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Firebelly

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Are You Doing Influencer Marketing Right?

Firebelly

Influencer Marketing is turning out to be one of those terms that people should pay attention to, especially from a social media standpoint. I had the opportunity to sit in on a webinar about influencer marketing a few weeks ago given by Christine Wilson, CEO of MtoM Consulting, and Holly Hamman, CMO of TapInfluence.

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Influencer Engagement: What is it? How Can I Make it Work for Me?

Firebelly

Almost everyone has a Facebook page or Twitter account to engage with fans and followers. But something that seems fairly new to the space is influencer engagement. Influencer engagement focuses on targeting the most influential accounts/people in your particular space. The post Influencer Engagement: What is it?

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Influencer Engagement: What is it? How Can I Make it Work for Me?

Firebelly

Almost everyone has a Facebook page or Twitter account to engage with fans and followers. But something that seems fairly new to the space is influencer engagement. Influencer engagement focuses on targeting the most influential accounts/people in your particular space. Are you a all-natural, gluten free granola bar company?

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Can Facebook Communities Replace Company Websites?

Firebelly

Many brands now opt to put “Find us on Facebook” next to or even in place of their own web address as they hope to build a community around their brand. Of course, as long as the Facebook page is managed properly –. For one, effort should be taken to make the Facebook page effective as a community tool.

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Marketing Mix Tape: Do These 6 Things to Bring More Traffic to Your Website Now

Firebelly

The best marketing professionals will tell you they use a combination of search, social, influencer and content strategy to generate leads and website visitors. For each dollar marketing professionals spend on influencer marketing, they produce $6.50 Apply Facebook retargeting to generate even more traffic. in revenue.

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Pinterest: Early Best Practices From Firebelly

Firebelly

First, when you get permission to join the Pinterest community you will need to set it up through Twitter or Facebook (and this is a profile NOT a page). It’s also following worthy Pinterest influencers and advocates of your brand and even inviting those users to join your community boards. Here they are: Social Media Assets Matter.

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Klout’s Effect On The Classroom, Your Career & More

Firebelly

By Drew Olanoff Let’s put it out there right now: I am personally not a fan of Klout, which ranks people based on their Internet interactions and engagement on services like Twitter, Facebook, and Google+. Q&A With CEO of Klout, Microsoft’s Latest Big Investment.

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