Facebook, Groups and Social Media - Social Media Informer

The Social Media Venn Diagram

Jeff Esposito

DECEMBER 20, 2010

A collective look at the social media landscape offers varying use types. With that said, there are three common threads that often emerge in individuals’ use of social media: self-absorption; voyeurism; and a need to be connected. Well, that was until folks added Facebook to it. Image - Despair.com.

Diagrams

Diagrams Social Media Foursquare Privacy

Memo to Social Media Pros – Social Media is NOT necessary for the C-suite

Jeff Esposito

JULY 18, 2012

Earlier this week, my pal Gini Dietrich (even though she has zero skills in Draw Something , we are still cool) wrote a post showcasing social media usage by CEOs in the Fortune 500. Unsurprisingly the usage in this group was quite low: 3.8% of these CEOs are on Facebook. Does social media play a role in this?

Social Media

Social Media Report Consultant Skills

Have we lost civility in social media? Yes we have

Jeff Esposito

MAY 14, 2013

Today has made me realize that the social media echo-chamber is filled with idiots. Instead of looking for ways to advance our profession, we spend time with passive-aggressive posts and finger pointing at companies who do social media wrong. Doing it on Facebook and Twitter doesn’t make it right.

Social Media

Social Media Case Study Small Business Training

Global Pulse of Social Media in 2011

Jeff Esposito

MAY 2, 2011

I am also a research junkie when it comes to the social space and like checking out reports even if it takes me a few months to clear the foot high stack of them sitting on my work desk. One paper that I recently read was Burson-Marsteller’ s The Global Social Media Check-up 2011. Facebook fan pages a 179% increase.

Social Media

Social Media Sample Samples Survey

Social Media Purists? Thoughts?

Jeff Esposito

NOVEMBER 29, 2010

Last week I was in an interesting debate in a Facebook group on social media purists. While I am not of the unicorns and rainbows variety, I would say that social media success lies in the conversation, which according to the conversation noted was an overused and cringe-worthy term.

Social Media

Social Media Conversation Groups Groups

Facebook’s the crack and we’re all greedy junkies

Jeff Esposito

JANUARY 8, 2014

A recent Facebook update changed how brands are able to get content onto users’ news feeds. The change triggered a lot of negative blog posts in the social media and community management communities. As someone who manages social media internally for a brand, my initial thought was, “Hey, this sucks.”

Meme

Meme Real Estate MySpace Organization

Social Media’s Redheaded Stepchild

Jeff Esposito

APRIL 17, 2012

It’s a response that all of us who engage in the social media space have probably heard at one time or another when we ask someone if they are on LinkedIn. Of all the social media platforms and/or networking sites that have enjoyed some semblance of longevity, LinkedIn is probably the most misunderstood and the most underutilized.

LinkedIn Wikipedia Aggregator Groups

Without a change in expectations, social CRM is destined to fail

Jeff Esposito

FEBRUARY 27, 2013

While I believe that social media is a great platform for customer support, I think our current views of what is acceptable in terms of response time or expected quality of service for social Customer Relationship Management (CRM) is destined to fail. Therein lays the problem. My Klout or Kred score does not matter.

Social CRM

Social CRM Klout Case Study Social Media

5 Social Networks For Your Small Business To Experiment With

Jeff Esposito

FEBRUARY 6, 2013

We all know that Facebook and Twitter are the cat’s meow when it comes to social networks. The truth is that social media is constantly evolving and there are new networks that emerge that may be a great opportunity for your small business to get involved with. Remember when everyone was on Myspace before Facebook?

Small Business

Small Business Social Networking MySpace Discount

Crime stopper stolen, traveling in pairs & adult jokes

Jeff Esposito

OCTOBER 5, 2012

Klout & Hiring Social Media Talent – are you looking to use Klout for hiring someone? Is Facebook Sharing Updates From Secret Groups? Some interesting tidbits in here on some privacy within Facebook (yes, it exists). Have an extra day off t o celebrate the dude who sailed the ocean blue?

Travel

Travel Klout Privacy Groups

How many social networks can you handle?

Jeff Esposito

NOVEMBER 26, 2012

I like to consider myself pretty tech and social media savvy. Facebook – this is my necessary evil of social networks. ” A lot of interesting (politest word I could think of here) things are posted on Facebook. ” A lot of interesting (politest word I could think of here) things are posted on Facebook.

Social Networking

Social Networking Foursquare Privacy Travel

Social Media’s NFL Week 1 Picks

Jeff Esposito

SEPTEMBER 8, 2011

For this season, I decided to go against my gut and rely on the wisdom of the social web. Before I get into the results for this week, I would like to invite you to test your picks against the formula that I listed above in my ESPN group. The person who finishes the season with the best record will get a $25 Amazon gift card from me.

Lithium

Lithium Sentiment Team Conversation

Don't burn bridges

Jeff Esposito

SEPTEMBER 1, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading Don’t burn bridges Written on September 1, 2010 by Espo in Company , social media I recently read a blog post from Dave Fleet that really put words to something that I had been pondering for a bit. The piece was entitled Are you creating social media scorched earth?

CoTweet

CoTweet CoTweet Press Release Company

Five Takeaways from the 2012 State of Community Management Report

Jeff Esposito

APRIL 22, 2012

Effective managers do not view their community as tied to a specific technology or network, but rather as a group of users who share principles and interests. This report offers insights and research from the group and sheds light onto the general health and status of the space.

Communities

Communities Report Embedding Education

Oreos, Social Soccer and Rim Dogs

Jeff Esposito

AUGUST 3, 2012

Is Oreo the NY Giants of Facebook content marketing? this is a great post from Arik Hanson where he points out how well Oreo does content marketing on Facebook. Facebook to introduce additional targeting for page posts – have you ever wished that you could send a page update to a. subsection of your fan base? I know I have.

Guidelines

Guidelines Issues Groups Groups

Do you need to own your community?

Jeff Esposito

APRIL 1, 2013

So to me, community can happen anywhere from a corner sandlot to a Facebook group or weekly Twitter chat or Subreddit on kittens. While there are inherent risks in building a community on a rented piece of grass (Facebook, Twitter, etc.), Humans are a curious species that will find places to connect.

Communities

Communities Jive Lithium Repository

IRL? What’s that?

Jeff Esposito

OCTOBER 20, 2010

I didn’t see the harm in always being on Facebook, Twitter, and having access to what’s going on. Realize the IRL is important and should never take a back seat to Twitter, Facebook or whatever app you just had to have. Tags: Life Teresa Cantwell social media Disconnecting Guest Post RL Unplugging.

Smart Phone

Smart Phone Communities Tips Groups

Can non-profits lead the way for mass-adoption or geolocation.

Jeff Esposito

AUGUST 18, 2010

Sure it can be argued that broadcasting check-ins to existing networks like Facebook and Twitter adds to brand affinity, however as my friend Arik Hanson aptly put it in this post , people simply tune them out. With that said there is one group that is ripe to set the standards for geolocation check-ins – non-profits.

Alltop

Alltop Foursquare Applications Retail

Five for Friday 12.24 ~ Christmas Edition

Jeff Esposito

DECEMBER 24, 2010

Twitter as a tool for relationship marketing – I saw this link in a Facebook group from Antonia Harler and wanted to check it out as it was a glimpse into a thesis for her university studies. While the post just scratches the surface of the data, I am hooked and would like to see more.

Statistics

Statistics Study Groups Groups

Why I am not sleeping on Google+

Jeff Esposito

NOVEMBER 14, 2011

Some are calling it a Facebook killer , while others are calling it dead. Both of these groups are wrong. Sure Google+ has some social components, but it is far from a social network, rather it’s a means to make search smarter. In case you haven’t heard, Google has launched a new network for its users, Google+.

Google

Google YouTube Social Networking Conference

Social Media Informer

Jeff Esposito

The Social Media Venn Diagram

Memo to Social Media Pros – Social Media is NOT necessary for the C-suite

Trending Sources

Have we lost civility in social media? Yes we have

Global Pulse of Social Media in 2011

Social Media Purists? Thoughts?

Facebook’s the crack and we’re all greedy junkies

Social Media’s Redheaded Stepchild

Without a change in expectations, social CRM is destined to fail

5 Social Networks For Your Small Business To Experiment With

Crime stopper stolen, traveling in pairs & adult jokes

How many social networks can you handle?

Social Media’s NFL Week 1 Picks

Don't burn bridges

Five Takeaways from the 2012 State of Community Management Report

Oreos, Social Soccer and Rim Dogs

Do you need to own your community?

IRL? What’s that?

Can non-profits lead the way for mass-adoption or geolocation.

Five for Friday 12.24 ~ Christmas Edition

Why I am not sleeping on Google+

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