Laurel Papworth

MAY 6, 2013

How about a customer sharing a purchase on Facebook – can that make you money? At the end of the online checkout, Amazon thanked me for my purchase and then asked me to tweet, Facebook, LinkedIn or Google Plus the Amazon link with an image of the DVD, the price and a description. How much is a a Tweet worth, in dollar terms?

ROI 101

ROI Buy Social Media Social Graph 101

Stay N' Alive

JUNE 28, 2011

Facebook's entire purpose has been to get to this moment. They've already been rumored to be working on a much stronger mobile strategy, bringing Facebook's powerful platform to the apps you use on the mobile devices you carry, to every place you go. However, it seems in one fell swoop Google just beat Facebook to their own game.

Google 111

Google Facebook Social Graph Privacy 111

Twist Image

FEBRUARY 8, 2013

Success at Facebook may be easier than you think. The senior team at Twist Image spent some time at Facebook the other day. Back to Facebook. How much time does it take to create great content for Facebook? You can read more about that line of thinking right here: Where Digital Creative Is Different. In praise of slow.

Social Graph 103

Social Graph Loyalty YouTube LinkedIn 103

Twist Image

OCTOBER 3, 2013

Prior to the mass popularization of social media, there was an interesting functionality for blogs called the trackback. You have to frame the world back then: there was no Twitter , Facebook , Pinterest , etc. These nefarious groups seeking free links have become quite sophisticated. Post it to Facebook? social graph.

Comments 102

Comments Social Graph Publishing Curation 102

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. In today’s post, Facebook. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses.

Social Media 47

Social Media Facebook Marketing CPM 47

Stay N' Alive

AUGUST 1, 2013

I would talk about ways to help Google recognize individual ancestor records better, and ways to help Google and other search engines traverse the social connections available for each family history record on the internet. I''ll show examples of ways companies have identified the dead through the social graph of living connections we have.

Proposal 71

Proposal Sample Samples Social Graph 71

Twist Image

JULY 16, 2011

The latest news is all about Google + (you can read some of my initial thoughts about the platform right here: Co-dependency In The Age of Facebook ). When I ask my connections in other online social networking sites what they like about Google + that's currently not happening in places like my Blog, LinkedIn , Facebook, Twitter, etc.

Social Networking 106

Social Networking Social Graph Privacy Advertising 106

Buzz Marketing for Technology

DECEMBER 15, 2009

Facebook Advertising will take off – This year Facebook saw their advertiser base triple! Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Justin Levy

JULY 30, 2010

Written on July 30, 2010 by Justin Levy in blog , community , facebook , interactions , social media , twitter 23 Comments - Leave a comment! As engagement and sharing on Twitter, Facebook and other social tools continues to increase, many bloggers are noticing a sharp decrease in comments on their blogs.

Comments 220

Comments Disqus Social Graph Blogger 220

Twist Image

SEPTEMBER 2, 2011

If there are individuals who want to connect to you, it makes perfect sense to follow them back and leverage this group to build your audience. online social network. social graph. social life. social media. People are not brands. Does that sound like reciprocity to you? chris brogan. google plus.

Tweetdeck 108

Tweetdeck Brands Social Graph HootSuite 108

Koka Sexton

MAY 21, 2013

I post photos into Facebook but where would the value be in putting an image into LinkedIn? Then Duncan Carvey posted the meme and it was injected to a whole new social graph and his update started to get engaged. Photos in your LinkedIn activity stream?!? That’s what I wanted to find out.

Meme 106

Meme LinkedIn Social Graph Activities 106

Stay N' Alive

AUGUST 25, 2011

If a new app on Facebook gets its way, you may just see this some time in the near future. For me, most of my friends were between 7th and 10th cousins, but I found out very quickly a couple of my Facebook friends that were actually 3rd and 4th cousins. Imagine if you could index the entire, living, human family tree.

Social Graph 106

Social Graph API Class Data 106

Twist Image

JUNE 19, 2015

Facebook made a major update and announcement this week. There have been some brands looking to transcend engagement as a metric in social media (they're not getting enough value out of it). It's not a zero sum game, but it's also not something that many brands will be able to achieve, with the current flow of social media usage.

Social Graph 40

Social Graph Adwords Metrics Curation 40

Social Media Strategery

MARCH 3, 2011

That’s why when I saw that the Bill and Melinda Gates Foundation recently invested $2 million in a Facebook app to improve post-secondary education, I knew that I had to find out more about this app and how it might help further the SMCEDU mission. Students self organize on Facebook all the time. Created by Inigral Inc. ,

Education 130

Education Class Groups Groups 130

Buzz Marketing for Technology

DECEMBER 15, 2009

Facebook Advertising will take off – This year Facebook saw their advertiser base triple! Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing.

Marketing 157

Marketing Adwords Mobile Social Graph 157

Twist Image

FEBRUARY 1, 2017

Did you know that Facebook has been using external data brokers to build much more expansive profiles of people like you, me and our customers? In December of last year, Business Insider published the news item, Facebook is quietly buying information from data brokers about its users' offline lives. social graph.

Advertising 40

Advertising Sentiment Social Graph System 40

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. In today’s post, Facebook. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses.

Social Media 28

Social Media Facebook Marketing CPM 28

Proactive Report

NOVEMBER 12, 2011

Map your brand’s social graph. Find the influencers in each node of the graph. Discover what different groups within one node are talking about and what’s important to them. Johns Hopkins Medicine, like most companies and organizations, started in social media without much of a strategy.

Trends 103

Trends Social Media Social Graph Analysis 103

Buzz Marketing for Technology

SEPTEMBER 22, 2008

Expo Social Networks are clearly here to stay with almost 50% of the population is using these sites (70% of teens). Social Network have all opened up their platforms which means that brands have cost effective access to more than 500M engaged users (250M of them on just Facebook and MySpace alone!)

Applications 100

Applications Social Networking Web 2.0 Brands 100

Justin Levy

JULY 14, 2009

Almost everyone has an outlet for blogging these days — whether that means a site running WordPress, an account at LiveJournal, or a blog on MySpace or Facebook. By writing about issues you’re passionate about, you’re helping to spread awareness among your social circle. You can read about the results here.

Social Media 100

Social Media MySpace Widget Flickr 100

Laurel Papworth

FEBRUARY 18, 2016

What that means is we’re able to tailor an insurance offer that targets those really good insurance risk customers,” Woolworths Ltd director of group retail services, Penny Winn, told AdNews. SMH big data social media. They then provide that data to companies like Facebook and Twitter and also Agencies.

Data 40

Data Social Media Insurance Training 40

Convince & Convert

NOVEMBER 1, 2011

Excerpted from the video: I was happy to interview Brian Solis , a futurist, new media raconteur, and principal at Altimeter Group. You have to keep up your Facebook. You have these seminated audience or groups of people that are connecting with you because they find value in those channels. Check em out! ). Jay: Hey everybody.

Klout 121

Klout Social Capital Influencer Social Graph 121

Koka Sexton

MARCH 19, 2012

I find that most companies especially InsideView customers want to become social businesses in one way or another. What I mean by that is companies understand the need to open up social channels in places like Twitter and Facebook. Building a social business.

Press Release 96

Press Release Skills Yammer Social Networking 96

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Consequently, look to your Facebook fans, or use of the new Facebook “like&# feature as a marker for Mass Influence. (It

Social Media 147

Social Media Strategy Influencer Social CRM 147

Mindjumpers

NOVEMBER 5, 2010

Two days ago, Facebook announced how they are going to use Facebook as a platform for communication between users and franchises. Facebook is offering people deals from different places they check into (coffee shops, clothing stores, restaurants etc) by checking into Places on Facebook. Social Services and Me.

Foursquare 208

Foursquare Facebook Social Graph Technorati 208

Bare Feet Studios

OCTOBER 10, 2008

Uptown Uncorked : Bringing People and Business Together with New Media Digital Voodoo : Digital Voodoo is a social media strategy and intelligence firm with expertise in marketing, advertising, and operations. Studeo : Studeo is a direct marketing agency who also specializes in Social Media.

Social Media 40

Social Media Construction Consultant Upcoming 40

Convince & Convert

FEBRUARY 10, 2010

Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Flowtown gives you the answer in seconds. The fee for up to 75,000 sent emails per month is just $99.97. .

Social Media 127

Social Media Marketing Social CRM Consultant 127

Bare Feet Studios

JUNE 9, 2010

I think there is a very large group of users beyond the technorati – I am not lobbying for elitism. Yes Facebook is big but it is also incredibly noisy and same issue with a real conflict in the interests of the user, the advertisers, and of course the spam, troll, and hacking issues. I don’t agree. Would I pay for it?

Upcoming 57

Upcoming Conference Social Graph Flickr 57

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Keep Score Social media metrics are widely available, but require effort and integration to be gathered and analyzed successfully.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

SEPTEMBER 8, 2010

MySpace last week declared what amounts to a post-modern armistice, announcing that they will integrate status updates with Facebook (and Twitter). We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Haven’t you?

MySpace 136

MySpace Facebook Social CRM Consultant 136

Twist Image

JULY 3, 2012

Why would anyone want me to send a message to my entire social graph about something that I have yet to spend any time with? It won't just be a tweet, it could be something on LinkedIn and Facebook too. That's not part of our social agreement. social agreement. social contract. social graph.

Social Graph 102

Social Graph Publishing LinkedIn Advertising 102

Webbiquity SMM

AUGUST 28, 2012

How to Train Employees to Manage Social Media [infographic] by WordPress Hosting SEO. This infographic explains why existing employees may make the best social media managers, how to divide employees into different training groups most appropriate to their skills, and recommendations for handling personal social media use at work.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. link] #eventprofs [link] NetSolutions Group Influence mining – the next big gold rush from @jaybaer.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Proactive Report

DECEMBER 21, 2010

EyeforTravel published their 2011 Trends and their number one pick is the increasing need to integrate social content and activity on your corporate website. Sites will become a hub to aggregate and explain activity on social networks, and add long-form value. the average Facebook users now shares 12 pieces of content a week.

Sites 85

Sites Trends Social Media Social Graph 85

Proactive Report

NOVEMBER 10, 2012

(A social audit.) Social Audit. A social audit maps your brand’s complete social graph – both internal and external. Real-time media gives you the opportunity to find, connect and nurture relationships with influencers in the different nodes of your social graph.

Mobile 111

Mobile Reputation Social Graph Skills 111

Convince & Convert

JUNE 15, 2010

Companies should follow, not lead, their customers across the social Web. At conferences, I am often asked something along these lines, “My boss thinks none of our customers are on Facebook, but I think they are. Here are 4 ways to find out where your customers are in social media: 1. What do I do?” Total cost?

Social Media 153

Social Media ScoutLabs Company Consultant 153

Techipedia: Tamar Weinberg

MARCH 10, 2008

In fact, before Mark Zuckerberg of Facebook came out into the open, they dimmed the lights, pumped up the volume, and introduced Mark with some catchy Daft Punk tunes. Sarah Lacy: Facebook is playing a strong role throughout the world. Facebook helps people connect and communicate more efficiently.

Web 2.0 104

Web 2.0 MySpace Applications Microsoft 104