and add value grow their networks, influence and trust over time. Share this on Facebook. Share this on FriendFeed.

Twitter 190

Twitter Technorati StumbleUpon Digg 190

Webbiquity SMM

JANUARY 24, 2019

Besides mainstream sites like Facebook, Instagram, LinkedIn, and Twitter, there are also niche social media platforms that target specific industries. Such a business may look at Facebook and Instagram to reach their customers. Your schedule will be influenced by the platform you choose and the content you publish.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Webbiquity SMM

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). Social media and PR can both be used to influence journalists and other influencers online. Share this on Facebook.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

MAY 23, 2011

number of blog subscribers, Twitter followers, Facebook fans). First, social media activities more often influence a sale (by helping with awareness and branding objectives, for example) than lead directly to one in the B2B world. . • Enhanced brand image and credibility as an industry thought leader or category expert.

B2B 190

B2B Social Media Case Study Study 190

Webbiquity SMM

DECEMBER 20, 2011

Influence (e.g., Five Facebook Metrics. Number of Facebook page “Likes”. Friends of fans (indicates an organization’s total potential reach on Facebook). Number of people talking about you (the number of unique people who have created content about the company page on Facebook in the past week). Unique visitors.

Social Media 194

Social Media Metrics ROI Klout 194

Webbiquity SMM

MAY 24, 2010

On the consumer side, the largest cohort of Facebook’s user base is the 35-54 age group, and the fastest growing is the 55+ cohort. Social media is about building relationships and influence. Share this on Facebook. It helps to be creative, curious, articulate, friendly and helpful. Social media is only for the young.

Social Media 220

Social Media Marketing Cost Guidelines 220

Webbiquity SMM

JUNE 7, 2010

The first is for the sales team to understand what their own company is doing with social media, and how customers and key influencers are responding. Share this on Facebook. The opportunities to use social media in the sales process are limited only by the creativity of sales pros, but three critical areas stand out. Tweet This!

Social Media 160

Social Media Crowdsourcing Technorati StumbleUpon 160

Webbiquity SMM

DECEMBER 21, 2010

But for those marketers willing to produce and promote their own content (building credibility) and valuable content produced by others (expanding their influence network), social media pays off. Twitter, Facebook and LinkedIn groups, community sites (e.g. Develop relationships with influencers. Share this on Facebook.

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

OCTOBER 11, 2011

. • Search is no longer just Google and Bing; the second- and third-largest “search engines” by volume of searches are YouTube and Facebook. The internal search functions of social networks LinkedIn and Twitter also have higher volume than most second-tier search engines.

Findability 216

Findability B2B Directory SEO 216

Webbiquity SMM

JULY 15, 2014

Virtual reality seems to be one of the hottest trends: Google has Google Glass , Facebook bought Oculus VR (which makes the virtual reality gaming headset Oculus Rift), and Yahoo! Facebook Marketing Strategy Social Media Marketing digital marketing Google Sony Yahoo!' bought, absorbed, and shut down Cloud Party.

Yahoo 195

Yahoo Marketing Apple Analytics 195

Webbiquity SMM

JUNE 21, 2016

For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. 3: The Nine Best Facebook Marketing Tools. #4: Google Review Count: 70,400.

Google 104

Google Tools Sample Samples 104

Webbiquity SMM

JUNE 11, 2013

To expand your online footprint within your market, think about three types of sites where you want a presence: Social media sites: these include social networks (Facebook, Twitter, LinkedIn), social content sharing sites (YouTube, Flickr, SlideShare) and social bookmarking sites (Reddit, StumbleUpon, Diigo).

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Webbiquity SMM

JANUARY 19, 2016

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. Social media now plays almost as large a role in purchasing decisions as does TV, and 57% of consumers say they’re influenced to think more highly of business after seeing positive comments or praise online.

Social Media 100

Social Media Marketing Survey Metrics 100

Webbiquity SMM

MARCH 12, 2012

” Today, press releases have to be search-optimized, written for a broader audience of influencers than just journalists, and (ideally) discussed in the right forums. How to Turn a Blog Post into a Press Release by ProBlogger. Pitching to Google’s Fresh New Algorithm via News, Blogs, Events & Google+ by Search Engine Watch.

Vocus 188

Vocus Press Release Tips Blogger 188

Webbiquity SMM

OCTOBER 13, 2010

I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs.

SM2 202

SM2 Vocus Radian6 Alterian 202

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? It’s certainly gaining traction, with over 500 million users now on board, already half of Facebook’s total. And will Google+ end Facebook’s domination of social networking—or will it “break the Internet”?

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

SEPTEMBER 21, 2010

The site also makes it easy to promote your newspaper through Twitter and Facebook. Publishers: traditional news organizations are losing clout and their audiences to citizen journalists and bloggers with deep expertise, and industry trade magazines face declining influence due to the explosion in content marketing. Share this on Bebo.

Aggregator 187

Aggregator Paper.li B2B Content 187

Webbiquity SMM

JUNE 15, 2010

It’s about interacting with the 20% of potential customers who are likely to provide 80% of your profits, and the 10% of key influencers in your market space who can shape the views of the other 90%. But the core value of social media is in humanizing your brand and connecting directly with your biggest fans and market influencers.

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Webbiquity SMM

FEBRUARY 2, 2015

Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). Recent research shows that the largest social platforms of 2014 were: Facebook, 1.28 When you paste a link in the status field, Facebook generates a clickable image/excerpt. billion active users.

Social Media 100

Social Media Marketing Hashtag URL 100

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

JANUARY 24, 2011

A free tool for finding the relative influence of any Twitter user. Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? In short—relationships with key influencers have always been and will continue to be the key to an effective public relations strategy. Share this on Facebook. How can you amplify and extend new releases through social media? Related Post.

Press Release 194

Press Release Tools Tips Vocus 194

Webbiquity SMM

NOVEMBER 23, 2010

Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward. I was recently friended on Facebook by a guy I went to high school with. Social media can not only lead you to the answer, but let you know which alternative answer is probably best based on the level of social influence of the writer.

Social Media 192

Social Media Committee Press Release Posterous 192